NOBODY DOES IT BETTERwww.freshmontgomery.co.uk

www.hotelympia.com

Supported by:

Fresh Montgomery are experts in producing market-leading events in foodservice & hospitality. With a lifelong commitment to the industry and decades of experience organising established yet dynamic shows, our portfolio holds the events of choice for professionals looking to meet key buyers.

HOSPITALITY EXPERTS

25,691* Total attendees – ABC audited

Total attendees to Hotelympia increased by15%

Over

9,000+THE ONLY ORGANISER WHO RUNS EVENTS IN LONDON, BIRMINGHAM, GLASGOW, AND BELFAST.

EVEN BIGGER, EVEN BETTER

SUPPORTING CESA

We know the industry better than anybody and it is our proven track record of producing shows that attract a truly nationwide audience from all corners of the country & overseas.

Fresh Montgomery and CESA have had a long running contractual partnership.

Over the last decade, Fresh Montgomery has contributed over £1.8m to CESA – helping them to support the industry.

With nearly 26,0000 attendees Hotelympia 2016 was 15% up on the previous show.

attendees have annual budgets of over £100k.

THE BIG PICTUREThis is your opportunity to reach the whole industry

over just four days. We don’t just pick out one small niche, we reach everyone both onsite

and via the industry’s biggest, freshest database. Serious buyers want to see the big picture.

We are the only organiser who delivers that unique range of products and information.

Cat

ering

Equipment Food & DrinkInteriorsTechno

logy

RestaurantsPubs/Bars

/Clubs

Chains

Hotels

Schools &Universities

Stadia & Venues

Hospitals &Care HomesPrisons

Food-to-go

Contract Caterers

InstallCompanies

OUTSTANDING PERFORMANCEHotelympia 2016 was truly remarkable. The 2016 event was praised by visitors and exhibitors alike.

£200million* The increase on group buyers bought over £200m worth of additional spend with them to Hotelympia 2016.

£20million More than 20 orders worth over £1m were placed at the show.

5,138 20% of the buyers at Hotelympia spend over £500k in the hospitality market each year.

£72,474* The average order placed at the show.

3,879 A further 15% spend between £100k - £500k pa.

50%*

Over 12,000 visitors expect to place an order as a direct result of their visit within the next 3 months.

HOTELYMPIA WAS REMARKABLE

* According to independent research of 1,368 visitors

WHAT KEEPS EXHIBITORS COMING BACK YEAR AFTER YEAR AFTER YEAR…

WHAT DID OUR CATERING EQUIPMENT EXHIBITORS THINK?QUALITY OF VISITORS

REPUTATION OF THE SHOW

PRE-SHOW SERVICES ARE MARKET-LEADING

QUANTITY OF VISITORS

** According to research by CESA (Catering Equipment Suppliers Association)

Hotelympia exhibitors meet an average of 217

contacts8/10

visitors achieved their goals

100%**

73%

65%

100%

met their exhibiting objectives

said the show exceeded expectations

Felt the quantity of visitors exceeded expectations

Felt the quality of visitors exceeded expectations

9,237

MEET MORE GROUP BUYERS AND DISTRIBUTORS THAN ANYWHERE ELSEGetting buyers out of their offices is difficult and they need multiple reasons to attend a show - the single most important reason being breadth of offering. Without knowing the food trends which are coming through, how can the buyers know what catering equipment to buy? People need to see lots of stands - not just a few - and they want education and theatre as part of the package. Only Fresh Montgomery has the shows that offer the key buyers the breadth of experience they need.

Group buyers & distributors attended Hotelympia 2016.

CONNECTING WITH BUYERS 365 DAYS A YEARAn important part of our overall marketing campaign is the extensive digital activity we run, ensuring the decision makers in the industry are kept up-to-date throughout the year. Not just about the innovative new products exhibited at the show but about the industry as a whole.

N-NewsThe fortnightly Fresh Hospitality News is delivered to over 160,00 subscribers and gives them a mix of product news, influencer interviews and trend information. Our e-mail campaign for Hotelympia reaches over 240,000 industry individuals. These segmented, powerful emails give buyers information about the shows ad your products.

We were particularly impressed with the marketing activities prior to Hotelympia 16. Fresh Montgomery provided a useful exhibitor day and offered innovative opportunities to promote our presence at the show. The quality of the visitors throughout the four days was very high and we met some great prospects.Louise Callan, Marketing Director, One Tree

A targeted email campaign goes out to over 240,000+ foodservice & hospitality professionals.

Most visitors head for the Exhibitor Directory, where exhibitors can upload contact details, product images, videos, press releases and more. This is your own mini-website with a guarantee of over 283,000 visits.

5 million emails sent throughout the campaign

283,655 total visits

195,135 unique visits

1,036,727 page views

A comprehensive social media campaign takes place across Twitter, Facebook and LinkedIn

SOCIAL MEDIA

E-NEWSLETTERS

WEBSITE#Hotelympia2016 was trending on twitter during the opening of the show

Hotelympia and Great Hospitality Show have

16,000 social media followers and counting

633,700 impressions on Twitter during the Hotelympia campaign

SENIOR LEVEL DECISION MAKERS FROM THE FOLLOWING HEAD OFFICES ATTENDED HOTELYMPIA 2016

3M

AB HOTELS

AB INBEV UK LTD

ACCOR HOTELS

ADMIRAL TAVERNS LTD

ALEXANDER HOTELS

ALEXANDRA PALACE

AMPERSAND (CH&CO)

AMT COFFEE LTD

APEX HOTELS LTD

ARAMARK LTD

ARMY & NAVY CLUB

ASDA STORES LTD

AVIVA UK INSURANCE

BARCLAYS BANK PLC

BARTLETT MITCHELL LTD

BAXTERSTOREY (WSH)

BENITOS HAT

BENTLEY MOTORS LTD

BEST WESTERN HOTELS

BEYOND THE BEAN LTD

BLOOMBERG

BODEANS

BOODLE

BRAKSPEAR (JT DAVIES & SON)

BREWDOG

BREWHOUSE & KITCHEN LTD

BRITANNIA HOTELS LTD

BRITISH AIRWAYS PLC

BRITISH SKY BROADCASTING

BUSABA EATHAI

CAFFE FRATELLI LTD

CAFFE NERO GROUP PLC

CARLSBERG UK

CARLUCCIOS PLC

CEDABOND

CENTER PARCS UK GROUP

CH&CO GROUP

CHAMPNEYS GROUP

CHESSINGTON WORLD OF ADVENTURES

CHILANGO

CHILTERN FIREHOUSE

CITIBANK

COCA COLA ENTERPRISES LTD (CCE)

COFFEE REPUBLIC

COMPASS GROUP

COSTA COFFEE (WHITBREAD)

CRYSTAL PALACE FC

DANIEL THWAITES PLC

DELIFRANCE (UK) LTD

DIAGEO PLC

DORCHESTER COLLECTION

ELIOR UK

ELITE HOTELS LTD

EMIRATES

ENTERPRISE INNS PLC

FENWICK LTD

FIRMDALE HOTEL GROUP

FORTNUM & MASON PLC

FREDERIC ROBINSON LTD

FULHAM FOOTBALL CLUB

FULLER SMITH & TURNER PLC

GALVIN RESTAURANTS

GATE GOURMET INC.

GATESHEAD METROPOLITAN BOROUGH COUNCIL

GIRAFFE GROUP (TESCO)

GLAXOSMITHKLINE

GOLF ENTERTAINMENT INTERNATIONAL LTD

GORDON RAMSAY GROUP

GRANGE HOTELS LTD

GREENE KING PLC

H J HEINZ CO LTD

HAKKASAN GROUP

HALLMARK CARE HOMES

HARBOUR HOTELS

HARD ROCK CAFE

HARRODS LTD

HARVEY NICHOLS & CO LTD

HEATHROW AIRPORT LTD

HEINEKEN

HILTON GARDEN INN

HILTON HOTELS CORPORATION

HISTORIC ROYAL PALACES

HOUSE OF COMMONS

HUHTAMAKI (UK) LTD

IKEA LTD

ING COMMERCIAL BANKING

INTERCONTINENTAL HOTELS GROUP (IHG)

ITV BROADCASTING LTD

JD WETHERSPOON PLC

JOHN LEWIS PARTNERSHIP PLC

JUMEIRAH CARLTON TOWER HOTEL

KENT COUNTY COUNCIL

LAS IGUANAS (THE CASUAL DINING GROUP)

LE PAIN QUOTIDIEN

LEXINGTON CATERING LTD (ELIOR)

LINKLATERS

LLOYDS OF LONDON INSURANCE

LONGLEAT ENTERPRISES LTD

MACDONALD HOTELS & RESORTS

MARKS & SPENCER GROUP PLC

MARSTON’S PLC

MCDONALDS RESTAURANTS LTD

MCLAREN CARS LTD

MEANTIME BREWING CO LTD

MELIA HOTELS INTERNATIONAL

MILLENNIUM & COPTHORNE HOTELS PLC (M&C)

MILSOMS HOTELS & RESTAURANTS GROUP

MINISTRY OF DEFENCE

MINISTRY OF JUSTICE

NANDOS CHICKENLAND LTD

NESTLE UK LTD

NOBU

NOODLE NATION

NORTH WEST LONDON HOSPITALS NHS TRUST

NOTCUTTS LTD

NUFFIELD HEALTH

OLD TRAFFORD CRICKET GROUND

ORACLE CORPORATION (UK) LTD

P&O CRUISES

PAPA JOHNS INTERNATIONAL (UK)

PITCHER & PIANO

PIZZA GO GO LTD

PIZZA HUT UK & IRELAND (YUM)

PIZZA HUT UK LTD

POLLEN STREET SOCIAL

PREMIER FOODS

PRET A MANGER

PREZZO RESTAURANTS PLC

PUNCH TAVERNS PLC

QHOTELS LTD

RESTAURANT ASSOCIATES

(COMPASS)

RHUBARB FOOD DESIGN LTD

ROYAL AIR FORCE CLUB

SA BRAIN & CO LTD

SAB MILLER PLC

SAINSBURY’S LOCAL

SELFRIDGES & CO

SHEPHERD NEAME LTD

SODEXO UK

SPIRIT PUB COMPANY PLC

STAR PUBS & BARS (HEINEKEN)

STARWOOD HOTELS & RESORTS

STICKS N SUSHI

STONEGATE HOLDINGS

TESCO PLC

TGI FRIDAYS UK LTD

THE BRITISH LIBRARY

THE GOOD EATING COMPANY

THE JAPANESE CANTEEN

THE NEWCASTLE UPON TYNE

HOSPITALS

THE O2 ARENA (AEG)

THE QUEENS CLUB LTD

THE ROYAL AUTOMOBILE CLUB

THORNTONS PLC (FERRERO)

TK MAXX

TOMS KITCHEN

TRANSPORT FOR LONDON

TRAVELODGE HOTELS LTD

UNILEVER GROUP PLC

UNILEVER UK LTD

VIRGIN ATLANTIC AIRWAYS LTD

WAGAMAMA LTD

WAITROSE LTD (JOHN LEWIS PLC)

WASABI

WATERSTONES LTD

WEMBLEY NATIONAL STADIUM LTD

WHITBREAD GROUP PLC

WHITBREAD HOTEL DIVISION

(PREMIER INN)

WHOLE FOODS MARKET

WIMPY UK (FAMOUS BRANDS LTD)

WM MORRISON SUPERMARKETS

PLC

YO! SUSHI

YOTEL LTD

YOUNG & CO BREWERY PLC

YUM! RESTAURANTS INTERNATIONAL

WHAT THE INDUSTRY SAYSEXHIBITORS VISITORS

The strength of the partnership between Hotelympia and CESA has helped develop the attendance of the show, particularly in respect of group buyers. Put simply, Hotelympia is undoubtedly the strongest exhibition for catering equipment suppliers.Keith Warren CFSP, Director, CESA (Catering Equipment Suppliers Association)

A really great show & fabulous event for the industry. A great showcase of young talent and skills from the competitors. Lovely to network with chefs and other professionals.Thomas Leatherbarrow, International Executive Development Pastry Chef

It’s my first time ever at the show and I really liked how I got the preamble before the show on email. I’m really impressed with the huge range of exhibitors – everything from really great global equipment manufactures to the speciality crisps and the small independents. The exhibitor range is just fantastic.Marta Jordan, Director, Raise Design Ltd

The Sugar Craft displays and the live cooking demonstrations were definitely highlights. The show was well organised and we got what we came for.Nadine Kaminska, Manager, Lormant Ltd

This has been the best show we’ve had in terms of the energy and vibe of the exhibition. We’re feeling really positive - it has been busy on stand and we’ve received a good response from visitors.Paul Crowley, Marketing Manager, Winterhalter

The attendance has been very good, we’ve been busy on our stand every day. The equipment we’ve been exhibiting is new to the market and has gone down very well. We’ve taken a lot of leads so overall it has been very good.”Colin Nevitt, Wholesale Director, Falcon Foodservice Equipment

Our stand was mobbed throughout and from a perspective of us promoting our NPD and product line strategy the show’s been fantastic, we’ve had a great response from dealers, end-users and consultants, so a really good mix of visitors to the show.Simon Merrick, Cooking Solutions Director, Hobart

I think the show has gone very well this year – Tuesday was a particularly busy day for us. Overall I’m very pleased with the turnout and the key dealers that we want to see and we want to grow our business with.David Riley, MD, Warewash at Hobart

TECHNOLOGY MEETS FACE-TO-FACE Together with CESA, we have developed an exclusive, industry leading scheme – Catering Equipment Concierge Scheme.

This is a unique combination of an outstanding app and an onsite VIP scheme. The app allows you to engage with Group Buyers before, after and during the show. Find out who is coming and make sure you are on their list of people to visit. Find out when they are in the hall and don’t leave you stand just as they pass by, follow up immediately post show. This unique scheme gives you the best possible chance of a great outcome.

Key benefits for catering equipment exhibitors:• Opportunity to meet with Group Operators on a 1-1 basis in a quiet area• Access to database of group company & contact information• Ability to flag key contacts that the exhibitor wishes to be invited to the

scheme & show – email invites sent• Online app for use at the show enabling the exhibitor to access the

group database• See who is in the show halls upon arrival• Log all their conversations and leads with buyers for follow-up

The innovative Catering Equipment Concierge Scheme, introduced at Hotelympia, was an outstanding success. Exhibitors were introduced to key buyers with serious spending power, who in turn had their requirements matched to the exhibitor whose equipment best met their needs. This is one of many facets to Fresh Montgomery’s approach to catering equipment that makes it a world leader in the market and I’m looking forward to seeing the Catering Equipment Concierge Scheme developed and enhanced for the Great Hospitality Show.

Keith Warren CFSP, Director, CESA Catering Equipment Supplier’s Association

OPEN FOR BUSINESS

Hotelympia 2018 stands are now available to book. Make sure you get the space you need to build your business for the coming year. Space is in high demand – so book now.

Lyndsey Martin Sales Manager +44(0)20 7886 3058 Lyndsey.Martin@freshmontgomery.co.uk

SPACE IS IN HIGH DEMAND, FOR FULL DETAILS ON EXHIBITING PLEASE CONTACT:

www.freshmontgomery.co.uk www.hotelympia.com