Review WordPress vs Ocoos

53
Review WordPress vs Ocoos An Analytical Bottom-up Approach

description

Review of WordPress vs Ocoos for website development

Transcript of Review WordPress vs Ocoos

Page 1: Review WordPress vs Ocoos

Review WordPress vs Ocoos

An Analytical Bottom-up Approach

Page 2: Review WordPress vs Ocoos

Background WordPress

Largest Open-Source Community for Web Development

Built to be a blog and extend to websites through plugins.

Large Set of Plugins + ok for mobile

Web Developer skills required to use

Large update and maintinance costs.

Page 3: Review WordPress vs Ocoos

Background Ocoos

Next-Generation Platform (founded in 2012)

Integrated Homepage + eCommerce + Operations

Unique Solution for Service Providers

Unique Solution for B2B Cooperation

Page 4: Review WordPress vs Ocoos

What is the Purpose of a Website?

Page 5: Review WordPress vs Ocoos

Purpose of a Website

Homepage

Customer Engagement

Business Operations

Services, Support, and Cost

Page 6: Review WordPress vs Ocoos

Homepage Requirements for Success

Communicate Company Value Statement, Location, contact info, working hours clearly to the Customer

Communicate Trust through content and independent referrals

Optimize for Search (Newsletter, Calendar, Map, MetaData important)

Optimize for broad range of devices/browsers (mobile critical)

Page 7: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WORDPRESS

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-in

B2B Recommendations A Not Available

Page 8: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-in

B2B Recommendations A Not Available

High Degree of Customization grounded in user behavior studies

Page 9: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-in

B2B Recommendations A Not Available

Highly Customizable, lots of templates. Some Good and some

Bad

Page 10: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Focused on user optimization based on state-of-art of user interaction.

Page 11: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Customer responsible for this function, but a lot of rope to make

ugly websites

Page 12: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Platform Built to easily port to large range of devices and browsers

Page 13: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Some mobile friendly templates, and some not so mobile friendly

Page 14: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Built-in Newsletter, important for SEO

Page 15: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Built-in Blog

Page 16: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Built-in Public Calendar/Map .. Important for SEO

Page 17: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not Available

Plug-ins for everything, you maintain/integrate

Page 18: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not AvailableAllow Businesses to easily co-market together

Page 19: Review WordPress vs Ocoos

Grades: Homepage Table

OCOOS WordPress

Personalized Website B B

User Optimized Website A C

Mobile Website A C

Blog/Newsletter A A

Public Calendar/Map A Plug-In

B2B Recommendations A Not AvailableNot Available

Page 20: Review WordPress vs Ocoos

Customer EngagementRequirements for Success

eCommerce Customers can buy your goods.Scheduling Customers can meet with you.Complex Payment Structures (Quote/Postpay, Deposit/POS)Questionnaire/Forms Capture customer informationBuilt-In Messaging Track customer engagementPDF documents (digital signatures, receipts, marketing)

Page 21: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Page 22: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

On-demand native merchant services available and option to use

PayPal

Page 23: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

External Integration. Many solutions available, but requires integration.

Page 24: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Complex Transactions (Deposit/POS, Quote/Postpay, etc)

Page 25: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Not Available

Page 26: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Useful for Demand Generation and analysis of Advertising Channels

Page 27: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Plug-in, requires integration and ongoing maintenance

Page 28: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Critical For Services

Page 29: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Plug-in, requires integration and ongoing maintenance

Page 30: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

PDF documents for display, digital signatures, and attached to receipts.

Page 31: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third Party

Not Available

Page 32: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third PartyMessaging to track customer-specific interactions easily

Page 33: Review WordPress vs Ocoos

Grades: Customer Engagement

OCOOS WordPress

eCommerce Native(+ access to PayPal/Square)

External Integration

Complex Transactions Native Not Available

Built-In Discount Manager Native Third Party

Online Scheduling Native Third Party

Documents Native Not Available

Built-In Messaging Native Third PartyPlug-in, requires integration and ongoing maintenance

Page 34: Review WordPress vs Ocoos

Business OperationsRequirements for Success

Domain and Hosting Simple AdministrationClient Management (CRM) Analysis and RemarketingSales Tracking Profitability AnalysisImport/Export to popular complementary applicationsDiscount Manager Demand + Measure ad channel impactCentralized Dashboard with POS Support

Page 35: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Page 36: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Built into licensing fee

Page 37: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Separate charge

Page 38: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

CRM built for remarketing purposes with filters (data mining)

Page 39: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Plug-in, requires integration and ongoing maintenance

Page 40: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Sales Tracking to determine demand/profitability

Page 41: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not Available

Plug-in, requires integration and ongoing maintenance

Page 42: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not AvailablePrivate Pages (customer only),

Access Controls over marketing, finance, data analytics for

employees.

Page 43: Review WordPress vs Ocoos

Grades: Business Operations

OCOOS WordPress

Page Hosting Native Third Party

Client Management Native Third Party

Sales Tracking Native Third Party

Flexible Security Native Not AvailableNot Available

Page 44: Review WordPress vs Ocoos

Services, Support, and CostRequirements for Success

Security Controlled access to enable coworkersAccess Password protected pagesSupport Chat or phoneCustomization Services AvailableSetup and Recurrent Cost Affordable

Page 45: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Page 46: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Access via telephone/online

Page 47: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

No real support, just open source community. They speak webspeak.

Page 48: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Customization services available via Concierge Program (fixed fees)

Page 49: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”

Large community available from many sources. Highly variable

quality.

Page 50: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”DIY licensing fee

Page 51: Review WordPress vs Ocoos

Grades: Services, Support, & Cost

OCOOS WordPress

Support Telephone/Online Forum Only

Concierge Customization $10-75/hour

Cost $25/month “Free”Free is in quotes because the setup, maintenance and opportunity costs

are very high unless you are a developer.

Page 52: Review WordPress vs Ocoos

Final Grade

Developer Oriented

Powerful, but buyer be ware.

Total Business Solution

B2B Networking/Services