Passion

Intense emotional excitement, boundless enthusiasm.

Knowledge

Subject matter expert; educated via experience or study.

Integrity

Words and deeds match up. I am who I am, no matter where I am or

who I am with.

Achievement

Aspires to the highest level of excellence.

Customer Satisfaction

Achieving excellence in customer satisfaction.

Market Positioning Group

(MPG). MPG specializes in niche

branding. Virtually every coach and

trainer advises an agent to define

their niche and brand. MPG doesn’t

just advocate, they PROVIDE the

niche and the brand for the Agent

Member. It’s like having your own

custom marketing, advertising and

public relations team.

PRC Global Relocation. For the

Agent Member who wants to work

with corporate America, this

program not only offers

extraordinary ‘high touch’

relocation services, but also enables

the Agent Member to earn residual

income from ongoing referrals.

Mastery Coaching®. We bring top

tier consulting services to help with

your overall business structure,

systems and tools to maximize your

ROI, and we deliver world-class

coaching for implementation,

accountability and tracking.

PRC B2B. Membership includes a

unique B2B (business-to-business)

program that positions an Agent

Member as a ‘fellow merchant’

which gives them better access to

more potential buyers and sellers.

Certified School and Community

Advisor. CSCA® trains and

certifies real estate professionals to

understand how schools and

communities affect house

appreciation, and provide school

and community expertise.

AgentClear®. Corporate America

and consumers are demanding

background checks on almost

everyone providing a service where

liability is involved. Agent Members

set themselves apart in their

marketplace because they can

promote the fact that they have

been CERTIFED by AgentClear®. To

be an AgentClear® Member, the

Agent Member must pass an

intense screening process that

includes a background and

credential verification.

PRC Certified Home™. This

program enables an Agent Member

to offer a seller a way to set their

home apart from other listings in

the marketplace as well as net the

seller MORE money, save the buyer

MORE money and enable the Agent

Member to keep MORE of their

commission. EVERYONE has Peace

of Mind with a PRC Certified

Home™.

PRC Private Client. This program

‘bundles’ various real estate

services (title, settlement,

mortgage, etc.) in a format that

promotes VALUE to the Agent

Member and can offer savings for

their home buyers and sellers up to

$10,000.00 towards their closing

costs.

PRC Quiet Hero and PRC Scholarship. According to NAR, 74% of an

Agent’s business comes from their SOI (Sphere of Influence). These

programs empower an Agent Member to meet NEW people while growing

them into their SOI.

4533 MacArthur Blvd., Suite 100Newport Beach, California, 92660-2059

Toll Free: 866-254-7600Office: 949-489-9600Fax: 949-606-8500www.PRCStandards.net