On Demographics101.200.200.138/fileadmin/user_upload/Documents/LyndonMorant.pdf · Source:...
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On Demographics By Lyndon Morant Mindshare Head of Strategy– Japan, Korea & Taiwan
Transcript of On Demographics101.200.200.138/fileadmin/user_upload/Documents/LyndonMorant.pdf · Source:...
On Demographics
By Lyndon Morant Mindshare Head of Strategy– Japan, Korea & Taiwan
Source: @UsainBolt
Death of the
Demographic
“Energy Eaters”
“Peelers”
“Kitchen Cooks”
“Smoothies”
Failure to prepare is preparation for failure
States of Mind
Cultural Moments
Controllables