Section A Revision

LO: To revise what we have learnt so far

To research into UK distribution and marketing

INDEPENDENCE & Distinctiveness

• What do we know about how the British Film Industry remains Independent and distinct?

INDEPENDENCE & Distinctiveness

• What do we know about how the British Film Industry remains Independent and distinct?

UK Film CouncilCultural test pointse.g. cast and crew, british culture

British Council6 Criteria

Keeping funding within Britain

Funding talent e.g. EU Media 2007/Film London

PROFITABILITY

• What do we know about how the British Film Industry is making and retaining profit?

PROFITABILITY

• What do we know about how the British Film Industry is making and retaining profit?

Making low budget filmsEnsures more profit

Gaining funding from UK based companies & organisations

Hiring British actors, cast, crew, locations, companies

FUNDING

• What do we know about how the British Film Industry are funded?

FUNDING

• What do we know about how the British Film Industry are funded?

UK Film CouncilFILM LONDONMEDIA 2007BBC filmsFilm 4

PRODUCTION

• What do we know about British Film Production Companies?

PRODUCTION

• What do we know about British Film Production Companies?

5 majors – Film 4, Pathe, Momentum, Working Title, BBC Film network

Often link with major Hollywood companies to distribute films

Link up with UK governing bodies to assist with funding – Synergy – Join forces

GENRE

• What do we know about how British Producers use genre to attract mainstream and global audiences?

GENRE

• What do we know about how British Producers use genre to attract mainstream and global audiences?

Popular tried and tested genres that meet audience expectations and guarantee box office ratings

Help focus target audience

STARS

• What do we know about British Producers using stars to attract a wide audience?

STARS

• What do we know about British Producers using stars to attract a wide audience?

Bankable stars guarantee profit

Typecast roles often guarantee success Free press and

publicity

Devoted fans

Can depict genre and narrative

CASE STUDY – Kick Ass

• What do we know about Kick Ass and other British films which is relevant to Section A?

CASE STUDY – Kick Ass

• What do we know about Kick Ass and other British films which is relevant to Section A?

Kick Ass is British because….writers, director, lead, production company, producer…

Small budget, small gross

Considered a flop by critics – Confused genre and audience, poor use of star image

Used mainstream genre/comic book fans/New and extreme content

Independent UK film with the appearance of a US Blockbuster

Distribution & Marketing

• What do we know about how British Film Production Companies distribute and market their films?

TIMED CONDITIONS45 mins

How important are film awards in attracting audiences to UK films?

How important are film awards in attracting audiences to UK films?

You have 10 minutes to plan your answerYou have 10 minutes to plan your answer