Single line of argument

Rhetorical questions

Flatter your audience

Taboo language Use of slang and abbreviations

Direct address

Patronise your audience

Simple sentences

Emotive language

Counter argument

Chatty, informal style

First person

Rule of threeUse of alliteration

Use of repetition

Similes and metaphors

Puns and humour

Find the correct devices for writing to argueFind the correct devices for writing to argue

Single line of argument Rhetorical questions

Flatter your audience

Taboo language Use of slang and abbreviations

Direct address

Patronise your audience

Simple sentences

Emotive language

Counter argument

Chatty, informal style

First person

Rule of threeUse of alliteration

Use of repetition

Similes and metaphors

Puns and humour

English Language Unit One

Section B

Questions Five and Six

• Question five is worth 16 marks and you should spend twenty five minutes on it. This should include five to ten minutes to plan and check your work. You should be writing for about fifteen to twenty minutes.

• Question Six is worth 24 marks and you should spend thirty five minutes on it. Again, this should include up to ten minutes to plan and check your work.

• You should answer question six first.

You could be asked to write . . .

• A letter• An article• A speech• A script for a play/radio play/television or

radio broadcast• A blog or diary• A leaflet

You should remember the following

• GAP• G = Genre (what type of text is it – letter,

speech?)• A = Audience (who is it aimed at?)• P = Purpose (inform, explain, describe, argue,

persuade, advise)

Remember the palette – mix and blend your techniques

The techniques that you decide to use will depend on the following:•The topic you are writing about•The audience that you are writing for•The form that you are writing in.

•Remember GAP•Genre•Audience•Purpose

•These are on your placemat.

Genre

1. Letter

2. Website

3. Speech

4. Essay

5. Short Story

6. Article

7. Diary

Audience Parents, teenagers, grandparents, teachers, MP/Council, Self, Friend

Inform

Explain

Describe

Argue

Persuade

Advise

Entertain

Purpose

As a writer you need to consider yourself to be an artist. The choices you make will help you to craft a piece of writing that is a work of art. Think carefully about the techniques that you use and how you blend them together.

Paragraphs of varied length

imagery

symbolism

short sentences

alliteration

repetition

simile

metaphor

complex sentences

adjectives

verbs

exclamatory sentences

Sensory imagery

personificationheadlines

captions

puns

humour

sarcasm

cluster of three

adverbs

bullet points

connectivessections

Declarative sentences

Emotive language

hyperbole

Plosives

sibilance

Successful Writing

• Four important stages:• Thinking• Planning• Writing• Checking

The examiner says . . .

• More realistic, simple and well crafted choices, sometimes ironic and witty are often more successful.

• In the past the examiners have talked about how much they enjoy reading the answers that students write for these types of questions. So, try to write something that you think they will enjoy reading.

What if you were asked to write . . ?

A letter

Salutation – Dear Sir/Madam

Your Address in the top right corner

Date below the address

Is it formal or informal in relation to purpose and audience?

Yours faithfully if you don’t know the name of the person you are writing to

Yours sincerely if you do know the name of the person you are writing to

What if you were asked to write . . ?

An Article

An appropriate headline

Sub-headlineWho, what, where, when, why?

Impersonal style

Mixture of past and present tense

May include personal testimony

Factual

Headlines may include puns and alliteration

What if you were asked to write . . ?

A Speech

Directly address your audience

Thank your audience for coming

Thank the audience for their attention at the end

Make reference to time and place

Personal style

Appropriate level of formality based on audience and purpose

Personal pronouns

Language and Grammar

Section A – TAP

T

A

P

What do you think?

• http://www.youtube.com/watch?v=-7RWFpAkcbo

What’s good about it?What are the problems with this campaign?

Did you think about this?

Section B - GAP

• G

• A

• P

• Write a letter of complaint or support to the Autism Trust in reaction to Tommey’s provocative ad campaign. Explain the reasons for your viewpoint and argue your case for or against the advert.

Thinking

• What do you think?

Planning

• Share your thoughts with your partner and then start to plan your response.

I’m less worried about content . . .

• I want your writing to be accurate and clearly structured.

• Use a range of punctuation.• Write carefully.• Have two or three key ideas that you wish to

discuss and write about them in detail.

• Your first and last sentences are really important. You want to grab the reader’s attention with your first sentence. For example:

Banish the lard and get fit.Is a much more interesting opening sentence

than:In this article am going to write about being

healthy and losing weight.

Beginnings and endings

Beginnings and endings

• In the same way the last sentence needs round off your topic and give the reader something to remember. For example:

Blueberries and tofu it is, then, rather than pizza and chips.

Is much more memorable than:Eating healthy food will do you a lot more good

that eating a lot of fatty food

Beginnings and endings

Exploring some real examplesOn the placemat provided is a mixture of some writing to persuade and some writing to argue. These are all real examples from real students and therefore, range quite significantly in complexity.

Your job is to read each response and with the help of the mark scheme, give feedback to the candidates if you were the examiner and set them a target.

You must then rank the responses in the appropriate section of the placemat and provide a brief rationale for your choices.

As an extension, use the appropriate box on the placemat to improve one of the pieces – ideally, the one that you feel is least successful.

Exploring some real examples