On Our Doorstep/Live It Local Media Pack 2016
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Transcript of On Our Doorstep/Live It Local Media Pack 2016
your INDISPENSABLE LOCAL COMMUNITY magazines
LiveitLocal
Covering 18,000 local households and businesses across:Worsley, Roe Green, South Walkden, Ellenbrook, Boothstown, Monton,
Ellesmere Park, South Swinton and Claremont.
MediaPack2016
www.onourdoorstep.co.uk
Tel: 0161 790 2504
On Our Doorstep
Media Pack 2016_Oct15 20/10/2015 10:52 Page 1
About our magazinesOn Our Doorstep and Live it Local magazines areindispensible guides to local community news,events and services. In total, they are distributedto 18,000 households & businesses in the affluentarea of Worsley and the neighbouring villages.
On Our Doorstep launched in 2010, originally circulating to 5,000 households in Worsley, rapidlygrew to a circulation of 13,000 by 2012.
Building on its popularity, Live it Local was set upin 2013 to serve another 5,000 local households,and will also look to be expanding soon!
Both dedicated to serving the local community,they are high quality, glossy magazines, providingfresh and informative information to local residents.They serve as an invaluable medium for local businesses to promote their services direct to their local audience.
Why advertise with us?! Unique: We are the only community magazinedevoted to this specific area, with dedicated editorial content.! Largest distribution: of any local magazines inthis area with a total of 18,000 copies distributed,reaching over 40,000 readers, plus more with eachissue also being published online.! A longer shelf life: 2 months per issue, so youradvertising lasts longer.! Read and Retained: Every issue is informative,entertaining and contains plenty of "keepable content", helping to keep it on the coffee table andout of the recyle bin! Direct feedback tells us thatsome residents even keep their issues indefinitley!! Choice and flexibility: of advertising sizes tosuit your budget, with discounts for series bookings.Plus, options to promote your business via colouradverts, editorials, competitions, leaflet distributionor social media.! Individual Approach: We pay indiviudal attentionto all our clients and endeavour to present theirbusiness effectively and professionally.
What our advertisers say...“We had a great response to our full page advert weran in the AugSep14 issue. We don't need to advertisefor a while but have recommended On Our Doorstep to a friend who is opening a new business in Worsley.”Lauren Shippey, 13 Performing Arts School,Swinton (Aug 2014)
“We have advertised in 3 issues so far this year. We’vehad a several calls after each issue, some of which haveled to work, so we are happy with the response and arecontinuing with the advert to keep us in peoples minds.”Kris Kennedy, Spruce Landscapes, Eccles (Sep 2014)
“We have had calls and enquiries from people as a directresult of the advert and it has shown us an effective wayof local advertising. We had a flurry of calls and havemade appointments with some of those. I met a ladythis morning to look at a property and she produced theadvert from her handbag which was pleasing to see. “Jonathan Wainwright, Redwater Properties, Astley(Apr 2014)
“Having advertised for the first time in Live it Local, Iam now booked solid for the foreseeable future. I willcome back when my work starts to reduce and will recommend you to my friends.”Stephen Johnson's Gardening Services, Claremont(Mar 2014)
We advertised for 12 months to build our brand locallyand raise awareness of the service we provide. The adshave generated a substantial amount of interest and anincrease in visitors, enquiries & Twitter followers in theWorsley area. The ads also directly resulted in saleswhich have more than covered the cost of the ads. Wehave signed up for another year to keep our business inpeoples minds & continue to raise our profile.Steph Chadwick, Lancashire Plank Furniture Co,Bolton (Jan 2013)
Tel: 0161 790 2504
Media Pack 2016_Oct15 20/10/2015 10:52 Page 2
Distribution & Availability! Magazines are hand-delivered and delivery iscompleted in the first week of each issue to house-holds and businesses within the highlighted areas.! Residents can also pick up copies from selectedcommunity centres and local businesses.
! Each issue is published online and promoted viasocial media, enabling the magazines to reach awider audience.
Magazine Format! Full colour, A5 glossy community magazines,printed on 200gsm cover and 130gsm inside. Eachissue is expertly finished to ensure your business ispresented effectively and professionally.
! Each issue contains editorials written specificallyfor the local area, featuring charities & communitygroups, local history, business updates, competitions,seasonal articles, school holiday activities and acomprehensive What’s On guide.
How to Book! Choose your advert size! Decide how many issues you want to advertise in.! Email or telephone to book your space(s).
! On Our Doorstep: 13,000! Live it Local: 5,000
ArtworkArtwork should be high resolution (300dpi),CMYK colour format. Acceptable file types:-! Adobe Acrobat PDF (preferred option)! Adobe Photoshop EPS, TIF or JPEG ! MS Powerpoint ! MS Word Note:- All fonts should be outlined or embedded in the artwork supplied.
Artwork must be supplied by the Copy Deadline (see timetable). Email your file to: [email protected]
Payment OptionsPayment must be made by the Copy Deadline (see timetables) in order to secure your space.! Bank Transfer to “Zig Zag Ventures”,
Sort Code: 09-01-51, Account: 42204188! Credit Card - please call 0161 790 2504! Cheque - made payable to “Zig Zag Ventures”Please note:-• Late payments may be suject to interest charges.• Cancellations:- For NEW bookings, cancellations must be
confirmed in writing before the copy deadline. For SERIES bookings, cancellations must be confirmed 30 days before the copy deadline for the next issue.Failure to do this will result in a 50% cancellation charge.
Distribution
www.onourdoorstep.co.uk
Media Pack 2016_Oct15 20/10/2015 10:52 Page 3
FRONT COVERBANNER
Trim size: 148mm x 70mmBleed size: 154mm x 73mm
Advert Sizes
OUTSIDEBACK COVER
Trim size: 148mm x 210mmBleed size: 154mm x 216mm
FULL PAGE
130mm(w) x 190mm(h)
HALF PAGE
130mm(w) x 92mm(h)
QUARTERPAGE
63mm(w) x 92mm(h)
EIGHTH63mm(w)
x 45mm(h)
CLASSIFIED /WHATS ON
50 words text only
Advertising Rates (per 2 month issue)
On Our DoorstepAdvert Size
Discount (approx)1 issue 3 issues
-10%6 issues-17.5%
Regular (£ per issue):-
Full Page £310 £279 £256
Half Page £175 £158 £144
Quarter Page £99 £89 £82
Eighth Page £55 £50 £45
Classified / What’s On 50 words £30 £27
Prime (£ per issue):-
Front Cover £360
Back Cover £420 £378
Inside Front Cover/Page 5 £390 £351 £322
Inside Back Cover £330 £297 £272
Centre Spread (2 pages) £560 £504
Double Page Spread £520 £468
Social Media & Website Add-Ons:-
Social Media posting of Advert £15 for 30 posts
Online Business Directory Listing with weblink £25 for 12 months
Online Business Directory Advertising Box £10 p.m. (min 3 months)(167 x 124 pixels)
Leaflet Distribution (min 3,000) £38 per 1,000 (10k+)£42 per 1,000 (under 10k)
Please note: 1) We cannot guarantee specific positions other than
the Prime Positions listed above.2) We do not charge VAT on these rates.3) Adverts must be paid for by the copy deadline.
**EXTRA 5% Discount available if advertising in both OnOur Doorstep & Live it Local!**
Live it Local1 issue 3 issues
-10%6 issues-17.5%
£165 £149 £136
£90 £81 £74
£55 £50 £45
£35 £32 £29
50 words £20 £18
£190
£240 £216
£210 £189 £173
£190 £171 £157
£300 £270
£270 £243
Artwork
£25
£20
£15
£25
£25
£25
£25
£40
£40
oodoorstep OnOurDoorstep
Media Pack 2016_Oct15 20/10/2015 10:52 Page 4
For more information please contact:-Susie: Editorial & Advertising l 0161 790 2504 l [email protected]
Louise: Advertising l 07890 268167 l [email protected]
Other ServicesDesign & Artwork ServicesWe can design or artwork your advert at low cost, from as little as £15!For this, you will need to supply:-! The wording for your advert ! Your logo in a suitable format (high resolution PDF or JPEG)! Images you require in the advert (min 300dpi)! Your design / layout / colour scheme (if you have one)
Leaflet DistributionAvailable with the distribution of On Our Doorstep and/or Live it Local.We can deliver to 18,000 local households and businessesIt’s a painless, quick and efficient way to have your leaflets delivered door to door.
Print ServicesAsk us about printing flyers, business cards, posters, banners and more!We can offer low rates, fast turnaround and a reliable service.
Issues & DeadlinesOn Our Doorstep
IssueCopy
DeadlineDistribution
w/c
Dec-Jan 16 6th Nov 15 30th Nov 15
Feb-Mar 16 8th Jan 16 1st Feb 16
Apr-May 16 4th Mar 16 28th Mar 16
Jun-Jul 16 13th May 16 6th Jun 16
Aug-Sep 16 8th Jul 16 1st Aug 16
Oct-Nov 16 9th Sep 16 3rd Oct 16
Dec-Jan 17 4th Nov 16 28th Nov 16
Live it Local
IssueCopy
DeadlineDistribution
w/c
Jan-Feb 16 4th Dec 15 4th Jan 16
Mar-Apr 16 5th Feb 16 29th Feb 16
May-Jun 16 1st Apr 16 2nd May 16
Jul-Aug 16 10th Jun 16 4th Jul 16
Sep-Oct 16 12th Aug 16 5th Sep 16
Nov-Dec 16 7th Oct 16 31st Oct 16
Jan-Feb 17 9th Dec 16 9th Jan 17
Season
Christmas, New Year, Proms,Fitness, Valentines
Valentines, Weddings,Mothers Day, Easter, Proms
Easter Holidays, Proms,Summer, Fitness
Fitness, Summer Beauty,Summer Holidays
Summer Holidays,Back to School, Weddings
Halloween, Christmas, PartySeason, Fitness, Proms
Christmas, New Year, Fitness,Valentines, Proms
Live it Local liveitlocal1
Media Pack 2016_Oct15 20/10/2015 10:52 Page 5