Shree Eduserve Pvt. Ltd.

August 2011

2

�Executive Summary

�Factsheet

�Offices & Centres

�Business Model

�Key People

�SWOT Analysis

�Financial Profile

�Competitive Landscape

�Competitive Benchmarking

�Industry Analysis

�Recent News

�Appendix

Contents

Shree Eduserve Pvt. Ltd.

3

Executive Summary

Company

Description

• Shree Eduserve Pvt. Ltd. (Eduserve ) was established in 20-- and is headquartered in City 1, State 1

• It currently has around X centres in Country 1

• It offers Courses 1,2, 3 and 4

Business Model • It primarily functions under two broad categories, self-owned centres and franchised centres

SWOT Analysis

• Strength 1 is one of its major strengths, however weakness 1 is one of the key areas of concern

• Eduserve reap significant benefits owing to opportunity 1 while threat 1 can hamper the strategic initiatives

and growth prospects of the organization

Financial Profile

• Eduserve has generated total revenues of INR X mn in the fiscal year (FY) 20-- from INR Y mn in FY 20--. It

incurred a net profit of INR U mn in FY 20-- from INR V mn in FY 20--

• The financial profile of the company includes the profit & loss a/c and the balance sheet depicting the key

financial figures for the last X years along with an analysis of its key ratios that informs about the financial

health and capacity to run its operations

Industry Analysis

• Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into

education systems namely, I and J

• Formal education system includes segments such as K and L, whereas the informal education system

includes M, N and O

• Vocational training market is currently estimated to be worth INR U bn and is poised to grow at v per cent

CAGR to reach INR Z bn by 20--

• The market is divided into segments like A,B,C,D,E etc

Competitive

Landscape

• Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2

• Competition in the vocational training industry is increasing steadily with many private chains opening their

institutions in different regions of the country

4

SAMPLE

FactsheetBasic Information

• Shree Eduserve Pvt. Ltd (Eduserve) was established in 20--with a

vision of setting benchmarks in imparting quality education

• The company is headquartered in City 1, State 1

• The company has a pan India presence with around X established

centres

• It operates under three broad divisions, namely:

� Division 1

� Division 2

� Division 3

• Since inception the company has been at the forefront of various

activity 1 and activity 2, collaborating with experienced partners

and franchisees in India and abroad

• It also provides service 1, for both Firm 1 and Firm 2

• Eduserve is associated with eminent organizations for organizing

placement drives to provide its students with job opportunities

• The company pursues an interactive teaching methodology by

incorporating facility 1, Facility 2, Facility 3 etc

� It has devised various innovative techniques like the ABC to help school

students learn their subjects easily

Brief Description

Industry

Corporate Address

Tel No.

Fax No.

Website

Year Founded

Year of

Incorporation

Ownership

Revenue

Fiscal Year End

Auditor

Competitors

Source: Company Website

Brief History

•20--:

•20--:

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Offices & Centres – India

HQ Office

Centres

Note: The mappings exhibit major cities with multiple centres

This may not include all centres of the company

Region /State Centres

State 1 - -

State 2 - -

State 3 - -

State 4 - -

State 5 - -

State 6 - -

State 7 - -

State 8 - -

State 9 - -

State 10 - -

State 11 - -

State 12 - -

Source: Company Website

SAMPLE

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SAMPLE

Business Model

Shree Eduserve Pvt. Ltd.

Eduserve Franchisee Pre-Requisites

•Requirement 1

•Requirement 2

•Requirement 3

•Requirement 4

•Requirement 5

•Requirement 6

•Requirement 7

•Requirement 8

Self Owned Centers Franchised Centers

The Franchise extends various support services such as:

• Support 1

• Support 2

• Support 3

• Support 4

Eduserve Franchise Support

Source: Company Website; Franchise India

7

SAMPLE

Key People (1/2)

Mr. X

Director

Age : --

Since 20--

Current Position: • Director

Professional History:

• -

• -

Qualification:

• -

• -

Board Membership: • -

Others:• -

Director

Source: Company Website; Linked In; Annual Returns

Director

Mr. Y

Director

Age : --

Since --

Current Position: • Director

Professional History • -

• -

Qualification: • -

• -

• -

• -

Board Membership: • -

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SAMPLE

SWOT Analysis

• Strength 1:

• Strength 2 :

• Weakness 1:

• Weakness 2:

• Weakness 3:

• Opportunity 1:

• Opportunity 2 :

• Threat 1:

• Threat 2:

• Threat 3:

Strengths Weakness

Opportunities Threats

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SAMPLE

Ratio AnalysisKey Ratios

Note: y-o-y change in Profitability and Cost Ratios is represented in basis points

Key Ratio Analysis

Improved Decline

• Analysis Point 1

• Analysis Point 2

• Analysis Point 3

• Analysis Point 4

• Analysis Point 5

• Analysis Point 6

• Analysis Point 7

Particulars y-o-y change

(2010-09)2010 2009

Profitability Ratios

Operating Margin - - -

Net Margin - - -

Profit Before Tax Margin - - -

Return on Equity - - -

Return on Capital Employed - - -

Return on Working Capital - - -

Return on Assets - - -

Return on Fixed Assets - - -

Cost Ratios - - -

Operating costs (% of Sales) - - -

Liquidity Ratios - - -

Current Ratio - - -

Cash Ratio - - -

Leverage Ratios - - -

Debt to Equity Ratio - - -

Debt to Capital Ratio - - -

Efficiency Ratios - - -

Fixed Asset Turnover - - -

Asset Turnover - - -

Current Asset Turnover - - -

Working Capital Turnover - - -

Capital Employed Turnover - - -

Source: Netscribes Analysis

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Competitive Landscape (3/3)

Source: Netscribes Analysis

Competitive Scenario

Company Name CMS CSC GTT ICA Jet King Shree Eduserve

Study Centres - - - - - -

Total Revenue - - - - - -

Net Profit/(loss) - - - - - -

Zone A M NA L H H M

Zone B L NA NA M L L

Zone C H NA M M M H

Zone D M H H L M L

IT Training:

Course A

Course B

Course C

Course D

Course E

Course F

Course G

Course H

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SAMPLE

Industry AnalysisVocational Training Industry – Overview Size & Growth

Source:

Market Segmentation

• Vocational training market is currently estimated to be

worth INR X bn and is poised to grow at u per cent

CAGR to reach INR Y bn by 20--

• Some major segments in vocational training in India

include Segment A, Segment B, Segment C, Segment D

and Segment E

• Based on the trends of employability in the industry,

Segment F. Segment G, Segment H, Segment I, Segment J

are the emerging segments

• It is a developing market with strong opportunity for

new players

• Private players operate free of any regulations i.e. no

governing/ regulatory bodies

• Factors driving growth for the market include -

� Factor 1

� Factor 2

� Factor3

� Factor 4

• Visible trends in the market are -

� Trend 1

� Trend 2

� Trend 3

� Trend 4

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