Skylite Research Credentials - Performance Delivered V310116
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Transcript of Skylite Research Credentials - Performance Delivered V310116
Market Research Credentials…
Your One Point Solutions
Performance delivered…
Contact us – [email protected]
About
SRAE is full service for Research Solutions, we believe that we have capabilities to understand clients & their requirements, we are growing firm with young blood, expertise & creative people working. Because we are a one-stop shop, we are able to develop the most effective solution based on an individual client's unique business needs.
We are always interested in building long-term relationships with clients where there is a good fit to work with across all your requirements.
We conduct our business with integrity, honesty and fairness. We value and respect our clients & their needs.
We have the ability to understand our clients needs & come up with creative ideas & concept for their brand. We have the expertise team to get the job done on time, within budget and beyond your expectations.
Over the years, we have assisted our clients in achieving their goals by providing terrific strategies and solutions.
We do this well
CREATIVE CONCEPTS
Conceptualizing result-oriented and unique BTL campaigns and event themes, which helps maximize the potential of the event. This helps communicate the product message and the product promise effectively.
DESIGNING Our in-house designing team, in association with the creative team give our clients a walk-through into the events planned
CLIENT SERVICING
The production team offers our clients an effective production , printing studio and gift sourcing ability in the shortest turnaround time. Keeping track of the entire campaign, with daily reporting (data & visual), the team ensures that tight control is maintained on all campaigns
PRODUCTION, PRINTING & SOURCING
A young and vibrant servicing team, which is always present when the brand requires them. This team is in touch with the latest happenings in the market. This allows us to effectively plan, suggest and manage unique BTL campaigns
Who we are..
Skylite is the new generation qualitative research field management agency established in response to the ongoing demand for excellence and complete management of the operational needs of qualitative research in India.
We ensure High Quality respondents ( thoroughly pre‐checked and
transparent ; screening out ‘professional respondents’ and ‘potentially poor contributors to discussions’ )
We undertake all associated logistics and facilities as required, including;
recruitment questionnaire design, venue and equipment hire, Viewing Facilities, catering and provision of incentives
Who we are..
We provide “Full range of expert services”, from recruitment through to
complete management of your study, including translation, moderation, transcription and report writing
We have experienced resources who know how to make even the most
difficult group come together successfully
We have the ability to address projects considered difficult or unmanageable to others
Skylite gives clients all the resources, skills and expertise of a dedicated field manager, but on an ad‐hoc, freelance basis.
Organization Structure
Sr. Head - Marketing
Recruiter’s Customer
Service
Director
Director - Operations
Vendor’s
Marketing
Moderator's
Client’s
OUR SERVICES
Mystery Shopping
In Depth Interview (IDI)
Panel Survey
Central Location Test (CLT)
Ethnographies
Focus Group Discussion (FGD)
Accompanied Shopping
Recruitment (All Segments & Categories)
Consumer Connections
Venue / Hotel booking
Our Range of Services…
Housewives • Working women • Children / Teenagers/Young adults • Middle‐aged and Older Men and women • Upmarket/ Affluent/ High end respondents • B2B respondents • Opinion leaders • Leading edge respondents, • Foreign nationals, • Ethnic minorities • Elusive respondents from hard to reach sectors
Choice of appropriate venues • Comfortable client viewing with individual headphones having volume controls • Best quality recording & viewing equipment's on hire • Digital Recording ‐ MP3/DVD • Catering choice • Choice of Incentives • Valet Parking facilities • Kitchen & Refrigeration options • Computer & Internet access • Other facilities such as Wi-Fi, Flip charts, Laptop, LCD projector, TV & DVD player • On‐site printing, photocopying, Scanning
Translation of documents – (Screener, Discussion Guide, Stimulus material) • Proof Reading • Freelance Moderation • Simultaneous Translation • Note taking & Quotes • Online Note Taking • Transcription • Content Analysis, • Time coding • Report writing • Other services such as o Data Entry, o Proof Reading, o Copy Typing
Recruitments Facilities & Logistics Additional services
Our Industry Expertise…
Our Key industry expertise includes: • FMCG : Fast Moving Consumer Goods / Retail • ATL : Automotive, Transport, Logistics • DEA : Durables, Electronics, Appliances • BIF : Banking, Insurance, Financial Products & Services • MEC : Media, Entertainment, Communication ‐ IT/Telecoms/Gaming • HTL : Hospitality, Travel, Leisure • FSA : Fitness, Sports, Adventure • HPW : Health Care, Pharma, Wellness • FCA : Fashion, Clothing, Accessories
Our Futuristic Services…
Soon we will be providing technology based services such as : Video Conferencing & Live Web streaming Innovative recruitment solutions using digital technologies such as social media, online communities and forums Video‐editing, Video‐ethnography, Vox‐Pops, Voice overs
Online Diaries and Blogs ,Online & Webcam Groups and Depths
IP based software recording system that affords the luxury of tailoring the recording cut
to the minute and emailed to researchers & clients to allow viewing specifics at convenience and leisure.
On Demand access to your digital recordings
Our Capabilities & Strength…
1. A Pan‐India network of skilled resources of ; Over 150 Recruiters Over 50 moderators & depth interviewers Over 30 Professional Transcribers & Translators All the above receive a personal briefing from our dedicated & knowledgeable project
managers to give them a complete understanding of the project
2. Databases of special respondent categories – Consumer , B2B, Professionals, HNIs, Hard‐to‐reach audiences 3. National list of Venues & Suppliers of Equipment's & Fast sourcing capabilities 4. Huge respondent data in all categories which makes us strong in research field.
Skylite – An agency with a difference…
An agency with a "can do" attitude; an agency that delivers on time, on spec and at the right price.
Brief us, Commission us and Leave all your fieldwork headaches
behind ‐ we'll worry about them instead! If you are looking for an agency with an uncompromising approach
to client service and quality, then make the connection ‐ contact Skylite Research ‐ a valuable partner to research organisations