Presentation Medialink

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Media-Link House EE-5 Defence View Phase II Karachi Pakistan Voice: (92-213) 5384474, (92-213) 5384475 Mail : [email protected] Mail : [email protected] Mail : [email protected] Web : www.media-link.com.pk Media-Link Pakistan _____________________________________________ Pakistan’s First [Online Media Monitoring & Research Company]

description

Online Media Monitoring Company

Transcript of Presentation Medialink

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Media-Link House EE-5 Defence View Phase II Karachi Pakistan

Voice: (92-213) 5384474, (92-213) 5384475Mail : [email protected] : [email protected] : [email protected] Web : www.media-link.com.pk

Media-Link Pakistan_____________________________________________Pakistan’s First [Online Media Monitoring & Research Company]

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Media-link has started its Online Media Monitoring Services from the beginning of year 2011.

The project has been founded by Information Technology experts having years of experience in relevant fields. The objective of the services is to provide the facilities for media advertisers and marketers to plan their media to be extended.

It is no longer sufficient to present the advertisement manifestation inspection, as complete opponent intelligence is needed before committing the advertising expend, The essential of media monitoring, about media utilization, confusion and activity reports, are all accommodated by Media-link.

Having Years of experience, Staff motivated by the Media-Link's System and provide their services at Media-Link. And they not only track where your advertising amount has spent, they monitor and devise research and analysis reports support by dependable Digital data which make possible you to take a more positive approach in the encouragement of your products and services.

Introduction

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All channels are being recorded through Digital Satellite Decoders and Powerful capturing Machines. Media-Link’s capturing software has multifunctional characteristics, For Instance capture video through user define time & timestamp with different time formats, frame rates, video size, height & width to cut & transmit clips toward Digital Scanning Department.

NEWS CHANNELS ENTERTAINMENT CHANNEL

REGIONAL COOKING MUSIC CHANNELS

GEO NEWS ATV KTN MASALA PLAY

DUNYA APLUS KTN NEWS ZAUQ AAG TV

DAWN INDUS VISION KASHISH BUSINESS CHANNELS CHANNEL G

SAMA ARY DIGITAL SINDHTV CNBC M TV

ARY NEWS VIBE SINDH NEWS BUSINESS PLUS ARY MUZIK

EXPRESS N METRO DHARTI MOVIE CHANNELS

EXPRESS 247 CITY 42 AWAZ SILVERSCREEN SPORTS CHANNELS

ROYAL GEO ENT MEHRAN FILMAZIA GEO SUPER

WAQT N HUM TV VSH CARTOON CH TENSPORTS

DIN NEWS TV ONE APNA TV NICK

AAJ TV PTV APNA NEWS CARTOON NETWORK

NEWSONE KOOK

CHANNEL-5 WASEEB

PTV NEWS AVT KHYBER

Media-Link maintain Digital video library of all TV Channels that are being monitored. And these videos are in Standard format (AVI).

Channels are being Monitored

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Media-Link maintain Digital Picture library of all Newspapers & Magazines that are being monitored,

Newspapers & Magazines [ Print Media Monitoring ]

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Social Media Monitoring & Research

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Top News Channels Research Data with Average Rating Program wise

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STR covers last updated 6 hours transmission's information according to your spot position like total duration, exact transmission time, rank and broadcast accuracy etc. This report helps to settle planned vs. actual media plan that informs you about discrepancies like airing time error, transmission quality and misplacements with following fields: 

Spot Transmission Report (STR):

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Media-Link® provides Summary of every last 24 hours Commercial & Non-TV-Commercials airtime in seconds & Minutes according to the advertisers and their active brands which are cross tabulated with the TV Channels Subscribed by the subscriber with following fields:

Commercial & Non Commercial Report (C-N-C R)

[Advertisers-Brands-TV Channel-No & Dur of total spots] [With graphical view][Advertisers-Brands-Spot types-TV Channel-Dur of total Spots] [With graphical view]

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Media-Link® provides Summary of every last 24 hours Commercial & Non-TV-Commercials airtime in seconds & Minutes according to the advertisers and their active brands which are cross tabulated with the TV Channels Subscribed by the subscriber with following fields:

Commercial & Non Commercial Report (C-N-C R)

[Advertisers-Brands-TV Channel-No & Dur of total spots] [With graphical view][Advertisers-Brands-Spot types-TV Channel-Dur of total Spots] [With graphical view]

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SOVE echo the media spending, airtime and frequency of client's relevant industry. It assists to formulate and update plan in support with rest of the industry. SOVE crystal clear format report helps to analyze and monitor the strategic direction of industry more effectively.

Share of Voice Estimate (SOVE)

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Share of Voice Estimate (SOVE)

No of Ads (SOVE)

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Share of Voice Estimate (SOVE)

Duration as Share (SOVE)

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Media Link Web Base Reporting gives you unlimited storage to store your archived and updated data on your account from anywhere anytime

Web Base Reporting

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Media-Link Brand Directory

Brand Directory update you for daily new Commercials and their updated Captions category wise.

Brand Directory has vast range of Commercials From the beginning of January 2011 to till date

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Media-Link Media-tube

Media-Tube Store your requested clips and let you Play from anywhere and anytime your requested video will be placed with in 15 mins

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Digital TV Log DVD Version

Digital TV Log software DVD contain 24 hours Transmission of Single Channels including Monitoring of All kind of spots like

TV CommercialsIslandsCasualsProgram OpeningsProgram ClosingsSponsorshipsPromo TailsScreen AnimationsScroll AnimationsLogo AnimationsBreak Bumpers DocumentariesProgramsProgram PromosChannels IDs

Media link Provide this DVD daily @ 13:00 without any lag time 24x7

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Online Digital TV Log Software

Online Digital TV Log Software include daily multiple channels tracking data with videos and software takes you on the exact position in video of your spot according to CTR

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Advance Media Reporter V-1.2

Media-Link’s AMR V-1.2 [Analysis Software]

You can create Customize Reports like……

1.Channel Transmission Report

2.Brand Spot Transmission Report

3.Channel Airtime Summary [Commercial Time]4.Channel Airtime Summary [Other Activity]

5.Share of Voice with Graphical View6.SOVE No Of Ads7.SOVE Duration As Share8.SOVE Expenditure As Share

9.Cross Tabulation Functions lets you generate many Types of summaries reports by simply dragging tabs.

10.Ad-Review Option lets you make selection for reportWith columns and fields that you want in data.

Speed Test Guarantee

500000 Records Calculation with in 60 Sec

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Media-Link House EE-5 Defence View Phase II Karachi Pakistan

Voice: (92-213) 5384474, (92-213) 5384475Mail : [email protected] : [email protected] : [email protected] Web : www.media-link.com.pk

Thanks' For Kind Patience's

Media-Link Pakistan_____________________________________________Pakistan’s First [Online Media Monitoring & Research Company]