Now enterprise mobilizing business
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Now Enterprise Mobilizing Business Presented by Tahoe Partners Mike Crisanti | Technology & Information Mike Davidson | Experience Design
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Now enterprise, mobilizing business
Transcript of Now enterprise mobilizing business
Now Enterprise Mobilizing Business
Presented by Tahoe Partners Mike Crisanti | Technology & Information Mike Davidson | Experience Design
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Right now…
are sending a text message during a
2,000,000 people
business meeting.
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Right now…
Get diapers!
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Most popular subject:
are researching restaurants
6,000 people
in a cab.
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Right now…
just left their phone in that same cab.
29 of them
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Right now…
are Googling the word
2x as many people
VS
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Right now…
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And ‘Himeji’ the talking boxer is being uploaded to YouTube. Right now.
Thank you for all those insights.
Now Network. They gave us a look at the
What about the
Now Enterprise?
Accurate Relevant Fast
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The right data to the right people at the right time.
Right Info
Right People
Right Time
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The right data to the right people at the right time.
What about the
right form?
Data is only as valuable as your
Experience.
simple
personalized
enjoyable mobile
usable
We adopt technology that we enjoy.
Usability Adoption/ Productivity
Engagement/ Value Creation
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It’s a path that leads to greater rewards.
Technology Experience /Design
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We believe the User Experience is just as valuable as the technology component.
challenges
Multiple Platforms / Multiple User Interfaces
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Enterprise Platforms Multiple Intersecting User Interfaces Rigid Out-of-the-box Design Tools Limited Design Options
Design and Develop at the browser layer.
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Take ownership of the user experience. It’s the only real way to ensure quality of the content experience.
Clarity Comprehension Insight Action
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In other words, you can improve the clarity and comprehension of data that leads to insight and action.
aesthetics
interaction
usability information
design
visualization
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When we talk about information quality, we have a language of our own.
trends/samples
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Tiles / Color Blocking Flat Design / Less Is More Engagement / Infographics / Be Visual Attention to Type Design
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Enterprise Collaboration ‘Mobile’
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Enterprise Collaboration ‘Mobile’
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Gallery Dashboards
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http://www.oskope.com
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http://www.oskope.com
To meet the new expectation businesses need to
evolve.
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They need to understand the new expectation for user interfaces. And companies need to become design-centric.
Takeaways
Strategic Vision
Holistic
Education
Design Leadership
Culture
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Appoint a Design Leader�- Understand / Sheppard the process (understand all the decisions) - Design language Staff or Hire
Design is strategic.
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It’s important to understand the role of design. Design is the process of bringing all the parts together into a functioning user experience.
Every application, product & project Key metrics – adoption, usability Adoption Productivity Productivity Value Value Business Case
Design is a Technology Strategy Takeaway
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Adoption leads to success. Success creates value. Value delivers on the Business Case. Delivering successful Business Cases is one of the most difficult things we see in technology efforts.
Design is holistic.
Strategy
Content
Platform
HTML
Analytics
Visual
Usability
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It’s important to understand the role of design. Design is the process of bringing all the parts together into a functioning user experience.
Design is a process (just like anything else!)
Magic happens through the correct steps
Understand the fit; give it proper attention
Design is Holistic Takeaway
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Adoption leads to success. Success creates value. Value delivers on the Business Case. Delivering successful Business Cases is one of the most difficult things we see in technology efforts.
Design can be learned.
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Because design is holistic, it must be cultural. We all have to work together to achieve great design. It’s everybody’s role to contribute and fight for design. A culture that understands the importance of design as a critical component to success. Where people as individuals invest themselves to raise the bar for design.
Understand the concept & how it works
Not everyone is a designer (It’s okay!)
Goal: Recognize great design
Understand the role it plays in the process
Education and Training are key Takeaway
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Adoption leads to success. Success creates value. Value delivers on the Business Case. Delivering successful Business Cases is one of the most difficult things we see in technology efforts.
Design needs a leader.
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Collaboration is key but design by committee is most often a disaster. For every project, it’s critical to appoint a design lead. Sometimes we call it a project owner. This person doesn’t need to be design savvy. They need to understand the process and steer the design from start to completion.
Design needs a leader.
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Collaboration is key but design by committee is most often a disaster. For every project, it’s critical to appoint a design lead. Sometimes we call it a project owner. This person doesn’t need to be design savvy. They need to understand the process and steer the design from start to completion.
Design needs a leader.
Presenter
Presentation Notes
Collaboration is key but design by committee is most often a disaster. For every project, it’s critical to appoint a design lead. Sometimes we call it a project owner. This person doesn’t need to be design savvy. They need to understand the process and steer the design from start to completion.
Appoint an internal champion
Delivery can be sourced internally or externally but...must be guided internally
Application Development Lead but…
Application Design Lead?
Usability Lead?
Design is a Leadership Function Takeaway
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Adoption leads to success. Success creates value. Value delivers on the Business Case. Delivering successful Business Cases is one of the most difficult things we see in technology efforts.
Design is cultural.
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Presentation Notes
Because design is holistic, it must be cultural. We all have to work together to achieve great design. It’s everybody’s role to contribute and fight for design. A culture that understands the importance of design as a critical component to success. Where people as individuals invest themselves to raise the bar for design.
Everyone can enable better design.
Raising the bar. It has to be done right.
Trust the process.
Design is a Culture Takeaway
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It isn’t about churning something out. It has to be designed right. Everyone can enable design by not rushing the process and let design decisions be made by the right people. Trust the process. Once you see it happen properly, it becomes easier and easier to trust it. It gets better with time.
thank you Presented by Tahoe Partners Mike Crisanti | [email protected] Mike Davidson | [email protected]
