Ridge Consulting Strategy Development Workshop Overview

Strategy

Development

WorkshopOverview October 2016

Your Company Needs Direction

© Ridge Consulting 2016 All Rights Reserved

www.ridge-consulting.com [email protected]

“The company without a

strategy is willing to try

anything."

― Michael Porter

http://www.ridge-consulting.com/

mailto:[email protected]

Why Strategy?

Many companies jump straight into product, sales, operational and marketing

strategies (functional strategies).

Corporate strategy needs to come first, providing coherence and longer-term

direction to these functional strategies

A Corporate Strategy is:

Enduring

Adaptable

Coherent, and

Transcends S-Curves

Provides a longer-term framework as a context for direction and decision-

making about functional strategies and a rapidly changing environment.





The Gap: Strategic Direction

Marketing Planning

BTI Workshop

Strategic

Stars

Workshop





Workshop Goals

Introduce to you a framework of tools which you can use to build and refine

your strategy over time, and which can be used as a frame of reference for

future decision making.

Help you commence your JOURNEY towards developing an enduring, coherent

strategy based on a distinctive competitive advantage and which transcends

technology S-curves or business cycles.

End the day with your completed DRAFT strategy canvas.

Help you to highlight the right questions to ask of yourselves going forward.

Provide a basis for our three 2-hour follow up sessions.





Workshop Agenda Using Ridge Consulting’s Proprietary “ALIGN”™ Methodology for

accelerated strategy development

Aspire: Organisational Purpose

Vision & Mission

Lookout: External Analysis

Political, Economic, Environmental, Social, Technological, Legal

Internal: Internal Analysis

SWOT, VRIN Analysis

Gap: Strategic Options, Strategic Fit & Strategic Choice

Identify Your Distinctive Competitive Advantage

Gap Analysis (strengths you need to develop)

New Direction: Potential Strategies

Competition, Market Positioning and Potential Solution Offerings

Deliberate and Emergent Strategies





Strategy Development Tools We Use





Your New Strategy

We will leverage these strengths and core competencies:

1.

2.

3.

To focus on this market segment:

1.

And invest in these internal assets to become the dominant player within this

timeframe:

1.

2.

3





Strategy Development Canvas

End of Day Output





Michael Kelly, B.Sc., MA, C.Dir

• Chartered Director

• The global “gold standard” in company leadership & direction.

• Serial Entrepreneur

• Managing Partner, Ridge Consulting

• CEO, Impertion Ltd

• Co-Founder, TSL Marketing

Workshop Leader





What Our Clients Say

Melissa Hadley, Global Channel Strategy and Development Manager, IBM Cloud

“The IBM Stars initiative is absolutely committed to the successful development of our hybrid cloud partners. This investment in the strategy development workshops from Ridge Consulting demonstrates IBM’s dedication to our partners long-term success. We now look forward to these partners achieving their full potential, and to their successful long-term partnership with IBM”.

Ales Smetana, CEO, SpecialistsGrid

“I was very surprised at how much we were able to achieve in a single day. The workshop leader kept us highly focused as we worked through the methodology. By the end of the day not only had we gained serious insights into our direction and gaps, we also had a clear and comprehensive basis for our strategy. I highly recommend this workshop to any technology Reseller that needs to find their focus.”





Thank You!We look forward to working with you and your team…





Ridge Consulting Strategy Development Workshop Overview

Business

Transcript of Ridge Consulting Strategy Development Workshop Overview