Multivee second screen app
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Transcript of Multivee second screen app
![Page 1: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/1.jpg)
#multivee
near - relevant - social
![Page 2: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/2.jpg)
The team #multivee
Pep Jové @PepJoveCompanyTransmedia Strategist
Pere Monguió @PereMonguioMarketing
Daniel Palou @PalouxicDeveloper
Àlex Tarragó @alextarragoICT Engineer
Adrià Velardos @adridozMultimedia Engineer
![Page 3: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/3.jpg)
Context
Huge offer of television content
+ 40 TDT channels
+ Pay television
+ VOD platforms
Channel surfing is dead!
#multivee
![Page 4: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/4.jpg)
Challenge
1. Avoid wasting time looking for interesting content
2. Find out relevant shows
3. Increasing the audience for conventional channels
#multivee
![Page 5: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/5.jpg)
Solution
nearAdvanced features for
remote controlling based on indoor proximity
relevantCustomized recommendation
for the user
socialLive connection
to social networks
#multivee
![Page 7: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/7.jpg)
NeariBeacon Technology
Detecting the user’s proximity to the television
Automatic recommendation before channel surfing
HbbTv Standard
Advanced features of the remote control based on
indoor positioning
Other features
All information kept in your pocket
Reminders of your favorite showsiBeacon
#multivee
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Near
Whatch out your sight! You could become blind!
0 - 1m
You have a recommendation!
1m - 5m
Would you like to turn up volume?
5m - 10m
Would you like to turn off the screen?
+ 10 m
#multivee
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Relevant
Alliance with third-party companies, providing scheduling database.
Live personalized recommendations
★ Social preferences★ Age segmentation★ In-app preferences★ Data from the buzz provided
by companies that analyze social networks
Recommendations Show Details
#multivee
![Page 10: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/10.jpg)
Social
Login based in social networks
Live chatabout the show
Suggested hashtags to increase social interaction
#multivee
![Page 11: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/11.jpg)
BenefitsFor the Audience
● Personal recommendations wherever you go
● Sustainable features
For Broadcasters & Advertisers
● Promoting live broadcasts increasing the share of the shows
● Increasing the notoriety of the show using suggested hashtags
● Useful data from the users
● Advertising
● Exclusive service for channels from a same network
For VOD platforms
● Drive traffic to pay television content
#multivee
![Page 12: Multivee second screen app](https://reader033.fdocuments.net/reader033/viewer/2022050904/547e6dadb4af9fb4158b560f/html5/thumbnails/12.jpg)
#multivee
Pep Jové @PepJoveCompanyTransmedia Strategist
Pere Monguió @PereMonguioMarketing
Daniel Palou @PalouxicDeveloper
Àlex Tarragó @alextarragoICT Engineer
Adrià Velardos @adridozMultimedia Engineer