ROLE OF INTERNET IN E-COMMERCE2

8/7/2019 ROLE OF INTERNET IN E-COMMERCE2

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ROLE OF INTERNET

IN E-COMMERCE

BY

GEETHU N P

S1 MBASMBS



INTRODUCTIONCommerce involves buying and selling of goods and services. E

commerce,ie electronic commerce involves buying and selling of goods and services with the use of computer networks. The concept of e-commerce is all about using the internet to do business better and

faster. It is about giving customers controlled access to your computer system and letting people serve themselves. It is about committingyour company to a serious on-line effort and integrating your websitewith the heart of your business. If you do that, ;you will see results.

the internet is a reasonable alternatives to all of those means of

communication. Any place and any way that your businesscommunicates with its customer, you should think about how youcould have done it in on-line. That is the power of e-commerce



Definition of E-CommerceElectronic commerce is the paperless exchange of business

information using electronic data interchange (EDI), E-mail, Electronic

Bulletin Boards, Fax transmission and electronic funds transfer. It

refers to Internet Shopping On-line stock and Bond transaction, the

downloading and selling of ³soft merchandise´ (software,documents,

graphics, music,etc),and business to business transactions.

so what does e-commerce mean anyway? E-commerce is the pre-

eminent buzzword of the on-line business revolution. It captures the

excitement and focus of this fast emerging market. But it is more thana slogan or glib party line. At its score it embodies a concept for doing

business on-lines



Role of internet in E-commerceThe internet role in business can be compared to that of the

telephone. It is a way for people to communicate with each other. It isalso a way for a consumer to communicate with a company¶s computer system without human intervention infact, the internet is acommunication medium like the many others we using businesseveryday.

Think of the ways you communicate with people in business.The best way is face to face. Body language, tone of voice, and facial

expressions all help you understand what the other person is trying tosay. When you cannot meet face to face you may use any of a number of different means to communicate. A telephone, a fax machine federalexpress, the US postal service or may be even a messenger servicethese are all ways to deliver or receive information, authorization, evenshipments of goods and merchandise.



It is basically, the ease of use of the www that has contributed to the

internet¶s exponential growth rate. The reason for the internets dramic impact

on the scope of business networking applications are the following:

1. Powerful and inexpensive technologies: the advent of increasingly powerful

and inexpensive technologies has permitted the use of I T by more and more

people and provided the base for scalable systems and applications.

2. Easy availability: the growing availability of telecommunication due to

disclaiming cost and increasing band width has made internet e-commerce

wide spread.

3. Universality: the potential benefits could be reaped by business and

consumers using internet which can be connected anywhere.

4. Performance: Internet can handle transmission of animated video, audio of

any capacity it provides its consumers a high function window to the world.

Above all, it enable its users to handle everyday networking tasks such as

electronic mail.



5. Reach: Internet can be accessed from everywhere ie, large cities, small

towns, small villages, through out the modern and developing world.

6. Flexible: Internet technologies is highly robust, reliable as it spread digital

information with its incredible flexibility and fidelity. The extend of wage is

not restricted to business but for science, defense education etc.

7. Momentum: Individuals as business got connected to the internet at

exceptional rate.



Components of internet businessEvery era of business yields new strategies and new

ways of doing business. With the advent of radio and

television came the first mass market advertising. Now the

internet has so radically changed. Business that the rule for

corporate strategy that held for the last 50 years have

begun to crumble.

ROLE OF INTERNET IN E-COMMERCE2

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