RED PLANET INTRODUCES REVAMPED WEBSITE - Amazon S3...Red Planet Hotels, founded in 2010, is a...
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RED PLANET INTRODUCES REVAMPED WEBSITE For Immediate Release 7 November 2017 BANGKOK – Red Planet Hotels launched its revamped website on 6 November 2017. The redesigned website combines the company’s modern and vibrant image with an easy-to- use interface, which simplifies navigating through the website and shortens the booking process. “We aimed to release a modern website fully in line with our brand DNA, one that will resonate with our guests who are looking to stay at centrally-located hotels boasting exceptional service and unbeatable value,” said Tim Hansing, Red Planet’s Chief Executive Officer. “The website is 100% mobile responsive. Over 75% of our visitors are using their mobile device when searching for us,” added Mr. Hansing. “The experience of our guests starts the moment they interact with our brand. Often, this occurs through marketing campaigns linked with our website” remarked Aline Massart, Vice President Marketing of Red Planet Hotels. “At each step of the redesign, the online users remained at the core of our decision-making. The brand’s desire to create a vibrant and innovative website does not compromise user experience and the newly launched website presents itself as fun and simple to use,” she added. New features will be added regularly to continue improving user experience. The new website fully complements the existing Red Planet mobile app. The heavily used app has transformed hotel guests’ experience with its unique “In-Stay Mode”. This enables guests to directly chat with the hotel’s front desk, search for local attractions, and order Uber or Grab services. Further, guests using the mobile app enjoy discounts at more than 200 restaurants located near Red Planet Hotels. # # # For more information or high-resolution photography, please contact: Aline Massart Vice President Marketing Red Planet Hotels Tel: 66 2 613 5818 Mobile: 66 80 463 2570 E-mail: [email protected] About Red Planet Hotels Red Planet Hotels, founded in 2010, is a privately-owned regional hotel company focused on Asia’s expanding value hotel sector. The company owns and operates 26 hotels in Indonesia (7), Japan
Transcript of RED PLANET INTRODUCES REVAMPED WEBSITE - Amazon S3...Red Planet Hotels, founded in 2010, is a...
REDPLANETINTRODUCESREVAMPEDWEBSITE
ForImmediateRelease 7November2017
BANGKOK–RedPlanetHotelslauncheditsrevampedwebsiteon6November2017.Theredesignedwebsitecombinesthecompany’smodernandvibrantimagewithaneasy-to-useinterface,whichsimplifiesnavigatingthroughthewebsiteandshortensthebookingprocess.
“WeaimedtoreleaseamodernwebsitefullyinlinewithourbrandDNA,onethatwillresonatewith our guestswho are looking to stay at centrally-located hotels boastingexceptionalserviceandunbeatablevalue,”saidTimHansing,RedPlanet’sChiefExecutiveOfficer.
“Thewebsiteis100%mobileresponsive.Over75%ofourvisitorsareusingtheirmobiledevicewhensearchingforus,”addedMr.Hansing.
“Theexperienceofourguestsstartsthemomenttheyinteractwithourbrand.Often,thisoccursthroughmarketingcampaignslinkedwithourwebsite”remarkedAlineMassart,VicePresidentMarketingofRedPlanetHotels.“Ateachstepoftheredesign,theonlineusersremainedatthecoreofourdecision-making.Thebrand’sdesiretocreateavibrantand innovativewebsitedoesnotcompromiseuserexperienceandthenewly launchedwebsitepresentsitselfasfunandsimpletouse,”sheadded.
Newfeatureswillbeaddedregularly tocontinue improvinguserexperience.ThenewwebsitefullycomplementstheexistingRedPlanetmobileapp.Theheavilyusedapphastransformedhotelguests’experiencewithitsunique“In-StayMode”.Thisenablesgueststodirectlychatwiththehotel’sfrontdesk,searchforlocalattractions,andorderUberorGrab services. Further, guestsusing themobile appenjoydiscountsatmore than200restaurantslocatednearRedPlanetHotels.
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Formoreinformationorhigh-resolutionphotography,pleasecontact:
AlineMassartVicePresidentMarketingRedPlanetHotelsTel:6626135818Mobile:66804632570E-mail:[email protected]
AboutRedPlanetHotels
RedPlanetHotels,foundedin2010,isaprivately-ownedregionalhotelcompanyfocusedonAsia’sexpandingvaluehotelsector.Thecompanyownsandoperates26hotelsinIndonesia(7),Japan
(4),thePhilippines(10),andThailand(5)foratotalof4,662rooms.4morehotels,comprising611rooms,willopenacrossJapanandthePhilippinesduringthenext6months.Thesehotelswillopen using Red Planet’s robust and scalable technology platform, providing both advancedreservationsoftware,ensuringafastandefficientbookingprocess,andlocalattractionguidesforcustomers.RedPlanetcomprisesastylishvaluehoteloffering,withallofitspropertiescentrallylocated and featuring high-speedWi-Fi. Red Planet’s companies based in Jakarta (Red PlanetIndonesia - PSKT:IJ) andTokyo (RedPlanet Japan - 3350:JP) are listed on the Indonesian andJapanesestockexchanges,respectively.
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