Quantifying Social Selling - 2015 LinkedIn Sales Data
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* Includes introductions and referrals from within and outside the company ** Versus other 5 lead source channels combined Leads Sourced Through Warm Introductions* • 23% Higher Average Deal Size** 4 of top 5 largest deals sourced through Warm Introductions • 37% More Likely to Win Deal** Warm Introductions: #1 source of leads in 2015 Call 3% Email 10% InMail 25% Warm Introduc tions 32% Events 2% Marketing Leads 28% Revenue Contribution By Lead Source
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Transcript of Quantifying Social Selling - 2015 LinkedIn Sales Data
* Includes introductions and referrals from within and outside the company** Versus other 5 lead source channels combined
Leads Sourced Through Warm Introductions*
• 23% Higher Average Deal Size**
4 of top 5 largest deals sourced through Warm Introductions
• 37% More Likely to Win Deal**
Warm Introductions:#1 source of leads in 2015
Call3% Email
10%
InMail25%
Warm In-troduc-tions32%
Events2%
Marketing Leads28%
Revenue ContributionBy Lead Source