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News

The MotorCenter success story continues

2014

The successful MotorCenter concept continues to grow

XXL Sports & Outdoor finds a home at MotorCenter Suomenoja

Tallberg-Kiinteistöt: “The concept we were looking for”

Introducing MotorCenter Espoonlahti

Etera: “MotorCenter’s positive echo is heard far and wide”

IKH: “A shop at a MotorCenter is the best form of advertising”

Greetings from Kari Kauniskangas, President and CEO of YIT

Coming soon: MotorCenter Lauttasaari

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The successful concept that revolutionised the automotive aftermarket continues to grow YIT’s MotorCenter concept brings comprehensive services for cars and drivers conveniently to daily commuting routes. With everything motorists need provided in a one-stop retail and service centre, it is no wonder that trade is brisk at MotorCenters. The vehicle inspection, maintenance and repair services needed by motorists are often spread out in remote industrial districts, away from daily commuting and shopping routes. Finding the services requires motorists to have patience and the vehicle to have plenty of fuel in the tank. Even more importantly, it takes something few people today have enough of—time.

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TEXT HELI SATULI IMAGE JANNE LEHTINEN

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– The MotorCenter concept is simple: it brings together all of the services required by motorists in a central location, along daily commuting and shopping routes. For the businesses located at MotorCenters, this means cost-effective and custom-tailored business premises as well as high customer traffic. These are the main factors behind the concept’s success, says Juha Mustakangas from YIT.

Location is key to success

The design of a new MotorCenter begins with finding a suitable plot of land. As location is essential for the suc-cess of a MotorCenter, only the best will do. It is important to have a high utilisa-tion rate for the business location. – Our most important criteria for iden-tifying a suitable plot of land for a MotorCenter are high traffic volume, good transport connections, sufficient purchasing power and a prominent location. The location must also support the cost-efficient implementation of the business premises. We also make sure that there are large supermarkets in the area, Mustakangas adds.

In MotorCenter projects, YIT takes full responsibility for the entire concept,

including the search for the plot of land, choosing cooperation partners, con-structing the business premises and finally selling the complete concept. From the investor perspective, YIT is undeniably the most competent and experienced partner in the market, and it has the resources required for very large projects.

Carefully planned offering

The concept-based implementation of MotorCenters is unique in Finland. YIT brings to every MotorCenter project a comprehensive understanding of the Finnish market, customers and the functionality required of busi-ness premises. Highly efficient and optimised processes ensure that the project is implemented on time and within budget. Mustakangas says the lessons learned from past Motor-Center projects are actively put into use.

– YIT works in close collaboration with its customers through every stage of the project, from planning and design to the grand opening of the completed retail and service centre. The design of the business premises takes into con-sideration the special characteristics of the area’s residents and communities. The premises are tailored according to the wishes of the client company. This ensures the best possible end result from the perspectives of all parties concerned.

The MotorCenter concept developed by YIT is designed for companies in the automotive aftermarket industry, but it is also very well suited for other sectors, such as recreational services and products. Each MotorCenter is different, and no type of business is excluded. The tenant companies at

each MotorCenter must form a compre-hensive set of services, and they must not be in competition with each other.

Synergies as a bonus

The MotorCenter concept is also an excellent choice for new and lesser-known companies. The consistent visual style and strong brands provide support and create an image of reli-ability. At MotorCenters, customers find the most highly regarded companies in their fields, and the companies achieve synergies from operating in close prox-imity to one another.

– The modern communality of busi-nesses is concretised in the best pos-sible way in the MotorCenters that have already been completed. They provide a platform for each company to pursue strong growth. This is why the leading companies in their fields trust us. Many companies already have as much as 80 per cent of their business locations in MotorCenters that are already in opera-tion or currently under construction, Mustakangas says.

Strong growth

The concept has seen very strong results. Despite the weak economic situ-ation of recent years, the MotorCenters already completed in the Helsinki metropolitan area have achieved full occupancy, in many cases before con-struction was finished. The centres have been very well received by customers, and trade has been brisk. MotorCenter Konala, Herttoniemi and Avia are cur-rently serving customers at full capacity. They will soon be complemented by the Suomenoja and Espoonlahti Motor-Centers, which are currently under construction in the Helsinki metropolitan area. After that, the concept will be intro-duced in major districts of Helsinki as well as other growth centres: Tampere, Turku, Oulu and Jyväskylä. The concept will be developed and improved further, centre by centre.

– The result of mutual trust is the suc-cess of the MotorCenter concept. Our business partners deserve a great deal of credit for this. Despite the tight eco-nomic conditions, we have exceeded all expectations. This is undeniable proof that there is demand for MotorCenters as well as room for growth, Musta-kangas concludes.

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XXL Sports & Outdoor

XXL Sports & Outdoor is one of the most significant new entrants to the Finnish market in 2014.

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Read more:

yitgroup.com/ mcsuomenoja

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“Our way of working is an excellent match with YIT”

XXL, the Nordic region’s fastest-growing chain of department stores selling sports and outdoor equipment, is making a strong entrance into the Finnish market this year. According to Toni Stigzelius, Managing Director of XXL Sports & Outdoor Oy, the Suomenoja MotorCenter was an obvious choice.

– This was our first choice in Espoo. It has the best location in Suomenoja, right at the roundabout, making it hard to miss. The area is a traditional yet contemporary location for retail.

A much-needed concept

In just a few years, XXL has become the leader in the Norwegian sports retail market. The company has also seen strong and profitable growth in Sweden. Expanding to Finland was the natural next move for this growing company.

– Finnish consumers are very price, quality and brand conscious. Our con-cept meets those demands, Stigzelius explains.

XXL challenges its competitors by pro-viding an extensive range of products at competitive prices while also pro-viding the level of customer service one

might expect from specialty stores. Stigzelius says XXL department stores will offer sports and outdoor enthu-siasts Finland’s most comprehensive selection at the best price on the market. The stores have special shops for each individual sport.

– We are a large player, but we have a strong focus on personal service. Our employees have a great deal of expertise in the products in their respective departments. We also con-tinuously provide further training to our salespeople. They know how to help customers, Stigzelius says.

The company’s willingness to invest in the professional competence of its personnel also motivates employees. Stigzelius received a whopping 2,700 job applications for the first stores to be opened in Finland this year.

Speed requires skill

As the Managing Director, Stigzelius has ambitious plans for XXL in Finland. The goal is to open an XXL depart-ment store in all major growth centres in Finland, some 15–20 stores in total. This rate of growth also means cer-tain requirements with respect to the design and implementation of the retail premises. Stigzelius says YIT and XXL

work very well together.

– Working with YIT has been efficient. Both companies focus on action and results. Our partnership has been clear and straightforward, both in the planning phase and now in the design of the premises themselves.

Stigzelius appreciates the customer having an active role in planning and design meetings. The customer’s wishes are heard and put into prac-tice. Stigzelius also values the effec-tiveness of communication between XXL and YIT. As a Managing Director at the helm of a company that is cur-rently in a very busy period, it is essen-tial for him that all matters related to business premises can be handled with a single contact person.

– YIT’s professionalism is reflected at every stage of the project. Everything is carefully considered, all the way to the smallest detail. The retail centre is easily accessible from the road, and there will be parking for 200 cars.

Stigzelius’ goal is clear:

– We want to be the best at what we do. The best companies in their respective markets seek out one another.

TEXT HELI SATULI IMAGE JANNE LEHTINEN

XXL, a new entrant in the sports retail market, chose YIT as its business partner.

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Tallberg-Kiinteistöt

– The appeal of MotorCenter Suomenoja will grow further in the future, says Hannu Vuorela, CEO of Tallberg-Kiinteistöt.

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“MotorCenter is the concept we have been looking for” – You would be hard pressed to find a better partner, says Hannu Vuorela, CEO of Tallberg-Kiinteistöt, about coop-eration with YIT.

The Suomalaistentie retail centre in Suomenoja is the second MotorCenter developed by YIT for Tallberg-Kiinteistöt. The first one was completed in Konala in 2011. Vuorela says the company saw the potential of the MotorCenter concept early on, in the very first nego-tiations.

– Genuinely caring about the cus-tomer is an approach that produces good results. YIT designs the business premises in close cooperation with the customer. They look for tenants that are the leading players in their fields. The companies get tailor-made busi-ness premises in a prime location. We hand them keys to new growth, Vuorela explains.

A concept that fits the portfolio

In the Konala MotorCenter project, Tallberg-Kiinteistöt was impressed by the location, good transport links and the added appeal of the companies that were already operating in the area. Even more importantly, YIT had found long-term tenants for the site despite the challenging economic conditions. According to Vuorela, for an investor that is the undeniable sign of a suc-cessful concept.

– MotorCenter is exactly the fresh and promising concept we had been looking for to add to our property portfolio. We want to increase the proportion of busi-ness premises in our property portfolio and grow our lease portfolio.

Vuorela points out that one of the prin-ciples of Tallberg-Kiinteistöt is to always own its properties fully. For many, the name Oy Julius Tallberg Ab, a company that dates back to the late 19th century, brings to mind the Three Smiths Statue in central Helsinki. Tallberg-Kiinteistöt owns industrial and retail premises in the Helsinki metropolitan area. The property portfolio comprises a total of some 120,000 square metres in retail, office and warehouse space.

A site located in a busy commercial area

According to Vuorela, Suomalaistentie retail centre, much like the one in Konala, has all the ingredients of a successful site.

– The location is excellent, as it is surrounded by a growing customer base that has high purchasing power. This rapidly developing area already has many strong users of business premises operating in it. We also had unused building rights that we wanted to make use of to turn properties previously used for warehousing into retail space that better suits this area, Vuorela explains.

The CEO of Tallberg-Kiinteistöt adds that the traffic infrastructure in the area will improve even further in the near future. First, the current Suomenoja roundabout will be improved, and later, a new bridge will be built over the Western Highway. The potential future extension of the West Metro line would also improve the area’s accessibility.

– The conditions for a successful retail centre are in place and will only improve in the coming years, Vuorela says.

Historical investment

Although Tallberg-Kiinteistöt owns several significant properties, at approximately 8,200 square metres, the Suomalaistentie retail centre is a major project for the company. Thanks to long-term leases, the lease portfolio of Tallberg-Kiinteistöt will reach the highest value in the compa-ny’s entire history. According to Vuorela, projects of this magnitude require busi-ness partners to take a long-term view. Situations are bound to change, particu-larly in long processes.

– YIT’s way of working has once again been very flexible and open. YIT is quick to react whenever there is a need to make a change. The company’s diverse know-how and expertise is reflected in practice.

Vuorela is pleased by the fact that the line-up of tenants at MotorCenter Suomenoja has been put together with synergy in mind. This will allow customers to find everything they need related to motoring, technical specialty retail as well as sports and outdoor products and services in a single one-stop location.

– Tallberg offers the tenants of Motor-Center not only custom-tailored premises in a busy and valued location, but also a reliable and financially solid platform for growth. We are a lessor that takes users’ needs into consideration, Vuorela promises.

At Suomenoja, communication between tenants and Tallberg-Kiinteistöt will be even easier than at other properties, as the company’s own office is located on the same site.

TEXT HELI SATULI IMAGE JANNE LEHTINEN

Carefully planned project combined with YIT’s expertise convinced Tallberg-Kiinteistöt for the second time

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MotorCenter Espoonlahti – your display window to the Western Highway

A strong customer base with high purchasing power, combined with tailor-made business premises, await tenants in an attractive area of Espoonlahti, at a major intersection that is the site of a new retail district. MotorCenter Espoonlahti is a business location where success comes easy.

Construction of the first phase of the new leading edge project of the MotorCenter family is already underway. The location of each MotorCenter is carefully planned with con-sideration for local business activity, traffic hubs and land use. The new MotorCenter in Espoonlahti has a location that is in a class of its own. The prominent location of the site is one of the features of MotorCenter Espoonlahti that puts it above the competition.

MotorCenter Espoonlahti is located along one of Finland’s busiest roads, at the intersection of Soukanväylä and the Western Highway. The location is along the daily com-muting and shopping route of tens of thousands of people.

The intersection of Soukanväylä and Länsiväylä offers excellent connections all around the Helsinki metropolitan area: to central Helsinki, different parts of Espoo, as well as Kirkkonummi. The centre will also be the first retail complex on the road from Kirkkonummi to Helsinki.

At the heart of a service and retail hub

Espoonlahti is one of five major population centres in Espoo. The area has a good reputation and strong appeal. There are some 55,000 people residing within walking distance of the location, an amount equal to two medium-sized Finnish cities. Within a ten-minute drive

TEXT HELI SATULI IMAGES 3D RENDER

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yitgroup.com/ mcespoonlahti

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from MotorCenter are located the homes of 120,000 residents with high purchasing power. Many homes in the area have two cars. MotorCenter Espoonlahti will be seen by 70,000 motorists per day, and the traffic volume is estimated to grow by 25–50 per cent within the next two years.

In the near future, the area will be at the heart of Espoo’s local services. The Western Metro Extension to Espoo will open in 2016. This will result in the current automotive after-market businesses moving west to create space for residential develop-ment near the new metro stations. The changes to the urban structure will make Espoonlahti a new hub of retail and service business for the local population, which is expected to grow by more than ten per cent by 2020.

The Espoonlahti retail centre will also be easily accessible to customers using public transport. The location is convenient to come to and leave from, any time of day, all year round. The necessary infrastructure is already in place. Public transport stops, for example, are located right next to the centre. A site for growing trade

In addition to having an effective, well-known and successful concept, MotorCenter Espoonlahti has an addi-tional key strength: the same site will also be home to a large supermarket. This will further increase MotorCent-er’s attractiveness, making it a retail hub that is difficult to pass by.

MotorCenter Espoonlahti will be built over three phases. The second phase involves the construction of a large supermarket, the services of which ensure that the centre will be a lively retail location every day, all year round, regardless of economic cycles. The presence of the supermarket will substantially strengthen the site’s customer flows. Construction of the second phase will begin in 2014. The third section of the centre will house premises for wholesale companies.

Premises you can be proud of

At MotorCenter, you can be part of a very popular and highly successful concept. YIT’s approach is unique in Finland. The business premises are designed in cooperation with the customer right from the beginning. This ensures the effectiveness of the construction process, from the first meeting to the handing over of the keys. Every company that invests in MotorCenter is provided with flexible and adaptable business premises that meet their individual needs. The stylish and modern premises are always implemented with a high degree of cost-efficiency, with no square metres wasted. The premises are a business card that the tenant will feel proud of.

Land use at MotorCenters is also highly efficient. The retail centre will be designed to optimise the ease of entry for customers as well as from a logistics perspective. There is plenty of parking spaces for the customers of all tenant companies.

On completion, MotorCenter Espoon-lahti will be the sixth MotorCenter. Lessons learned from the development of previous MotorCenters will be put directly into use in the implementation of MotorCenter Espoonlahti. The function-ality and cost-efficiency of the concept has been improved even further.

Leading businesses as tenants

The retailers and service providers for the premises will be carefully selected. MotorCenter Espoonlahti is particularly well suited for automotive aftermarket companies, vehicle inspection and maintenance providers, as well as active leisure services and restaurant busi-nesses. Many leading companies in their fields have already confirmed their place in MotorCenter Espoonlahti. The syner-gies created by reliable and well-known brands are substantial.

MotorCenter is a place where success comes easy. Having a business located in a retail centre reduces the entrepre-neur’s risk significantly, and the open and transparent approach means unwanted surprises are effectively avoided. The answers to questions and challenges have been thought of in advance. The use of the services has been made easy for customers, which contributes to greater loyalty. MotorCenters also have the added benefit of YIT’s experience and expertise. MotorCenter Espoonlahti is a location where you can focus on the essentials and accelerate your sales to a new level.

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– We have heard many positive com-ments about the other MotorCenters. The interesting concept was attrac-tive to us. We decided to put in a bid, and luckily YIT approved it, says Timo Sotavalta, Head of Real Estate at Etera, explaining how Etera became an investor in MotorCenter Espoonlahti.

Etera Mutual Pension Insurance Com-pany is one of Finland’s largest property investors with a total portfolio in excess of EUR 900 million. The majority of these are direct investments in Finnish retail, office and residential properties as well as housing cooperatives. According to Sotavalta, Etera primarily chooses newly constructed buildings in central loca-tions as its investments. However, the MotorCenter concept, which is focused on the automotive aftermarket and active leisure services, is a move into new territory for Etera. The best lessor according to customer satisfaction studies

While the MotorCenter concept rep-resents new territory for Sotavalta and

Etera, YIT is an old and familiar partner for the company.

– YIT is a strong player in its industry. A large and financially solid developer is a safe partner for an investor. With YIT, we can be sure that all promises will be kept.

Over the past decade, Etera and YIT have partnered in a number of property development projects. Sotavalta points out that Etera pays special attention to the environmental impacts of its prop-erty investments. Office properties are required to have environmental certi-fication and meet exceptionally strict energy efficiency standards during both construction and maintenance.

Etera continuously collects customer feedback from the users of its proper-ties. According to customer satisfaction surveys of users of business premises, Etera’s tenants have the highest satis-faction levels in the market regarding both their lessor and the services they receive. The customer feedback has only improved further in recent years.

– The users of our properties are partic-ularly happy with our effective customer service, good price-quality ratio as well as the maintenance of our properties. Our scores for these categories are higher than those of our competitors, Sotavalta says.

Similar expectations

According to Sotavalta, Etera and its tenants have similar expectations for MotorCenter Espoonlahti.

– We want this location to get off to a flying start and for the companies there to be successful.

Sotavalta is impressed by YIT’s focus on research and development. He is confident that the MotorCenter concept will continue to be effective at the new location in Espoonlahti. – YIT has put a lot of work into planning and developing its concepts. This sets them apart from other companies in the industry. We look forward to continuing our partnership with them.

“MotorCenter’s positive echo is heard far and wide”

Timo Sotavalta, Head of Real Estate at Etera, has full confidence in the MotorCenter concept and the future of MotorCenter Espoonlahti.

Etera

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Jukka Hannuksela, Managing Director of IKH Konala, was intrigued by MotorCenter Konala as a business location from the very first time he heard about it. The centre and the area surrounding it is home to a diverse hub of automotive aftermarket businesses, but there is clearly a demand for a full-service shop selling tools and spare parts.

– I knew our company would be a good match with the other tenants, and that we could increase each others’ customer traffic. Motor-Center Konala is in a prominent location, just off Ring I near central Helsinki. Over 40,000 cars pass the busy intersection of Vihdintie and Konalantie, which means that our shop at MotorCenter Konala consti-tutes effective advertising in itself, Hannuksela explains.

– We have over a hundred distribu-tors across Finland, but we are not yet well known in the Helsinki metro-politan area. This makes the location of our store even more significant.

IKH imports tools, machinery, work-wear and personal protective equip-ment, tractor spare parts and sup-plies, fasteners, as well as tyres and batteries for agricultural machines from over 30 countries. IKH exports its products to 20 countries, and the number of export markets is growing. According to the Managing Director, the 40-year-old IKH combines the best aspects of a forward-looking family business.

– We do what we promise and we do it well. Our aim is to create long cus-tomer relationships based on trust.

High-quality business location is essential for success

At the end of 2012, IKH Konala opened a full-service flagship store at MotorCenter Konala, comprised of 2,400 square metres of retail space and 300 square metres of storage space. The store serves both con-sumers and businesses. The largest groups among corporate customers include infrastructure builders, con-

struction companies as well as transport and property maintenance companies.

– The retail premises are tailored to our needs. For example, there are two automated spare part machines on the premises. The automated solution frees up some two hundred square metres of floor space in the store. We have received a lot of positive feedback from customers, particularly regarding our convenient location along Ring I, Hannuksela says.

IKH’s Managing Director was familiar with YIT and its way of working even before this project.

– YIT is a reliable and competent company that is an expert in its field. Working with YIT has been easy. Everything happens on time, promises are kept and our needs and wishes are heard.

TEXTS HELI SATULI IMAGES JANNE LEHTINEN

“A shop at a MotorCenter is the best form of advertising”

IKHRead more

yitgroup.com/ mckonala

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– Cooperation, care, being a step ahead and performance. These are the values our operations are built on, says Kari Kauniskangas, President and CEO of YIT.

The definition of YIT’s new company culture began with a blank slate after the recent demerger. More than 500 members of YIT’s personnel participated in open discussions on the company’s values.

– We asked our employees, who are top professionals in the construction industry, to describe what kind of com-pany culture they would like to be a part of. Having a broad base for the definition of our values means that our new ways of working are genuinely reflected in our day-to-day operations, Kauniskangas explains.

The result of the comprehensive effort exceeded the CEO’s high expectations.

– We arrived at core values that reflect YIT’s identity extremely well. They give us a solid foundation for moving forward.

A simple recipe for success

Kauniskangas says the MotorCenter concept is a good example of YIT’s way of working. In order to stay a step ahead and care for the customer, you must understand the customer and their needs.

– The big question we ask is how our customers could improve their business operations, and what YIT can do to help them achieve success.

The CEO believes the secret behind the MotorCenter concept’s success is the simplicity of the idea.

– We bring reliable and high-quality businesses of different sizes under one roof at an excellent location, thereby creating an attractive retail centre. Both consumers and the tenant companies benefit. We genuinely care about our partners’ success.

Solutions for all property needs

– Being a step ahead means we have high standards. We are expected to have the best offering on the market. Every customer must have complete satisfaction with our products, quality, end result and service. When every one of our employees ensures they keep their promises, we can also ensure that our company develops and continues to provide jobs in the future, Kauniskangas says.

The CEO emphasises that YIT is Finland’s largest player in its field and it has an extensive value chain. The company’s expertise in land acquisition, the scope of its plot reserve, its compe-tence in managing planning and design processes, as well as its experience of project management are all in a different class.

– Ultimately, our most important strength is our people. We are very fortunate to have competent employees whose pro-fessionalism and skills can be adapted for any project.

According to Kauniskangas, in the future the task of a large construction com-

pany such as YIT will continue to involve the creation of property solutions that meet the needs of the different parties involved. This is equally true for residential buildings constructed using innovative materials, logistics centres utilising new technology, and retail concepts such as MotorCenter. These types of property solutions cannot be developed by any single operator alone.

Sustainable success

The new President and CEO of YIT, a company that has been in operation for more than a century, is convinced about the power of conceptualisation. A con-cept can be duplicated from one region and country to the next. It increases the efficiency of construction projects and simplifies them, resulting in savings in time and money. This allows YIT to offer its projects at even more competitive prices. Lower construction costs are also reflected in the rental levels for tenants.

– Most importantly of all, concepts allow us to provide better service to our cus-tomers. For example, the experiences we have gained from the MotorCenters already in operation help us know what works. We also help tenant companies with their marketing. This gives us a sig-nificant competitive advantage. Success together with customers is sustainable success, Kauniskangas says.

Kauniskangas believes conceptualisation and YIT’s strengths are a combination that will allow the company to continue at the leading edge of its industry moving forward.

– I am very confident about the future.

“The MotorCenter concept reflects YIT’s company culture” Successful concepts such as MotorCenter will be a key area of YIT’s operations in the future according to Kari Kauniskangas, President and CEO of YIT.

TEXT HELI SATULI IMAGE JANNE LEHTINEN

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“The MotorCenter concept reflects YIT’s company culture”

– Being a step ahead means we have high standards. We are expected to have the best offering in the market. Our goal is for every customer to be completely satisfied, says Kari Kauniskangas, President and CEO of YIT.

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MotorCenter Lauttasaari will be built in the busiest area of Lauttasaari. The new MotorCenter being developed in Lauttasaari, a prestigious and vibrant neighbourhood of Helsinki, will be a retail and service centre tailored specifically for its location. It is centrally located and offers excellent transport connections. The centre is a mere stone’s throw from all areas of Lauttasaari. Visiting the centre will be easy for both private cars and users of public transport.

Strong purchasing power and a growing customer base

Lauttasaari is an island in Western Helsinki, approximately three kilometres from the city centre. It is a traditional seaside neighbourhood that has a population of just over 21,000 people. The district is also home to the busi-ness premises and head offices of many companies. Lauttasaari is also close to Ruoholahti, an important new residential and business district that a large number of people from around the Helsinki metropolitan area commute to for work. Lauttasaari borders Espoo to the west and sees a high volume of through traffic. Public transport provides easy and frequent access to central Helsinki.

According to a City of Helsinki population forecast, the population of Lauttasaari will grow by 15 per cent by 2020. The neighbourhood’s residents have a high level of purchasing power. The average taxable income of Lauttasaari residents is 38 per cent higher than the Finnish national average.

A much-needed centre for services There is strong demand in Lauttasaari for a retail and service centre such as the MotorCenter concept. The neighbour-hood’s residents form an active and close-knit community that is character-ised by an exceptionally strong prefer-ence for local services. The people of Lauttasaari also value speed and personal service.

However, the area currently lacks a high-quality service centre providing vehicle maintenance and inspection services as well as spare parts and accessories. The MotorCenter concept fills this gap perfectly. Lauttasaari residents requiring automotive aftermarket services must currently look to Espoo, Vantaa, or past the congested city centre to Eastern Helsinki. In addition, many retail and service centres in Lauttasaari have

become outdated. The retail premises and spatial solutions are not in line with the requirements of today’s businesses, and the service selection does not meet customer needs.

On local terms

MotorCenter solves this problem. In line with the successful concept, Motor-Center Lauttasaari will be an attractive retail and service centre designed to fit its surroundings and meet local needs. MotorCenter Lauttasaari will be smaller than the previously completed Motor-Centers in the Helsinki metropolitan area. This makes it particularly well suited for small and medium-sized enterprises. The flexible business premises can be tailored according to each tenant’s needs. The tailored layout solutions are implemented cost-efficiently, with no square metres wasted. MotorCenter will bring a modern, high-quality retail and service centre providing personal service to this prestigious neighbourhood of Helsinki. We welcome you to join in with our success!

Coming soon:

TEXT HELI SATULI IMAGE WIKIMEDIA COMMONS

MotorCenter Lauttasaari’s success factors • Large and growing customer base with high purchasing power• The best retail location in the area• Lauttasaari does not currently have automotive aftermarket services• Residents of the district prefer local services• Familiar and trusted MotorCenter concept

MotorCenter brings local services back to Lauttasaari

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yitgroup.com/ mclauttasaari

MotorCenter Lauttasaari

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IMAGES JANNE LEHTINENTEXT HELI SATULI IMAGE WIKIMEDIA COMMONS

Auto & Korjaamo Automotive Aftermarket Fair 23–25 January 2014

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YIT Constructions Ltd Business Premises

P.O. Box 36 (Panuntie 11), 00621 Helsinki Tel. +358 20 433 111

yitgroup.com/businesspremises