S T E V E N P I T K O F F

Merrick, NY 11566 | 516.589.4439 | SPitkoff2@gmail.com | StevenPitkoff.com

PRODUCT MARKETING PROFESSIONAL

B2B Marketer with a proven history of success introducing new technical products to market. Expertise includes utilizing

market research and competitive intelligence to identify new customers and increase sales. Skilled at building and

maintaining key internal and external relationships while overseeing high profile marketing projects from conception to

completion. Adept at using strong analytical, communication, and project management skills to achieve project goals.

DEMONSTRATED ACHIEVEMENTS

Supports over $5 million in accounts and projected to increase individual sales by approximately 100% for the

2019 fiscal year.

Successfully expanded USD markets by identifying and securing new largescale distribution partners for

government sales contracts.

Featured in Pipeliner CRM’s Publication highlighting the beneficial implementation of Pipeliner at USD.

COMPUTER SKILLS

Google Analytics Microsoft Office Suite (Excel advanced)

CRM Systems Global Shop Solutions ERP

WordPress Social Media Platforms

PROFESSIONAL EXPERIENCE

U.S. DYNAMICS CORPORATION (USD) | Amityville, NY May 2013 – Present Sales & Marketing Coordinator May 2015 – Present Marketing Coordinator August 2013 – May 2015 Marketing Intern May 2013 – August 2013

Oversees 500+ annual product proposals; manages the submission and sourcing process for new products.

Works alongside President, manufacturing, and sales teams ensuring proper project management and

communication with clients for proposals and for new product launches.

Develops collateral as needed for company/product branding, bid proposals, and special events. Designs strategic

brochures, print materials & advertisement, presentations, trade show displays, online, and email marketing

campaigns.

Conducts research and streamlines large sets of data to identify cost savings, market trends and product

opportunities.

Increased customer engagement through the revitalization of online marketing efforts and social media presence.

Experienced at conducting presentations and communicating to internal and external stakeholders.

Ability to build business relationships with technical industry leaders while abiding to confidential and

governmental regulations.

S T E V E N P I T K O F F | PAGE 2 NJR ORTHOTIC LABS | www.njrorthotics.com March 2016 – Present Digital Marketing Consultant- Freelance

Developed a pro-active online presence by designing and launching NJR Orthotics Labs first corporate website.

Strengthened connections with community of clients and potential referral sources by generating organic traffic to

website through keyword research, copy writing, and content optimization.

Actively maintain and update content for WordPress website platform, troubleshoot, and resolve technical issues.

REDMER INSURANCE GROUP | Baltimore, MD January 2012 – August 2012 Digital Marketing Intern

Maintained Google AdWords Campaigns and utilized Google Analytics to monitor click through rates for online

marketing initiatives.

Developed content for digital marketing efforts including email and Facebook campaigns.

Increased client reach by accurately updating and managing a large Infusionsoft CRM client database.

1840’S PLAZA | Baltimore, MD May 2012 – July 2012 Marketing Specialist Intern

Researched and identified potential clients and conducted sales cold- calls to rent conference rooms and event

space to local businesses.

Created monthly email newsletters utilizing Constant Contact CRM software to monitor engagement of existing

and targeted clients.

Maintained company WordPress site and wrote new content for blogs to increase customer reach and

engagement.

FRED CHALL MARINE SUPPLY CORP. | Freeport, NY May 2009 – May 2013 Inventory Control Specialist

Managed entire store and warehouse inventory using MarineSoft software. Maintained accurate input of all

system information, and reviewed and retrieved data as needed.

Provided onboarding training and overall supervision for approximately five associates.

Interacted daily with customers and built a strong customer base by providing personalized assistance and

resolving issues promptly.

EDUCATION

NASSAU COUNTY COMMUNITY COLLEGE | Garden City, NY October 2019 – December 2019

Certified Associate in Project Management Certification (CAPM)

Agile Project Management Using Scrum

TOWSON UNIVERSITY, COLLEGE OF BUSINESS AND ECONOMICS | Towson, MD

Bachelor of Science, Electronic Business & Business Administration Marketing Concentration

CERTIFICATIONS

PROFESSIONAL SCRUM MASTER I (PSM I) December 27, 2019