©2011 DUKE STUDENT

PUBLISHING COMPANY

Year in ReviewTHE INDEPENDENT DAILY AT DUKE UNIvERSITY

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Ripped from the Headlines:

Un-four-gettable

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Awards, Honors and Transitions:

Beloved professor, the late Susan Tifft

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Succeeding in Challenging Media Times

Hello, Chronicle alums and friends. It’s my pleasure to update you on the operational and financial condition of Duke Student Publishing Company (DSPC), the publisher of The Chronicle.

DSPC is strong and healthy in every way.Huge changes in the media industry, along with

a deep recession, have had dramatic effects on all newspapers, and The Chronicle is no exception. We’ve had to make some tough decisions to meet the challenge, and those decisions have made DSPC a stronger institution. We are emerging with a healthy balance sheet, solid financial reserves and a continued commitment to publish five days a week. Advertising revenue has decreased about 25% since its peak in 2005-06, but we have decreased operating expenses by 27% to maintain our financial equilibrium.

Like most newspapers, The Chronicle has relied on advertising as its primary source of revenue. In all but two years since DSPC’s inception, the company has generated sufficient revenue to cover costs and make a positive cash contribution to operating and reserve funds. The current net worth of the company is now over $2 million.

A quick look back:DSPC was created in 1993 as a 501(c)(3)

independent, non-profit educational corporation. This move provided administrative independence from the University to ensure that The Chronicle’s voice would be without muzzle. Independence also brought an end to the financial subsidy we received annually from Duke student activity fees.

Almost immediately, DSPC began to diversify. The Chronicle was one of the first campus newspapers to go online, during the 1994-95 school year, and the Web site has since been reinvented numerous times by Duke students. The Chronicle Online consistently ranks among the top 20 most visited campus newspaper Web sites in the country. On average, online readers – students, faculty, staff, Durham residents, parents and alumni – view more than 350,000 pages each month (up to 600,000 during March Madness).

Over the years, we have been blessed with amazingly talented students and professional staff. They have made extraordinary contributions, continuing our mission to be the primary source of campus news at Duke and to provide a high-quality journalistic and educational experience to students.

The Chronicle remains the flagship of the company and is as – or more – entrenched in the

Duke University culture than ever. Student readership of The Chronicle is consistently in the 90%-plus range, with other University demographic segments ranging from more than 60% to more than 80%.

DSPC’s Board of Directors recently began to create a blueprint for the company’s future. It has moved aggressively to create a culture that fosters student innovation, evolves with the changing industry and propels The Chronicle to the forefront of new media technology. This effort has guided many of the decisions that the board and the company have made over the past 18 months:

•Inspring2009,wemadeastrategicdecisiontoexpand the number of student employees and reduce the number of professionals who sell advertising for The Chronicle. Students have taken this challenge and run with it. In 2010-11, we are on course to increase advertising revenue over last year, the first gain in several years. Few, if any, campus newspapers of our size and frequency are expecting revenue increases this year.

•Wecurrentlyhaveastaffof30studentscommitted to Web planning, marketing and development – an unprecedented number of students devoted to new media among daily campus newspapers. Our student development group launched the new and improved Chronicle Web site in October 2009, and is currently re-engineering it to improve both its sustainability and functionality. A new mobile app will be available later this academic year.

•Infall2009,TheChroniclepurchasedQDuke(http://qduke.com/). Designed to be every student’s homepage,QDukecontainsquicklinkstoACES(online course registration), Blackboard, Webmail, the DukeCard office, dining services, campus maps and, of course, The Chronicle Online. Student use of QDukealmostdoubledduringthefirst12monthswe owned the site.

•Inspring2010,DSPCparticipatedinandis now an official sponsor of the Duke Global Entrepreneurship Network (DukeGEN). Through this sponsorship, the company will be able to identify and capitalize on new ideas in media proposed by students. One idea from last year’s DukeGEN Startup Challenge has potential for us, and we are currently exploring the possibility of a partnership.

by Jonathan C. Angier IVGeneral Manager

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Winter 2011

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Ripped from the HeadlinesNotable stories from 2009-10

by Gabe StarostaApril 5, 2010

INDIANAPOLIS — Lance Thomas’s stomach dropped. Brian Zoubek said it was like watching a slow-motion movie. Nolan Smith was so afraid of what might happen that he turned his back and looked away from the most important shot of his career. And one thought went through the minds of Duke fans everywhere: That shot looks good.

But when Butler forward Gordon Hayward’s halfcourt heave bounced off the backboard, hung agonizingly on the rim for a moment and finally fell to the floor, the Blue Devils could exhale. Duke is back, if it was ever gone in the first place.

This championship—the fourth in Duke Basketball history—is different. There was no revenge factor in the Final Four, as there was in 1991. There was no miracle jumper that saved the season, à la Christian Laettner in 1992. And there is no surplus of NBA talent, like in 2001. This team had only grit and determination, consistency and toughness. . . .

Climate plan to focus on low cost projects$25M steam plant, hybrid buses to cost most in plan

By Rachna ReddyNovember 3, 2009

One hundred years after Duke got its name, the University hopes to be carbon neutral.

The Climate Action Plan outlines strategies to tackle the biggest campus contributors to carbon output: emissions, energy and transportation. Duke aims for a 45 percent reduction in carbon emissions on campus by 2024, said Tavey Capps, Duke’s environmental sustainability coordinator.

If Duke accomplishes this goal, it will become carbon neutral. . . .

Application increase overwhelms review systemAdmission rate drops to 14.8% for Class of '14

By Jessica LichterMarch 28, 2010

ADMISSIONS IN DEPTH — Part I: Getting InNearly two decades ago, before Duke had become an

internationally renowned research institution, the University crafted a personalized admissions process to evaluate prospective students.

Designed to handle 12,000 applications, the model entails multiple readers, a preliminary rating system, a committee session to discuss applicants and a final review process.

Now, with 26,731 high school seniors applying to the Class of 2014, the system is beginning to show signs of strain. Although the decades-old admissions model served to select this year’s class, Dean of Undergraduate Admissions Christoph Guttentag said the process was not made for today’s hyper-competitive college admissions environment. . . .2

UN-FOUR-GETTABLE

SEPTEMBER

OCTOBER

NOVEMBER

DECEMBER

Duke University Health System unveils $700M expansion plans

Admins extend early retirement

incentives to monthly employees

Financial report reveals toll of

recession

Int’l House-Multicultural Center

merger elicits student outcry

Senate finalizes Young Trustee

reform

AUGUST

Fall Semester 2009

in Headlines

3for the full stories, visit dukechronicle.com

Outlook darkens forDuke AthleticsAthletics in a recession: Part 1 of 2 By Naureen KhanDecember 1, 2009

The opulent Schwartz-Butters Athletic Center, home to Coach K’s office and nestled in the heart of Duke’s athletic complex, serves as a testament to the Department of Athletics’ successes in the last 75 years.

First, there’s the building itself, encased in glass and constructed as part of a $75 million construction blitz in the late 1990s. Then, there’s the Sports Hall of Fame housed in Schwartz-Butters’ lobby, celebrating accolades ranging from Danny Farrar’s 1936 NCAA boxing championship to Duke basketball’s national titles in 1991, 1992 and 2001.

But down the athletics department’s administrative hallway, senior officials don’t have time to rest on their laurels. They are confronting perhaps their biggest challenge yet—one that has little to do with the next NCAA title; namely, how to stay afloat in the choppy financial waters that have threatened to knock over athletic programs across the country. . . .

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By Joanna LichterApril 18, 2010

Junior Justin Robinette has been forced to give up his position as chair of the Duke College Republicans. Robinette says he was ousted because he is gay, but other College Republicans denied Robinette’s claims.

In a meeting Wednesday night, the group’s executive board voted unanimously to remove Robinette as club chair. The articles of impeachment approved by the organization list several instances in which Robinette displayed unprofessional conduct, but make no reference to his sexual orientation.

“From the comments made to me before, from the hostile environment created... I believe my sexual orientation had a reason as to my impeachment,” Robinette said in an interview Sunday. . . .

Duke College Republicans impeach chairRobinette says he was ousted due to his sexual orientation

Spring Semester 2010

in Headlines

JANUARY

FEBRUARY

MARCH

APRIL

MAY

Duke finalizes China

expansion plans

Plans grow for new Keohane

wing

Brodhead recaps Duke on finances

Shown up in 2008, new crop of Blue Devils primed for

title run

Speakers encourage graduates to make a difference

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News & NotesAwards, Honors and Transitions

Chronicle Elects Rupp as2010-11 Editor

In February 2010, the staff of The Chronicle elected Lindsey Rupp to serve as editor of the newspaper’s

106th volume. Rupp – who served as University department editor in 2009-10—was appointed editor of the Chronicle and president of the Duke Student Publishing Company, Inc., which publishes the independent student-run daily newspaper.

Rupp succeeded Will Robinson for a one-year term beginning in May. As editor, Rupp determines the newspaper’s content and leads a staff of approximately 150 student reporters,

editors, photographers, layout designers and other contributors.

Rupp, who is a junior in 2010-11, began her career at The Chronicle her freshman year. She became an associate editor for the University department in January 2009, where she covered a news beat focused on academics. She was appointed University co-editor in March 2009, managing a group of 12 associate editors and staff writers to cover campus affairs.

Adapted from a story by Chronicle staff that originally appeared on February 15, 2010

Current and Past Chronicle Staffers Net Melcher and Futrell Awards

Current and past Chronicle staffers were the guests of honor in April 2010 when the DeWitt Wallace Center for Media and Democracy presented its annual awards for outstanding journalism by current and former Duke students.

Jessica Lichter was the recipient of the Melcher Family Award for Excellence in Journalism. She was recognized for her series “Making the Grade,” published in The Chronicle March 17-19, 2009.

Richard Melcher '74, who worked for The Chronicle when he was a student, established the award to honor a Duke undergraduate for the best article published in the past year. The award recognizes student journalism that is thoughtful, well-documented and well-presented.

Mark Mazzetti '96, who also wrote for The Chronicle as an undergraduate, was the recipient of the Futrell Award for Outstanding Achievement in Communications and Journalism. Mazzetti writes for The New York Times, where he covers national security from the newspaper’s Washington bureau. In 2009, he shared a Pulitzer Prize for reporting on the intensifying violence in Pakistan and Afghanistan and Washington’s response.

The Futrell Award was established in 1999 by Ashley B. “Brownie” Futrell, Jr. '78, in tribute to his father, Ashley B. Futrell, Sr. '33, for his career contributions to Duke University and to the profession of journalism. Brownie Futrell is a past member of The Chronicle’s Board of Directors.

Khan Honored withSclafani Award

Naureen Khan '10 received the 2010 Matthew A. Sclafani

Memorial Scholarship Award during the annual Sclafani banquet on April 24, 2010.

During her four years on The Chronicle, Khan was a staff writer and associate editor covering local politics, local and national editor, and senior editor.

In presenting the award, 2006-07 Chronicle editor Ryan McCartney '08 said, “What truly sets Naureen apart has been her desire to go above and beyond, and her inspiring ability to get others – both co-editors and incoming staff writers alike – to follow her genuine passion for journalism in general and for The Chronicle in particular.”

The Sclafani Award is presented each year to an undergraduate student in recognition of journalistic excellence and service to The Chronicle. The award was established in 1992 by the family and friends of Matt Sclafani '91, who was editor of The Chronicle in 1990-91. Sclafani was diagnosed with leukemia in November 1990. He died in February 1992.

Matthew A. Sclafani Award Winners Academic Year

Michael Saul '94 1992-93

Alison Stuebe '95 1993-94

Autumn Arnold '97 1994-95

Harris Hwang '97 1995-96

Eric Friedman '97 1996-97

Jessica Moulton '99 1997-98

victor Chang '00 1998-99

Neal Morgan '00 1999-2000

Brody Greenwald '01 2000-01

Drew Klein '02 2001-02

Matthew Atwood '03 2002-03

Tyler Rosen '04 2003-04

Kelly Rohrs '06 2004-05

Karen Hauptman '06 2005-06

Stephen veres '07 2006-07

Izabela Wojciechowska '08 2007-08

Ben Cohen '10 2008-09

Naureen Khan '10 2009-10

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An Impressive Array of Internships

Each year The Chronicle awards paid internships to students who spend a summer working at a North Carolina newspaper. Other Chronicle staffers win internships at major papers around the country.

Recent interns sponsored by The Chronicle at the Raleigh News & Observer include Naureen Khan '10, Stephan Allan, Lindsey Rupp and Gabe Starosta in 2009, and Patricia Lee in 2010. Lisa Du was a Charlotte Observer intern in 2010. The Chronicle also provided one student with an editorial work-study scholarship in 2010-11.

Other Chronicle staffers who have held exciting internships in recent years include Ben Cohen '10 and Emmeline Zhao at The Wall Street Journal, Naureen Khan '10 at the Austin American-Statesman, Julia Love at the Los Angeles Times, and Zachary Tracer and Laura Keeley at Bloomberg News in New York City.

Keeley was the recipient of the Roger Madoff Scholarship, which honors Roger Madoff '95, a Chronicle staffer who became a reporter for Bloomberg News. Madoff died of leukemia in 2006. Previous winners of the Madoff Scholarship include John Taddei '08 and Michael Moore '08.

The current and immediate past editors of The Chronicle, Lindsey Rupp and Will Robinson, will be Bloomberg News interns in summer 2011, with Rupp holding the Madoff Scholarship.

The Chronicle is grateful to the Board members and alumni who have made gifts to support the internship program. Their names are listed below.

Internship Supporters, 2009-10 Phil Bennett

Karen Blumenthal '81

Toby Coleman T'00, Law '10

Seyward Darby '07

Adrian Dollard '92

David Graham '09

Ann Marie Heimberger '92

David Ingram '03

Peggy Krendl '94

Ryan McCartney '08

Elizabeth Morgan '90

Jessica Moulton '99

Rich Rubin '00

Entrepreneurial Efforts, Operations to Benefit from Gift The Duke Student Publishing Company is grateful to Barbara and Jim Moroney, whose significant gift will support three important initiatives at The Chronicle: •work/studyfundsforChronicleeditorsandreporters whose financial need would otherwise force them to choose between a job and working at the newspaper; •threeyearsofparticipationintheDukeStart-UpChallenge (http://www.dukestartupchallenge.org/), an entrepreneurial contest held each year to encourage students and faculty to hatch new business ideas; •generaloperationsofthepaper,withthetoppriority being to provide additional funding to launch winning proposals from the Start-Up competition. Jim Moroney is the publisher and chief executive officer of The Dallas Morning News. The Moroneys’ son, Sean '09, was a Chronicle staffer.

In Memoriam: Former Professor Susan Tifft

Journalist and former professor Susan Tifft '73 died April 1, 2010 at her home in Cambridge, Mass. after a two-and-a-half year battle with uterine cancer. She was 59 years old.

Tifft returned to her alma mater as the Eugene C. Patterson professor of the practice of journalism at the Sanford School of Public Policy, a position which she held for nearly a decade. She also served as an adviser to The Chronicle as a member of the Duke Student Publishing Company Board of Directors. The Chronicle has named its annual staff training event the Susan Tifft Memorial Training Conference in her honor.

Students remembered her for her warmth and wit in the classroom, even as she underwent painful cancer treatments.

Before beginning her teaching career, Tifft was a writer and editor at Time Magazine and co-authored critically acclaimed histories of two newspaper dynasties – the Binghams of Louisville and the Ochs-Sulzberger clan of New York City – with her husband of 25 years, Alex Jones.

Tifft chronicled her struggle with cancer in an online journal, http://www.caringbridge.org/visit/susantifft.

Adapted from a story by Naureen Khan that originally appeared in The Chronicle on April 1, 2010

From the Editor

by Will Robinson

In February 2009 I received a phone call at 4 a.m. It was the current editor of The Chronicle calling to inform me of the results of an election to determine her successor.

“Will, welcome to the brotherhood,” she said.The phrase was a reference to something she

had told me earlier. The Chronicle editorship is a brotherhood – only those who inherit it fully understand its weight.

At several moments during the course of the next 14 months I wondered why I had been so excited to take on this job. I never planned for five or fewer hours of sleep per night, for blocking off my schedule from 4 p.m. to 2:30 a.m. every day of the week, for trying to memorize every entry in The Associated Press stylebook.

But I would do it again in a second. Every crisis I faced as editor forced me to grow as a journalist, a student and a person. It wasn’t any single moment that made it worth it, but the collection they comprised.

Looking back on the 105th year of The Chronicle’s publication, I can’t think of a single issue that captures the way I would define our journalism. Yet between scrolling through hundreds of e-mails on my BlackBerry, responding to angry complaints and worrying about how many stories we would have to fill however many pages in tomorrow’s paper, one of the few respites in my daily routine as editor was picking up a copy of the physical paper.

When I forced myself to look past that misplaced comma or sentence that could have been worded differently, I had the rare treat of

delving into a concrete representation of what I had accomplished. Those moments – skimming over stories, photos and captions that I had grown tired of seeing the night before – were the only chance I had to look around and see where this journey was taking me.

This is what the physical paper represents for journalism today. Unlike the ever-changing online product, it captures a moment – a freeze-frame of whatever stories were finished in time to make the print deadline. In journalism, moments in the past may seem as meaningless as yesterday’s print paper. But as editor I learned to focus on those moments. They represent the journey, every single piece of it.

This inaugural Year in Review captures a handful of standout moments from 2009-10 and offers a look behind the scenes at the changes the Duke Student Publishing Company has made to make sure The Chronicle will be as strong 105 years from now as it is today. It also marks the beginning of a new effort to stay in better touch with The Chronicle’s alumni and friends, and keep them involved in the life of the paper. I hope you enjoy it.

Will Robinson is a Trinity senior. He was editor of The Chronicle in 2009-10. This piece is adapted from a column in the April 27, 2010 issue of the paper.

Living in the moment

As another key element in our strategic planning, DSPC has taken bold new action toward identifying and establishing relationships with you – our distinguished alumni and friends. Our alumni have always responded unselfishly when we have called upon them – mentoring, providing staff training and networking with students and recent graduates – but we have long wanted to reach out in more consistent and comprehensive ways. One of our committed alums, Ann Pelham '74, made a generous gift to jumpstart our alumni initiative; we are ever grateful for her leadership, both financially and as a past chair of the DSPC board.

This Year in Review is an important first step in this initiative. We have always known that Chronicle alums as a group are passionate about their experience at the paper as students – we were overwhelmed with the outpouring of interest when we celebrated our 100th anniversary in 2005.

We’ve hired a seasoned veteran of alumni and external relationship building, David Rice, to work with us to bring The Chronicle “together.” With his help, we have also launched our first annual fund effort to make sure the unique Chronicle experience thrives for generations to come. We are very excited to begin – or shall I say resume – this amazing journey with you.

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Chelsea Allison '10 (Secretary) is an investment banking analyst in the Consumer, Healthcare & Gaming group at Wells Fargo Securities in Charlotte, N.C. Chelsea was editor of The Chronicle from 2008-09. She interned at vogue magazine in Manhattan during the summer of 2009.

Philip Bennett is the Eugene C. Patterson Professor of the Practice of Journalism and Public Policy at Duke University. From 2005-09 he was the managing editor of The Washington Post, and has been an editor of international and national security coverage, a local news reporter and a foreign correspondent. While he was managing editor, The Post was awarded 10 Pulitzer prizes, including six in 2008, the most in the paper’s history.

Stephen Buckley '89 was an editorial columnist at The Chronicle. He is currently the Dean of Faculty at the Poynter Institute. His career includes positions of digital publisher, managing editor, assistant managing editor/world, national reporter and city editor at the St. Petersburg (Fla.) Times. Prior to the Times, he was a Metro reporter and a foreign correspondent at The Washington Post. He was the winner of the Paul Hansell Distinguished Journalism Award from the Florida Society of Newspaper Editors in 2002. Buckley is married with two children.

Peggy Krendl '94 was editor of The Chronicle in 1993-94. She is a senior manager

in Accenture’s Finance & Performance Management Service Line, based in New

York. She has extensive experience in shared services, human performance, strategy

development and implementation, business case formulation, organization design, and business solutions implementation. Before

joining Accenture, Peggy worked as a business reporter for The Topeka-Capital Journal.

Ryan McCartney '08 (Sclafani Committee Chair) was editor of The Chronicle in 2006-07

and editorial page editor/editorial board chair of the paper in 2007-08. He is currently an associate

editor/producer on the msnbc.com politics team at the NBC News bureau in Washington, D.C. In 2007, he was awarded a prestigious George J. Mitchell Scholarship, which allowed him to

spend a year studying political communication under an interdisciplinary journalism program at

Dublin City University in Ireland.

Elizabeth Morgan '90 (Development Committee Chair) was editorial page editor of The Chronicle in 1988-89. She is director of external relations for the

National College Access Network in Washington, D.C., where she is responsible for new member development, fundraising and communications.

Liz previously served as director of youth programs at the Jack Kent Cooke Foundation and as a grant

officer for the Michigan State Bar Foundation. She has also worked as a journalist and editor for the

Bureau of National Affairs, the World Bank and the alumni magazine of the Washington College of Law.

Patrick Yoest is a first-year student at Duke Law School, and a former reporter for

Dow Jones Newswires and The Wall Street Journal,aswellasCongressionalQuarterly.

He graduated from the University of Pittsburgh in 2006 with degrees in

economics and history.

Lindsey Rupp (Ex Officio), a junior at Duke, is the current editor of The Chronicle

and president of the Duke Student Publishing Co. A native of Durham, N.C.,

Lindsey graduated from Jordan High School, where she was editor of the school’s

newspaper. An English major, Lindsey plans to pursue a career in journalism after

graduation.

Karen Blumenthal '81 (Co-Chair) was editor of The Chronicle in 1979-80. She spent more than 20 years as a reporter and editor for The Wall Street Journal, and currently writes The Journal’s Getting Going column. Karen is the author of six books, including Grande Expectations: A Year in the Life of Starbucks’ Stock. She lives in Dallas with her husband (and former Chronicle editor) Scott McCartney.

Matt Davis is a senior at Duke studying biomedical engineering and economics. Originally from Maine, Matt was president of Wayne Manor during his sophomore and junior year. After graduation he will be working for Bain and Co. in Boston and hopes someday to own his own business.

Paul Gaffney '86 was editor of The Chronicle in 1985-86. He is a partner at Williams & Connolly LLP in Washington, D.C., where he handles a wide variety of complex litigation. Paul also devotes significant time to Williams & Connolly LLP’s media and professional liability practices. He has served on the boards of Catholic Charities of Washington and the Washington Area Lawyers for the Arts.

David Graham '09 (Alumni Affairs Committee Chair) is a reporter at Newsweek in New York City and was editor of The Chronicle in 2007-08. David majored in history with a minor in Arabic and earned an Islamic studies certificate. He interned as a business reporter at The National, an English-language daily in Abu Dhabi, and at The Wall Street Journal.

Richard Rubin '00 (Nominating Committee Chair) was managing editor of The Chronicle

during his senior year and has been on the DSPC board of directors since 2007. He

has worked at The Charlotte Observer and CongressionalQuarterlyandheisnowataxpolicy reporter at Bloomberg News. He lives in Washington, D.C., with his wife and son.

David Ingram '03 (Co-Chair) was editor of The Chronicle in 2002-03. He is the congressional reporter for Legal Times and The National Law Journal, based

in Washington, D.C. He previously covered North Carolina politics and state

government for The Charlotte Observer and the Winston-Salem Journal.

Name

Address

City, State, zip

Let Us Hear From You!As The Chronicle expands its efforts to communicate with our alumni

and keep you involved in the life of the paper, we need your help.

Please take a moment to make sure we have your most recent contact

information, and to send us any news, personal or professional, that you

would like to share with your fellow alums.

Here are a few ways to stay in touch:

•JointheLinkedIngroup,“TheChronicle,theIndependentDailyat

Duke University.”

•Jointhe“ChronicleAlumniNetwork”FacebookPage.

•VisitTheChronicleOnlineathttp://dukechronicle.com/and

subscribe to the daily email. Early in 2011 we will launch an

Alumni & Giving page with news and events, forms to update

information and share news, and information about supporting the

Chronicle Experience Fund.

•Email,callorwriteourdirectorofexternalrelations,DavidRice,at:

david.rice@duke.edu

919-684-0377

Box 90858, Durham NC 27708-0858

Thanks, and please stay in touch.

THE INDEPENDENT DAILY AT DUKE UNIvERSITY

Box 90858Duke UniversityDurham, NC 27705