Pillars of GEORGIA REAL ESTATE REPORT Easy Steps Real Estate...

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O ver your career as a landlord, one of the greatest expenses you will face is turnover. Think about it for a minute. 1. Repairs: When the tenant moves out, you will probably have to paint (at least touch- up) and clean the carpets. Also, you need to change the locks, and probably fix some things that are just worn out. In any case, by the time you get the unit ready for the next tenant, you will have probably spent $1,000 or maybe more. 2. Vacancy: The tenant rarely moves out on the correct day. It is unlikely to be the first, and once you get possession, you’ll have to have utilities transferred over to you to get the turnkey done. Figure two weeks (at best) to get the turnkey done, then put up a sign, post your ad on craigslist, hold open houses, and find a good tenant. Minimum: 4 weeks. Cost: another thousand bucks. 3. Waiting For New Tenant To Move In: Once you find a excellent tenant that is not a drunken felon with a history of axe- murder, they tell you they have to give notice where they are before they can move in your Volume 14 No. 1 Less Government, Lower Taxes, More Freedom HHHHH $2.00 The Strange New World of Landlording Make Your Tenants Happy & Solve Landlord Headaches Rent To Own Program Offers WIN-WIN Solution How Things Have Changes Since 1994 O K, I know you probably bought the Landlord Survival Guide for Georgia ten years ago. And I know you already took my Landlord training course in 2006. And I know you already are a successful property manager. But I also know that times have changed. And if you and I are planning to continue in this business, and continue to succeed, we have to adapt our business to these changes as soon as they present themselves. That’s why I have created a totally new LANDLORD SURVIVAL TRAINING for Fall of 2014. Here are just a few of the many changes you need to know about: Federal Law: HUD is now using your tax dollars to send out Fair Housing “Testers” to try to trick you into illegally discriminating against a rental applicant. At the same time, EPA is prosecuting landlords who repaint or repair vacant apartments without a bizarre lead-based paint safety protocol. I will teach you how to completely protect yourself. Georgia Court Decisions: A recent court decision now allows us to demand the premises and file for a dispossessory on the same day. At the same time, the courts have begin almost forcing landlords to accept unrealistic “work-out” agreements with non-paying tenants. Fortunately, I will give you the needed guidelines to stay out of trouble. ● Technology: The way we advertise our vacancies and the way we screen our T he initial contact with your prospective residents will set the tone for all your future dealings with them, and those dealings could go on for years. Understanding and following this program will prevent you from making mistakes now that could cost you money, both now and in the future. At every stage, you must project the image to the resident that he is dealing with a large business. The resident must view your rental real estate business as he might view the power company or any large bureaucracy. You must foster in the resident the perception that they must obey the rules of the game if they want to live in this house. And now is the time for you to take on your new responsibility, PROPERTY MANAGER. In all of your dealings with a resident or prospective resident you should present yourself as the Property Manager, not the owner of this property. Owners SELL properties, while Property Managers RENT properties. By nature, residents rent property, so the only person they need to deal with is the Property Manager. It really should not matter to them who the owner is, as long as they know that you are the Property Manager, and you manage the property. If they ask who the owners are, you can I t’s taken me thirty years, but I have finally perfected my Rent-To-Own INVESTOR PROGRAM, and it is a perfect complement for the homes you already own as well as the flood of bank-owned houses available at great prices. This program rents your houses like magic, then puts you in control of your financial future. Here’s what we’ll cover: 1. Rent Your Property FASTER. Lease-Option your rental opportunity to the large audience of potential buyers who can’t qualify under current Fannie Mae or FHA guidelines. And those restrictions are set to get worse in the next 24 months as lenders continue to overreact to the mortgage meltdown and recession. Smart renters know they want to purchase, but are prevented from doing so. You can help them with my Georgia Rent-To-Own program. 2. Rent for More Money Monthly. In addition to rent, you will collect a monthly “option component” that goes in your pocket. Because you are offering a future credit against purchase price in exchange for See The Property Manager page 2 See Make Your Tenants Happy page 3 See Landlord Survival Training page 2 See Keep Good Tenants page 3 GEORGIA LANDLORD SURVIVAL TRAINING • Tuesday, November 11 • Thursday, November 13 • Saturday, November 15 see page 4 for details GEORGIA REAL ESTATE REPORT GRER November 2014 by John Adams by John Adams Easy Steps To Get The Best Tenant Page 4 Pillars of Real Estate Wealth Creation Page 2 by John Adams by John Adams How To Keep Good Tenants Longer Turnover Costs You More Than You Think Why You Should Never Never Be The Owner “I’m Just The Property Manager”

Transcript of Pillars of GEORGIA REAL ESTATE REPORT Easy Steps Real Estate...

Page 1: Pillars of GEORGIA REAL ESTATE REPORT Easy Steps Real Estate …money99.com/wp-content/uploads/2014/11/GRER-Nov-2014... · 2014-11-02 · you will face is turnover. Think about it

Over your career as a landlord, one of the greatest expenses

you will face is turnover. Think about it for a

minute.1. Repairs: When

the tenant moves out, you will probably have to paint (at least touch-up) and clean the carpets. Also, you need to change the locks, and probably fix some things that are just worn out. In any case, by the time you get the unit ready for the next tenant, you will have probably spent $1,000 or maybe more.

2. Vacancy: The tenant rarely moves out on the correct day. It is unlikely to be the first, and once you get possession, you’ll have to

have utilities transferred over to you to get the turnkey done. Figure two weeks (at best) to get the turnkey done, then put up a sign, post your ad on craigslist, hold open houses, and find a good tenant. Minimum: 4 weeks. Cost: another thousand bucks.

3. Waiting For New Tenant To Move In: Once you find a excellent tenant that is not a drunken felon with a history of axe-murder, they tell you they have to give notice where they are before they can move in your

Volume 14 No. 1 Less Government, Lower Taxes, More Freedom HHHHH $2.00

The Strange New World of Landlording

Make Your Tenants Happy & Solve Landlord Headaches Rent To Own Program Offers WIN-WIN Solution

How Things Have Changes Since 1994

OK, I know you probably bought the Landlord Survival Guide for Georgia ten years ago. And I know you already

took my Landlord training course in 2006. And I know you already are a successful property manager.

But I also know that times have changed. And if you and I are planning to continue in this business, and continue to succeed, we have to adapt our business to these changes as soon as they present themselves.

That’s why I have created a totally new LANDLORD SURVIVAL TRAINING for Fall of 2014. Here are just a few of the many changes you need to know about:

● Federal Law: HUD is now using your tax dollars to send out Fair Housing “Testers” to try to trick you into illegally

discriminating against a rental applicant. At the same time, EPA is prosecuting landlords who repaint or repair vacant apartments without a bizarre lead-based paint safety protocol. I will teach you how to completely protect yourself.

● Georgia Court Decisions: A recent court decision now allows us to demand the premises and file for a dispossessory on the same day. At the same time, the courts have begin almost forcing landlords to accept unrealistic “work-out” agreements with non-paying tenants. Fortunately, I will give you the needed guidelines to stay out of trouble.

● Technology: The way we advertise our vacancies and the way we screen our

The initial contact with your prospective residents will set the tone for all your future

dealings with them, and those dealings could go on for years. Understanding and following this program will prevent you from making mistakes now that could cost you money, both now and in the future.

At every stage, you must project the image to the resident that he is dealing with a large business. The resident must view your rental real estate business as he might view the power company or any large bureaucracy. You must foster in the resident the perception that they must obey the rules of the game if they want to live in this house.

And now is the time for you to take on

your new responsibility, PROPERTY MANAGER.

In all of your dealings with a resident or prospective

resident you should present yourself as the Property Manager, not the owner of

this property. Owners SELL properties, while Property

Managers RENT properties. By nature, residents rent property, so the only person they need to deal with is the

Property Manager. It really should not matter to them who the owner is, as long as they know that you are the Property Manager, and you manage the property.

If they ask who the owners are, you can

It’s taken me thirty years, but I have finally perfected my Rent-To-Own INVESTOR PROGRAM, and it is a perfect complement

for the homes you already own as well as the flood of bank-owned houses available at great prices. This program rents your houses like magic, then puts you in control of your financial future. Here’s what we’ll cover:

1. Rent Your Property FASTER.Lease-Option your rental opportunity to

the large audience of potential buyers who can’t qualify under current Fannie Mae or FHA guidelines. And those restrictions are set to get worse in the next 24 months as lenders continue to overreact to the mortgage meltdown and recession. Smart renters know they want to purchase, but are prevented from doing so. You can help them with my Georgia Rent-To-Own program.

2. Rent for More Money Monthly.In addition to rent, you will collect a

monthly “option component” that goes in your pocket. Because you are offering a future credit against purchase price in exchange for

See The Property Manager page 2 See Make Your Tenants Happy page 3

See Landlord Survival Training page 2

See Keep Good Tenants page 3

GEORGIA LANDLORD SURVIVAL TRAINING• Tuesday, November 11 • Thursday, November 13 • Saturday, November 15 • see page 4 for details

GEORGIA REAL ESTATE REPORT

GRER November 2014

by John Adams

by John Adams

Easy Steps To Get The Best Tenant

Page 4

Pillars of Real Estate Wealth Creation

Page 2

by John Adams

by John Adams

How To Keep Good Tenants Longer Turnover Costs You More Than You Think

Why You Should Never Never Be The Owner “I’m Just The Property Manager”

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2 T H E G E O R G I A R E A L E S T A T E R E P O R T November 2014

answer simply and honestly by saying that the owners are a group of investors. There is no reason to explain further who the investors are or even that you are one of them. Explain that the investors own the property and make all of the decisions, but they don’t deal with the day to day aspects of the property, that’s why they hired you as the property manager. If the resident later asks the neighbors and they tell him you are the owner, you can say that you once owned the house (as an investment), but now it is owned by a group of investors who hired you to be the Property Manager.

Keep in mind that if you hold title as a corporation or in a trust, you are - in fact - not the owner. The entity, by law, is the owner.

Note: It is beyond the scope of this article on landlording to discuss entities for ownership of your real estate, but you should know that I have more information available on this subject. Call me at 404-373-6000 and tell me you are looking for “The Real Estate LLC in Georgia.”

This separation between you (as Property Manager) and the owner is critical, because if the resident believes you are the owner, then it becomes much easier to try to take advantage of you. But if you are not the decision-maker, they will have to play by the rules. And the rules will be very clear: if they don’t pay, they don’t stay!

Furthermore, because you are not the owner, you should:

1. never accept checks or money orders payable to you

2. never give them your home address3. never give them your home or mobile

phone number4. never meet them anywhere except the

propertyREMEMBER, you are simply the Property

Manager. You take applications to the owners, and

they make all decisions. Later, if the resident asks for some sort of change in the lease, you are just the Property Manager. You take any

requests to the owners and they make all the decisions. If the change can’t be made (most such requests won’t make any sense), then you are just the messenger, not the bad guy, and the resident will not harbor any ill will toward you.

The Distance You Place Between Yourself And The Resident Is Critical To Your Success As A Property Manager.

This is one of the main reasons I recommend that you do not hold the title to the property in your personal name. The resident has internet access just like you do, and can easily view at the county website who is the record title holder.

If the resident believes that you are the owner, your ability to enforce the rules is greatly diminished. But if you follow the plan, you will be in a much better position to maintain a professional relationship with your resident. n

tenant applications has changed dramatically in the past few years. This change has also impacted how we collect our rent and how we get that rent into the bank. It’s all about doing it smarter, faster, and safer, and the Internet is the solution to all of these areas. I’ll show you how to find the best tenants in the shortest time, and get their credit reports and scores for free. Even better, I will teach you how to reject an applicant and never worry about Fair Housing again.

● Legal Trends: Mold and mildew continue to be the tenants number one excuse for not paying rent, but my new KILLER LEASE solves the problem. Law firms are now focusing on PREMISES LIABILITY as a way of stealing your equity, but you and I can be protected before they even get started. And finally, Georgia law refuses to clarify when we can and cannot reclaim our own property after

a deadbeat tenant abandons it. But my new “defensive management” strategies will grant you possession and protect you at the same time. And finally

● The Economy: The so-called recovery has pushed millions OUT of the workforce, having ruined their credit, taken their job, foreclosed their home, and forced them into bankruptcy. As a result, lots of former homeowners are now in the rental market. My new RENT-2-OWN system draws the best applications from the best tenants, at the highest rent, in the shortest time, for the longest rental durations possible, and it is totally WIN WIN! The only loser is the bank!! My new Landlord Survival Training Class reveals the entire program, including all my lease-option documents and case studies.

If you are still reading, I hope you agree that we are in a new age of legal aggressiveness. Tenants have been told that they have a right to anything and everything, including being allowed to stay in your property without paying rent if they want.

The smart property manager takes advantage of all the latest tools, strategies and techniques to protect his property, to maximize revenues, to boost tenant retention, and to minimize exposure to lawsuits or liability. That’s what my new course is all about.

The name of the class is LANDLORD SURVIVAL TRAINING for 2014, and I personally guarantee it will be right for you. If, for any reason, it is not what you thought or what you wanted, I will happily refund your tuition and let you keep the bonus gifts as my way of saying “thanks.” You can learn more and register at the Money99.com website. n

The Property Manager continued from front page

Landlord Survival Training continued from front page

HUD is now using your tax dollars to send out Fair Housing “Testers”

to try to trick you into illegally discriminating against a

rental applicant.

MODULE ONE: KNOW HOW TO FIND IT1. You Must Know How to Find the RIGHT

Properties: We need to have a continuing stream of the right kind of opportunities from a variety of sources of information in order to maximize our chance of being in the right place at the right time. 10 agents, 5 bird dogs, 5 wholesalers. Homevestors model ads, meet local franchisees

2. You Must Know How to Price It: FMV, ARV, estimating techniques, learning then knowing the market, working with appraisers, our strange current market, the “self-fulfilling prophecy” technique

3. You Must Know How to Negotiate: Knowing your seller, individual owners versus corporate asset managers, lowering expectations, reasons they should sell to you now, how to use the offer form, homevestors technique, how much do you want to fix?

4. You Must Know How to Write a Contract: Why the Realtors form contract is the document you want to use, what it says, how to make it say what you want, how to handle agents and commissions, what you should NEVER sign, why and how to record your contract, clouding title, searching title

5. You Must Know How to Inspect Before You Buy: Your own PRE-inspection, measuring bedrooms, baths and square footage, The RIGHT inspector versus the WRONG inspector, what you should look for on your own before you, what you do want to know about, what you NEVER want to know about

MODULE TWO: KNOW HOW TO FUND IT6. You Must Know How to Use Hard Money

or OPM or Your IRA: Why you MUST have all the money lined up BEFORE you put the property under contract, and how you arrange it. How hard money lenders make money, what you are paying versus what you are

getting, cooperation between a short term and a permanent financing source, financial friends, partners, note creation, substitution of collateral and security deeds.

MODULE THREE: KNOW HOW TO FIX IT7. You Must Know How to REHAB Your

Property: Why YOU are not the right person to rehab the house, how to find a reliable contractor, how to nail down the price, what to add for contingency, cost estimator sheet for metro Atlanta, rehabbing for the lender, rehabbing for the appraiser, rehabbing for the buyer, where you should save money and where you should not save money, holding back money for the punch list.

8. You Must Know How to Use Permanent Loans: How to virtually guarantee that your final lender appraisal matches the pre-rehab ARV you had in hand when you started, making your lender happy, the importance of follow-up, and how you can influence the timeline for the loan, how to control closing costs to the penny, how to have no surprises at settlement, solving last minute problems, preventing postponed closings.

MODULE FOUR: KNOW HOW TO FARM IT9. You Must Know How to Rent Your

Property: Getting the house ready to rent, getting the right pictures, using video in your new house, advertising using a SIGN, CRAIGSLIST, and OTHER, fliers, open house, applications, screening applicants with credit score and full credit report, declining applicants, avoiding lawsuits, selecting the BEST applicant, using the right lease.

10. You Must Know How to Manage Your Property: The patented John Adams “Hands-Off Landlording System,” and the KILLER LEASE Program guaranteeing more rent and less hassles. Dealing with security deposits in accordance with Georgia Landlord-Tenant Law. How to lower your property taxes year after year, and what you can and should do to minimize the chance of liability lawsuits.

11. You Must Know How to Generate Cash Flow: The remarkable John Adams “Lease-To-Purchase” Rental Plan puts equity in the hands of your resident on the Day they Move In. As a result, they take better care of

your property, clean up their own credit, pay more rent, and stay longer than they otherwise would. in short, they become closer to being ideal residents. What you can do to lower

turnover and boost revenues.

MODULE FIVE: KNOW HOW TO FINISH IT

12. You Must Know How to Exit the Business Gracefully:

The impact of TAXES on selling, and how to use tax-deferred exchanges to

trade in your landlording hat for a retirement hat., what you need to do to convert your rentals into a monthly cash-flow check from Wal-Mart or Walgreens, how to ride the waves of interest rates by improving your portfolio every time a tenant moves out, why this business will never fail.

These twelve steps are the path to long-term wealth creation in real estate. John Adams is dedicated to sharing his experience and knowledge to help you move from where you are now to where you want to be. Visit Money99.com for more information on John’s educational opportunities. n

Twelve Pillars of Real Estate Wealth Creation

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November 2014 T H E G E O R G I A R E A L E S T A T E R E P O R T 3

property. You counter that the property is ready NOW and that you can’t hold it for them (but you secretly REALLY want them as tenants. They finally offer to move in and start rent on the first of NEXT month, even though they will be paying double rent for 15 days (or something like that which has NOTHING to do with you). You accept because you don’t want to lose the tenant. Another three weeks vacancy: About $750

This is just an estimate: $1000 for turn key, $1000 in lost rent, plus $750 in more lost rent.

If the property rents for $995/month, you have just lost 23% of your projected revenue for the whole YEAR, all because your previous tenants MOVED OUT!!!

So how can you retain tenants and avoid turnover?

1) Be responsive: If they call you with problems, acknowledge the call and act on it right away. Do not ignore their calls. Make sure to answer their calls or return their calls the same day if possible. There is nothing worse than a feeling of being neglected or ignored. I also recommend you keep a log of all communications, but that is for YOUR protection, not their enjoyment.

2) Address problems quickly: If your tenant calls complaining of a leaky faucet,

or a squeaky door, make sure to address the problems and fix them quickly. Do not wait for the tenants to complain several times before you can address them. Call a contractor if you cannot fix it yourself. If the problem would need time to fix, explain to the tenants so that they have a better understanding of what is going on. Another reason for responding quickly is to limit your own liability in the case of a possible threat to your tenant’s safety and/or security. Once you have been notified of a problem, liability is shifted from the tenant to you for damages which may result from failure to make the repair.

3) Find ways to please: Aside from addressing their “fix-it” calls, you would need to find ways to please your tenants. Remember, you are not doing them a favor by having them rent your place in this kind of market; it is them that are doing you the favor. What we have been doing is giving them $25 gift cards to HOME DEPOT to make our tenants feel welcome. The good news is that they will likely end up spending the card on something to repair or improve my property. Another thing we have done is give good tenants a two hour free period with our handy-man. They can ask him to do anything they want, from changing out a light fixture to

fixing a leaky faucet. This only costs me $40, but is very popular with tenants. In addition, my handyman already knows what he is and is NOT supposed to do.

5) Perform regular maintenance: Do not leave your units in neglect. Perform your annual safety and security inspection on each unit and address the things the tenants may not notice but could be potential problems down the road. If you have a lawn, make sure to have them mow it regularly. Change the light bulbs in public or shared areas, these are your responsibilities.

6) Respect their privacy: You may own the property, but that doesn’t mean that you can wander in anytime you want. Unless there is an emergency, make sure to call in advance and schedule a visit if you need to address some issues with your tenants.

7) Say What You Will Do, Then Do What You Say: Do not over-promise just to get a tenant in the door. Once they see that you do not intend to deliver, they will leave. Instead, if you make a commitment to a tenant, follow through. Same thing goes if you tell them they must pay the rent on time or they will be fined. Say what you will do, then do what you say!

8) Especially in a multi-unit property, be careful about choosing other tenants: It

really comes down to screening your potential tenants well. Make sure to do thorough background checks. If there are tell-tale signs that they have been problematic tenants in the past, make sure not to accept them. You may gain one bad tenant but the good tenant would be out the door if problems arise.

9) Understand, Abide By, And Enforce the Lease Agreement: This is a no brainer - if you do not do what your lease says, you will definitely lose your tenants. In some cases, they do not even have to be bound by the lease because of breach of contract. Don’t find yourself in a courtroom because you get sued by your tenants.

10) Do not raise rent year after year: Always consider the costs of a turnover before raising rates. It may not be a bad idea to keep the same rate for the second year so as not to lose your tenants. Keep in mind that you will lose more money when you do not have tenants while your units are empty. A small amount of rent increase is not worth it compared to the amount you will lose while you find tenants to rent that empty unit.

Each of the above items is simply a suggestion for landlords to consider. I believe that you can significantly lower your turnover rate by implementing some of these ideas. n

this payment, you get the money now and it is repaid out of equity only if the option to buy the house is exercised and a purchase on your terms becomes a reality. And because you are receiving more income monthly, your cash flow looks that much better on paper.

3. Rent for MORE CASH UPFRONTThe traditional rental security deposit is

replaced with a larger “non-refundable option fee” that can be as much as you choose to collect, even ten or twenty thousand dollars. Sure, you can decide to require no more than a traditional security deposit, but most prospective buyers can come up with some cash if they see a great opportunity to buy instead of just renting. You can even adjust this requirement based on your desire to deal with these particular applicants.4. Rent to Renters Who Will TAKE GOOD CARE of your PROPERTY

Your tenant-buyers will take good care of your property because they plan to buy it. They have a vested interest in seeing the property in good condition. In addition, the tenant becomes responsible for most repairs. Minor maintenance calls become a thing of the past, and you’ll find your tenant calling you asking if he can upgrade systems and cosmetics at his own expense. After all, he is simply acting like an owner!5. Rent Your Property to HAPPIER TENANTS

Your tenant-buyers will be more satisfied with their home as they build equity in your house month after month and as you help them achieve their goal of build their credit and obtain loan approval. And the truth is that

this is a good deal for the tenant. Instead of throwing his money away on rent month after month, he is set on a realistic and achievable path to home ownership.6. Rent your Property for LONGER TERMS

Lease-Option your property for up to three years at a time as your potential buyers work to build their credit and qualify for loan approval. This helps you avoid annual vacancy periods and major turnover expenses. I dare you to figure up what it typically costs you every time a tenant moves out. At a minimum, you will lose one month rent plus carpet cleaning, painting and minor repairs. Instead, put that $2,000 in your own pocket.

7. Rent Your Property to a Potential Buyer Who Will Pay TOP PRICE

Lease-Option your property to Prospects who are much more concerned about FINANCING than they are about PRICE. In addition, they typically take the house in “as-is” condition with no formal bank appraisal to gum up the deal. No 7% real estate commission, no 1% referral fees, no “post inspection” repair costs, no 3% closing costs. Simply give them a chance to buy when no one else will.8. Use EXCESS APPLICANTS as GUARANTEED TENANTS

As your Rent-To-Own program generates excess applicants, utilize them as guaranteed buyers for the next house you buy. You can even allow them to select their own neighborhood and make your down payment for you. That’s because you are bound to eventually run across applicants with bad credit but substantial cash available. Show

them how to get on the road to ownership.9. Rent To Take Advantage of TAX FREE EXCHANGE RULES

If, after three years, the renter-buyer decides to exercise his option to purchase, you’ll have plenty of warning. This will allow you to utilize IRS Section 1031 Exchange rules to replace the property you are selling tax-free with one (or preferably two) low-priced replacement properties that you can use to grow your portfolio and repeat the process.10. Rent Your Properties to CREATE LONG TERM WEALTH

Create long term wealth as you choose between selling your property under a 1031 tax free exchange to grow your portfolio OR consider wrapping your existing mortgage and carrying the loan yourself. Even if the buyer can’t qualify for conventional financing, you can take the place of the bank. You’ll make money off the interest rate spread and build equity in the loan itself.

A Personal Message From John Adams:

My all new RENT-TO-OWN program represents a radical change in the relationship between landlord and tenant. Yes, you are still the owner and yes, the renters are still the tenants. But because the goal of the transaction is now a HOME PURCHASE and not just a monthly extraction of rent money, you will find that your job as property manager is dramatically different and easier. Instead of calling and threatening the tenant over lease violations, you now become a “friend of the family” who sets the tenant on a clear path to

home ownership, probably for the first time in his life.

I have spent years perfecting this system, getting all the forms and documents in compliance with Georgia laws and regulations, and I can now share them with you, both in digital format and in the manual you will receive at the seminar. If you don’t try this system with your next rental, you are just plain crazy. I guarantee this system works, and you’ll want to offer this option program every time you have a vacancy from now on.

As our economy starts to enter a slow recovery, it is more important than ever that you keep your existing houses occupied and producing income. To complicate matters, the rental market is more competitive than I have ever seen it before. Seems like everyone you meet is trying to rent their house out to generate some income. What can you do to attract the best renters fast? The answer is my RENT-TO-OWN program.

Give me three hours of your time and I guarantee you an education that is custom-fit for today’s market. We’ll cover everything from beginning to end, showing you HOW to do it, WHY it needs to be this way, and WHEN to protect yourself. This is UNLIKE ANY SEMINAR I HAVE EVER OFFERED BEFORE!

By the way, if you are a real estate agent or broker, this program is a PERFECT complement to your sales activity. It allows you to sell rental houses to tenants, collect a finders fee at move-in, provide management services along the way, collect a full (not shared) commission, and make your services INDISPENSABLE to all other landlords. n

Keep Good Tenants continued from front page

Make Your Tenants Happy continued from front page

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John Adams TeachesGEORGIA LANDLORD SURVIVAL TRAININGRental Properties Can Make You More Money Than Any Other Investment, And My2014 REVISED LANDLORD SURVIVAL TRAINING Shows You How, Step By Step.

LET’S MAKE MONEY!!

The real money in real estate is in OWNING it, not in selling it. But most people fall flat on their faces when it comes to actually Making

Money with Rental Properties.Remember this: for most Americans, the best

investment they ever make is in their own home. Not their 401k, not the stock market, and not in a savings account. It’s the real estate that makes the money. Most of us agree, and have found that to be true in our own lives.

But so few are willing to consider using Real Es-tate as a Wealth Building tool. Owning and renting houses and apartments is not only highly profitable, it also helps out your community. You are providing a service by offering clean, decent, and affordable housing to those in your area who need it. But in order to make money, you’ve got to follow the rules:

RULE #1: SELECT THE RIGHT HOUSEThe right neighborhood will reward you in mul-

tiple financial ways. First, it will draw good tenants because it is near to amenities that people want. Shopping, schools, churches and jobs are conve-nient, and the area feels safe.

In addition, the area is experiencing above aver-age appreciation because the people who live there are investing in themselves and the community, and the neighbors are fixing their homes up and making them nicer, resulting in a more attractive commu-nity.

I can teach you how to use demographics and insiders to learn about up and coming neighbor-hoods.

In order for you to make money in Rental Prop-erties, it is critical that you not over-spend on the house itself. You want this house to serve you for a number of years, but not forever. Therefore, it’s vital to select a house with upward potential, one that can ride up the valuation ladder and generate a positive cash flow all the way to the date of sale.

This seminar will present a plan for staying in the right size and price range for your financial goals.

RULE #2: SELECT THE RIGHT BUSINESS STRUCTUREMost landlords think they have a pretty good

sense of business, and try to manage their rental properties in their own name and run everything through their personal checking account. That causes two big problems.

First, your tenant finds out you own the prop-erty and figures you are doing this as a hobby so he doesn’t have to pay the rent on time. And second,

since everything is in your name, whenever anyone has a slip and fall on the steps, they get to sue you personally, and they get to sue you for everything you’ve got!

Instead, in this seminar I will show you the cor-rect business entity and business structure for you to 1) get your name off the public record and 2) prevent legal difficulties forever.

You can use an attorney if you choose, or you can do it all yourself. Either

way, you are fully protected.

RULE #3: SELECT THE RIGHT TENANTSThis is where most landlords, even the experi-

enced ones, run into problems. In my experience, it is vitally important to screen your tenants from the very beginning. You do not want any tenants who need their hands held every day. You do not need tenants who expect you to do everything for them. You do not need tenants who can not afford the rent.

You do not need tenants who simply do not pay their bills on time.

In contrast, your goal should be to find a tenant who wants to take the property for a full year, pay the rent on time, take reasonably good care of the property, and pay you the rent.

Other than that, we don’t want to hear from them. Believe it or not, I can teach you how to screen for the good tenants, and leave the rest for another landlord.

RULE #4: USE A STRONG RENTAL AGREEMENTI am amazed when I see someone own a house

worth a couple hundred thousand dollars and they are using a lease form they bought at Office Depot. They may have saved a couple of bucks on a lease, but it’s probably unenforceable in Georgia, and fails to address topics required by Georgia landlord ten-ant law.

We will talk about the GAR LEASE and other commonly used lease agreements, and we’ll cover the important points most leases leave out!

RULE #5: HANDLE THE MONEY PROPERLYGeorgia Landlord-Tenant Law has a lot to say

about how you handle the security deposit and how

you deposit the monthly rent.Unfortunately, most landlords in Georgia are do-

ing it all wrong, and it could cost you plenty if you are found out.

Attend this seminar and learn the RIGHT way to protect yourself, and learn whether or not you are required to use an escrow trust account for rental payments. HINT: You probably are.

Learn the safest forms use and learn the best banks to work with in Georgia. Also, get the scoop on credit card payments and electronic rent depos-its.

Also, we will look at how to MAXIMIZE the TAX benefits of real estate management. We want all the best strategies on our side of the equation!

RULE #6: HANDLE REPAIRS, TURN-OVER & EVICTIONSThe biggest mistake most landlords make is fail-

ing to treat their rentals as a business. In this semi-nar, I will teach you to work with contractors and turn-key operators, what you can do yourself and what you can’t, and what the new Georgia General Contractors Licensing Law means to you.

One of our biggest expenses is turn-over, and we’ll examine my program for tenant retention.

What’s more, I will show you how to handle move-outs smoothly and in a business-like manner, and if they won’t move out, I will provide a quick strategy for eviction.

RULE #7: STAY AWAY FROM APARTMENTSYou will learn why single family residences are

a better way to make money in the long run than apartment buildings, and I will prove it to you! But if you are determined to manage multi-family, I will give you a complete list of do’s and dont’s from my own experience.

RULE #8: BUILD YOUR REAL ESTATE EMPIRE!Finally, in this three hour brand new program, I

will share with you a proven strategy for building your real estate empire, house by house, building by building, growing your equity on a yearly basis, adapting to changes in your communities, and im-proving your portfolio every year. I will show you not only the way to build it up, but we will also ex-amine exit strategies to minimize taxes on the way out.

In three solid hours, we will cover enough gems to make the difference between a losing property and a Positive Cash Flow goldmine. Don’t miss this event!

The training manual alone will be worth far more than the registration price, and will serve as a refer-ence manual for years to come.

TOP 5 REASONS TO ATTEND MYLANDLORD SURVIVAL TRAINING1. INCOME is produced in the form of rent, which

can be used to pay for the property as you buy it. With current low interest rates, it is possible to have the rent cover not only your monthly payments, but also gener-ate a positive cash flow which increases as time goes by.

2. DEPRECIATION and other TAX BENEFITS are so good for real estate, that it’s hard to believe they are true. If you structure your purchases and sales correctly, you can make huge profits and never pay one penny in state or federal income tax.

3. EQUITY BUILD-UP begins with the first loan payment you make and continues until you own the property free and clear. This slow, steady growth pattern accelerates because each payment contains more princi-pal and less interest, building more profit for you.

4. APPRECIATION is the gradual increase in value over time due to inflation and the law of supply and demand. Unlike the stock market, home prices tend to grow slowly and steadily. Today’s low home prices are unsustainable, and will rise over time with inflation and construction costs. Think LONG TERM!

5. LEVERAGE is the ability of a small amount of money to control a much larger investment. Real Estate can be leveraged safely and easily because lenders believe that homes will be worth more in the future, so their loans are secure. In fact, lenders are so confident in real estate that they loan for long periods at extremely low interest rates. That means more profit for you, as rents rise year after year.

John Adams is uniquely qualified to teach real estate in the State of Georgia. He has owned and managed rental property in this state continuously since 1974, and continues to act as a full-time investor and landlord today.

An Atlanta native, John attended Decatur High School and Emory College. He was first licensed as a real estate agent with Barton & Ludwig Realtors, then later owned his own active residential brokerage firm.

His weekly real estate column in The Sunday Atlanta Journal & Constitution is the product of years of helping investors, home buyers and sellers, and listening to their concerns.

For over thirty years, John has built a quality portfolio of single family rental homes, multi-family properties, and resort vacation homes, all located in Georgia. He continues to add to his holdings yearly.

John believes in a WIN-WIN philosophy when it comes to real estate, and has developed a “hands-off ” landlording technique which has allowed thousands to maximize their rental properties in Georgia.

John Adams is well known to audiences as a dynamic public speaker who motivates and entertains as he educates. There are few speakers who bring more personal energy or sound advice to the platform.

Why You Should Listen ToWhat John Adams Teaches

ADVANCE TICKETS$69 or

$99 for any two$89 per person registration on day of seminar - Couples share materialsAbove discounts when paid in advance only • Satisfaction Guaranteed •

APPROVED BY THE GEORGIA REAL ESTATE COMMISSIONTO REGISTER VISIT

money99.comThis course approved for 3 hours continuing education by Georgia Real Estate Commission. If you are unable to attend this seminar in person, you can pur-chase the live seminar in digital format along with the revised 2014 Landlord Survival Guide For Georgia for $129 + Tax & $10 for shipping and handling.

“The time has never been better for investing in houses. Low interest rates allow you to buy and have immediate cash flow and inflation will eventually drive prices upward.”John Adams, Real Estate Investor

TuesdayNovember 11, 2014

7:00 p.m til 10:00 p.m.Marriott Century Center

Clairmont Rd at I-85N

ThursdayNovember 13, 2014

7:00 p.m til 10:00 p.m.Hilton Garden Inn Perimeter Center

Ashford-Dunwoody at I-285

SaturdayNovember 15, 2014

9:00 a.m til NoonCourtyard by Marriott Windy Hill

Windy Hill Rd at I-75N

North West Atlanta Area East Atlanta Area Perimeter Mall Area

4 T H E G E O R G I A R E A L E S T A T E R E P O R T November 2014