Personal Branding, more important than ever - Kongossa Web Series - 2013-09-21
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personal branding Frédéric Harper @fharper http:// outofcomfortzone.net Senior Technical Evangelist @ Mozilla Kongossa Web Series – 2013-09-21
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You may think that personal branding is not for you? Why would you care about your own branding, you aren't an actor nor the singer of an international rock band, no? In those days where everyone has the power to stand out more easily, share more quickly, and grow their network like never before, it's more important than ever to think about yourself as a brand. Of course, it's not about going as far as your favorite soft drink brand, but we'll explore together the what, why, who, and how of personal branding.
Transcript of Personal Branding, more important than ever - Kongossa Web Series - 2013-09-21
personal branding
Frédéric Harper
@fharperhttp://outofcomfortzone.net
Senior Technical Evangelist @ Mozilla
Kongossa Web Series – 2013-09-21
not a personal branding guru
is branding important?
can you recognize this brand?
can you recognize this brand?
can you recognize this brand?
what
the goal is the same
http://en.wikipedia.org/wiki/Personal_branding
personal branding
Personal branding is, for some people,
a description of the process whereby
people and their careers are marked as
brands.
it’s about you
who you are
who you wants to be
how you wants to be seen
what you know
what you are doing
what you did
your tribe
what you like
it‘s about everything that defines you
why
is personal branding important?
it’s important
it’s critical
it‘s not about being that rock star
it‘s for everyone
you aren’t indispensable
new opportunities ahead
you deserve to be successful
a personal story
a personal story - to infinity and beyond
how
define your brand
define your goal
who are you
who do you want to be
be authentic
how you do want people to define you
do epic shit
do what you love
make it art
make your own rules
the secret ingredient
get visibility
start a blog
be on social media
if you aren’t on Google…
speak at conferences
create something
network
so...
you are the expert
leave your mark on everything you do
now is too late
must readThe Flinch
Julien Smith
Creative Commons images Slide 2: http://j.mp/1gFdB5r Slide 3: http://j.mp/16ixYzr Slide 4: http://j.mp/15bsJYr Slide 5: http://j.mp/15btwZt Slide 6: http://j.mp/16MtAgq Slide 7: http://j.mp/16MtuoV Slide 8: http://j.mp/1gFcgLR Slide 10: http://j.mp/15FWL4I Slide 11: http://j.mp/18fKAMq Slide 12: http://j.mp/18D5cQZ Slide 13: http://j.mp/15bHwx0 Slide 14: http://j.mp/1ettfE0 Slide 15: http://j.mp/1fez2w5 Slide 16: http://j.mp/1dvpACI Slide 17: http://j.mp/15aoQTE Slide 18: http://j.mp/1a9QDlh
Slide 19: http://j.mp/16ebFlh Slide 20: http://j.mp/16ixYzr Slide 21: http://j.mp/1eYQuHk Slide 22: http://j.mp/1dvrKSW Slide 23: http://j.mp/18G37DI Slide 24: http://j.mp/18G4sKH Slide 25: http://j.mp/18G56rF Slide 26: http://j.mp/18g1gn4 Slide 27: http://j.mp/1a9ZO50 Slide 33: http://j.mp/1gIdcPF Slide 34: http://j.mp/1aa5CeM Slide 35: http://j.mp/16MnVqF Slide 36: http://j.mp/18fV9xh Slide 37: http://j.mp/17OLrTr Slide 38: http://j.mp/1aa7rZb Slide 39: http://j.mp/1bvRpN4
Slide 40: http://j.mp/15aLZVS Slide 41: http://j.mp/18fVMbO Slide 42: http://j.mp/17P1iBu Slide 43: http://j.mp/19oj6kT Slide 44: http://j.mp/18g2M6V Slide 45: http://j.mp/19ocB1z Slide 46: http://j.mp/16M8nmS Slide 47: http://j.mp/18fZL6k Slide 48: http://j.mp/15IiRDP Slide 49: http://j.mp/1dvKyBv Slide 50: http://j.mp/1evymUn Slide 51: http://j.mp/1aZjmh0 Slide 52: http://j.mp/19lkODu Slide 53: http://j.mp/1gIkv9W Slide 54: http://j.mp/1aXgf9e
