Oregon transit association conference

52
Point A to B Trillium TRANSIT INTERNET SOLUTIONS Implementing and maintaining Google Transit in Oregon Aaron Antrim Trillium Solutions Oregon Transit Conference October 26, 2009 Why/what is Google Transit? Google Transit feed publishing software Special rural needs for trip planners Opportunities to leverage Google Transit

Transcript of Oregon transit association conference

Page 1: Oregon transit association conference

Point A to B

TrilliumTRANSIT INTERNET SOLUTIONS

Implementing and maintainingGoogle Transit in Oregon

Aaron AntrimTrillium Solutions

Oregon Transit ConferenceOctober 26, 2009

• Why/what is Google Transit?• Google Transit feed publishing software• Special rural needs for trip planners• Opportunities to leverage Google Transit

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• What is Google Transit?

• Why?

• How to participate?

• Limitations & benefits for rural providers

• Making the most of Google Transit

TrilliumTRANSIT INTERNET SOLUTIONS

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[Video example]

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What is it?

Why Google Transit?

Participating

Making the most of Google Transit

• Conventional transit schedules and maps are unfamiliar/hard-to-use

• Google Transit is a familiar format for public transportation information

• Most Americans on the web

• Plans inter-agency itineraries

• Shows transit as an alternative to driving

• Interface in 12 different languages

• Available on mobile devices like iPhones and Blackberries

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Let’s take a trip…

PortlandCity

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Click to view downtown

map

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15-BelmontWeekday To Portland City Center

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— — Y6:30 6:36 6:41 6:49 6:556:13 6:24 6:34 6:40 6:45 6:54 7:00

— — Y6:40 6:46 6:51 7:00 7:066:25 6:36 6:46 6:52 6:57 7:06 7:12

— — Y6:51 6:57 7:02 7:11 7:176:35 6:46 6:56 7:02 7:07 7:16 7:22

— — Y7:00 7:07 7:12 7:21 7:27— — Y7:04 7:11 7:16 7:25 7:31

6:46 6:58 7:08 7:15 7:20 7:29 7:35— — Y7:13 7:20 7:25 7:34 7:41

6:57 7:09 7:19 7:26 7:31 7:40 7:47— — Y7:25 7:32 7:37 7:46 7:53

7:08 7:20 7:30 7:37 7:43 7:52 7:59— — Y7:36 7:43 7:49 7:58 8:05

7:19 7:31 7:41 7:48 7:54 8:03 8:11— — Y7:47 7:54 8:00 8:09 8:17

7:31 7:43 7:53 8:00 8:06 8:15 8:23— — Y7:59 8:06 8:12 8:21 8:29

7:41 7:53 8:03 8:10 8:16 8:25 8:33— — Y8:10 8:17 8:22 8:31 8:38— — Y8:15 8:22 8:27 8:36 8:43

7:57 8:09 8:19 8:26 8:31 8:40 8:47— — Y8:26 8:33 8:38 8:47 8:54

8:11 8:23 8:33 8:40 8:45 8:54 9:01— — Y8:41 8:48 8:53 9:02 9:08

8:25 8:38 8:48 8:55 9:00 9:09 9:15— — Y8:55 9:02 9:07 9:16 9:22

8:40 8:53 9:03 9:09 9:14 9:23 9:298:52 9:05 9:15 9:21 9:26 9:35 9:41

— — Y9:22 9:28 9:33 9:41 9:479:06 9:18 9:28 9:34 9:39 9:47 9:539:18 9:30 9:40 9:46 9:51 9:59 10:059:33 9:45 9:55 10:01 10:06 10:14 10:209:48 10:00 10:10 10:16 10:21 10:29 10:35

10:03 10:15 10:25 10:31 10:36 10:44 10:5010:18 10:30 10:40 10:46 10:51 10:59 11:0510:33 10:45 10:55 11:01 11:06 11:14 11:2010:48 11:00 11:10 11:16 11:21 11:29 11:3511:03 11:15 11:25 11:31 11:36 11:44 11:5011:17 11:29 11:39 11:45 11:50 11:58 12:0511:31 11:44 11:54 12:00 12:05 12:13 12:2011:46 11:59 12:09 12:15 12:20 12:28 12:3512:01 12:14 12:24 12:30 12:35 12:43 12:5012:16 12:29 12:39 12:45 12:50 12:58 1:0512:31 12:44 12:54 1:00 1:05 1:13 1:2012:46 12:59 1:09 1:15 1:20 1:28 1:351:01 1:14 1:24 1:30 1:35 1:43 1:501:16 1:29 1:39 1:45 1:50 1:58 2:051:31 1:44 1:54 2:00 2:05 2:13 2:201:46 1:59 2:09 2:15 2:20 2:28 2:352:01 2:14 2:24 2:30 2:35 2:43 2:502:16 2:29 2:39 2:45 2:50 2:58 3:052:29 2:43 2:53 2:59 3:04 3:13 3:202:44 2:58 3:08 3:14 3:19 3:28 3:352:58 3:12 3:23 3:29 3:34 3:43 3:503:13 3:27 3:38 3:44 3:49 3:58 4:053:25 3:39 3:50 3:56 4:01 4:10 4:173:37 3:51 4:02 4:08 4:13 4:22 4:293:49 4:03 4:14 4:20 4:25 4:34 4:414:01 4:15 4:26 4:32 4:37 4:46 4:534:13 4:27 4:38 4:44 4:49 4:58 5:054:25 4:39 4:50 4:56 5:01 5:10 5:174:36 4:51 5:02 5:08 5:13 5:22 5:294:48 5:03 5:14 5:20 5:25 5:34 5:415:00 5:15 5:26 5:32 5:37 5:46 5:535:12 5:27 5:38 5:44 5:49 5:58 6:055:26 5:41 5:52 5:58 6:03 6:12 6:195:44 5:58 6:08 6:14 6:18 6:27 6:346:02 6:15 6:25 6:31 6:35 6:43 6:496:17 6:30 6:40 6:46 6:50 6:58 7:046:32 6:45 6:55 7:01 7:05 7:13 7:196:48 7:01 7:11 7:17 7:21 7:29 7:347:04 7:16 7:26 7:32 7:36 7:44 7:49

Page 1 © 2009 TriMet • Tri-County Metropolitan Transportation District of Oregon • Portland, Oregon Effective: April 12, 2009

step 7(origination)

6-Martin Luther King Jr BlvdWeekday To Jantzen Beach

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TimeTablePublisher.com : PDF generation — created by Frank Purcell.

Times in darker print are p.m.

Page 1 © 2009 TriMet • Tri-County Metropolitan Transportation District of Oregon • Portland, Oregon Effective: April 12, 2009

step 4(destination timing point)

step 5(transfer timing point)

step 6(transfer

timing point)

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Almost half of participants were unable to correctly identify bus times using the tabular schedules.

Design Elements of Effective Transit Information Materials,National Center for Transit Research at the University of South Florida(http://www.nctr.usf.edu/pdf/527-12.pdf)

Result of Florida study

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Why Google Transit?

Google Transit provides is a familiar format for public transportation information

Source: Pew Internet & American Life Project,(http://www.pewinternet.org/pdfs/PIP_Internet_and_Daily_Life.pdf)

The third most common internet activity for Americans is to “search for a map or driving directions,” (87%) behind only email and using search engines.

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Why Google Transit?

Most Americans use the internet

Source: Pew Internet & American Life Project,(http://www.pewinternet.org/pdfs/PIP_Internet_and_Daily_Life.pdf)

• 73% of all Americans are internet users

• 63% of of people in rural areas• 53% of < $30k/year income

households• 71% of 50-64 year olds• 88% of 18-29 year olds

Most Americans are on the web

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Why Google Transit?Inter-agency trip planning

Eureka (city)

Humboldt County

Del Norte County

Portland (city)

Tillamook County

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Why Google Transit?Inter-agency trip planning

Sunset Empire Transportation District

TriMet

Tillamook County Transportation District

transfer duration

agency website and fare schedule links

route timetable link

walking directions

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Why Google Transit?

Shows transit as an alternative to driving

Travelers who will otherwise never think of transit or visit your website will see the transit option

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Why Google Transit?

Interface in twelve languages

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Why Google Transit?

Available on mobile devices like iPhones and BlackberriesTwitter status messages:• “I’m thinking of catching my

1st ever bus since iPhone 2.2 got released! It even tells you the bus timetable!” @timjennion•Took a bus for the first time

in over a year. The new public transport option in maps on the iPhone is brilliant!” @helloBos

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What is it?

Why Google Transit?

Participating

Making the most of Google Transit

Duluth Transit Authority12% ridership increase w/ Google Transit as part of marketing package

Redwood Transit System Google Transit + high gas prices +

university bus pass = 30% year-over-year ridership increase

General Manager says “passengers love it.”

Hampton Roads Transit “Google effect” – Google’s image has

helped to improve public perception

Agency experiences

TrilliumTRANSIT INTERNET SOLUTIONS

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Google Transit in Oregon

Four Oregon transit agencies live on Google Transit

Tillamook County Transportation DistrictLane Transit District

TriMetSunset Empire Transportation District

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Google Transit in OregonODOT retained Trillium to implementinter-city services on Google Transit

• Astoria Thruway operated by OC&W• Cascades bus service operated by OC&W• Central Oregon Breeze• Chemult Thruway operated by TAC• HUT Airport shuttle• Porter Stage Thruway Bus Service• Southwest POINT operated by The Shuttle• Valley Retriever

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What is it?

Why Google Transit?

Participating

Making the most of Google Transit

PRICE:

Google welcomes participation from any fixed-route agency.

Participation is free.

However, agencies need to provide valid schedule data in the Google Transit Feed Specification (GTFS).

Agencies must agree to theGoogle Transit Agreement

TrilliumTRANSIT INTERNET SOLUTIONS

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Bob Heitzman’s free Microsoft Excel tools require comfortability with advanced Excel features

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Participating

Trillium’s WebSchedule is one available tool to publish and maintain Google Transit Feed information

TrilliumTRANSIT INTERNET SOLUTIONS

[Video demo]

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Web-based software benefits

TrilliumTRANSIT INTERNET SOLUTIONS

• No software or hardware to install or manage

• Software updates happen automatically

• Software is updated to take advantage of changes and additions to the Google Transit Feed Specification

• Support technician can see the same data and view as the customer

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Stops BlocksOverview Service calendar Fare schedule

Aaron Antrim | My info | Administration | Log-out | HelpMountain Line

66-Red Route

2-Blue Route

3-Green Route

4-Gold Route

5-Orange Route

7-Purple Route

Edit route | Delete | 23 trips | Weekday, weekend

Edit route | Delete | 23 trips | Weekday, weekend

Edit route | Delete | 23 trips | Weekday, weekend

Edit route | Delete | 23 trips | Weekday, weekend

Edit route | Delete | 23 trips | Weekday, weekend

Edit route | Delete | 23 trips | Weekday, weekend

Routes / timetables

Add trip

Route alignments

List trips

Add route

List routes

Add route

Beginning development: Next-generation web-based open source GTFS publishing.

Stay up-to-date at www.trilliumtransit.com/blog

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Considerations for rural transit inimplementing Google Transit

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If no transit service is available within 48 hours of the desired departure/arrival time, Google Transit will return a null result.

This is not optimal for rural stage or intercity service which may only operate a one or a few times per

week.

Present limitations of Google Transit for rural providers

48 hour query window

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Present limitations of Google Transit for rural providers

48 hour query window

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Present limitations of Google Transit for rural providers

48 hour query window

same query for one day later:

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Present limitations of Google Transit for rural providers

No service available message

No service available message contains little useful information:

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Present limitations of Google Transit for rural providers

No service available message

Sorry, we don't have transit schedule data for a trip from Redding, CA to Susanville, CA at the time and date you specified.

The Google Maps trip planner currently includes service schedules for these agencies in this area:

• Redding Area Bus Authority (website link), (530) 241-2877

• Sage Stage (website link), 530-233-6410• Plumas Transit (website link), 530-283-2538

You can also try:

• Search businesses and organizations for "Transportation" in this area (http://maps.google.com/maps?f=q&source=s_q&hl=en&geocode=&q=transport)

• Get driving directions from Redding, CA to Susanville, CA.

A suggested, more thorough approach:

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Present limitations of Google Transit for rural providers

Demand-response style services are difficult/impossible to represent

• Deviated fixed route / flex routes are not possible to include in Google Transit

• Google Transit does not show flags such as “must phone agency” or “must coordinate with driver” in trip planner for demand-response style service.

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Present limitations of Google Transit for rural providers

Maximum walking distance limitation

4 miles is the maximum walking distance for the Google Transit

trip planner. In rural areas, travelers walk or drive

farther than 4 miles to access transit.

Figure: Weaverville, CA as a location in Google Maps is actually more than 4 miles

from the nearest transit stop location.

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Present limitations of Google Transit for rural providers

Solutions

1. Participate in Google Transit community through Google Transit Support Group and GTFS changes group

2. Alternatives exist and are being developed: an open-source multi-modal trip planner for example

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Present limitations of Google Transit for rural providers

Overall approach

Google’s approach is “launch and learn.” This puts solutions in front of customers early and allows for adaptation and improvement based on real-world lessons.

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Making the most of Google Transit

Agency website can include trip planner form

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Making the most of Google Transit

Choose an easy-to-remember web-address to include on vehicles, schedules, signs, press releases, and outgoing off-hours voicemail greeting

TrilliumTRANSIT INTERNET SOLUTIONS

ci.yourcity.ca.us/depts/transit/index.aspx?page=main is not easy-to-remember!

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Making the most of Google Transit

Use Google Transit as a tool to make transit a more readily available option when someone is planning a trip

Example:CalACT conference webpage

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Making the most of Google Transit

Use Google Transit as a tool to make transit a more readily available option when someone is planning a trip

Example:CalACT conference webpage

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northcoastjournal.com

Online event calendar has two clicks to transit directions for all events, using Google Transit.

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northcoastjournal.com

Online event calendar has two clicks to transit directions for all events, using Google Transit.

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The Google Transit Feed Specification, as a lightweight data standard for transit geographic and schedule data, has quickly become an increasingly ubiquitous format.

And you don’t have to be Google to use it.

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Making the most of Google Transit

Leverage your investment: Take advantage of other uses for Google Transit feed data

• A lightweight standard format for transit schedule, fare, stop location, and service calendar data

• Open license for the standard(not owned by Google)

• In 3 years, has become the most commonly-used format for transit data: +130 North American agencies, many European and Asian agencies

• More at http://code.google.com/transit/spec/transit_feed_specification.html

GTFS: Google Transit Feed Specification

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Making the most of Google Transit

Public data makes a world-wide community of developers your R&D lab

Over 20 agencies provide their GTFS data on the public feeds page

http://code.google.com/p/googletransitdatafeed/wiki/PublicFeeds

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Making the most of Google Transit

Leverage your investment: Take advantage of other uses for Google Transit feed data

Sendero GPS:GTFS can be used to create transit point of interest libraries for sight-impaired people to use with talking GPS

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Making the most of Google Transit

Leverage your investment: Take advantage of other uses for Google Transit feed data

Travel Assistant Device

!"#

CHAPTER 4 - TAD SYSTEM DESIGN

The TAD system is a software communication architecture that enables GPS-enabled

mobile phones to provide end-user travel services to the person carrying the phone. For

the initial phase of TAD development, three main services were targeted for

implementation: the delivery of real-time auditory prompts to the transit rider via the cell

phone informing them when they should request a stop (Figure 7); the delivery of an alert

to the rider, caretaker, and travel trainer if the rider deviates from their expected route; and

a web page that allows travel trainers and caretakers to create new itineraries for transit

riders as well as allow monitoring of real-time rider location.

Figure 7 - Travel Assistant Device Concept

In the TAD system design, there were three primary goals:

1) Make the system low-cost and widely accessible.

This involves using off-the-shelf, consumer-grade, GPS-enabled cell phones for a

compact, inexpensive, all-in-one solution. Also, standards-based solutions will be

used to allow interoperability on multiple platforms (i.e., different cell phones and

cellular carriers). In addition, open-source solutions will be used when possible to

reduce implementation and management costs to transit agencies. Finally, the

software will be forward compatible with future mobile devices to minimize future

development costs.

Travel Assistant Device: University of South Florida pilot project utilizes GTFS and mobile phones to tell riders with special needs when to alight from the vehicle.

More at www.nctr.usf.edu/abstracts/abs77711.htm

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Making the most of Google Transit

Leverage your investment: Take advantage of other uses for Google Transit feed data

TimeTable Publisher:takes what was a multi-day process of proofreading schedules into a few hour long process of automatically outputting schedules (see timetablepublisher.org).

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108-H Line

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— 10:10 10:15 10:17 10:19 10:25 10:27 10:29 10:31 10:35— 10:40 10:45 10:47 10:49 10:55 10:57 10:59 11:01 11:05— 11:10 11:15 11:17 11:19 11:25 11:27 11:29 11:31 11:35— 11:40 11:45 11:47 11:49 11:55 11:57 11:59 12:01 12:05— 12:10 12:15 12:17 12:19 12:25 12:27 12:29 12:31 12:35

— 12:40 12:45 12:47 12:49 12:55 12:57 12:59 1:01 1:05— 1:10 1:15 1:17 1:19 1:25 1:27 1:29 1:31 1:35— 1:40 1:45 1:47 1:49 1:55 1:57 1:59 2:01 2:05— 2:10 2:15 2:17 2:19 2:25 2:27 2:29 2:31 2:35— 2:40 2:45 2:47 2:49 2:55 2:57 2:59 3:01 3:05

— 3:10 3:15 3:17 3:19 3:25 3:27 3:29 3:31 3:35— 3:40 3:45 3:47 3:49 3:55 3:57 3:59 4:01 4:05— 4:10 4:15 4:17 4:19 4:25 4:27 4:29 4:31 4:35— 4:40 4:45 4:47 4:49 4:55 4:57 4:59 5:01 5:05— 5:10 5:15 5:17 5:19 5:25 5:27 5:29 5:31 5:35

— 5:40 5:45 5:47 5:49 5:55 5:57 5:59 6:01 6:056:40 6:10 6:15 6:17 6:19 6:25 6:27 6:29 6:31 6:356:55 7:00 7:02 7:04 7:06 7:15 7:17 7:19 7:21 7:23

TimeTablePublisher.com : PDF generation — created by Frank Purcell.

Page #1 Created on: 10.24.2008 at 1:10:PM PDT Effective: October 24, 2008

Page 45: Oregon transit association conference
Page 46: Oregon transit association conference

Making the most of Google Transit

Mashup with other geographic information

Example: UC Berkeley Bear Transit shuttle routes with parking lots and bike parking

Page 47: Oregon transit association conference

Making the most of Google Transit

Leverage your investment: Take advantage of other uses for Google Transit feed data

Walkscore.com “Transit shed” map uses open GTFS

Page 48: Oregon transit association conference

estately.com

Real estate search site lets users search by proximity to transit. Estately obtains transit info from public Google Transit Feed Spec data.

Page 49: Oregon transit association conference

37.775206,-122.419209

Welcome to Transit & Trails! Find trips,

trailheads and campgrounds near you!

Just enter your address below, click Find and use

the list below and the map to choose your next

adventure. You can also double-click on the map

to center your search on any spot.

Welcome to our public beta!

Within 20 miles of :

san francisco, ca Find

Name Distance

1. Embarcadero to Ocean Beach 1.97

2. Sausalito to Stinson Beach 6.72

3. Sausalito to Muir Woods 6.72

4. Headlands Loop - CarFree

Challenge Hike

6.73

5. Sweeney Ridge Skyline 10.41

6. Richmond to Lake Anza 13.40

7. Richmond to Orinda 13.40

8. Bolinas Ridge - Pantoll to Olema 13.44

9. Pacifica to Montara 13.97

10. Moraga to Oakland 17.15

Trips Trailheads Campgrounds

About

Team

Partners

Contact

News

Resources

Terms

Tech

Welcome | Register | Login

Map data ©2009 Tele Atlas - Terms of Use

transitandtrails.org

Connects hiking trail and campground data with transit (with links to Google Transit).

Page 50: Oregon transit association conference

Making the most of Google Transit

Other ideas & strategies to get the most out of Google Transit

• Use a Google Transit launch to get media attention for your transit agency.

• Create a page on your agency website with basic use instructions for Google Transit and links to frequent trips.

• Educate social service providers and other partners on how to use Google Transit.

• Collect rider feedback to improve the trip planner.

Page 51: Oregon transit association conference

Extensible Applications

3rd party applications designed to consume GTFS

Multi-modal trip planning

Show all relevant options – including public transit, private employer shuttles, carpool, vanpool, biking, walking – through a single map

Show interagency transfers

Making the most of Google Transit

Leverage your investment: Software that uses Google Transit feed information in multi-modal trip planning

Page 52: Oregon transit association conference

For more information

TrilliumTRANSIT INTERNET SOLUTIONS

Aaron [email protected]: @aaronantrimPhone: 707.633.4464

Google Transit partner programmaps.google.com/help/maps/transit/partners

Google Transit Feed Specificationcode.google.com/transit/spec/transit_feed_specification.html

Trillium Solutionswww.trilliumtransit.comwww.trilliumtransit.com/blog