MORE Capabilities

12
AGENCY OF CHANGE

description

MORE Advertising Capabilities Brochure

Transcript of MORE Capabilities

Page 1: MORE Capabilities

AGENCY OF CHANGE

Page 2: MORE Capabilities

Since 1997, our agency has launched 300-plus campaigns – each one created

to change audience opinions and influence behavior.

We’ve created and changed corporate brands, helped businesses express their

true value, and built strong ties to their customers and constituents.

We’ve achieved positive change on critical public issues, such as smoking,

disease prevention, substance abuse, and diversity in the workplace.

We’ve worked with companies from virtually all industries: pharmaceuticals

and healthcare, financial services, IT, the arts, retail, higher education, and

manufacturing, as well as state and municipal government.

No matter the client or the task, one thing we bring to every job is a genuine

passion. We live to deliver creative, compelling solutions. We believe that

what we do can make a difference.

Change can be hard, but it can never be ignored. We’ve made a choice to

embrace the challenges of change. We make it our mission to help you envision

the world you want, to achieve the change you need, to live the life you seek.

“If you don’t like something, change it. If you can’t change it, change your attitude.”

Maya Angelou

Page 3: MORE Capabilities

9.4%OF SMOKERS

TO MAKE A QUIT ATTEMPT.

We encouraged an additional

Page 4: MORE Capabilities

In the face of global, super-sized advertising agencies, marketers and

enterprises are finding that bigger isn’t always better. Many are turning

to smaller shops – agencies that often give them more personal service,

faster response, and innovative, accessible staff.

Small … and proud of it.

The heart of MORE Advertising is its people – a team of hard-working

individuals. We are designers, account supervisors, writers, social media

experts, web builders, content creators and video producers.

Our team is comprised of amazing talent, pragmatic minds, and a generosity

of spirit. We look forward to coming to work! We refuse to let our egos get

in the way. We rejoice in our customers’ success.

“Never doubt that a small group can change the world. Indeed, it’s the only thing that ever has.”

Margaret Mead

Page 5: MORE Capabilities

we inspired

45% OF MEN

who saw our cancer prevention campaign

TO CALL A DOCTOR

Page 6: MORE Capabilities

What does your brand represent? What story does your brand tell? You may

have an idea, and you may even be right. But the people who can best define

your brand are your customers.

They are the most reliable source of information and data about you and your

organization. They can tell you things about your products, people and value

that you may never have considered.

At MORE Advertising, we make it our business to know yours. And much of

that knowledge comes from tapping into your customers. What do they like

about you? What would they change? If you were to close your doors, would

they miss you? Would they notice?

We help you uncover the truths that govern your brand perceptions in the

marketplace. We help you tell your story in a way that captures people’s

attention. We help you maintain loyal, long-term relationships.

Your brand is everything. We give it the attention it merits and the meaning

you need to make it work.

“Your brand had better deliver something special, or it’s not going to get the business.”

Warren Buffet

Page 7: MORE Capabilities

WE REBRANDED A HEALTHCARE TECH STARTUP

and helped them earn10% MARKET SHARE IN THEIR FIRST YEAR

Page 8: MORE Capabilities

Our process isn’t a process. It’s an experience. In partnership with you,

we follow a path that leads us through discovery, strategy, production,

implementation, and measurement.

FYI: The path we take is never the same. The solutions must always be

original. We don’t deal in formulas or off-the-shelf plans that meet our

needs more than yours.

If you really want a formula, better to see a mathematician. If you seek

success, you deserve MORE.

“There is no formula.”J. K. Rowling

STRATEGY

POSITIONING

ADVERTISING

BRANDING

MESSAGING

DIRECT MAIL

PRINT & WEB DESIGN

SOCIAL MEDIA

VIDEO

PUBLIC RELATIONS

EVENTS

Page 9: MORE Capabilities

We helped an

$80 BILLION PHARMACEUTICAL COMPANY

ADD DIVERSITY TO ITS SUPPLIER ROSTER.

Page 10: MORE Capabilities

22,300WE ATTRACTED WEBSITE

HITS

& TICK BITEFOR MOSQUITO PREVENTION

Page 11: MORE Capabilities

a causemedia company

CONTACT US

246 Walnut Street, Suite C Newton, MA 02460 617-558-6850

MOREADVERTISING.COM

What’s MORE?

When you get right down to it, marketing is about behaviors -- influencing them,

reinforcing them, or changing them. Our agency has been in the behavior change

business for nearly 20 years, helping people to quit smoking, embrace a new brand,

see a doctor, select a college, improve a life. On the preceding pages, you’ve seen

examples of the positive behavior changes we’ve helped bring to life. Now it’s

your turn. Think about what you’d like to see evolve in your market or audience.

And then give us a call.

Page 12: MORE Capabilities

WWW.MOREADVERTISING.COM