Next Gen COMMUNICATION (IASA) copy - Ryan Jenkins · 2020-01-03 · workplace issue. 56% of...
Transcript of Next Gen COMMUNICATION (IASA) copy - Ryan Jenkins · 2020-01-03 · workplace issue. 56% of...
by Ryan [email protected] / www.ryanislive.com
TRANSCEND GENERATIONS WITH ADVANCED COMMUNICATION SKILLS
NEXT GENERATION communication
by Ryan [email protected] / www.ryanislive.com
NEXT GENERATION communication
TRANSCEND GENERATIONS WITH ADVANCED COMMUNICATION SKILLS
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1 generationsunderstanding the Millennialscommunication3 connection truths, trends, & tips
q&A
today’s agendaBuckle up and buckle down
Age Numbers
GenERATION Z < 15 50+ millionMillennials 15-35 80 million
Gen X 36-50 51 millionBoomers 51-69 76 millionBuilders 70-90 56 million*
G.I. Generation 91+ 60 million*
THE Generations
63%
of Millennials HAVE A BACHELORS DEGREE MAKING THEM THE MOST EDUCATED
GENERATION EVER.
some statsHmmmm…
70%
of Millennials across the globe might ‘reject’ traditional business to
work independently.
50%
of Millennials believe their organization
could do more to develop future leaders.
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1 generationsunderstanding the Millennialscommunication3 connection truths, trends, & tips
q&A
today’s agendaBuckle up and buckle down
builders boomers genX millennials
formal, respectful
formal, directinformal, flexible
informal, authentic
phone email email & texttext, Facebook,
instagram & Tumblr
Need background info & details
Keep professional
Need options & zero meetings
Want brevity, real time & quick
responses
summ
ary
view
attit
ude
communicationShifting perspectives
79%
of Millennials would rather be mobile than static while
working.
communication statsHmmmm…
80%
of U.S. Executives find communications across
generations to be the most challenging workplace issue.
56%
of millennials won’t accept jobs from
companies that ban social media.
3321 COMMONALITY
prefer to defersimplicity simplify to amplify
communication recapSoak it in
authenticity authenticity earns authority
connections
and tips fortruths, trends,
transformative
(in a digital age)frequency favor frequent feedbackBonus
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1 generationsunderstanding the Millennialscommunication3 connection truths, trends, & tips
q&A
today’s agendaBuckle up and buckle down
references
The logos used in this presentation are the property of the respective third parties.
disclaimer
Bazaar, 2013, http://resources.bazaarvoice.com/rs/bazaarvoice/images/201202_Millennials_whitepaper.pdf
Boston College Center for Work & Family, Creating Tomorrow’s Leaders: the Expanding Roles of Millennials in the Workplace, Lauren Stiller Rikleen, 2011, http://www.bc.edu/content/dam/files/centers/cwf/pdf/BCCWF%20EBS-Millennials%20FINAL.pdf
Forbes, May 2012, Generation Gap How Technology Has Changed How We Talk About Work, http://www.forbes.com/sites/ciocentral/2012/05/16/generation-gap-how-technology-has-changed-how-we-talk-about-work/
Mr Youth, 2013, http://www.howcoolbrandsstayhot.com/2012/01/23/meet-the-class-of-2015/]
Jason Ryan Dorsey, Y-Size Your Business: How Gen Y Employees Can Save You Money and Grow Your Business (Wiley, 2009)
Jeff Fromm & Christie Garton, Marketing To Millennials: Reach the Largest and Most Influential Generation of Consumers Ever (New York: Barkley Inc, 2013)
Barkley, The Boston Consulting Group (BCG), and Service Management Group (SMG), 2011-2013
Deloitte: The 2014 Millennial Survey - https://www.deloitte.com/millennialsurvey
27 Stunning Millennial Stats About Our Future Employees, Leaders, Consumers, & Parents http://ryan-jenkins.com/2014/10/27/27-stunning-millennial-stats-about-our-future-employees-leaders-consumers-and-parents/
Forbes, 2014: Enough With The Free Food Already, Millennials Want Opportunity and Fair Pay:http://www.forbes.com/sites/datafreaks/2014/09/11/enough-with-the-free-food-already-millennials-want-opportunity-and-fair-pay/
22 Shocking Stats About Millennials To Help You Chart Tomorrow’s Changehttp://ryan-jenkins.com/2013/09/16/22-shocking-stats-about-millennials-to-help-you-chart-tomorrows-change/
YPulse: Youth Marketing and Millennial Marketing: https://www.ypulse.com/