Red Carpet Event

We  believe  that  preventing  alcohol  and  drug  misuse  is  more  effective  than  treating  established  problems.  This  means  preventing  people  from  drinking  too  much  or  experimenting  with  drugs,  

preventing  experimenters  becoming  regular  users  and  preventing  regular  users  becoming  problem  users.  Preventing  alcohol  and  drug  problems  presents  major  challenges  to  the  city.  Due  to  the  

different  legal  contexts,  different  approaches  are  required.  Alcohol  production,  marketing,  quality  control,  licensing  and  purchasing  is  controlled  by  our  society  through  the  legal  system.  Some  alcohol  use  is  considered  socially  acceptable.  Over  recent  years  there  has  been  growing  recognition  of  both  

the  level  of  drinking  and  the  harm  it  is  causing,  not  just  to  problem  drinkers  but  to  the  wider  population,  including  children.  Glasgow,  like  Scotland,  has  developed  a  culture  of  excessive  drinking.  The  production,  marketing,  supplying  and  possession  of  certain  drugs  is  illegal  under  the  Misuse  of  Drugs  Act  (1971).  This  means  that  quality  control,  cost  and  availability  fall  outside  the  control  of  society.  Usage  of  most  illegal  drugs  is  socially  unacceptable  to  the  majority  of  the  population.  

Prevention  efforts  tend  to  centre  around  demand  reduction  and  supply  reduction  (Glasgow  City  Alcohol  and  Drug  Partnership  and  Recovery  Strategy  2011-­‐  14)  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

‘We brought 180 people from the local community together to celebrate the achievements of the young people!’

GROUP:  VARIOUS  ACROSS  NORTH  EAST  SECTOR      

LOCATION:  NORTH  EAST  GLASGOW    

PROGRAMME:  RED  CARPET      

DURATION:  various  programmes  leading  to  one  off  EVENT                                                  2014      

PROGRAMME:  RESILIENCE  PILOT  

DURATION:  6  WEEKS    

OVERALL AIMS AND OBJECTIVES • Work  with  new  groups  • Celebrate  and  showcase  good  work  by  local  young  people  • Develop  &  distribute  a  programme  to  all  attending  to  highlight  the  need  &  success  of  

diversionary  work  • Buy  into  summer  programmes  with  youth  services  in  the  area  &  enhance  reach  •Promotion  

of  our  service  within/to  youth  groups  • Youth  service  promotion  of  diversionary  activities  • Glasgow  Life  promotion  of  diversionary  activities  

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SHOWCASE

 

 

 

 

 

 

 

 

 

BACKGROUND  

From  November  2011  to  June  2012  the  Prevention  and  Education  North  East  Team  had  been  working  with  groups  of  young  people  in  a  diversionary  setting,  exploring  their  opinions  and  attitudes  towards  alcohol  and  drugs  and  how  they  affect  the  communities.    The  young  people,  from  various  youth  projects  around  the  east  end,  used  creative  and  diverse  means  (such  as  fashion,  drama,  animation,  music  and  art)  to  explore  alcohol  and  drug  related  issues.  Overwhelmed  by  the  high  level  of  work  that  was  created,  the  team  felt  it  should  be  showcased  and  celebrated.  

The  event  was  held  on  the  29th  June  at  the  G31  centre.  180  local  people,  young  people,  local  partners  of  GCA  (citywide  and  P&E  North  East)  and  local  MSP’s  came  along  to  help  celebrate  the  great  work  the  young  people  had  produced.  Guests  to  the  event  were  welcomed  with  a  goody  bag  containing  a  complimentary  Glasgow  Life  day  pass  for  any  of  the  activities  they  offer,  amongst  other  treats.  Guests  then  walked  down  the  red  carpet  into  the  main  hall  and  had  photos  taken  by  the  ‘paparazzi’.  

Young  people  who  had  taken  part  in  the  various  programmes  were  invited  to  showcase  their  work  to  invited  guests  and  worked  with  staff  members  to  plan  presentations  etc.  The  young  people  used  various  creative  ideas  to  show  their  opinions,  feelings  and  thoughts  about  the  dangers  of  alcohol  and  how  they  affect  the  community.    Using  fashion,  music,  drama,  animation  and  PowerPoint  presentation,  the  groups  and  individuals  were  introduced  by  P&E  North  East  Staff  and  took  it  in  turns  to  perform  their  work  in  front  of  a  large  audience.  The  Red  Carpet  Event  allowed  the  young  people  to  receive  positive  attention,  praise  in  the  form  of  audience  members  accolades  and  in  addition  each  was  thanked  and  presented  with  an  Oscars  style  award  from  the  team  in  recognition  of  their  work.  Lunch  was  provided  and  the  guests  were  given  the  opportunity  to  see  the  exhibitions  from  the  other  groups.    The  exhibition  room  held  the  pieces  of  art  work  that  had  been  worked  on  by  some  of  the  other  groups  which  included  photography,  display  heads,  emotion  bottles,  animation  boards,  a  mural  and  3D  Scenes  (all  showing  the  effects  alcohol  and  drugs  can  have  on  the  individual,  peers  and  the  community.)  

 

 

EVALUATION METHODS

In  order  to  evaluate  the  event  a  variety  of  tools  were  used  including  comments  cards,  the  VOXUR  system  and  a  process  evaluation  in  the  form  of  Red  Carpet  Interviews  with  staff  involved,  in  order  to  encompass  the  variety  of  participants,  outcomes  and  processes  used  in  the  planning  and  implementing  of  the  event.  

The  feedback  received  on  the  day  was  very  positive,  and  comments  such  as:  

 ‘Excellent  example  of  community  work’:  from  Apex  Scotland  staff  member  

South Camlachie Youth Project: ‘heads showing their feelings towards alcohol’

Programme at event:

• KevStars  (Song)  

• Streets  Ahead  (DVD-­‐  making  of  the  mural)  

• A2A  (Video  of  Drama  performance)  

• Parkhead  Youth  Project  (Animation)  

• John  Wheatley  College  Youth  Access-­‐  Haghill  (Powerpoint  Presentation)  

• Carmyle  Youth  Project  (Raps)  

• South  Camlachie  Youth  Project  (Fashion  Show)  

• James  McFarlane  (Guitar  and  Vocals  performance)  

‘I  didn’t  think  I  would  like  this  but  I'm  really  enjoying  it’  :  young  person  Haghill    

This  suggested  that  those  who  attended  on  the  day  had  enjoyed  it  as  much  as  the  team  had.    There  was  a  great  turn  out  and  the  atmosphere  was  lively  and  positive.      

UNEXPECTED OUTCOMES

 

 

 

 

 

 The  staff  (both  attending  and  hosting),  agreed  that  the  day  went  well  and  felt  they  had  learned  a  lot  for  planning  future  events.  A  process  evaluation  of  the  event  itself,  in  the  form  of  interviews  with  staff  was  undertaken  and  shared  across  the  department  a  qualitative  example  is  below:      

 

 

 

 

 

•Strengthened  relationships  with  West  of  Scotland  Housing  Association    •Local  people  who  had  never  been  in  the  G31,  came  in  and  are  now  more  aware  of  what  work  goes  on  in  the  centre  and  in  P&E    •Team  Building  &  learning  for  other  p  and  e  staff    •Raised  the  profile  of  P&E    •Individual  outcomes  such  as  self  confidence  for  participants    •Promotion  of  local  businesses    •Staff  satisfaction    •Networking  opportunities  

QUALITATIVE EXAMPLE: STAFF ‘I  worked  with  the  group  for  four  or  five  weeks  exploring  their  attitudes  to  drugs  and    alcohol,  a  lot  of  the  group  were  very  image  conscious  and  we  spoke  about  how  long  it  takes  them  to  get  ready  for  a  night  out.  They  were  very  aware  that  they  looked  terrible  when  the  came  back  from  a  night  out.  From  that,  we  decided  to  do  before  and  after  photos,  showing  the  not  so  glamorous  side  of  alcohol,  these  photos  were  displayed  on  the  day.’