Kal Aaj aur KalMore we think, things have changed; More they remain the same.

• UnOriginal

• All Trademarks, patents, photos, words belong to respective owner

• Any resemblance to whomsoever or whatsoever is coincidental.

• Apologies on my behalf for assumptions taken.

A Learning Organisation..

• 42% in the age group of 20-25 with 53% female

• 58% Masters or PHD

• Mostly from Maharashtra /Mumbai

• Love Food, Fiction, Movies, Partying….

• A community relevant to the business…

Kal bhi, Aaj bhi

• What is different

• Opportunities

• Content

• Reach

• Accessibility

• Freedom

Kal bhi, aaj bhi….

• But things are still the same…….

• Emotions

• Aspirations

• Social

• Needs

What has changed?

• Name grown bigger…

• Reach and accessibility

• More learnings…

• More case studies…

• More Brands….

How does this help personally?

• It is good to work in great organisations?

• But it is even better to work towards adding value to a great organisation.

• How do you continue doing that?

Build, Own, Transfer

• A personal philosophy since placement days…

• First year, agression build

• Second year, Own it

• Third year, Make yourself dispensible, begin the transfer

• If you do not, how will you grow? Step out of the comfort zone and always ahead of the curve…

Some thoughts

• Compare websites - Social wavelength vs JWT

• Brand Communication!

• Services - up the value chain?

• Have you future proofed your Brand?

Aur Kal……

• As a learning organisation, are you allowed to commit mistakes? How do you take advantage of those?

• How will you make yourself dispensible?

• Why can you not make yourselves Intrapreneurs?

• What the steps to get out of the comfort zone?

• What are you doing to change yourself, thereby push the organisation?

Kyun ki, Kal abhi baaki hai mere dost.

Aur Akkal, badaam khane se nahi, thokkar khane se aati hai