P1 social media products
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ANALYSE EXISTING SOCIAL MEDIA PRODUCTS Unit 25 Social Media Products
description
Cambridge Technicals Media
Transcript of P1 social media products
ANALYSE EXISTING SOCIAL MEDIA PRODUCTSUnit 25 Social Media Products
Lesson Goals
Be able to analyse existing media products
Social media
Facebook Twitter Tumblr Instagram Bebo Habbo LinkedIn Flickr
Be able to analyse existing social media products
#features #ethics#audience
Typical features
Sharing information Communicating with friends Meeting new people Advertisements
Be able to analyse existing social media products
#features #ethics#audience
Existing types
Personal blog - Blogger Photo sharing - Flickr Audio visual - You tube Advertising – promotional tweets
Be able to analyse existing social media products
#features #ethics#audience
Audience
Professional Photographers Particular Interests Social
Be able to analyse existing social media products
#features #ethics#audience
Advertising
Pay per clickThe website owner is paid by the advertiser each
time the ad is clicked Banners Paid when advertisers website is visited by clicking
on a banner Impression advertisingPaid for each time a page is accessed containing an
ad
Be able to analyse existing social media products
#features #ethics#audience
Legal and ethical
Libel Copyright Intellectual property rights Protection of personal data Bullying Stalking Impersonating others Misrepresentation
Be able to analyse existing social media products
#features #ethics#audience
Your Task
Research and describe three different social networking websites.
Purpose - what is the aim of the site Content - write about the types of pages that are
included Target user/membership – Who is the typical user Source of revenue – what advertising is used and how
does it generate revenue for the site Legal and ethical issues relevant to the site
Be able to analyse existing social media products
#features #ethics#audience
