qp undergarments for men

qp FACT SHEET

CONTACT PERSONNEL

POSTAL DETAILS

For general enquires about qp undergartments for men™, you can email us at: [email protected]

For information about media relations, PR or marketing, please contact:Mr. Asad Aftab Iqbal

For product details, sales and distribution, please contact:

If you wish to send correspondence by post, please use the following addresses

Head office & Warehouseqp UndergarmentsTDSKilbride Road, Doagh Co. Antrim BT39 0QAUnited KingdomPh: +44 (0) 7561312285

FOUNDER & CEO:

ESTABLISHED:

HEADQUARTERS:

PHONE:

EMAIL:

WEB:

Asad Aftab Iqbal

2009

United Kingdom

+44 (0) 7561312285

[email protected]

www.qp4men.com

[email protected]

[email protected]

All material © Borialas EnterprisesFact Sheet - qp undergarments

“qp” and all related marks are Copyright © Borialas Enterprises

Borialas Enterprises was established in 2004 with the sole purpose of developing and nurturing creative business ventures adhering to the company’s philosophy of “Artistic Commerce”. BE has an array of brands operating in a diverse range of markets. Merging aesthetically sound design with technologically functional products, BE has set new standards of quality in the markets that we are engaged in.

All our subsidiaries operate as independent business entities. Each website mentioned below has its own hierarchy of staff based in the related country. This ensures that only domain experts are at the helm of each business which results in optimum business output. List of our brands and their related websites are as follows:

RAGE® Hockey launched in 2004 is one of our oldest and most successful brands. RAGE Hockey brought a fresh design intensive approach to an otherwise stagnant industry. Having the most extensive web presence than any other brand, RAGE® is now the fastest growing brand in the industry.

www.ragehockey.com www.ragehockey.bizwww.ragehockey.co.ukwww.ragehockey.uswww.ragefieldhockey.cawww.ragehockey.euwww.ragesports.bizwww.ragefieldhockey.com

Expanding on our success and expertise in field hockey, we launched MRB in March 2009. Based on a unique community based model, we have leveraged all our knowledge systems at the disposal of the public allowing the consumer to be the initiator of the supply chain. www.myrage.biz

Launched in 2006, JD is a leading software & design house in Pakistan with offshore offices in Australia, UK and USA.

www.jellyfish-designs.com

‘qp’ is our newest and perhaps the most promising venture yet. Already we are receiving tremendous feedback from customers around the world. The brand is already making waves and we would like to invite you to explore the prospect of stocking and selling ‘qp undergarments for men’.

www.qp4men.com

RAGE FIELD HOCKEY

MRB

JELLYFISH DESIGNS

qp UNDERGARMENTS FOR MEN

All material © Borialas EnterprisesCompany Profile - qp undergarments


Dedicated to men everywhere, the qp brand is a celebration of the intrinsic playful and rebellious nature of men. It’s about that uninhibited freedom that makes us masters of our destiny and agents of change. Unabashed, ambitious, aggressive, confident in what we are; ‘qp’ stands as a symbol for the modern man, witty, quirky, attractive, bereft of pretense and expectations, taking the world in stride.

“qp” is not necessarily an acronym of anything, it’s the shape of the words q and p joined together that we think gives off a rather quirky edge to the whole thing! “qp undergarments” is all about this tongue in cheek approach, implying a double meaning in all aspects of its presentation, from its innovative triangular packaging, marketing copy to the visual content.

Delivering a world class product is about having the right mix of people. From our state of the art production facility in Guangdong China to our designers in the UK, the people involved are passionate about the brand and that belief is translated as a qualitative difference in all aspects of our products.

‘qp’ is every man’s brand. We would like to position the brand in such a way that it’s accessible to the majority, reflected by our honest pricing structure. We believe in offering excellent value for money, the designs, concepts & the brand experience is just the premium on top. Our product range caters to a wide variety of preferences, stamped with our added funky signature styling of course. So any man with a tad of sophistication and a bit of humor looking for anything from the classic white brief to pink trunks; we have something for everyone.

Marketing for us is not only about introducing a product but more about creating relationships. What better way to open avenues of interaction with people than to leverage the innate capacity of the internet. We intend to focus the majority of our marketing efforts in creating attractive social media hotspots fueled by creative viral content. Keeping with the theme of this brand, we would be developing and supporting content under 3 primary categories namely humor, lifestyle/entertainment and health/social issues related to men. We hope to attain and then retain interest by providing something of value and thus trying to make ‘qp’ fittingly the “Symbol of Manhood”. Apart from this novel approach we plan an aggressive foray into the conventional and present a well rounded image of the brand.

As a socially responsible company, we take great care that we and our production partners adhere to the strictest of social, ethical and environmental standards. We are fortunate to have production partners in China that have years of experience working with some of the top brands in the world, our production partners are Oeko-Tex Standard 100, SA-8000, ISO9001 and ISO14000 compliant. This ensures that the products that we provide are safe and do not leave a harmful footprint in the least. To this end we take regular audits and are open for inspection.

Delivering the best is always easy when you are working with the best. Our production facilities are based primarily in China. With in-house R&D facilities and dedicated quality control personnel, we feel confident when we promise you the best quality products and on-time delivery, every time! Our production capacity allows us to handle orders of all sizes. Typical production timelines range from 45-60 days. To receive our product pricelist and for any questions, you are welcome to contact us at [email protected] and it would be a pleasure to be of assistance to you.

POSITIONING

MARKETING

PRODUCTION

All material © Borialas EnterprisesBrand Profile - qp undergarments


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*These are actual photographs of the packaging, the 3D panels have been added for visual presentation purposes

qp undergarments for men

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