Rotenberg gfke 2014
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The “Big Data” Crisis: Consumers Are Losing Confidence in the E- Economy Marc Rotenberg, EPIC President CSISAC Representative OECD Global Forum Tokyo, Japan 3 October 2014 1
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Transcript of Rotenberg gfke 2014
The “Big Data” Crisis:Consumers Are Losing Confidence in the E-
Economy
Marc Rotenberg, EPIC PresidentCSISAC Representative
OECD Global ForumTokyo, Japan
3 October 2014
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epic.orgOECD 2014
COMPUTER CHESS
• Pieces: 32
• Possible chess games: 1043
• Observable atoms in universe: 1081
• Possible Go games: 10170
• Strategies: “Brute force,” heuristics, evaluation algorithms, and exhaustive search
• Outcomes: (1) computer beats world champion (Kasparov - Deep Blue 1996); (2) Outcomes with 7 pieces or less on board are now “solved”; (3) computers annotate chess games
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“Big Data” is Fascinating
epic.orgOECD 2014
Problems for Consumers
• Payment schemes are vulnerable
• Laws are out of date
• Too much personal data is collected
• Security is weak
• Business practices are opaque
• Big data will make these problems worse
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epic.orgOECD 2014
Big Data Solutions• Improve payment systems
• Update privacy laws
• Implement and enforce OECD Privacy Guidelines
• Develop “Privacy Enhancing Techniques”
• Minimize collection of Personally Identifiable Information
• Make decision making more transparent
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epic.orgOECD 2014
Role for OECD• Help member countries and consumer
understand scope of problem
• Look at problem from consumer perspective: identity theft, financial fraud, security breach
• “New statistical tools are needed to measure the digital economy . . . While existing statistics measure the diffusion of ICTs, they are less able to keep up with new and rapidly evolving technologies and usage by individuals and firms. . .
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CSISAC Endorses Action #3
#3: Develop metrics to monitor issues of security, privacy and consumer protection
Source: OECD, Measuring the Digital Economy: A New Perspective (2014)
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Closing Points
• Big data analytics provide powerful tools - gathering, learning, analyzing, evaluating, acting
• As applied to games, there are no social concerns
• As applied to people, the problems are without end
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