“SCOPE OF VEHICLE FINANCE Gaurav Gupta.doc
Transcript of “SCOPE OF VEHICLE FINANCE Gaurav Gupta.doc
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Submitted for the partial fulllment of the
requirementFor the award of Post Graduate degree
Of Master of business administration
Degree Programme of G.B, Technical University,Lucknow
SESSION200! 20""
Under the guidance of: Submitted By:Dr. Abhioshek Maheshwari Gaurav Gu#ta$aculty of %anagement %B& ! ''' ()%
*oll +o. 00-002
DEWAN.VS INSTITUTE OF ENINEE!IN
" TE#$NO%O&' MEE!UT
"
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A
(!O)E#T !E(O!T ON
*S#O(E OF VE$I#%E FINAN#E+
#ONDU#TED FO!
I#I#I ,AN-
In area of haiabad
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STUDENT DE#%A!ATION
' aura/ u0ta (tuent of M,A III Sem here/y eclare that the #roect
re#ort written 1 su/mitte /y me is my original work. 1 guiance of
Dr. Abhishek Maheshwari' Fa1u2t3 of Mana4ement' DIMS ' Meerut
The em#irical finings 1 conclusions in this re#ort are /ase on the
information collecte /y me uring the training session.
' also eclare that the work is one /y me sincerely 1 accurately.
)ven if any mistake or error has /een foun then it is my hum/le reuest
to the reaers to #oint out those errors 1 guie me accoringly.
AU!AV U(TA
M,A 5 III Sem
!o22 No. 67689866:7
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(!EFA#E
This #roect has /een esigne to analy4e the customer5s #references 1
/ehaviour towars vehicle finance. This #roect is useful for sales
manager engage in #ractical selling work as well as strategies
formulation. The sales e6ecutive 1 sales #erson are #rimarily res#onsi/le
for formulating 1 im#lementing the strategies in various areas which
contri/ute to consumer satisfaction #ricing, #hysical istri/ution,
marketing channels etc.
(tuy of management in classroom has /een much ine/te to#ic.
The two months summer training in an organi4ation #rovies a
management stuent with a real life insight into an organi4ation of
functioning.
Toay market is consumer oriente where customer is the /oss.
The sale ifference /etween selling 1 marketing is that marketing ens
with customer satisfaction not after only selling of goos, /ut selling
sto#s when the goos have sol in the market
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A#-NOW%EDEMENT
&n acaemic #roect work is iligent task which can /e com#lete only
with the hel# of no/le guiance. The creit for successful com#letion of
this #roect re#ort goes to my res#ecte (ir, Mr. Anu; T3a4i 7(ales
8oorinator9 '8'8' $inance Lt. Gha4ia/a, who gave #ainstaking,
untiring hel# /y guiing constantly the su/ect matter 1 also raising
#ertinent issues.
' also want to e6#ress my heartly thanks to %r. (anee# kumar
7'8'8' $inance Lt., Gha4ia/a9 who ha /een kin enough to #rovie
relevant information 1 materials which serve useful #ur#ose.
' woul also like to thank Dr. Abhishek Maheshwari' Fa1u2t3 of
Mana4ement' DIMS ' Meerut in com#uting this #roect re#ort. This
#roect woul not have e6ecute without her hel# 1 efforts.
$inally, ' e6#ress sincere gratitue to my #arents 1 friens for their
su##ort 1 moral encouragement.
AU!AV U(TA
M,A 5 III Sem
!o22 No. 67689866:7
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INT!ODU#TION
& #roect work on ;S#O(E OF VE$I#%E FINAN#E IN
$A
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There is a also a wie variety of com#etition among the com#anies
which has got various #arameters like easy installment #lan, rate of
interest an various other incentives. &fter analy4ing the com#lete vehicle
market with etaile stuy of each an every segment 7scooty,/ikes, cars9
it woul /e #ossi/le to raw out the conclusion that whether the auto
market is rising of eclining with a #ro#er com#arison of cash an
finance com#onents of sale. Through this analysis the stuy can /e mae
of finance market in which the com#arison can /e one /etween
financing schemes #rovies /y various financing institutions at a glance.
'8'8' B&+
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=7>> ? The 'nustrial 8reit an 'nvestment 8or#oration of 'nia
Limite 7'8'8'9 incor#orate at the initiative of the ?orl
Bank, the Government of 'nia an re#resentatives of 'nian
inustry, with the o/ective of creating a evelo#ment financial
institution for #roviing meium@term an long@term #roect
financing to 'nian /usiness. %r. &.*amaswami %ualier
electe as the first 8hairman of '8'8' Limite.
'8'8' emerges as the maor source of foreign currency loans to
'nian inustry. Besies funing from the ?orl Bank an other
multi@lateral agencies, '8'8' also among the first 'nian
com#anies to raise funs from 'nternational markets.
=7>@ ? '8'8' eclare its first Divien at 3.:A.
=7> ? %r. G.L. %ehta was a##ointe the 2n 8hairman of '8'8' Lt.
=7@6 ? '8'8' /uiling at ">3, Back/ay *eclaimation was inaugurate.
=7@= ? The first ?est German loan of D% : million from
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=7@8 ? '8'8' mae its first e/enture issue for *s. > crore, which was
over su/scri/e.
=7@7 ? $irst two regional offices in 8alcutta an %aras were o#ene.
=78: ? (econ entity in 'nia to set@u# merchant /anking services.
? %r. C.T. Parekh a##ointe as the thir 8hairman of '8'8'.
=788 ? '8'8' s#onsors the formation of Cousing Develo#ment $inance
8or#oration. %anage its first euity #u/lic issue.
=78 ? %r. ames *a a##ointe as the fourth 8hairman of '8'8'.
=787 ? %r. (iharth %ehta a##ointe as the fifth 8hairman of '8'8'.
=7: ? Becomes the first ever 'nian /orrower to raise )uro#ean E
currency Units.
? '8'8' commences leasing /usiness.
=79 ? %r. (. +akarni a##ointe as the si6th chairman of '8'8'.
=7> ? %r. +. Faghul a##ointe as the seventh 8hairman an
%anaging Director of '8'8'.
=7@ ? '8'8' first 'nian 'nstitution to receive &DB Loans. $irst #u/lic
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=779 ? '8'8' sets u# '8'8' Bank
=77@ ? '8'8' /ecomes the first com#any in the 'nian financial sector
to raise GD*.
? '8'8' announces merger with (8'8'.
? %r.
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OVE!VIEW
'8'8' Bank is 'nia5s secon !largest /ank with total assets of a/out *s.
"->,2"- crore at Decem/er 3", 200- an #rofit after ta6 of *s. ",3"
crore in the nine months ene Decem/er 3", 200- 7*s. ",>3 crore in
fiscal 200-9. '8'8' Bank has a network of a/out :30 /ranches an
e6tension counters an over ",0 &T%s. '8'8' Bank offers a wie range
of /anking #roucts an financial services to cor#orate an retail
customers through a variety of elivery channels an through its
s#eciali4e su/siiaries an affiliates in the areas of investment /anking,
life an non@life insurance, venture ca#ital an asset management. '8'8'
Bank set u# its international /anking grou# in fiscal 2002 to cater to the
cross /orer nees of clients an leverage on its omestic /anking
strengths to offer #roucts internationally. '8'8' Bank currently has
su/siiaries in the Unite
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)6change 7+H()9.&s reuire /y the stock e6changes, '8'8' Bank has
formulate a 8oe of Business conuct an )thics for its irectors an
em#loyees.&t ril -, 200:, '8'8' Bank, with free float market
ca#itali4ationI of a/out *s. 30.00 /illion 7U(J .00 /illion9 ranke thir
amongst all the com#anies liste on the 'nian stock e6changes.'8'8'
Bank was originally #romote in "- /y '8'8' Limite, an 'nian
financial institution, an was its wholly owne su/siiary. '8'8'5s
shareholing in '8'8' Bank was reuce to ->A through a #u/lic
offering of shares in 'nia in fiscal ", an euity offering in the form of
&D*s liste on the +H() in fiscal 2000, '8'8' Bank5s acuisition of
Bank of %aura Limite in an all@stock amalgamation in fiscal 2002.
'8'8' was forme in ":: at the initiative of the ?orl Bank, the
Government of 'nia an re#resentatives of 'nia inustry. The #rinci#al
o/ective was to create a evelo#ment financial institution for #roviing
meium ! term an long term #roect financing to 'nian /usinesses. 'n
the "0s, '8'8' transforme its /usiness from a evelo#ment financial
institution offering only #roect finance to a iversifie financial services
grou# offering a wie variety of #roucts an services, /oth irectly an
through a num/er of su/siiaries an affiliates like '8'8' Bank. 'n ",
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'8'8' /ecome the first 'nian com#any an the first /ank or financial
institution from non@a#an &sia to /e liste on the +H().
&fter consieration of various cor#orate structuring alternatives in
the conte6t of the emerging com#etitive scenario in the 'nian /anking
inustry, an the move towars universal /anking, the managements of
'8'8' an '8'8' Bank forme the view that the merger of '8'8' with
'8'8' Bank woul /e the o#timal strategic alternative for /oth entities,
an woul create the o#timal legal structure for the '8'8' grou#5s
universal /anking strategy. The merger woul enhance value for '8'8'
shareholers through the merge entity5s access to low cost e#osits,
greater o##ortunities for earning fee@/ase income an the a/ility to
#artici#ate in the #ayments system an #rovie transaction /anking
services. The merger woul enhance value for '8'8' Bank shareholers
through a large ca#ital /ase an scale of o#erations, seamless access to
'8'8'5s strong cor#orate relationshi#s /uilt u# over five ecaes, entry
into new /usiness segments, higher market share in various /usiness
segments, #articularly fee@/ase services, an access to the vast talent
#ool of '8'8' an its su/siiaries. 'n cto/er 200", the Boars of
Directors of '8'8' an '8'8' Bank a##rove the merger of '8'8' an two
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of its wholly ! owne retail finance su/siiaries, '8'8' Personal
$inancial (ervices Limite an '8'8' 8a#ital (ervices Limite, with
'8'8' Bank. The merger was a##rove /y shareholers of '8'8' an
'8'8' Bank in anuary 2002, /y the Cigh 8ourt of Guarat at &hmea/a
in %arch 2002, an /y the Cigh 8ourt of uicature at %um/ai an the
*eserve Bank of 'nia in ril 2002. 8onseuent to the merger, the '8'8'
grou#5s financing an /anking o#erations, /oth wholesale an retail, have
/een integrate in a single entity.
• $ree float holing e6clues all #romoter holings, strategic
investments an cross holing among #u/lic sector entities.
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INDUST!& (!OFI%E
Fehicle finance is /ecoming maor issue an maor area of o#eration for
cor#orate in 'nia. Besies #rivate sector, semi government an
nationali4e /anks are in the race. ?ith various schemes to suit your
reuirement an with attractive interest rates, these Fehicle finance
com#anies are offering most attractive finance o#tions for Fehicle
seekers.
I#I#I Vehi12e Finan1e
't5s given mortgage leners a real run for their money. ?hen it first
starte Fehicle financing o#erations in the "0s, '8'8' Bank too on
irect selling agents to source /usiness. The strategy #ai off, ena/ling
the /ank to increase #enetration in ur/an an semi@ur/an areas, while
simultaneously controlling sourcing costs, an allowing it to offer lening
rates that were marginally lower than the com#etition. The /ank currently
has a network of over :0 agents across the country. The resultE in 200-,
'8'8' Bank sanctione loans to more than 300,000 new accounts,
is/ursing a total of *s. "3,2" crore, to /ecome the country5s largest
mortgage financier that year. During the #erio ril ! Decem/er 200-,
the /ank is/urse *s. "3,"- crore, the highest in the inustry so far in a
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/lock of nine months. '8'8' Bank also stans out for #ioneering a host of
value ae services. These inclue free assistance in locating #ro#ertiesin select cities through a s#ecial ivision, Come (earch. $or /orrowers,
there5s a free accient insurance cover, an a Kloan shiel insurance5
#olicy that covers eath, #ermanent isa/ility an critical illness on
#ayment of s#ecial #remiums.
$DF# Vehi12e Finan1e
8om/ine a 2 year history with a value riven work ethos, an
you get a Fehicle loan colossus calle CD$8. ?hen it starte o#erations
in ", it was the only insitution #roviing mortgages. Des#ite that
mono#oly status, it constantly sought customer fee/ack on #roucts an
innovate services to /uil /ran euity. CD$8 was the first in 'nian
cor#orate history to offer $D certificates over the counter, when it /egan
acce#ting retail e#osits in the late "0s. Until then, the conce#t was
unhear of. Toay, it is 'nia5s leaing mortgage /ran.
OT$E! INSTITUTIONS
The retail outlays of the institutions are giving services, which Fehicle
seekers often o not get with traitional Fehicle finance com#anies.
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has to take countless leaves to o ocumentation for Fehicle loans.
'nterest rates were also mae /y the institution a maor issue to think
/efore eciing on Fehicle loans. Tata $inance Lt., 8enturion an 8iti /ank are likely to storm Fehicle finance market in near future.
Private Fehicle finance sector is also oing very well in catering the
nee for housing finance.
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financial institution an /ankers for maority of 'nians have entere with
interest rates of "2.2- A. P+B has crosse *s. :0 crore alone in %um/ai
region for Fehicle finance in very short #erio of time. .
AWA!D AND !E#ONITION FO! I#I#I ,AN-
AND Erstwhi2e I#I#I %TD
ICICI Bank
:66>
• ;Tri#le &&& Best 8ash %anagement 8ountry &war in 'nia= /y
the &sset.
:669
• ;Best Bank in 'nia= /y )uromoney.
• ;Best Cigh Hiel Borrower in 'nia= /y )uromoney
• ;'nia5s %ost 8ustomer $rienly Bank= /y utlook %oney
• ;Best Bank= /y Business 'nia
• ;'nia Derivative Couse of the Hear= /y &sia *isk
• ;Best consumer 'nternet Bank in 'nia= /y Glo/al $inance
• ;Best 8or#orate 'nstitutional 'nternet Bank in 'nia= /y Glo/al
$inance
"
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• ;%ost 8hallenging 'T 'm#lementation &war= for the '8'8' Bank
)&' #roect /y P8 Muest.
• ;Best Domestic 8ommercial Bank= in 'nia /y &siamoney
• ;Best )merging %arket Bank in 'nia= /y Glo/al $inance
• ;Best Domestic $6 Bank in 'nia= /y &siamoney Poll
• ;Best Bank of the Hear in 'nia= /y $inance &sia
• ;Best *etail Bank in 'nia= /y &sian Banker
• ;Best $oreign )6change Bank in 'nia= /y Glo/al $inance
• ;'nia5s %ost &mire Private (ector Bank= /y Business Barons
:66B
• ;Best Bank of the Hear in 'nia= /y $inance &sia
• ;The &sian Banker )6cellence in *etail $inancial (ervice
Program= /y the &sian Banker.
• ;Best Bank Domestic 8ommercial Bank in 'nia /y &siamoney=
• ;Best )merging %arket Bank in 'nia= /y Glo/al $inance%aga4ine
• ;Best %ulti@8hannel (trategy 20035 awar /y the Banker
%aga4ine, U
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• Gran Pri4e ?inner in Peak ?orkloa, Uni6 )nvironments, LTP
in ?inter 8or#5s To# Ten #rogram.
• D% *eview %aga4ine ?orl 8lass (olution &war 2003 in the
Business 'ntelligence category for its Teraata enter#rise atawarehouse solution.
• ;Best 8onsumer 'nternet Bank in 'nia= /y Glo/al $inance
maga4ine
• ;Best 'ntegrate 8onsumer Bank (ite in the &sia Pacific *egion=
/y Glo/al $inance
• ;Best $oreign )6change Bank in 'nia= /y Glo/al $inance
• ;Best Trae $inance Bank in 'nia= /y Glo/al $inance
:66:
• Bank of the year from the )merging %arkets /y the Banker
%aga4ine of U<
• Bank of the year 2002, in 'nia, /y the Banker %aga4ine of U
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• Best 8onsumer 'nternet Bank in 'nia /y Glo/al $inance
• Best Bank in 'nia /y Glo/al $inance
• 'nia5s %ost &mire Bank 2002 in the BB@T+ (ofres %oe Poll
:66=
• Best *etail Bank in 'nia from the &sian Banker
• Prouct 'nnovation &war for
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• &sian Banking &war /y the &sian Banker5s &ssociation for recor
collections uner the *esurgent 'nia Bons (cheme.
=77
• www.icici/ank.com got commene rating from the $inancial
Times, Lonon for two successive years.
• 8y/er 8or#orate &war /y the )conomic Times an %icrolan
Limite for making the /est use of 'nternet for commercial
#ur#ose.
Erstwhi2e I#I#I %td.
I#I#I
:66:
• *anke Thir KBest )m#loyer5s in a 8am#ustrack stuy amongst
the
stuents of the /est /usiness school in 'nia conucte /y
*G@%&*G.
:66=
• %r.
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avertisement on television=.
• 20th 8entury &chievement &war for istinguishe service to the
cause of Develo#ment $inancing an #romoting national economic
evelo#ment /y &D$'&P 7&ssociation of Develo#ment $inancial
'nstitutions of &sia Pacific9
• KBest Presente &ccounts5 /y the 'nstitute of 8hartere
&ccountants
of 'nia for the thir year running.
• *anke fifth in the survey of 'nia5s %ost *es#ecte 8om#anies,
8onucte /y Business ?orl an '%*B.
:666
• KBest 8)5 for innovative C* #ractices to %r.
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an Business Toay survey.
(!ODU#T OFFE!ED ,& I#I#I ,AN-
CSAVIN' FIED DE(OSIT' #U!!ENT and DEMAT
A##OUNTS?
art from the usual facilities, you get a free &T% car,
inter/ranch Banking, +et /anking, Bill #ay, Phone Banking, De/it
car, %o/ile /anking, among other.
CI#I#I ,AN- (!EFE!!ED A##OUNT?
& #referential saving
account where you are assingne a eicate relationshi# %anager
who is at your one #oint contact. Hou also get #rivilege like free
waivers, enhance &T% withrawal limit. Priority locker allotment
an lower interest rates on loan etc.
CSWEE( IN A##OUNT
& fi6e e#osit linke to your saving
account. (o if you are saving account so even if your savings &ccount
ruins a /it short, you can issue a cheue 7or use your &T% car9. The
money is automatically swe#t in from your saving account.
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CSU(E! SAVE! A##OUNT
(u#er saver account gives you an
overraft facility u# to :A of your fi6e e#osit. 'n an emergency,
you can access your funs while your fi6e e#osit continues to earn
high interest.
CI#I#I ,AN- (%US
art from regular an #remium account '8'8'
also have '8'8' /ank PLU( ie. & current account an you can transfer
u# to *s. :0 lakh #er month at no e6tra charge /etween the four
metros. Hou can also avoi of the cheue clearing /etween the four
metros, get cash elivery#ick u# to *s. 2:000@ home elivery of
eman rafts at #er cheues, outstaning cheues, outstation cheue
clearance facility etc.
CDEMAT A##OUNT
8onuct hassle free transactions on your shares.
Hou can also access your emat account on the 'nternet.
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INNOVATE SE!VI#ES FO! #USTOME! #ONVENIEN#ES AT I#I#I ,AN-
C($ONE ,AN-IN
2- hr automatic /anking services with ifferent
#hone /anking num/ers availa/le.
CATM :9 $r ,AN-IN
art from routine transactions you can also
#ay your utility /ills an transfer funs, at any of '8'8' &T%5s across
the country.
CINTE!#IT&INTE!,!AN#$ ,AN-IN
&ccess your account from any of our 2-" /ranch in
"2 cities.
CNET ,AN-IN
&ccess your /anking account from anywhere in
the worl at any time at your convenience. Hou can also view your
emat through /anking.
CINTE!NATIONA% DE,IT #A!D
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&n &T% car you can sho#
with all over the country an over "-0 countries with. Hou can s#en
in any currency an #ay in ru#ees.
CMO,I%E ,AN-IN
&ccess your account on your mo/ile #hone
screen at no airtime cost. Use (%( technology to conuct your
/anking transactions from your cell #hone.
%OAN FO! EVE!& NEED AT I#I#I ,AN-
C(E!SONA% %OAN
Take a loan of u# to *s 3 lakh for a weing,
eucation, #urchase of a com#uter or a holiay.
C#A! %OANS
'8'8' finance u# to 0A of the cost of the car new or
use. &n the loans come to you with easy ocumentation an s#eey
#rocessing at attractive interest rates.
CTWO W$EE%E! %OANS
Hou can get a loan for your new two wheeler.
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C#ONSUME! DU!A,%E %OANS
To hel# you /y the /est ura/le for your home '8'8' #rovies youloan.
A((!OVED #A! #ATEO!&
#ATEO!&
= #A!S
%@00, Nen7Petrol9 , (antro ,mni ,'nica,?agon@*, <o
#ATEO!&
: #A!S
Palio,Fersa, (koa, (cor#io, 8amary, 'nigo, 8orolla,#tra,Cona 8*F,)steem, (iena, Lancer, city, 'kon, &ccent, Uno, Mualis, 8orsa, (afari, &stra7Petrol9,Cona
FT)8,
(onata,Baleno,$or )neavour, G% $orrester
#ATEO!&
B#A!S
(umo, Bolero, Bolero 'nvaer, &ccor 7&utomatic transmi&stra7Diesel9, Baleno, Nen7Diesel9, Nen7&utomatic9,Cona automatic9, <ura, (iena ?eeken, #el (wing
#ATEO!&
9#A!S
%@"000, Gy#sy, &m/assaor, ""@+), 8ontessa,Premier Pamani, (ierra, Tata )state
#ATEO!&
> #A!S
%ercees
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8&UT'+ P*$'L)
• ?ine %erchant
• Builer8ontractorBuiling %aterial (u##lier
• Trans#orter
• $ilm 'nustry Professional 7incluing actors,irectors,#roucers an
istri/utors9
• $inance com#anies $inancial services com#anies 7e6ce#t & an a/ove
rate com#anies /y '8*&8*'('L9
• (tock Brokers
• 'nsurance &gents
• &uto (#are Parts Dealers
• 8hit $uns+ihi 8om#anies
• *eal )state &gents Pro#erty ealers
• &vocates 7)6ce#t Cigh 8ourt 1 (u#reme 8ourt Lawers9
• (TDOero6 Booth #erators
• (malltime Travel 1Tour #erator 7:em#loyees9
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+)G&T'F) P*$'L)(
• Politicians
• Policemen 7e6ce#t 'P( 1 '&( officers9
• Bar wner 7incluing Bar cum *estaurants9
• Fieo Parlor #erators
• 8a/le #erators
• 8ontractual )m#loyees
•
CU$s, Trusts, 8reits (ocieties
• Time (hare 1%otels
• Plantation 8om#anies
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&PPL'8&T'+ $*%
MANDATO!& FIE%DS TO ,E FI%%ED U(
" 8U(T%)* D)T&'L(
• +ame
• *esiential an office aress with #in coe
• %arital status
• Couse owner shi#
• Hears at current aress
• Bank etails
• Phone num/er of resience an office
• Date of Birth
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2 88UP&MT'+&L D)T&'L(
• ccu#ation
• )m#loyers +ame
• Hears with current em#loyer
• )ntity status
• Line of /usiness
• Hears of esta/lishment
• Two references
3 $'+&+8) D)T&'L(
• Prouct, /ran
• Fehicle, moel
• 'nvoice #rice
• Tenor
• $inance amount
• (cheme
• +o. of avance )%'5s
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%TV !ID 5 For 0ersona2 use /ehi12e on23
In1ome G@6 - @6-=66- H=66-=>6- H=>6- Tenure " @ 3 " @ 3 - ! : " @ 3 - @ : " @ 3 - @ :
#at = 0A :A :A :A :A 0A :A
#at : 0A 0A 0A :A 0A :A 0A
#at B >0A 0A 0A :A 0A :A 0A
#at 9 0A :0A 0A :0A 0A :0A 0A
#at > :0A 0A 0A 0A 0A >0A 0A
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3:
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'+8%) P*$
(&L&*')D
• Latest 7any of last three months9 salary sli# from GovtLimite
8om#anyPvt lt%+8s
• (alary certificate from Govt Limite 8os
• 'T* fille /y Pvt Lt 8om#any )m#loyees
Proof of continuity of em#loyment Q" years 7form "> or a##ointement
lettercertificate from C* Prev salary sli# " years ol from Govt,lt,%+8
()L$ )%PLH)D
• Latest 2 years 'T*s&ssessment orers with com#utation'T88Ta6 8hallan
Q2:0k9
P&*T+)*(C'P $'*%(
I$inancial 78& certifie9 R 'T*&ssessment orer'T88STa6 challansQ2:k
I&uite financial with auit re#ort
LTDPFT LTD 8%P&+')(
• &uite financial for last two years with scheules
• Director as Gurantor in PFT LTD com#anies
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&G*'8ULTU*&L '+8%)
• $or all categories u#to ma6. of *s ":000@
• $or all categories u#to *s 30000@ su/ect toE
C &griculture income reflecte in last two years 'T*s
C Lower of the latest two years agriculture income consiere
+'P 8&()(
Business )m#loyment continuity for 2 years
any one
". %emoranom of association
2. 8ertificate of incor#oration
3. Partnershi# ee
-. &uite financial
:. 'T*s>0k
>. (ales ta6 *g (ho# esta/lishment certificate
. $orm "> 7(elf em#loye9
. $orm "> RLatest salary sli#
. Previous years salary sli# Rlatest salary sli#
"0. Bank statement
"". Bankers5 certificate
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+'P 8&()• LTF of :A for 3years on category " cars
". Latest 3 months /ank statement
2. &vg. Balance Q30k constantly maintaine
3. +o cheue returns
-. &euate $re. f transactions
:. 'n case of D88 account, /alance not to e6cee limit
8@&PPL'8&+T(
8o@a##licant can /e Parents,(#ouse,(on 1 co@resiing
aughter. Partnershi# $irm or 8om#any if a##licant is Partner Director 1vice@versa
• AE (U!(OSE
I )ither of the co@a##licant nees to meet the age norms
• &ge at maturity of transaction not to e6cee 0 years for /oth
a##licant 1 co@a##licant
• IN#OME (U!(OSE
• (D# (ur0ose
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TP UP L&+
Ob;e1ti/e ? To #rovie a to# u# loan to e6isting customers of '8'8' Bank car loans
Tar4et se4ment ? )6isting customers who have a clear re#ayment 7efine
one /ounce #er year9 an wish to avail an enhancement to the e6isting loan.
%inimum seasoning of > monyhs in a year loan an "2 monyhs in a Q"year loan
are necessary for a loan to /e to##e u#.
Etent of finan1e? u#to 0A of fresh valuation amountgri value or
loan e6isting loan amount whichever is earlier
Tenure? u#to 3> months@age of the car cannot e6cee years at the
time of maturity of the loan
ProcessE
".8ustomer with the e6isting loan a##roaches us for a to# u#.
2. +o $'TF* is to /e one if aress on a##lication form is same as the
one on our system
3. (ignature verification is to /e waive if cheues are /eing issue from
the same account asa the last loan
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-. +o income #roof to /e taken.
:.8P&#s to check the (& of the customer to ensure that ma6. "
/ounce #er year conition is met.
>. 8ases to /e marke uner ;TP UP= #rouct in the system.
P(('BL) F&*'&+T(• To0 u0 without fore12osin4 the ear2ier 2oan
• 'n this case, the to# u# amount will /e /ooke on the system as a
new loan. The to# u# an the #rinci#al out staning cannot e6cee
0A of the value of the car.
• Payment in this case will /e only on to# u# amount.This will /e a
*&&8 variant.
• To0 u0 after fore12osin4 the ear2ier 2oan on the s3stem
• 'n this case, a newe loan will /e /ooke for the entire loan amount
an the termination value 7incluing foreclosure charges9 will /e
eucte from the is/ursement of the new loan
• Payment in this case will /e on the entire loan amount
• To ensure that D(&s o not encourage foreclosure of the loan so as
to earn higher #ayouts on the new loan, these loan will nee an
a##roval either from the #rouct team or +(% use cars
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Loan to value norms for use car loans
(ection " ! Pro#osal
't is #ro#ose yhat for the following LTF gri will /e a##lie for clients
who meet moifie #rouctcreit norms
In1ome GJ@6kNo in1ome
0roof 0ro/ided
H@6kto=66k =66k
%TV 0A7as against >0Acurrently9
0A7 as against 0Acurrently9
:A7 as against0A currently9
(ection 2@ Prouct an 8reit +orms%oifie #rouct 8reit normsE
#riterion Norms Va2idation De/iation%e/e2
Vehi12e to
be
funde
d
%aruti 00 %aruti<o%aruti Nen7#etrol9(antro?agon*)steem&ccentCona8ity7 only manualtransmission moels allowe9
#lication$ormFaluationre#ort
+oeviation to
/ee6cerciseon thisnorm
Maimum
a4e ate theend of the
tenor
> years #lication
$ormFaluationre#ort
+o
eviation to /ee6cerciseon thisnorm
E2i4ib2e
borrower
1ate4or3
$uning to iniviual@(alarie an (elf em#loyefor #ersonaluse7 Ta6i8ommercial use notallowe9
#lication$orm'entity
#roof
+oeviation to
/ee6cerciseon this
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norm(houl meet one comfort conition each out of the comfort conition liste in #art &
an #art B
(art A
wnershi#of
#remises
)ither resienceor the officeshoul /e inowne #remises
)lectricity /ill(hare8ertificate (ale&ggrementPro#erty ta6 /ill
+oeviation to
/ee6cercise
on thisnorm
&verage /ank /alance
(houl /e ".:times the
#ro#ose )%'
Balance to /e calculate /ycalculating average of
/alances on :th,":th,2:th
of every month
+oeviation to
/ee6cerciseon thisnorm
*e#ayment
track
&s #er section >
/ of car loanscreit #olicy
&s #er section > / of car
loans creit #olicy
+o
eviation to /ee6cerciseon thisnorm
'ncome %inimum *s".: lac #er annum
'T*$orm">(alary8ertificate
+oeviation to
/ee6cercise
on thisnorm
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P&*T B
)m#loyment
Businesssta/ility
%inimum 2 years in the current
em#loy>ment /usiness an 3 years of total sta/ility at em#loyment/usiness
(alarieE$orm
">#ointmentletter 'entitycar(elf em#loyeE'T*(ale ta6regestration
+o
eviationto /ee6cerciseon thisnorm
Previous car ownershi#
This shoul /e"9 a vehicle other than which is
#ro#ose to /e fune29 shoul not /e more than 3 years
ol when acuire39 shoul have /een in
a##licant5ss#ouse#ro#rietorshi #name for at least "2 months
Photoco#y of the regestration
/ook
8reitmanager
an a/ovecan sign ! off theeviationof ownershi#vintage of less than"2 months
/ut morethan 3months
8reit car "9 (houl have a creit limit of atleast *s 3:000@
29 The car statement shoul notreflect any #enal charges
39 8ar shoul /e at least "2months ol7> months if issue
/y '8'8' /ank9
Latest /illingstatement anone more
/illingstatement
#ertaining tolast si6 monthsshoul /ecollecte
+oeviationto /ee6cerciseon thisnorm
IThis amenment shall /e a##lica/le at location where collectionmanager is /ase
I&ll norms of the car loan creit #olicy other than mentione a/ove shall /e a##lica/le
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()8T'+ 3 ! T*&8
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%inimumLoan tenor
3> months for stanar #rofile
#lication form "9*8% +(%*isk heaBusiness
Cea for caution #rofile u#to 2-months29 +(%*isk heaBusiness ana/ove for anyother com/inationof tenors an
#rofiles
&ge of thecar
&t the en of tenor shoulnot /e morethan > years
*8 /ook alongwith thea##lication form
Business hea ana/ove
'+8%) "9$or self em#loye
/usiness entitiesatleast *s >000@
#.a 7for currentan #revious
/year929$or salarie *s"00000@ #.a 7$or current year9
'T*s "9*8%+(%for shortfallu#to "0A29+8%
Business hea*isk hea for shortfall u#to20A39 $or shortfallQ20A
/usinesshea*isk hea
#OMFO!T#ONDITION &ny one of thefollowingconition to /esatisfie
"9 wneresienceowneoffice
29 'n thecurrent
"9 (harecertificate (aleee)lectricity /ill
29 (ho# anesta/lishmentcertificate of thecommencement of the
"9+8%Business hea*isk Cea for thevaliationocument29therwise
/usiness hearisk hea
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/usiness for at least :years7self
em#loye9in current
o/ for 3years7salarie9
39 *e#aymenttrack
-9 Cealthy /ank
statement
/usinessauitefinancialssalar
y sli#$orm@">Letter fromthe em#loyer
39 &s efine inthe section >7/9of the auto
#olicy-9 &s efine in
the section : of
the auto #olicyfor thealternate to theincome #roof
LTF&s #er theGri
&s #er theGri
"9U#to :A@+8%+(%Businesshea*isk hea
29 Q:A Business hea *isk
Cea an a/ove
• +o income #roof #rouct not to /e one for this variant.
• 'niviual em#loye with #ro#rietorshi# an #artnershi#
firms shall not ualify for this variant.
• +o is/ursment to /e mae to the D%&ealer 7otherwise
a##lica/le for the use cars9 uner this variant.
• &ll creit an the ocuments norms of the use car #olicy
not mentione in this note shall a##ly
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%TV !ID
$or tenor u#to 2 years an stanar #rofiles only
In1ome W>0k Q>0kto"00k Q"00k
%TV as
K of
>:A 0A :A
(houl meet one comfort conition each out of the comfort conition liste in #art &
an #art B
(art Awnershi#
of #remises
)ither resienceor the officeshoul /e inowne #remises
)lectricity /ill(hare8ertificate (ale&ggrementPro#erty ta6 /ill
+oeviation to
/ee6cerciseon thisnorm
&verage /ank /alance
(houl /e ".:times the
#ro#ose )%'
Balance to /e calculate /ycalculating average of
/alances on :th,":th,2:th
of every month
+oeviation to
/ee6cerciseon thisnorm
*e#aymenttrack
&s #er section > / of car loanscreit #olicy
&s #er section > / of car loans creit #olicy
+oeviation to
/e
e6cerciseon thisnorm
'ncome %inimum *s".: lac #er annum
'T*$orm">(alary8ertificate
+oeviation to
/ee6cerciseon thisnorm
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#A! %OANS AT
LL.+I#I#I ,AN-+
#A! %OANS
'8'8' /ank car loans scheme is the most convenience way to get the loan
for your new ream car.
ADVANTAES OF #A! %OANS SE!VI#ES AT I#I#I
,AN-
(#eey #rocessing within 2- hours.
8overs the wiest range of cars an multy utility vehicle in
'nia.
$inance u# to 0A of its invoice value.
$le6i/le re#ayment o#tion "2@- month #erio.
&ttractive car loans #lans.
&mong the lowest interest rates.
Cassle free ocuments.
Pre#ayment Pre#ay the loan anytime after " months at a small
charge73A,-A9.
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E%II,I%IT& AND DO#UMENTATION FO! #A!
%OANS
FO! SA%A!IED INDIVIDUA%S
E%II,I%IT&?
%inimum age of a##licant E2" years
%a6imum age of a##licants at loan maturity : years.
%inimum em#loymentE " year in current em#loyment an
minimum 2 year of em#loyment.
%inimum annual income E*s >0000 net annual income
Tele#hone E must at resience.
DO#UMENTATION?
Proof of 'entyE Pass#ort co#y , P&+ car, Foter 'D, Driving
license.
'ncome #roofE Latest salary sli# with $orm +o ">
&ress #roofE *ation car, Driving license, Tele#hone /ill,
P&+ car, Foter car )lectricity /ill.
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Bank statementE +ot manatory.
FO! SE%F EM(%O&ED
E%II,I%IT&?
%inimum age of em#loymentE 2" years
%a6imum age of #licant at loan maturityE >: years.
%inimum em#loymentE 3 years in /usiness.
%inimum annual incomeE +et #rofit #rice >0000 #a. for
stanar cars an *s "00000 #a. for mi si4e an #remium
cars.
Tele#honeE must at resience.
DO#UMENTATION?
Proof of ientyE Pass#ort co#y, P&+ car, Foter 'D car,
riving license.
'ncome #roofE Latest 'T*
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&ress #roofE *ation carDriving license,Tele#hone
BillP&+ carFoter car)lectricity /ill.
Bank (tatementE ?aive for small cars for mi si4e an
#remium car if income is greater than *s ".: laks then /ank
statement can /e waive.
FO! (A!TNE!S$I( FI!MS
E%II,I%IT&?
%inimum incomeE +et #rofit *s. >0000 #a. for stanar cars
an *s. "00000 #a. for mi si4e an #remium cars.
%inimum turn overE Turn over *s -.: lacs.
Tele#hone E one #hone at least at /usiness an resience of the
loan e6ecuting #artner.
DO#UMENTATION?
Proof of 'entyE +&
'ncome #roofE &uite /alance sheet, #rofit an loss account for
latest 2 years an list 2 years 'T return of the com#any.
:"
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&ress #roofE Tele#hone Bill)lectricity /illsho# an
esta/lishment act certificate((' registere 8ertificatessales ta6
certificates.
Bank statementE ?aive for small cars, for mi si4e an
#remium cars, if income is greater than *s. ".: lacs than /ank
statement reuirement can /e waive.
FO! (!IVATE %IMITED #OM(AN&
E%II,I%IT&?
%inimum incomeE net #rofit *s. >0000 #a. for stanar
cars an *s. "00000 #a. for mi si4e an #remium cars.
%inimum turn overE Turn over *s. -.: lacs.
Tele#honeE one #hone at least at /usiness #remises.
DO#UMENTATION?
Proof of 'entyE +&
'ncome #roofE &uite /alance sheet, #rofit an loss account for
latest 2 years an list 2 year 'T returns of the com#any.
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&ress #roofE Tele#hone Bill)lectricity /illsho# an
esta/lishment act certificate((' registere 8ertificatessales ta6
certificates.
Bank statementE +&
FO! (U,%I# %IMITED #OM(AN&
E%II,I%IT&?
%inimum incomeE net #rofit *s. >0000 #a. for stanar
cars an *s. "00000 #a. for mi si4e an #remium cars.
%inimum turn overE Turn over *s. -.: lacs.
Tele#honeE one #hone at least at /usiness #remises.
DO#UMENTATION?
Proof of 'entyE +&
'ncome #roofE &uite /alance sheet, #rofit an loss account for
latest 2 years an list 2 year 'T returns of the com#any.
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&ress #roofE Tele#hone Bill)lectricity /illsho# an
esta/lishment act certificate((' registere 8ertificatessales ta6
certificates.
Bank statementE +&
TWO W$EE%E!S %OANS AT
LLLL.I#I#I ,AN-
Two wheeler loan at '8'8' is sim#le ocumentation is minimal
an a##roval is uick.
ADVANTAES OF TWO W$EE%E! %OANS
SE!VI#ES AT I#I#I
(#ee loan a##roval
?ie variety of two wheeler finance.
$le6i/le re#ayment o#tions, ranging from > to 3> months
availa/le even at the #oint of #urchase.
*e#ay through #ost ate cheues with easy )%'5s
Lowest 'nterest rates.
Larger range of (chemes.
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+o guarantor reuire.
FO! SE%F EM(%O&ED O! SA%A!IED
INDIVIDUA%
E%II,I%IT&?
#licant must /e /etween 2" an >0 years of age.
#licant minimum gross income is euivalent to *s :-000@#a.
if you resie in %um/ai, Delhi, 8hennai, Banglore, 8alcutta,
Pune an -2000 #a. for all over the cities.
#licant has working for last 2 years.
#licant has a #hone at his resience or office.
DO#UMENTATION?
Proof of 'entyE Pass#ort co#y#hoto creit car voter 'D
carDriving licenseP&+ car.
Proof of aressE Pass#ort co#yrental agreement voters 'D
carDriver licensetele#hone /ill.
'ncome #roofE Latest salary sli# with form "> or latest 'T*
co#ies.
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!ESEA!#$ MET$ODO%O&
*esearch methoology is a systematic way, which consists of series of
action ste#s, necessary to effectively carry out research an the esire
seuencing to these ste#s. The marketing research is a #rocess of involves
a no. of inter@relate activities, which overla# an o rigily follow a
#articular seuence. 't consists of the following ste#sE@
• $ormulating the o/ective of the stuy
• Designing the methos of ata collection
• (electing the sam#le #lan
• 8ollecting the ata
• Processing an analy4ing the ata
• *e#orting the finings
:
Ob;e1ti/e of Stud3
!esear1h Desi4n
Sam02e Desi4n
Data #o22e1tion
Data Ana2 sis
!e0ort of findin4s
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O,)E#TIVES OF T$E STUD&
The stuy unertaken inclues the stuy of vehicle market, it5s recent
growth with a s#ecial focus on sco#e of vehicle finance.
&long with all this the /asic o/ectives of the stuy unertaken are as
followsE
". To fin out the growth of vehicle market in Gha4ia/a in last one
year.
2. To fin out the growth of vehicle finance in Gha4ia/a to know the
customers #reference for various vehicles.
3. To know the customer choices for various schemes of vehicle
finance.
-. To fin out the attri/ute em#hasi4e /y '8'8' /ank to o well in
Gha4ia/a .
:
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!ESEA!#$ DESIN
*esearch esign s#ecifies the methos an #roceures for conucting a
#articular stuy.
& research esign is the arrangement of conitions for collection an
analysis of the ata in a manner that aims to com/ine relevance to the
research #ur#ose with economy in #roceure. *esearch esign is /roaly
classifie into three ty#es as
• )6#loratory *esearch Design
• Descri#tive *esearch Design
• 8ausal *esearch Design
' have chosen the escri#tive research esign.
DES#!I(TIVE !ESEA!#$ DESIN?
Descri#tive research stuies are those stuies which are concerne with
escri/e the characteristics of #articular iniviual.
'n escri#tive as well as in iagnostic stuies, the researcher must /e a/le
to efine clearly, what he wants to measure an must fin aeuate
methos for measuring it along with a clear cut efinition of #o#ulation
he want to stuy. (ince the aim is to o/tain com#lete an accurate
information in the sai stuies, the #roceure to /e use must /e carefully
#lanne. The research esign must make enough #rovision for #rotection
against /ias an must ma6imi4e relia/ility, with ue concern for the
economical com#letion of the research stuy.
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MET$OD ADO(TEDThe metho ao#te for the stuy is survey metho. The ata
is collecte through uestionnaires. The sam#le si4e for car market is
for 2 wheeler market are an for customer it is 2:0. The sam#ling use
for collecting ata from the customers is acciential sam#ling.
SU!VE& (%A#E
The #roect has /een one in Gha4ia/a 8ity, in (tate
Uttaranchal with ;LUO%' $+&+8)*( D(& $ '8'8' B&+0
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FIE%DWO!-
The uestionnaire aministrating covere a #erio of
-0 ays. &ll the maor showrooms of vehicle are visite an the
a##ro#riate ata was collecte through filling uestionnaire /y the
a##ro#riate #erson.
art from these 2:0 customers has /een surveye
through es#ecially esigne uestionnaire to know the sco#e of vehicle
finance in Gha4ia/a.
>"
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DATA ANA%&SIS
FI NO =.SA%ES #$A!T OF T$E TWO W$EE%E!
#OM(ANIES IN $A32 >22 ::": "30
2 C+D& 2>00 ">0 "0 2300 "-0 "0
3 C.C+D&
2-00 "-00 "000 2-00 "-00 "000
- TF( 2":0 ">00 ::0 2-00 ">00 00
: C)* 00 :00 300 :0 :00 3:0
H&%&C& -00 200 200 >00 300 300
*.)+$'LD
"> 3 - 2 "-3 "--
L%L III III III 00 >-0 ">0
howroom was not thereThe a/ove ta/le is showing the cash, finance an total sales of two
wheelers 8om#anies in Gha4ia/a in last 2 years.
>2
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FI NO :
SA%ES !OWT$ OF TWO W$EE%E!S IN$A3
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FI NO B
#AS$ AND FINAN#ED SA%ES !ATIO OF TWOW$EE%E!S MA!-ET IN $A-
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FI NO 9
TOTA% SA%ES OF TWO W$EE%E!S
#OM(ANIES IN $A:
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FI NO >
SA%ES !OWT$ OF TWO W$EE%E!S#OM(ANIES IN $A
L%L III 00 @@@@@@
IIIshowroom was not there in 2003@0-
The a/ove ta/le is showing the #ercentage of sales growth of two wheeler
com#anies in Gha4ia/a in last one year.
>>
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FI NO @
#AS$ AND FINAN#ED SA%ES OF TWOW$EE%E!S #OM(ANIES IN $A
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FI NO. 8
FINAN#ED !OWT$ OF T$E TWO W$EE%E! #OM(ANIES
( +o. 8%P&+H $'+&+8)D$ 2003@200-
$'+&+8)D$ 200-@200:
$'+&+8)DG*?TC'+ A
" B&& ">32 "30 @"."
2 C+D& "0 "0 @"0.
3 C C+D& "000 "000 (T&BL)
- TF( ::0 00 R-:.-:
: 00 :0 @3.33
> C)* 300 3:0 R">.>
H&%&C& 200 300 R:0.00
* *+$'LD - "- R".-3
L%L III ">0 @@@@@@
IIIshowroom was not there in 2003@0-
The a/ove ta/le is showing the #ercentage of finance growth of two
wheeler com#anies in Gha4ia/a in last one year.
>
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FI NO
MA!-ET S$A!E OF TWO W$EE%E!
#OM(ANIES in :66B69
MA!-ET S$A!E OF TWO W$EE%E!
#OM(ANIES in :6696>
The a/ove fig showing the market share of two wheeler com#anies inGha4ia/a.
>
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FI NO. 7
TOTA% SA%ES #$A!T OF T$E FOU! W$EE%E!S MA!-ET IN $A
3 T&T& :0 2 ::2 3"" :
- G %T*( ""0 2 "0 "2: 2 "23
: ( 00 00 00 ">00 00 00
IIIshowroom was not there in 2003@0-
The a/ove ta/le is showing the total sales of four wheeler com#anies
incluing cash an finance sales in Gha4ia/a in last one year.
0
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FI NO =6
TOTA% SA%ES !OWT$ OF FOU! W$EE%E!SMA!-ET IN $A
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FI NO ==
#AS$ AND FINAN#ED !ATIO OF FOU! W$EE%E!S MA!-ET 2ast : 3ear sa2es
8&(C &+D $'+&+8)D A '+ 2003@0-
8&(C &+D $'+&+8)D A '+ 2003@0-
The a/ove gra#hs are showing the #ercentage of cash an finance ratio
of four wheelers in Gha4ia/a.
2
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FI NO =:
TOTA% SA%ES OF FOU! W$EE%E! #OM(ANIES IN $A
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FI NO. =B
SA%ES !OWT$ OF T$E FOU! W$EE%E!
#OM(ANIES IN $A00 ">00 (T&BL)
IIIIshowroom was not there in 2003@0-
The a/ove ta/le is showing the #ercentage of sales growth of four
wheeler com#anies in Gha4ia/a in last one year.
-
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FI NO =9
#AS$ AND FINAN#ED !ATIO OF FOU! W$EE%E!S MA!-ET
8ash an finance sales in 2003@0-
8ash an finance sales in 2003@0-
The a/ove gra#h is showing the cash an finance sales of four wheelers
com#anies.
:
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FI NO. =>
FINAN#ED !OWT$ OF T$E FOU! W$EE%E!
#OM(ANIES
( +o. 8%P&+H $'+&+8)D$ 2003@
200-
$'+&+8)D$ 200-@
200:
$'+&+8)DG*?TC
'+ A" CHU+D&' 3 :- R-.32
2 TH&T& "22 "3> R"".-
3 T&T& ::2 : R>.:2
- G %T*( "0 "23 R"3.
: (.0
%&*UT' 00 00 (T&BL)
IIIIshowroom was not there in 2003@0-
The a/ove ta/le is showing the #ercentage of finance growth of four
wheeler com#anies in Gha4ia/a in last one year.
>
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FI NO =@
MA!-ET S$A!E OF FOU! W$EE%E! #OM(ANIES IN :66B69
MA!-ET S$A!E OF FOU! W$EE%E!
#OM(ANIES IN :6696>
The a/ove ta/le is showing the #ercentage of market share of four
wheeler com#anies in last one year.
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FI NO =
(!EFE!EN#E OF VE$I#%E
ut of 2:0 sam#le si4e -0 #ercent res#one to /ike, 3: #ercent
res#one to cars an remaining 2: #ercent res#one to scooty.
FI NO :A4e wise 0referen1e of ,ikes
ut of -0 #ercent who res#on for /ike are most of "@2: years age
grou# /ecause youngsters mostly #refer /ike to others.
(cooty
(cooty
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FI NO B
A4e Wise (referen1e To S1oot3
ut of 2: #ercent who res#on for scooty are mostly of "@2: years of
age grou# /ecause mile class grou#s an girls mostly #refer scooty to
others. &s it is easy, comforta/le an economical.
FI NO 9
AE WISE (!EFE!EN#E OF #A!S
ut of 3: #ercent who res#ons for cars are mostly of 3:@:0 years age
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/ecause higher income grou#s mostly #refer cars to others /ecause it
/elongs to the status. 'n aition to this there is one more reason why
#eo#le #refer cars in a ay there is easy availa/ility of financing schemes
at minimal rate of interest.
FI No >
(!IO!ITIES IN S#OOT& SEMENT
Peo#le #refer fuel efficiency more in scooty than other #riorities /ecause
mile class mostly #urchase scooty an they want it more economical
for them.
0
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FI NO @
(!IO!ITIES IN ,I-ES SEMENT
Peo#le #refer look an fuel efficiency more in /ikes than other #riorities
/ecause youngsters mostly #refer look in /ikes.
FI NO 8
(!IO!ITIES IN #A!S SEMENT
'n car segment #eo#le #refer fuel efficiency an look simultaneously.
"
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FI NO
#AS$FINAN#E !ATIO IN ,I-ES
'n /ikes segment >- #ercent #eo#le wants to #urchase /ike on finance an
3> #ercent wants on cash /asis.
FI NO 7
#AS$FINAN#E !ATIO IN S#OOT&
'n scooter segment -: #ercent #eo#le wants to #urchase scootey on
finance /asis an :: #ercent on cash /asis.
2
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FI NO =6
#AS$FINANA#E !ATIO IN #A!S
'n car segment #ercent #eo#le want to #urchase car on finance /asis
an 22 #ercent on cash.
FI NO ==
(!IO!ITIES OF S#$EME
Peo#le mostly #refer low interest rate schemes an more time #erio of
)%' to other schemes.
3
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. $inance sales of four wheeler are increasing very fast than cash
sales.
. 'n car segment there are various moels availa/le for every class of
customer.
"0.'n customer survey it has /een foun that there is a lot of sco#e for
vehicle finance in Gha4ia/a in future.
:
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SUESTIONS AND !E#OMMENDATIONS
". &s the market is growing in Gha4ia/a so there is a lot of sco#e for
vehicle finance in Gha4ia/a so '8'8' /ank shoul kee# this thingin
min an make the vehicle finance more comforta/le for customer.
2. '8'8' Bank shoul cover all vehicle ealers in Gha4ia/a.
3. '8'8' B&+< shoul make vehicle finance easier an hassle free to
customer.
-. &s #eo#le still on5t know a/out the schemes of '8'8' B&+< in
Gha4ia/a so '8'8' B&+< shoul o cam#aigning at ifferent
locations at Gha4ia/a to increase awareness a/out the /ank
e6istence .
:. '8'8' B&+< shoul focus on /etter communications /etween
vehicle ealers an the /ank to maintain goo relationshi#.
>. '8'8' B&+< shoul make #eo#le aware a/out their vehicle
finance schemes to #eo#le of Gha4ia/a to attract more customers.
. '8'8' B&+< shoul #ay attention towars these vehicle ealers
>
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which are oing well in Gha4ia/a.
. '8'8' /ank shoul go for more eye catching avertisement
#rogrammers an roasie horings.
. '8'8' B&+< shoul introuce new an attractive vehiclefinancing
schemes like 0A interest schemes on some s#ecial occasions.
"0.'8'8' B&+< shoul evelo# a healthy com#etition /etween the
two wheeler ealers through various incentives schemes.
"".'8'8' B&+< shoul avertise a/out their schemes in leaing news
#a#er ofGha4ia/a like &mar Uala,Danik agran,Times of 'nia
etc.
"2.CD$8 B&+< shoul offer more attractive schemes of vehicle
finance on leaing vehicle com#anies to ca#ture the market.
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%IMITATIONS OF SU!VE&
". (am#le si4e of customers is very small ie.. 2:0 #eo#le as com#are
to survey #lace ie. Gha4ia/a.
2. 'n our customer survey some #eo#le was not reay to fill the
uestionnaire.
3. (ometimes ue to lack of res#onent5s su##ort it has /ecome
ifficult to get reuire information.
-. The ata collecte is a##ro6imate as it is o/ligatory for every
com#any to isguise its actual ata.
:. The tool we use for the stuy was the structure uestionnaire
which is itself has narrow sco#e.
>. The analysis one has got limite sco#e.
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TWO W$EE%E! DEA%E! IN $A2 C&*'D?&* *&DPC+) +U%B)* E 2-"3,2-3
:. +&%) $ 8%P&+H E C+D& +&%) $ D)&L)* E )(( )LL %T*(&DD*)(( E -->:,D)C*&DU+ *&DPC+) +U%B)* E 2-3>2,2-3>3
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>. +&%) $ 8%P&+H E H&%&C& +&%) $ D)&L)* E (C*)) F&(U %T*8H8L)(&DD*)(( E 23,8'F'L L'+)( GC&N'&B&DPC+) +U%B)* E 2>:-2>
. +&%) $ 8%P&+H E *H&L )+$'LD +&%) $ D)&L)* E &CU& )+T)*P*'()(&DD*)(( E - 8'F'L L'+)(PC+) +U%B)* E 2>:02
. +&%) $ 8%P&+H E
0
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FOU! W$EE%E! DEA%E!S IN $A2,2>--"
3. +&%) $ 8%P&+H E T&T& +&%) $ D)&L)* E %&L?& %T*(&DD*)(( E 8'F'L L'+)(PC+) +U%B)* E 2>-0""
-. +&%) $ 8%P&+H E $'&T +&%) $ D)&L)* E $'&T %T*8*&$T
&UT%T'F)&DD*)(( E (UBC&(C +&G&* 8C?
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:. +&%) $ 8%P&+H E %&C'+D*& &+D %&C'+D*& +&%) $ D)&L)* E GC&N'&B&D P*)%')*
%T*( PFT LTD&DD*)(( E --3,8'F'L L'+)( C&*D?&*
*&DPC+) +U%B)* E 2>00:,2>20:
>. +&%) $ 8%P&+H E %&*UT' +&%) $ D)&L)* E (C&
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UESTIONNA!E FO! DEA%E!S
"9 +ame of Dealer .
29 +ame of 8om#any
39 Details of $irm
+ame ..
&ress .
Phone +o. 79
3
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7*9
) %ail 'D ..
-9 +. of years in the %arket of Gha4ia/a.
:9 +um/er of two wheeler %oels
( +o. %oel Price
a9
/9
c9
9
>9 +um/er of $our wheeler %oels
( +o. %oel Price
a9
/9
-
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c9
9
9 $inancing com#anies you are attache with
a9 CD$8
/9 '8'8'
c9 8'T' B&+
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9 Last two year$inance sales of Two wheeler in figure
H)&* %D)L(
2003@200-
200-@200:
"09 Last two year cash sales of $ourwheeler in figure
H)&* %D)L(
2003@200-
200-@200:
>
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""9 Last two year $inance sales of $ourwheeler in
figure
H)&* %D)L(
2003@200-
200-@200:
"29 'f any new financing com#any #resents its financing
#lan what will /e your
res#onse..
"39 'f yes, what will /e the criteria
"-9 &ny other information .
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(ignature
+ame
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#USTOME! UESTIONNAI!E
".+&%) .
2.?C'8C &G) G*UP D HU B)L+G
7&9 "@2:
7B9 2:@3:
7B9 3:@:0
7D9 &/ove :0
3.?C'8C F)C'8L) D HU ?&+T T PU*8C&()
7&9B'
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7B98&*
789(8TH
-.C? D HU *&T) TC) $LL?'+G &TT*'BUT)(7+
(8&L) "@9 ?C'L) PU*8C&('+G & F)C'8L)
7&9L
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>.'$ $'+&+8)D TC) P*'*'TH $ $'+&+8'&L '+(T'TUT'+
7&9 *&T) $ '+T)*)(T
7B9 D?+ P&H%)+T (8C)%)
789 T'%) P)*'D $ )%'
7D9 L)(( P&P)* ?*
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.?CH D HU P*)$)* TC) P&*T'8UL&* '+(T'TUT'+
.?CH HU D+5T P*)$)* TC) &((8'&T)(
"0.C? %&+H $'+&+8'&L '+(T'TUT'+( TC&T $'+&+8)
F)C'8L)( D HU
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"".D HU ?&+T ()8U*)D L&+ * U+()8U*)D L&+(
7&9 ()8U*)D
7B9 U+()8U*)D
"2.HU* &++U&L '+8%)
7&90@>0,000
7B9>0,000@",00,000
789",00,000@",:0,000
7D9",:0,000@2,:0,000
7)9&BF) 2,:0,000
"3. ?C&T &BUT L&+ *)P&H%)+T
7&9&+U&LLH
789 %+TCLH
"-.D HU C&F) &+H L&+ &8 '+ &+H B&+
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&8 +
('G+&TU*)
+&%)
BIBLIOGRAPHY
REFERENCE BOOK:
• Marketing Research (Author- G C Beri)
(Publish by Tata McGraw ill Publishing Co! "T#!$ %ew#elhi)Thir& '&ition (22)
• Marketing Manageent (Author- Ra*an +e,ana)
(Publish by Tata McGraw ill Publishing Co! "T#$ %ew #elhi)
"0-
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+econ& '&ition (2)
• Marketing Manageent (Author- R + +e,ana)
(Publish by ialaya Publication$ %ew #elhi)%inth '&ition (2)
• Marketing Manageent (Author- Phili. /otler)
(Publish by Pren Tice-hall o0 1n&ia PT! "T#!$ %ew #elhi)%inth '&ition (22)
• Research Metho&ology (Author- Bhan&rai)
Print 2$ secon& e&ition
WE, SITE?
• www!icici!co
• www!google!co
• www!carsloanin&ia!co
• www!re&i00!co
http://www.icici.com/http://www.google.com/http://www.carsloanindia.com/http://www.rediff.com/http://www.icici.com/http://www.google.com/http://www.carsloanindia.com/http://www.rediff.com/