SatCom_session 3_Baycom.ppt
Transcript of SatCom_session 3_Baycom.ppt
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Downstream Space Downstream Space Applications Industry:Applications Industry:Regional Outlook on Regional Outlook on
Satellite CommunicationsSatellite Communications17th June 200817th June 2008
ByByBayCom Sdn BerhadBayCom Sdn Berhad
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BayCom Sdn. Bhd.BayCom Sdn. Bhd.Satellite CommunicationsSatellite Communications
OutlineOutline
Evolution of VSATEvolution of VSAT
Broadening target marketBroadening target market
Market growth potential in the region Market growth potential in the region
Going forwardGoing forward
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Still EvolvingStill Evolving
Single Channel Per Carrier (SCPC) VSATs- a Single Channel Per Carrier (SCPC) VSATs- a satellite version of “leased lines” but can be satellite version of “leased lines” but can be asymmetricasymmetric
Narrow/Niche target market- few high end Narrow/Niche target market- few high end corporate vertical market segmentscorporate vertical market segments
Not bandwidth efficientNot bandwidth efficient
Equipment costly, bulky with occasional Equipment costly, bulky with occasional installation constraintsinstallation constraints
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Still Evolving (cont’d)Still Evolving (cont’d) TDM/TDMA & FDMA VSAT technology-satellite based TDM/TDMA & FDMA VSAT technology-satellite based
networksnetworks
VSAT technology continued to evolve- IP based VSATs and VSAT technology continued to evolve- IP based VSATs and more cost effective equipment with added capabilities such more cost effective equipment with added capabilities such as dynamic inroute allocation/hopping, adaptive coding and as dynamic inroute allocation/hopping, adaptive coding and modulation (ACM), DVBS2, Ku band etcmodulation (ACM), DVBS2, Ku band etc
The advent of the hybrid network approach- VSAT The advent of the hybrid network approach- VSAT combined with terrestrial solutions resulting in a more combined with terrestrial solutions resulting in a more compelling and cost effective network for the end userscompelling and cost effective network for the end users
Hybrid networks are growingHybrid networks are growing
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A Broadening Market ApproachA Broadening Market Approach Hybrid networks and cost effective IP Based VSATS Hybrid networks and cost effective IP Based VSATS
enabled a more broadened market target for satellite enabled a more broadened market target for satellite communications services in a multiple industry communications services in a multiple industry environmentenvironment
VSAT Based service providers are partnering with VSAT Based service providers are partnering with terrestrial and last mile solution players for a more cost terrestrial and last mile solution players for a more cost effective total solution to the end userseffective total solution to the end users
VSAT Based service providers are working with VSAT Based service providers are working with Telecommunications companies to provide cellular Telecommunications companies to provide cellular backhauls to reach their end users- satellite connectivity backhauls to reach their end users- satellite connectivity from BTS sites to mobile switching centers for the cellular from BTS sites to mobile switching centers for the cellular operators thus enabling a more comprehensive service operators thus enabling a more comprehensive service coverage that includes the rural areascoverage that includes the rural areas
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A Broadening Market Approach 2A Broadening Market Approach 2
R R
VSAT trunking to Corporate Premises which are “wirelessed “ In-building Baycom’s Network Operations
CenterCyberjaya
DedicatedDedicatedBackhaulBackhaul
Company Intranet
Public Internet
InternetFirewall
Server on Intranet
Serveron Internet
Enterprise HQ
WAN
Satellite Modem in building Connected to Wi FI AccessPoint of the Wi FI operator
WWW
First Mile Solution-Corporate Networks
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A Broadening Market Approach 3A Broadening Market Approach 3
R R
VSAT trunking to End user Premises which are “wirelessed “ In-building Baycom’s Network Operations
CenterCyberjaya
DedicatedDedicatedBackhaulBackhaul
Public Internet
InternetFirewall
Serveron Internet
WAN
Satellite Modem in end User building Connected To Wi FI AccessPoint of the Wi FI operator
WWW
Backhaul or Internet Backbone Solution
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R R
Teclo’s Mobile Switching Center/BSC
DedicatedDedicatedBackhaulBackhaul
Public Internet
InternetFirewall
Serveron Internet
Satellite Modem on BTSsites
WWW
Backhaul or trunking Solution to BTS sites for Telcos
A Broadening Market Approach 4 A Broadening Market Approach 4 A Broadening Market Approach 4A Broadening Market Approach 4
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Broadening into Mobility MarketBroadening into Mobility Market
R R
Baycom’s Network Operations CenterCyberjaya
DedicatedDedicatedBackhaulBackhaul
Public Internet
InternetFirewall
Serveron Internet
WAN
Satellite Modem in vehicle
WWW
Backhaul or Internet Backbone Solution for Mobility
(Housed in tail section)
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The Emerging “Hybrid Triple Play” The Emerging “Hybrid Triple Play” ApproachApproach
Hybrid Triple Play uses the individual strengths of the Hybrid Triple Play uses the individual strengths of the satellite and terrestrial worlds strategically.satellite and terrestrial worlds strategically.
The satellite platform is the most efficient and cost effective The satellite platform is the most efficient and cost effective in terms of bandwidth and infrastructure for video in terms of bandwidth and infrastructure for video broadcasting, IP multicasting and distributionbroadcasting, IP multicasting and distribution
ADSL is powerful for two way internet access although ADSL is powerful for two way internet access although sufficient bandwidth may be a problem for video based sufficient bandwidth may be a problem for video based applications particularly if the DSLAM is far from the end applications particularly if the DSLAM is far from the end useruser
Thus the two combined into a single platform/box at the end Thus the two combined into a single platform/box at the end users’ premises enables the total and true triple play users’ premises enables the total and true triple play experience without the bandwidth constraints or concerns experience without the bandwidth constraints or concerns for videofor video
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The Emerging “Hybrid Triple Play” The Emerging “Hybrid Triple Play” ApproachApproach
This results in a cost effective platform that enables a fast This results in a cost effective platform that enables a fast roll out of a reliable triple play service.roll out of a reliable triple play service.
This has been done in Europe (Orange and Eutelsat), the US This has been done in Europe (Orange and Eutelsat), the US (AT&T and Echostar) and Latin America (Telefonica)(AT&T and Echostar) and Latin America (Telefonica)
Analysts (NSR) believe this is the next emerging Analysts (NSR) believe this is the next emerging architecture that should open up a more broadened market architecture that should open up a more broadened market for the satellite industry for the satellite industry
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The Emerging “Hybrid Triple Play” The Emerging “Hybrid Triple Play” ApproachApproach
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Teclo’s operations Center /Internet gateway
DedicatedDedicatedBackhaulBackhaul
Public Internet
InternetFirewall
Serveron Internet
WWW
Integrated box satellite video/ADSL
DSLAM
ADSL to the home
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The Outlook in Middle East & AfricaThe Outlook in Middle East & Africa• Yahsat’s (Mubadala) two high powered hybrid communications
satellites to be launched in 2010 will be a timely and tremendous boost to the market and industry.
• This is clear evidence of the importance of satellite communications in the Middle Eastern Region. The target is a number of market segments for various applications including high speed internet access, private network services, backhauls for telcos and broadcast.
• Other satellite operators are launching aggressive plans to expand to keep up with the demand for satellite capacity in the region. Nilesat is procuring a new satellite with 28 transponders which is more than double in number to that of their original satellite. Another big player in the region, Arabsat is aggressively escalating to three new satellites to cater for broadband and other services like High Definition Satellite TV
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The Outlook in Middle East & AfricaThe Outlook in Middle East & Africao Economic development is spurring government satellite based
services.growth potential for broadband in the region is huge. Satellite broadband is a force to be reckoned with in Saudi Arabia, Tunisia, Egypt and Morocco and other countries in the region. There are two areas where satellite can aid broadband in the Middle East region:
1) Internet connectivity in the form of trunking to last mile providers using various last mile technologies and telecoms companies who will then use their facilities to reach the end users in areas that are remote and hard to reach by the traditional terrestrial trunking of fibre and DSL copper.
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The Outlook in Middle East & Africa 2The Outlook in Middle East & Africa 2
2) private networks for enterprises who have their own network requirements but need both a satellite trunk as well as a network solution. This demand has been the bedrock of VSAT services provider world wide.
• For the African market:• demand for satellite capacity in Africa is skyrocketing and analysts
believe that there is a shortage of about 200 transponders (Euroconsult)
• Internet access, cellular and IP trunking, IPTV and telemedicine are some of the applications that are demanding bandwidth
• The retirement of a number of Intelsat satellites is contributing to the shortage of satellite capacity despite the launches of Nigcomsat-1 and Rascom QAF-1.
• MEASAT moved its MEASAT-1 satellite to over Africa (46degrees E) and renamed it Africasat-1 to capitalise on this opportunity
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Satellite Broadband on the RiseSatellite Broadband on the Rise
Asia Broadband Satellite Sites & Subscribers 2005-2010
(Northern Sky Research Apr 06)
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Satellite Broadband on the Rise 2Satellite Broadband on the Rise 2
Asian Broadband Satellite Services & CPE Revenues, 2005-2010
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The Potential in Rolling Out Satellite The Potential in Rolling Out Satellite Broadband Infrastructure (cont’d 1)Broadband Infrastructure (cont’d 1)
NSR
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The Potential in Rolling Out Satellite The Potential in Rolling Out Satellite Broadband Infrastructure (cont’d 2)Broadband Infrastructure (cont’d 2)
NSR
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The Asian Market PotentialThe Asian Market Potential•Asia is still vibrant in broadband demand due to the growth of the internet•Like Africa/Middle East, Asia has been suffering from a lack of satellite capacity• There are more planned launches in Asia to address this:•MEASAT 3A (this year at 91.5 deg E)-MEASAT says they may still have to order new satellites to meet growing demand •Asiasat 5 (2009 at 100.5 deg E))•Vinasat-1 (recently launched 132 deg E)•Chinasat 9 (recently launched)•ABS-2 (2009 at 75 deg E)•New Skies-NSS12 (mid2009 at 57 deg E) to meet demand in India/SE Asia•Protostar is launching July this year at 98.5 Deg E•Intelsat 15 at 85 degrees E (2009)•Satellite operators are also targeting the broadcast (HD) markets
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Moving ForwardMoving Forward
New applications like IPTV and hybrid triple play are the New applications like IPTV and hybrid triple play are the expected strong drivers for broadband in Asiaexpected strong drivers for broadband in Asia
use of satellite for cellular & internet backhauls, single site use of satellite for cellular & internet backhauls, single site satellite broadband and VSAT broadband/networking satellite broadband and VSAT broadband/networking services are the 3 key drivers for growth. However, the services are the 3 key drivers for growth. However, the traditional VSAT networking market for corporate and traditional VSAT networking market for corporate and government clients remains the cornerstone of the government clients remains the cornerstone of the broadband satellite industry and still brings in significant broadband satellite industry and still brings in significant revenues for the VSAT industryrevenues for the VSAT industry
VSAT will continue to thrive with traditional applications in VSAT will continue to thrive with traditional applications in Asia e.g. point-of-sale, digital signage, data transfer and Asia e.g. point-of-sale, digital signage, data transfer and distribution, VOIP, distance learning but will grow with distribution, VOIP, distance learning but will grow with emerging bandwidth drivers like IPTV and hybrid triple playemerging bandwidth drivers like IPTV and hybrid triple play
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ConclusionConclusion
The steady growth of around 20% in traditional VSAT The steady growth of around 20% in traditional VSAT and hybrid networks (Futron 2008) will continue and and hybrid networks (Futron 2008) will continue and Malaysia should be no exception. The growth will Malaysia should be no exception. The growth will outpace the US in terms of broadband VSATs in 6 to outpace the US in terms of broadband VSATs in 6 to 7 years(NSR). Other regions like the Middle East and 7 years(NSR). Other regions like the Middle East and Africa will perhaps see higher growth ratesAfrica will perhaps see higher growth rates
Growth drivers will continue to be Cellular Backhauls, Growth drivers will continue to be Cellular Backhauls, IPTV, VOIP, internet and traditional VSATs for IPTV, VOIP, internet and traditional VSATs for corporate/enterprises and government. corporate/enterprises and government.
For more details on the Asia Pacific outlook, a For more details on the Asia Pacific outlook, a presentation will hopefully be made soon at another presentation will hopefully be made soon at another forumforum
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ANGKASA Workshop:Space ANGKASA Workshop:Space Applications for the Downstream Applications for the Downstream
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