Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

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@QUBESOCIAL #LOCALSOCIAL FOR BUSINESSES

Transcript of Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

Page 1: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

@QUBESOCIAL #LOCALSOCIAL FOR BUSINESSES

Page 2: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

SEEKING COMPETITIVE ADVANTAGES

Original “David and Goliath” photo via http://www.gardenofpraise.com/bibl14s.htm

Malcolm Gladwell Ted Talk: http://www.youtube.com/watch?v=ziGD7vQOwl8

Page 3: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

BRAND/CORPORATE MARCOMMS

M-L 20-100+ EMPLOYING BUSINESSES

Page 4: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

LOCAL MARCOMMS & NETWORKING

XS 1 NON-EMPLOYING BUSINESSES

XS-S 1-4 EMPLOYING BUSINESSES

S-M 5-19 EMPLOYING BUSINESSES

Page 5: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

MARKET DISTRIBUTION OF BUSINESSES

Page 6: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

SMALL BUSINESSES BY NUMBER

2,045,335 SMALL BUSINESSES, AUSTRALIA

522,896 SMALL BUSINESSES, VICTORIA

30,500 XS-S BUSINESSES, MELBOURNE

Page 7: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

... MARKET IN THE GAP?

*~4.5%

Page 8: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

WHY LOCAL SOCIAL?PROTECT. BUILD. GROW.

Page 9: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

LINKEDIN PERSONAL & COMPANY PROFILES

Page 10: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

TWITTER ACCOUNTS

Page 11: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

GOOGLE+ PLACEMENT (& YOUTUBE)

Page 12: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK FOR BUSINESS TARGET AUDIENCES

Page 13: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK PAGES & ADS

Page 14: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK PAGES & ADS

Page 15: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK PAGES & ADS

Page 16: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK PAGES & ADS

Page 17: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK PAGES & ADS

Page 18: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

FACEBOOK PAGES & ADS

Page 19: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

ON BRAND ON MESSAGE FACEBOOK MARKETING

BANK OF MELBOURNE, WEST

E.G. BANK OF MELBOURNE

Moonee Ponds, VIC

BANK OF MELBOURNE Footscray, VIC

BANK OF MELBOURNE

Taylors Lakes, VIC

BANK OF MELBOURNE

Keilor, VIC

BANK OF MELBOURNE

Geelong, VIC +

Page 20: Presentation by Steve Hubbard, qubeSocial to Melbourne's dm Forum.

THANK YOU