Professional e-mail marketing SMARTCRM.Inxmail€¦ · / cancellation of subscription infor-mation...

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The bidirectional interface bet- ween the CRM system SMARTCRM and the e-mail marketing solution Inxmail Professional ensures you the best use of all address data for a simple, personalized newsletter distribution and a customer contact of particularly high quality. Use of all in SMARTCRM mana- ged addresses for the newsletter Exact selection of the correspon- ding target group Personalized approach of the recipient Convenient transfer of the data to Inxmail Professional Automatic transfer of subscription / cancellation of subscription infor- mation to SMARTCRM as well as the corresponding marking of the contact Automatic archiving of bounce information in the CRM system Professional e-mail marketing Boost your customer retention Strong e-mail marketing promotes strong customer retention. The inter- face between SMARTCRM and Inxmail Professional facilitates such a cohesion. Indeed a central database, extensive selection options, a complete docu- mentation and a professional e-mail marketing solution all meet here. In SMARTCRM, freely definable features allow you to select exactly each contact matching to the target group. In Inxmail Professional, you bene- fit, for instance, from individually tailored to your needs templates, integrated test mailing and approval processes as well as high safety standards. With SMARTCRM.Inxmail, you always keep an eye on your mailing list, whether you have to deal with newsletter distribution, mailings regarding new products or partner information. All subscriptions or cancellation of subscriptions are not simply transferred to SMARTCRM, but also the associates in charge are automatically informed if desired. As convenient as could be: if a contact subscribes or unsubscribes, this will be automatically marked accordingly. Thus, for the next selection for the mailing distribution, it will be automatically taken into account – in the case of a cancellati- on of subscription - excluded of the selection. Since all bounce information are transferred automatically to SMART- CRM and archived there, you are kept informed of each refusal. With the joint use of SMARTCRM and Inxmail Professional you automate many processes related to the prepa- ration and the mailing of newsletters. The low complexity and the big time saver ensure an efficient e-mail mar- keting to best support your customer relationship management. SMARTCRM.Inxmail SMARTCRM.Inxmail

Transcript of Professional e-mail marketing SMARTCRM.Inxmail€¦ · / cancellation of subscription infor-mation...

Page 1: Professional e-mail marketing SMARTCRM.Inxmail€¦ · / cancellation of subscription infor-mation to SMARTCRM as well as the corresponding marking of the contact Automatic archiving

The bidirectional interface bet-ween the CRM system SMARTCRM and the e-mail marketing solution Inxmail Professional ensures you the best use of all address data for a simple, personalized newsletter distribution and a customer contact of particularly high quality.

■ Use of all in SMARTCRM mana-ged addresses for the newsletter

■ Exact selection of the correspon-ding target group

■ Personalized approach of the recipient

■ Convenient transfer of the data to Inxmail Professional

■ Automatic transfer of subscription / cancellation of subscription infor-mation to SMARTCRM as well as the corresponding marking of the contact

■ Automatic archiving of bounce information in the CRM system

Professional e-mail marketing

Boost your customer retention Strong e-mail marketing promotes strong customer retention. The inter-face between SMARTCRM and Inxmail Professional facilitates such a cohesion. Indeed a central database, extensive selection options, a complete docu-mentation and a professional e-mail marketing solution all meet here.

■ In SMARTCRM, freely definable features allow you to select exactly each contact matching to the target group.

■ In Inxmail Professional, you bene-fit, for instance, from individually tailored to your needs templates, integrated test mailing and approval processes as well as high safety standards.

■ With SMARTCRM.Inxmail, you always keep an eye on your mailing list, whether you have to deal with newsletter distribution, mailings regarding new products or partner information. All subscriptions or cancellation of subscriptions are not simply transferred to SMARTCRM,

but also the associates in charge are automatically informed if desired.

■ As convenient as could be: if a contact subscribes or unsubscribes, this will be automatically marked accordingly. Thus, for the next selection for the mailing distribution, it will be automatically taken into account – in the case of a cancellati-on of subscription - excluded of the selection.

■ Since all bounce information are transferred automatically to SMART-CRM and archived there, you are kept informed of each refusal.

With the joint use of SMARTCRM and Inxmail Professional you automate many processes related to the prepa-ration and the mailing of newsletters. The low complexity and the big time saver ensure an effi cient e-mail mar-keting to best support your customer relationship management.

SMARTCRM.Inxmail

SMARTCRM.Inxmail

Page 2: Professional e-mail marketing SMARTCRM.Inxmail€¦ · / cancellation of subscription infor-mation to SMARTCRM as well as the corresponding marking of the contact Automatic archiving

About SMARTCRMSince 1992, SMARTCRM GmbH is successful with its own development for sales, marke-

ting and service. The company offers with the eponym product SMARTCRM a complete

CRM solution (Customer Relationship Management). With more than 14.000 users in Euro-

pean small and medium sized enterprises, SMARTCRM has already proved its excellence.

SMARTCRM GmbH completes its software solution by consulting and system analyze, cus-

tomizing installation as well as comprehensive user and administrator trainings. Dedicated

employees ensure the continuing development of SMARTCRM as well as comprehensive

customer support.

You would like to have more information about SMARTCRM.Inxmail?

Please contact our customer care service under:

+49 7275 98866-0 We are looking forward to talking to you!

SMARTCRM.Inxmail

Technical features■ Design of any number of mailing

lists in Inxmail Professional

■ Overview of all Inxmail mailing lists, including the corresponding recipi-ents directly on the SMART Board

■ Extensive selections options in SMARTCRM using the free definab-le address and contact features

■ Storage of the selection conditions in user specific profiles

■ Selection of the necessary Inxmail mailing lists directly in SMARTCRM

■ Transfer of the selected address and contact information to Inxmail Profes-sional

■ Concurrently, the following actions are possible:

■ Generation of later follow-ups asso-ciated with the selected addresses and contacts

■ Assignment of feature or project to the selected addresses

■ Automatic transfer of subscription, cancellation of subscription and bounce credentials from Inxmail Professional to SMARTCRM

After the selection of the target group, the choice of the desired Inxmail lists as well as the transfer of the appropriate recipient data is possible directly from SMARTCRM.

System requirements SMARTCRM.Inxmail is available from:■ Inxmail Professional

Version 4.3■ SMARTCRM Version 13.1■ PIM.NET Version 13.1■ .NET Framework 4.0

■ Possible definitions of follow-up actions, such as:

■ Automatic identification of subscri-be and unsubscribed contacts

■ Automatic dispatch of information to the associates in charge

■ Automatic notification of the asso-ciate in charge if the contact is not available in SMARTCRM

■ Automatic documentation of unde-liverable e-mails in SMARTCRM

The export of predefi ned contact data to Inxmail Professional, e.g., salutation, name, and e-mail address takes place using the default profi le. If needed, the transfer of any further data is possible..

SMARTCRM GmbH Simply MORE success

Georg-Todt-Straße 1, 76870 Kandel, Germany, Ph. +49 7275 98866-0, Fax +49 7275 [email protected], www.smartcrm.de

Filial in Austria: Sterneckstraße 37, 5020 Salzburg, Austria, Ph. +43 662 [email protected], www.smartcrm.at

Filial in Switzerland: Juchstrasse 45, 8500 Frauenfeld, Switzerland, Ph. +41 52 770 [email protected], www.smartcrm.chAs of: 10/19/2016