Nicoya Huntsman Portfolio

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PORTFOLIONicoya Huntsman


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Nicoya Huntsman:719 Cambridge Drive #2Idaho Falls, ID [email protected]

Contact


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MontageFlierEvent AdImagingLogosBrochureLetterhead

Business CardWeb Page

Table of Contents


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MontageDescription: An entertaining montage made by the blending of two ormore images, and the use of typography.

Date:5/31/2014

Course/Instructor:Comm 130 Section 02Julie Peterson

Program(s)/Tools: Adobe Photoshop

Objectives:Learn to manage Photoshop layers.Learn to blend images together smoothly, using masks.Use lters.

Apply appropriate typography.

Process:I cropped the background image to 810 and muted thecolors just a wee bit.

I selected the picture of the mushrooms rst to add asplash of color. I created a mask blended them in aroundthe edges using black paint and a 40% opacity, soft-edged brush to paint away the hard image edges.

I placed the picture of the fairy over the backgroundbut realized the image was going to be too small so Iincreased the size quite a bit. I soften the picture to hidthe pixels.

Next I lowered the opacity to 20% and blended in thebackground behind the fairy.

Finally I added the text using Monotype Corsiva as thefont and adjusted the right edge to align with the tree.

A layer was added with a dark green drop shadow effectto help make the text pop.


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FlierDescription:

A promotional ier in black and white to promote aleadership conference for graduates.

Date:5/10/2014


Program(s)/Tools: Adobe InDesign

Objectives: Apply the design principles and use appropriatetypography.Incorporate basic InDesign skills to improve basic ierlayout.Retrieve image and logo from links on this page.Create a project folder with image, logo and InDesigndocument to keep links in InDesign intact.

Process:I started with a few sketches. Normally I dont likesketching but for some odd reason this time I did. I chosethe sketch that seemed to have the cleanest shapemap. Next, using Adobe InDesign, I created the basicshape map, placed my image, text, and title. After a littletweaking I had my rough draft which I presented to mycritique group in my COMM130 class. They gave me afew suggestions which I really liked.

I spent a lot of time aligning everything in this yerand feel that the elbow of the man on the phone doesa nice job of pointing to the website to register for theconference. I changed around my title quite a bit fromthe original draft as well. I debated lining the body copyup with the top of the image or lining it with the dark greyoutcrop from the wall in the image nally deciding thatit created more interest to be as you now see it. Theimage, logo, title and body copy were all provided by

BYU-I COMM130 for this ier.


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LeadershipConferenceDo you want to have the competitive edge in business?

www.vouantcomm.com/leaders

Vouant Communications is devoted to helpingtomorrows leaders gain essential leadershipskills in the workplace. During this dynamicthree-day seminar, attendees will meet withtop executives of Vouant Communications todiscuss breakthrough leadership techniques,while cultivating attributes of leadership that willmarket to any employer.

Conference is available to graduating seniors.Space is limited.

Registration and more informationavailable at

Come learn how at Vouant Communications annual Graduate Leadership Conference.

Graduate

Octob er 21 8 a.m. 5 p.m. Lincoln Convention Center


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Come prepared for

General clean-up of the greenbelt Planting summer flowers & trees Painting public restrooms Painting parking lot lines Light repairs to benches and fences Other general maintenance

Sponsored by the Idaho Falls Chamber of Commerce

You might want to bring

Gloves Yard tools Painting supplies Clothes you can get dirty in Lots of water to drink Your friends and family A great attitude and a smile

Light lunch providedfor all volunteers

Meet us at theGreenbelt by the River


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ImagingDescription:Here Ive created a full bleed poster using a picture anda fun quote to pull it all together. The picture was editedusing Photoshop.

Date:5/24/2014

Course/Instructor:Comm 130 Section 02

Julie Peterson

Program(s)/Tools:Personal Camera (Cannon) and Adobe Photoshop

Objectives:Learn basic photography skills.Choose a color scheme, take a photo to match thosecolors, then incorporate the colors into the layout.

Adjust image levels, saturation, color balance, sharpentool on separate layers for NDE (non-destructive editing.)Size and crop the image, then place on an 8.511 pagelayout.Use layers to design text, and repeating graphicelements in Photoshop.Print with full-bleed margins. Trim only 1/8 (0.125) fromall four sides.

Process:I started with a picture that I took for the photo activitythat I thought had a good color scheme. Later I realizedthat I was going to have a challenge working with thiscolor scheme. However, I felt like this picture had strongcontrast, good focus, and good composition. I shot thiswith my Cannon. Within Photoshop I did a little tweakingwith the levels, sharpness, saturation, vibrancy, and colorbalance. I also painted over the edges to create a softeredge for the picture. I then continued with Photoshopto create the background colors as well as the text,repeating elements, and color scheme. I incorporate mycolor scheme title, color swatches, and color names intomy design.


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LogosDescription:For this project I have created 3 logo variations for myown business.

Date:6/6/2014


Program(s)/Tools: Adobe Illustrator

Objectives:Create three completely different, original logos to ta company or personal image that will appeal to theaudience. Do not imitate existing logos or use previousdesigns.Use only the Illustrator tools to create and draw yourlogos.

Process:For my rst logo I used the shape tool to create theyellow lines. I used the pen tool to trace a bracket thencreated a mirror image of it for the second bracket then

joined them. I used a brush to create the line with thedots. Finally, I added the text.

The second logo was created with just the shape tooland text.

The third logo was simple text with the addedembellishment of a quill pen which was created using abrush tool.


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BrochureDescription: A two sided (duplex) folding brochure.

Date:7/12/2014


Program(s)/Tools: Adobe InDesign/Adobe Illustrator/Adobe Photoshop

Objectives:Set up and align a two-sided, folded document.Incorporate quality images. (Incorporate at least fourquality images (Not including the logo). One should beclipped in Photoshop and text-wrapped in InDesign sothe text follows the cutout shape of the image.Write at least 250 words of original copy with at leastthree paragraphs, headers, and subheaders.Trim for a full bleed and print in duplex (two-sided) color.

Process:I set up the modern fold in Adobe InDesign. I split mylayout into two sections with the concept that the imageson the right inside edge would show when the front coverwas folded into place.

I used red, yellow, and blue from the logo in squareboxes throughout the piece to create create repetitionand ow. The four images on the right side were chosento highlight the four areas of services the companyprovides. I added text on a few of them to help highlightwhat they represented. I also cropped them in AdobeIllustrator which is what I also used to add the text.

Remember those old label machines? I tried to duplicatethat look in the descriptions next to each photo. I did thisin Adobe Illustrator using black boxes and a free fontresembling a typewriter.

For the image of the calligraphy penI used the quick selection tool in

Adobe Photoshop to remove part of thebackground of the image. I then usedthe re ne mask dialogue box to smooth,feather, shift edge and apply contrast tothe outline of the pen. I then placed thepen image into InDesign where I used thetext wrap option to wrap my text aroundthe alpha channel of the image.

I created the logo in Illustrator using thetext and shape tools and then I placed itinto InDesign.


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LetterheadDescription: A matching business card and letterhead set withcustom logo created for my personal and professionalcorrespondence.

Date:6/14/2014


Julie Peterson

Program(s)/Tools: Adobe Illustrator & InDesign

Objectives:Create a new logo to t a company or personal image.Use the new logo to design consistent layouts for abusiness card and letterhead.

Apply typography rules, keeping small copy.Keep designs simple with light watermarks and dropshadows and plenty of white space.

Process:I created the logo using the Type Tool and ShapeTool in Adobe Illustrator. I used the Path nder Tool tocreate the layered effect between the N and H and thenegative space as well. I then imported my .AI lesinto a new document in Adobe InDesign. I created asecond document in Adobe InDesign and placed thefront and back of my business card in a larger scale toshow the detail.My rst page is my letterhead. To create my letterheadI used the Type Tool to write out my name and contactinformation. I then used the Rotate Tool to change thetext from horizontal to vertical. I used the line tool tocreate the vertical line along the side of the letterheadto create interest as well as to separate future bodycopy from the text of the letterhead. I then inserted mylogo into the bottom right corner and added the URL tomy website. The contact information and website are

all set at 50% opacity.

I left at .5 inch margin around the entirepage. The font is Baskerville MT Pro. Thefont size of my name is 36 point and forthe contact information it is 9 point.

On my second page I used the rectangletool to create the front and back outline

of my business card. My name is in 22point and the contact information is in 9point and the website is in 10 point. Thewebsite is a bit larger because that is themain purpose of sharing my businesscard, so they will visit my website formore information. For the back of thebusiness card I encourage them to writeany applicable notes and include a largerversion of my logo for unity.


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In Your Write Mind719 Cambridge Drive #2, Idaho Falls, ID 834012 0 8 . 8 2 1 . 7 8 4 8 n i k k i @ i n y o u rw r i t e m i n d . c o m

I n o u r W r i t e M


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Business CardDescription: A matching business card and letterhead set withcustom logo created for my personal and professionalcorrespondence.

Date:6/14/2014


Julie Peterson

Program(s)/Tools: Adobe Illustrator & InDesign

Objectives:Create a new logo to t a company or personal image.Use the new logo to design consistent layouts for abusiness card and letterhead.

Apply typography rules, keeping small copy.Keep designs simple with light watermarks and dropshadows and plenty of white space.

Process:I created the logo using the Type Tool and ShapeTool in Adobe Illustrator. I used the Path nder Tool tocreate the layered effect between the N and H and thenegative space as well. I then imported my .AI lesinto a new document in Adobe InDesign. I created asecond document in Adobe InDesign and placed thefront and back of my business card in a larger scale toshow the detail.My rst page is my letterhead. To create my letterheadI used the Type Tool to write out my name and contactinformation. I then used the Rotate Tool to change thetext from horizontal to vertical. I used the line tool tocreate the vertical line along the side of the letterheadto create interest as well as to separate future bodycopy from the text of the letterhead. I then inserted mylogo into the bottom right corner and added the URL tomy website. The contact information and website are

all set at 50% opacity.

I left at .5 inch margin around the entirepage. The font is Baskerville MT Pro. Thefont size of my name is 36 point and forthe contact information it is 9 point.

On my second page I used the rectangletool to create the front and back outlineof my business card. My name is in 22point and the contact information is in 9point and the website is in 10 point. Thewebsite is a bit larger because that is themain purpose of sharing my businesscard, so they will visit my website formore information. For the back of thebusiness card I encourage them to writeany applicable notes and include a largerversion of my logo for unity.


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Web PageDescription: A webpage designed to show the logo I designed and thethought process as well as the tools behind it.

Date:6/28/2014


Program(s)/Tools:Notepad++ and Firefox color nder.

Objectives:Size and optimize an original logo as a .png for a webpage so the long side is 300 500 pixels.

Write content to describe the process of creating yourlogo and how it appeals to a target audience. (Minimumof 200 words. Include rationale for colors, appeal to

target audience, design skills, etc,).Design a web page using HTML to display the logo andcontent.

Process:I created this web page using only Notepad++. I enjoyedusing the skills I already have with HTML and CSS and itwas interesting to be able to help and learn fro mothers.

After I marked up all my content and inserted my image, Iattached a pre-made CSS document to my HTML.

I then used the colors from my logo as the colors for myweb page. I found these colors by using the color ndertool in Firefox.

I also changed my fonts to Times New Roman andVerdana. I declared some backup fonts just in case theviewers browser didnt have these fonts. I also usedpadding around the logo and text so that they would notbe too close to the edge of the web page.


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Nicoya Huntsman Portfolio

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