Organization 2.0
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Transcript of Organization 2.0
Organization 2.0(or Can’t Get There from Here)
Meredith FarkasNorwich University
We really need to do these Web 2.0 things all the
other libraries are doing
Blogs
Wikis
RSS
IM
Blogging has been so successful at the ___
library; we should do it here too.
I think our library really needs a blog to be relevant to our patrons. Don’t
worry, I’ll handle everything.
So, I’m going to need you to start creating podcasts
for students, ok?
This will be the bestlibrary blog ever!
So what’s the problem?
Why does it fail?• Use of social software is not seen as furthering
the library’s mission
• Social software is treated as someone’s “pet project.”
• Social software is not planned for strategically like other technologies
• Once the newness wears off, people are less motivated to contribute
• Staff are not given time to work on social software
Library 2.0 is a state of mind
•Working to meet changing user needs
•Trusting our users (radical trust)
•Getting rid of the culture of perfect
•Aware of emerging technologies and opportunities
•Looking outside of the library world for applications, opportunities, inspiration
Building Organization 2.0
Know your users
Encourage staff to learn and play
Question Everything
Integrate 2.0 philosophy and tech into library planning
Treat technologies as tools
BlogsWikis
RSS
IM
and use them to solve problems
Improve communication with our users
Highlight our Collections
Make our services more visible
Improve internal knowledge sharing
Develop a Risk-Tolerant Culture
Beware the Culture of Perfect
Be agile, don’t get attached
Good Ideas can Come from Anyone and Anywhere
Nurture Talent
Give Staff Time for Creative Endeavors
Be transparent with staff
Encourage Network-Building
Create Partnerships
Be transparent with patrons
Involve Staff from All Levels in Planning
I can haz your cooperation?
Understand Staff Needs and Limitations
Plan for the Continued use and Maintenance of Tech
Time Must be Devoted to all This
Will you need to create new jobs or just shuffle?
Assess, Assess, Assess!
Assessing 2.0• Depends on your initial goals
• Web stats
• Number of visitors/subscribers/members/users/fans and their behavior (visits, comments, tags, ratings, etc.)
• Surveys and focus groups
• Satisfaction, utility, relevance
• What do they need/want from the library?
• What technologies do your patrons use?
Is your organization (as it is currently structured) able to make all this happen?
Photo Credits• Long Range Plan Discussion http://flickr.com/photos/maubrowncow/2763362494/ by
Nebraska Library Commission
• O&E Staff and Board Planning Meeting http://www.flickr.com/photos/tyreseus/494325133/ by atp_tyreseus
• Free as in Beer http://www.flickr.com/photos/nicmcphee/2345633527/ by Unhindered by Talent
• Sprout attacks a kleenex box http://www.flickr.com/photos/asimpledarksquid/1187308493/ by Squid!
• TBLC Annual Meeting http://flickr.com/photos/sylvar/287940515/ by Sylvar
• RPFF Portraits & Features #4 http://www.flickr.com/photos/tsarkasim/4079152105/ by Tsar Kasmin
• Amazing PowerPoint Presentation http://flickr.com/photos/maubrowncow/2763362494/ by maubrowncow
• Slide from “If You Build It, Will They Care?” http://www.slideshare.net/charbooth/if-you-build-it-will-they-care-1159058 By Char Booth and Chris Guder.
• Dewey or don't we? http://flickr.com/photos/scampion/1500054745/ By scampion
• RISK #2 http://flickr.com/photos/tollaksen/967960/ by Bjornar
• Perfection http://flickr.com/photos/unloveable/2401166750/ by unloveable
Photo Credits• IMG_2016.JPG http://flickr.com/photos/stevenjude/848723658/ by stevenjude
• Toolbox full http://www.flickr.com/photos/zakh/337938459/ by Austin ampersand Zak
• Wait: I’ll fix it. http://flickr.com/photos/stshores24/488419188/ by sshores24
• Farm Cat Group http://flickr.com/photos/weesmalldoll/432578986/ by weesmalldoll
• The Spongebob Square, Er, Roundpants Juggle http://flickr.com/photos/cayusa/2574029855/ by Cayusa
• Rapid Shuffle http://flickr.com/photos/latitudes/66424863/ by Johnny Blood
• sunny day http://flickr.com/photos/iamthebestartist/2226165685/ by jessamyn