PROFESSIONAL

By Supavadee Tantiyanon BBA, Thammasart University 17th October 2013

PRESENTATION

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Education Mater Dei School J.Eugene McCateer HS, San Francisco Eastern Michigan University, USA Institute of Direct Marketing, UK …blogs, websites, youtube, Google, Facebook, Twitter, etc. Professional Marketing, Communications, Digital, CRM, eCommerce Unilever, Ogilvy, Leo Burnett, Minor Group, Thaisale Mater Dei Alumnae Association Life Planning Skills Foundation Personal Hobbies Travelling, Culture, History, Sociology, Political Affair Interest Reading, Movies, Musics, Hang-out, Games, Thinking, Dreaming, Story-telling Skills Analytical Skills, Communications

Supavadee Tantiyanon

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Supavadee Tantiyanon

People is the great mystery on earth. Understand them and initiate relationship with them are quite a challenge. I love to observe, articulate the meanings and plan for the relationship quest to see if my hypothesis is working or not. Specialties:Digital Marketing, eCommerce, CRM, Business Process, Marketing, Customer Experiential Marketing

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What does it mean to be professional?

Why is being professional important? ? What do you want to learn about professionalism ?

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Dress-code Bold

Confident

Competence

Attentive

KNOWLEDGEABLE & PRESENTABLE

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Know your subject

Know your audience

Tell the story 6

Been there,

Done that! 7

Know Your SUBJECT!!!! research ana l y ze interpret

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Know Your AUDIENCE i n t e r e s t a t t e n t i o n expectation

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Don’t bore me!!!

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Bad design and presentation never killed anyone, But it never inspired anyone either!

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What to learn:

Story telling Simple Style Get results!!!

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Let the image the you the story

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What will this place be in 1000 years time?

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Keep it simple less is more

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One key message

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Less text more visual

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Quality image tells a better story.

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People get tired of bullet point quickly. What other options do you have?

If you really have to use them, save it till the last slide.

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Take care to match colours and backgrounds

Take care to match colours and backgrounds

If you can’t use it wisely, then avoid

entirely!!!

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Never use BLACK TEXT on RED

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Why? 28

10% of boys are effected by color blindness, so…

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One person in your audience will have a colour vision deficiency. 30

Use SIMPLE font

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Helvetica!Gill Sans Impact

The Holy Trinity! Sans Serif fonts family t h a t g i v e a n y p r e s e n t a t i o n a professional look and feel.

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Comic Sans MS – not for professional

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3 MUSTs 35

Old Habits One Message One Story

3 MUSTs

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FORGET!!! What you know about Powerpoint slides

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1 Slide 7 lines / Slide 7 words/ Line

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40 seconds per Slide

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Start with this

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Simply start with blank paper…

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ONE Message 42

Umm… Let’s try together…

If you have only 3 minutes to prepare to present yourself to the Mark Zuckerburg, what would you do? Oh, BTW you have only 2 min. for the introduction. Mission: 2 minutes introduction Must be a memorable one.

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Sans Serif? Font size?

Where can I get nice pictures?

Which colors?

# of Slides

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So, first think: What is the

ONE Point you Want to make

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? Easy to say but HOW?

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Brainstorming : Post-it Mindmapping

Observe & Take note

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ONE Story

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When you have a great story… …bad slides will not ruin the presentation…

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…but having great slides cannot improve a bad story! 54

This is where should want to be…

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How to create a story? ? 56

? How ?

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Review ideas Throw away things that don’t support your main message and the ones that work

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Connect them into a clear, concise story…

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But that’s just one possibility… Just keep trying and finding what’s best for your…

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That’s Rome you’re talking about, duh!!

Well, Paris wasn’t built in a day either, duh back at you!!!

…Paris wasn’t build in a day!!!

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Got it!!!

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Old Habits One Message One Story

3 MUSTs

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•  Go visual •  Let the image tell your story •  Use simple fonts •  Practice before presenting •  Absolutely no bullet points 65

So, next time you start a presentation…

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Re-Think how you create it!!!

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Credit http://www.flickr.com/photos/18585127@N07/5594098829/lightbox/?q=font%20 http://www.corbisimages.com/stock-photo/royalty-free/42-49355217/blackboard-with-thank-you-written-on-it?popup=1 http://www.corbisimages.com/stock-photo/rights-managed/42-47291446/businessman-surrounded-by-papers?popup=1

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