Samyak Veera - Business Strategy

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Samyak Veera Business Strategy

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A business strategy incorporates business and personal goals into a competitive advantages that will successfully carry the business into the future. If you want to increase the growth of your business then make a effective business strategy. For more information contact Samyak Veera on Social Sites.\n \n - PowerPoint PPT Presentation

Transcript of Samyak Veera - Business Strategy

Page 1: Samyak Veera - Business Strategy

Samyak Veera

Business Strategy

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Business Analysis

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Strategic Analysis

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Strategic Analysis

• Most businesses will constantly evaluate their position

• Strategic analysis includes different methods of assessing the current position of the business in the market place

• Two basic methods:– Internal – External

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Strategic Planning

• Competitive Advantage –seeking to identify sources of competitive advantage

• Adding Value – looking at ways to add value• Mass or niche markets? – which is the best route?• Cost based strategies – focus on reducing costs to

compete and grow• Market based strategies – focus on satisfying

consumer needs as the means to growth

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Focus

• Focus is based on the choice of a narrow competitive scope within an industry– Firm selects a segment or group of segments (niche)

and tailors its strategy to serve them– Firm achieves competitive advantages by dedicating

itself to these segments exclusively

• Two variants– Cost focus– Differentiation focus

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Samyak Veerahttps://www.linkedin.com/pub/samyak-veera/b/418/809

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