Sensing as-a-Service - The New Internet of Things (IOT) Business Model
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Transcript of Sensing as-a-Service - The New Internet of Things (IOT) Business Model
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Sensing-as-a-Service: The New Internet of Things (IOT)
Business Model
Dr. Mazlan Abbas MIMOS Berhad
IOT
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A little bit about the Speaker
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How Important is Your Smartphone?
[Source: Survey done by SecurEnvoy in 2011]
40% of men compared to 29% of women are more
likely to notice their mobile phone missing in 15 minutes
28% of respondents between the ages of 18-24 would
notice their mobile phone missing within 5 minutes
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Mobile Crowdsensing - individuals with sensing and computing devices collectively
share data and extract information to measure and map phenomena of common
interest.
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Leveraging Smartphones as Sensing Devices
Participatory or Opportunistic Sensing
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Creating an IOT Eco-System
Hardware Players – Sensors, devices, etc
Software Players – Analytic Engines, Application developers,
etc
IOT Service Providers – Telcos or new Service
Providers
Research Community – Universities and
Research Institutes
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Leveraging MIMOS Technologies
Sensors
Communications
Semantic
Computing Engine
Big Data Analytic
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Harnessing the
of the Application Developers
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Sensing-as-a-Service– A New Business Model
Sensor Gateways Enterprise & Consumers
Sensors & Sensor Owners
• Any devices that can be integrated with Gateway
• Sensor owners:- • Personal and
Private • Private
Organizations • Public
Organizations • Commercial
Sensor Data Providers
• IOT Gateway players • Common Middleware • Localized analytics • Aggregate analytics • Creating an IOT eco-
system • Creation of new
business models • Harnessing the Power
of Application Developers
• Smart cities • Smart environment • Smart water • Smart metering • Security & emergencies • Retail • Logistics • Industrial control • Smart agriculture • Smart animal farming • Home automation • eHealth
Sensors Communications “Enterprise” / Service Provider Platform Customers
Service Provider
Extended Servicer Provider
Application Developers
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IoT Sensing-as-a-Service
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Built-in Cloud Computing – “Pay-per-Use”
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Participatory Sensing - “Rapid deployment”
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Sharing and Reusing – “Free or Paid”
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Reduction of Data Acquisition Cost – “Sustainable Business Model”
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Collect Data Previously Unavailable – “Assist scientific community or survey activities”
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“New Perspectives”
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Applications – “monetizing”
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Real-Time Data – “for decision making and policy making”
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