Producing Creativity

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    Producing Creativity

    !" # $ %&'

    @orderedlist

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    What is Creativity?

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    creativity/!kr!""tiv#d!/

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    Making Something New

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    Creativity Isnt Enough

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    Clarity. Simplicity. Purpose.

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    Ideas are Cheap

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    complication

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    The Blank Slate

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    Its Not Really Blank

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    Embrace the Possibilities

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    Research

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    Take Your Time

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    expert

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    Talk with People

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    Discuss Your Learning

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    Write It Down

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    Putting It Into Action

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    Brainstorming

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    No Wrong Answers

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    Celebrate Volume

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    Get More Input

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    Dont Take It Too Seriously

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    Let Those Ideas Rest

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    No Clear Winner?

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    Action Leads to Action

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    Keep At It

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    $

    Experimentation

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    Test with real users.

    Gather data.Measure.

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    Data is your best friend

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    Trust Your Gut

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    A/B/n Testing

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    Decisions, Decisions

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    Freedom of Choice

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    Solve Disagreements

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    Failure

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    People Arent Perfect

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    Find Ways to Fail Fast

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    user experience

    my ego

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    Failure Makes You Better

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    &

    Success

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    The Obvious Answer

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    Enjoy the Details

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    talent result

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    research

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    new things

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    Experiment

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    amazed

    create

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    Thank you!

    !" # $ %&'