PROJECT OF MANAGMENT

GROUP MEMBERSTAIMOOR SHAHZADA

KHADIJA BASHARAT

ANUM SHAHZADI

MUHAMMAD SHOAIB

PEARL CONTINENTAL

INTRODUCTIONEVOLUTION

1964

19671968

1975 1990

Karachi

Lahore

Rawalpindi

Peshawar

Bhurban

INTRODUCTION

Taken by Hashwani Group in 1985

Name changed from Intercontinental to Pearl Continental

Running under holding company Pakistan Service Ltd(PSL)

CORE VALUES

Growth& Development

Recognition & Reward Innovation

Trust Incentive

s

Appreciation

SERVICES

Health Club

Squash Court

Swimming Pool

Tennis Court

Rent A Car

INTRODUCTION Marriott hotel is located at first step of

Marglla Hills It is a project of Hashwani Hotels Limited Also established in Karachi named as Marriott

Karachi Providing Five Star hospitality services Providing Guest Rooms, Restaurants,

Lounges, Lobby Lounges, Fitness and Recreation facilities

SERVICES

Private Transpo

rt

Conference and Events

Banking Service

s

Health Club

PEARL CONTINENTAL

MANAGEMENT FUNCTIONS

PLANNING ORGANIZING

LEADING CONTROLLING

PLANNINGDefining GoalsEstablishing StrategiesDeveloping PlansTo Coordinate Activities

VISION/ MISSION STATEMENT

We are committed to dynamic growth and service excellence built upon our heritage of traditional hospitality. We strive to consistently meet and surpass guests, employees and others stakeholders expectations. We feel pride in making efforts to position Pakistan in the forefront of the international arena.

PLANNING To provide better services

Traditional Goal Setting

Rational Decision making

Strategies and Plans are made by Top Management

ORGANIZINGArranging and Structuring WorkWhat Need To be DoneHow it will be DoneWho is to do it

ORGANIZATIONAL STRUCTURE

GM

Executive (A M)Director

ITDirector

SaleDirector Finance Director Food

Director Engineering

Credit ManagerAssistant

AccountingAssistant Director Executive Chef

Cost Manager

DEPARTMENTS HRM Department Finance Department House Keeping Department Front Office IT Department Food and Beverage Sale Department Landry Department Chef Department

ORGANIZING

There is division of work according to the job task

There is low formalization The organization is centralized There is high Departmentalization They have narrow span of control There is no relationship among the

individuals and groups

LEADINGWorking with and Through PeopleMotivating How to deal with the People

LEADING

Rewards and bonuses are offered twice in a year

Give 50% discount to employees and their relatives on meal

High Level of motivation

Working participation of top management is very low

There is no involvement of employees

CONTROLLING

Monitoring ComparingCorrecting Work Performance

CONTROLLING External and Internal Audit is conducted to

check the performance Investigation is conducted by a team in case

of major offence They check whether their actual quality is

matching with their set standard The top management control the

misbehavior of employees with the customers

MARRIOTT MA

NAGE

MEN

T FU

NCTI

ONS

PLANNING

ORGANIZING

LEADING

CONTROLLING

PLANNING

Vision Statement

“ The vision is to be the world's leading provider of hospitality services.”

Mission Statement

"Our commitment is that every guest leaves satisfied."

PLANNING To provide better and high Quality services to

maintain the standard They use mechanistic approach to set goals To maintain Good Relationship with customer

with maintain profit Individual Tasks and Goals are not assigned

ORGANIZING Divide work to be done into specific jobs and

departments Assigns task and responsibilities Establishes relationships among individuals,

groups and Departments The rules are formalized Decentralization Departmentalization is there They do not have Chain of Command They have narrow span of control

ORGANIZATIONAL STRUCTUREGM

Executive AM

Director IT

Directors sale

Director

Finance

Credit Manager

Assistant Accounting

Cost Manager

Director

Engineering

Director Food

Assistant

Director

Executive Chef

LEADING Managers handle employees who appear to

be low in Motivation Top Management have most effective

Leadership style in any situation because there is no involvement of employees

The workers productivity will not affect with change in any decision

When there is any conflict the managers make efforts to remove this conflict

CONTROLLING Managers control the conflict Top management control the misbehavior of

employees with customer Top Management Conduct internal and

external audit for check and balance of employees

They control their Quality Standard

SWOT ANALYSIS

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

STRENGTHS

PC is in the hotel market for the past 36 years.

Have most experience employees available at suitable job.

PC as compare with its other competitions share the advantage of having 300+ luxuries rooms with big bathrooms which no hotel in Pakistan is able to accomplish.

PC carries out loyalty program such as keep track of its customers.

Keep history record of customers who avail the room facilities.

It is world wide chain Unhampered by Hotel

ownership Focus on Development Strong internet Presence Solution of Problems

through IT

Pearl Continental Marriott

WEAKNESSES

Old customers do not prefer to visit the same hotel over and over.

They prefer to experience something new.

No innovative change The other weakness of PC

lies in its telephone system, which is again an old system.

As Sheraton enjoys the great advantage of having latest technology that is it Tele- communication system.

Domestic market focus Luxury Brands Country Yard Brands Lack of low cost life style

brands Uncertainty around the

launch of “ Edition”

Pearl Continental Marriott

OPPORTUNITIES

Number of customers/people increase and PC get an opportunity to show its loyalty and services to its customers.

People book rooms and avail services rendered by PC.

Seminars are again a great opportunity for PC as world wide seminars are being held in the city or in PC Banquet halls.

Parities wedding and other extra circular activities are opportunity to help PC recognize its name.

PC looks up to these opportunities whole-heartedly.

Emerging Markets Individuated experience

Pearl Continental Marriott

THREATS

Threats of new entrants like Islamabad Serena is a threat for PC.

One of the biggest threats PC has to face is Blue lagon being its next door neighbor.

As if things don't work with customer at PC they can always walk across the road and just knock.

Law and order situation can also be a threat such as strikes. If law and order not maintain throughout the country people around the world would avoid to come to Pakistan.

Consumer Confidence Economy brand

Development Credit Crunch Security Threat

Pearl Continental Marriott

FINANCIAL STATEMENT ANALYSIS

Gross Profit Net ProfitPearl

Continental1540229 427932

Marriott 1461627 229838

NOTE:- Add “000” after digits

FINANCIAL STATEMENT ANALYSIS

PC MARRIOTT0

200000400000600000800000

10000001200000140000016000001800000

GROSS PROFITNET PROFIT

BALANCE SHEET ANALYSIS

5%

45%

11%

39%

CURRENT ASSETS FIXED ASSETSLIABILITIES EQUITY

3%

47%

5%

45%

CURRENT ASSETSFIXED ASSETLIABILITIESEQUITY

QUESTIONNAIRE ANALYSIS

PC45%

MARRIOTT35%

OTHERS20%

CONCLUSION At the end, we can conclude that both hotels

are doing good business Marriott and PC now becomes status symbol But people are more loyal with PC as

Questionnaire analysis shown Culture of Marriott is more Strict as compare

to PC PC is earning more profit due to its good

management and other environment.

THANKS