Moving into movies - using video in E-Learning

www.aurionlearning.comE-LEARNING | TRAINING AND SUPPORT | PLATFORMS

Moving into Movies!Mairin MurrayLearning Services Manager


Masterclass:Getting the most out of E-LearningEdinburgh, Dublin, Belfast, October 2015


Why use Movies in e-Learning?

• Engage our learners.• Make topic real and relevant.• Demonstrate process/best

practice.• Motivate and inspire.• Inform and help memory

retention.• Share on multi-platform.• Offer just in time learning.


Focus on learning

outcomes and key

messages.Make it

credible.

No video is an island.

Think budget and

opportunity.

Ensure accessibility.

Keep it simple (and

short).

More than show and

tell.


Keep it Short and Simple


Ensure Accessibillity


More than Show and Tell


Formats of Movies• Piece to Camera. • Interview Style. • Mini-doc.• Tutorial. • Scenario.• How to.• Explainer Animation.• Digital Story.


Piece to CameraFormat: Short movie featuring one person looking into camera while reading a script or presenting (used in news on TV or by TV reporters).

Get the lingo:A piece to camera is the television and film term used for when a presenter or a character speaks directly to the viewing audience through the camera.

When to use:• Positioning piece by a leader in the team or organisation to

provide a strategic context and the bigger picture.• Peer learning for people sharing their experiences.


Piece to Camera – Key PointsPros:• Scripted in advance so ‘on message’.• Simple format one camera, tripod.• Controlled environment.• Quick to edit. • Efficient to use same set-up for multiple subjects.

Cons:• Not particularly visually engaging.• Need someone who can read out in a natural, animated way.• Effort in advance of shoot to create a detailed script.

TipsUse an autocue app for ipad and experiment with speeds so suit delivery of person interviewing. A green screen can make video more visual and relevant by positioning interview in a different locations.


Interview StyleFormat: Movie featuring one or more interviewees who are responding to questions.

Get the lingo:Talking head refers to a person speaking directly to camera usually in a medium shot, meaning they're cropped at the head and shoulders.

When to use:• If subject is not able to write or approve detailed script. • Basis for a more ‘mini-doc;’ approach with video footage or

stills to illustrate key points.• If subject matter more discursive or sensitive and lends itself

to a conversation as opposed to formal written delivery script.


Interview Style – Key PointsPros:• May end up with more natural delivery.• Basis for mini-doc.• You may be able to accommodate more than one interviewee.• Draws out reflections and narratives with emotional depth.

Cons:• Works best with two cameras - more equipment can impact costs.• Longer shoot time as not so tightly scripted.• As not tightly scripted, sometimes issues with answering in full sentences.• Some believe less engaging as subject isn’t looking directly at camera.

Tips• Ask interviewee to answer in complete sentences, repeating the answer.• Cut out the interviewer – they are not the focus.• Ensure you don’t interrupt the interviewees answer or make sounds or noises of

agreement (this is harder than you think).• Warm up the interviewee with some lighter chat.• Send them key messages to be covered in advance rather than exact questions

so responses not too wooden.


Mini-docFormat: A short documentary that tells a story with interview or voice over as the basis and a variety of action and static shots and sequences.

Use the lingo:A cut-away is the interruption of a continuously filmed shot by inserting a view of something else. It is usually, although not always, followed by a cut back to the first shot, when the cutaway avoids a jump cut

When to use:• Topic lends itself to sourcing interesting, visual footage.• Combine telling with showing to explore context or challenges.• Bring the learner visually into different situations and contexts.• Reinforce key messages visually.• Avoid jump cuts.


Mini-Doc – Key PointsPros:• Potential for highly engaging storytelling that informs and motivates.• Makes it real. • Shows the evidence not just someone talking.• Makes learning relevant and real with actual footage.

Cons:• More effort and time needed to prepare and script.• Longer shoot as not simply capturing piece to camera or interview.• Variety of locations – consider permissions, noise etc.

Tips• When scripting consider sequences of shots that will tell the story.• Ensure the backdrop for key interview is ideally relevant to the story

that’s being told.• Get shots from different distances and angles.• Think of establishing shots – buildings, door ways, signs etc.


TutorialFormat: Tutorial delivered via expert which mimics the experience of a lecture.

Get the lingo:On screen graphics – lower thirds are commonly found in TV news and documentaries and in their simplest form, a lower third can just be text overlying the video.

When to use:• You have access to an expert in their field.• Teaching, information rich piece or complex concepts.• Strong presenter.


Tutorial – Key PointsPros:• Fast way to convert classroom to virtual learning.• Lends itself to efficient use of templates for implementation.• May be a stand alone topic in a programme design – less ID effort.

Cons:• Push – may be passive experience for learners.• Heavily dependent on presenter for engaging delivery and content.

Tips• Include graphics and illustrations.• Intersperse with learning activities, pause points, questions, reflections.• Reinforce key learning with summary screens.


Tutorial – Template

Aurion templates developed with transcripts, contextual information and summative assessment.


Scenario (video)Format: Using movies to tell an online interactive narrative which challenges learner at key points to reflect, make decisions and choices.

Use the lingo:Recce is from ‘reconnaissance’ and refers to the preparatory visit made to a location to establish if feasible as filming location. Sound, lighting, access, car-parking, key contacts and rooms for sets are researched and agreed.

When to useVery engaging way to bring a scenario to life from introducing characters, setting the scene and illustrating the consequences.You want emotional impact.It is feasible to video – no complex props, settings needed (in that case consider using illustration or photos).


Scenario (video)


Scenario (video)Pros:• Memorable if narrative credible and realistic.• Motivational as illustrates the impact and consequences.• Effective at showing the dilemmas of characters via dialogues

with others and internal dialogue - ‘big brother’ diary room style.Cons:• Expensive as time lots of effort with scripting and shoots .• Need an experienced crew’ to direct actors and ensure shots and

editing have emotional impact.• Too expensive to film everything, every branch and option.Tips:• Use actors where possible – and when you need to stick to script.• Volunteer actors can work when role-playing familiar work

situations.• Choose wisely what to film with limited budget - film competent

behaviour. • Weave in the movies with other types of interactive and static

screens.


Scenario (animations)When to use:• Not feasible to film due to variety of locations needed, stunts,

risky behaviour.• Character led programme design which is carried into

scenarios.• Inject element of fun, gamification into the learning.

Pros:• Highly engaging.• Creates a brand asset.

Cons:Animated character not as expressive as a real actor.Maybe less realistic– but you can collage with photos.


How to Format: Format: Short instructional video which demonstrates how to complete a task or process.

Get the lingo:A Prod Sim is a movie which captures screen and cursor movements, to demonstrate an on-screen process. It may involve audio and reinforcement with text.

When to use:• Skill based learning demonstrating ‘how to a process.• Illustrating a step by step sequence of actions.• Instruction need to show how to solve a specific problem or

complete a procedure.


How to – Key PointsPros:• Good for showing craft or technical skills.• Excellent for demonstrating processes.• Just in time resource to solve a problem.

Cons:• Needs careful scripting.• May be slow and too detailed.

Tips• Base it on what people find difficult so doesn’t miss the mark.• Populate with realistic context and sample content if online.• Use active tense and address learner directly in script.


Digital Stories

Click icon to add picture


Process

1. Scripting

2. Pre-production

3. Production

4. Post-production


Scripting Key Steps:

Deliverables:• Script.

• Decide on format for video based on budget, programme design, other factors.

• Include video treatment in Content Plan.• Select/recruit contributors.• Write script with key messages, audio script, visuals


Scripting Templates

Questions Key messages (to be completed for each film)

Illustrated by a shot list (to be completed for each film)

What is your name? Close-up of name badge. Framing shot from interview.

What is your role in SVUH? What are the particular challenges of role and ward?

Wide shot of interviewee walking through doors of ward and through corridors, or in main hospital reception. Establishing where they work and their role in SVUH.

Interview Style


Scripting Templates

Requirement Types of shots Location DescriptionMain interview to take place in quiet location with work related visual setting.

This will provide the audio track for the film. The interview will be illustrated with cutaways from shot list. It needs to be a work related backdrop to place the interviewee in work context.

Secondary interview to take place with interviewee describing the work related task that is underway.

e.g. in front of PSAG board, or dispensing medicines from the new medicine trolleys or walking around the cleared out storeroom. It needs to be related to the key messages of film and the role of interviewee.

Shot list used for cutaways to illustrate key messages.

The main interview will be illustrated with a selection of cut-aways to be outlined in script.

Mini Doc


Pre-production

Key Steps:• Research locations.• Complete recce. • Select, contract and brief crew and contributors or

actors.• Complete risk assessment.• Source props. • Create a call sheet.

Deliverables:• Risk assessment.• Call sheet.


Pre-production Risk Assessment (1)

Activity /Area of Concern

i.e.: what is taking place

as part of the event?

(2)

Hazards Identified

i.e.: what can cause

harm?

(3)

Persons at Risk

i.e.: who could be harmed by the

hazard?

(4)

Current Risk Factor

(high, medium or

low)

i.e.: determine the level of

risk

(5)

Actions to be Taken to Minimize each Risk

i.e.: what action can you take to lower the

level of risk

(6)

New Risk Factor

(high, medium or low) i.e.: risk factor

after action taken to

minimize the risk

Equipment and cables.

Potential tripping on wires.

Video crew and HSE

low Briefing video crew and interviewees. Experienced crew.


Pre-production Call Sheet

TECHNICAL REQUIREMENTS EQUIPMENT + STOCK

Access to a single standard plug socket, all equipment is low wattage. The lights I use are LEDs and 2 of them will be used unless there is very good natural light.

Location issues TBC: Any access issues - stairs, small spaces, light - what kind of lighting is there (halogen, strip lighting, are there any windows where filming is taking place?)

ADDITIONAL REQUIREMENTS Risk

Assessments Currency Flight Tickets

Driving Licence First Aid Kit Insurance documents


Production Key Steps:• Setting up location.• Setting up equipment for different set-ups, shots.• Briefing contributors, actors.• Shooting and takes.• Capturing details of takes.• Signing talent release forms.• Ensuring order on set.• De-rigging equipment.

Deliverables:• Shot list.• Talent Sheet.


Production Talent Release Form

Talent Name: ________________________

I hereby consent, without further consideration or compensation, to the use (full or in part) of all images, films or audio recordings, in whole or in part, for use in the **** online Learning Environment and/or through digital distribution and/or in marketing/information activities undertaken by the ******* Location of recording:

Date of recording:

Talent's signature:

Address

___________________________________________________________________Email: ______________________________________________________

Date: ____/____/____


Post-production Key Steps:

• Editing interview/audio track.• Adding cutaways.• Designing title screens, lower thirds, end screen.• Colour correction.• Compression.• Hosting.

Deliverables:• Edit List.• Final movie!


Post-production Cut List

Moving into movies - using video in E-Learning

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