Module 1.2 basics of technopreneurship
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Transcript of Module 1.2 basics of technopreneurship
MODULE 1.2
Basics of Basics of TechnopreneurshipTechnopreneurship
Roles of Roles of Technopreneurship Technopreneurship
in job creation and in the in job creation and in the National economyNational economy
ROLE ROLE PLAYINPLAYIN
GG
• Employment creation• Local resources • Decentralization and
diversification of business • Promotion of technology • Capital formation • Promotion of an entrepreneurial
culture
Importance of Importance of TechnopreneurshipTechnopreneurship
What is Technopreneurshi
p?
High tech ventures in ICT, electronics, internet, life sciences and biotech.Service firms where technology is critical to their mission, such as: e-Bay, FEDEX, SMART money transfer, e-learning Technopreneurship is entrepreneurship in the field of technology.
Technopreneurship Technopreneurship DefinedDefined
EntrepreneursEntrepreneurs - people who enter people who enter into new and pioneering venturesinto new and pioneering ventures..- is whole-brained, meaning he/she - is whole-brained, meaning he/she uses both the left brain (logical) uses both the left brain (logical) and right brain (creative). and right brain (creative).
EntrepreneurshipEntrepreneurship – Starting up a Starting up a
new businessnew business
Source: Federico Gonzalez, President PESO Inc.
Entrepreneur & Entrepreneur & Entrepreneurship Entrepreneurship DefinedDefined
Course Model - SEEDCourse Model - SEED
Self Mastery
Environment Mastery
Enterprise Mastery
Development of Business
Plan
Self- MasterySelf- Mastery
Self-mastery passion comes from knowing yourself.
Self-mastery brings passion. When you know yourself, you know what you want and do not want.
Source: Jay Bernardo III
A A self-mastered self-mastered personperson does not need high IQdoes not need high IQ does need high EQ and AQdoes need high EQ and AQ is naturally a/an:is naturally a/an:
performer – competitive and performer – competitive and efficientefficient
epicure – sensual and cheeryepicure – sensual and cheery boss – takes charge and loves a boss – takes charge and loves a
good fightgood fight is whole-brainedis whole-brained has a personal vision and knows has a personal vision and knows
strengths strengths and weaknessesand weaknesses
What is a self-mastered person?
Environment MasteryEnvironment Mastery
Environment mastery is about generating business ideas and seeking opportunities out from his or her environment through
serendipity walks
crises
trends
etc. Source: Jay Bernardo III
An environment-masteredenvironment-mastered person
understands the industry he/she is in sees the opportunities, not the problems is on top of the situation instead of being
under the situation is the organization/industry innovator and
strategist
What is an environment-mastered person?
Enterprise MasteryEnterprise Mastery Enterprise Mastery is how to run a
business
This pertains to the knowledge of the different enterprise disciplines such as:
Creating the Business
Marketing Management
Operations Management
Financial Management
Risk Management Source: Jay Bernardo III
What is an enterprise-mastered person?
An enterprise-mastered person
understands and integrates the functions of management (marketing, human resource, operations, and finance)
understands and integrates the process of management (planning, organizing, directing, and controlling)
leads and inspires rather than manage
Development of Development of Business PlanBusiness Plan
Development of a business plan covers:
writing the business plan
presenting and defending the business plan
adding refinements to the presented business plan
1. Incremental1. Incremental• Routine business, modest noveltyEx. (new coffee shop, new BPO)
2. Imitative2. Imitative• Imitation of venture, same business
model and template • Ex. new regional branch, franchised
operations
4 Types of 4 Types of EntrepreneurshipEntrepreneurship
3.3. Rent-seekingRent-seekingBusiness that utilizes standards, regulations and laws to share in value of enterprise
Ex. Coca Cola Export
4. Innovative4. InnovativeBusiness based on innovation
Ex. new memory chip
1.1. Hard WorkingHard Working
2.2. Self-ConfidentSelf-Confident
3.3. Builds for the FutureBuilds for the Future
4.4. Profit-OrientedProfit-Oriented
5.5. Goal-OrientedGoal-Oriented
6.6. PersistentPersistent
7.7. Goal-OrientedGoal-Oriented
8.8. Responds to feedbackResponds to feedback
Characteristics of an Characteristics of an EntrepreneurEntrepreneur
9. Demonstrates Initiative9. Demonstrates Initiative10. Willing to Listen10. Willing to Listen11. Sets Own Standards11. Sets Own Standards12. Copes with Uncertainty12. Copes with Uncertainty13. Committed13. Committed14. Builds on Strengths14. Builds on Strengths15. Reliable and Has 15. Reliable and Has IntegrityIntegrity16. Risk-Taker16. Risk-Taker
Characteristics of Characteristics of Technopreneurship Technopreneurship cont.cont.
What is the
What is the
difference difference
between an
between an
entrepreneur
entrepreneur
and a and a
salaried salaried
employee?employee?
• A technology idea owner who ventures to make his idea a commercial reality
• An entrepreneur who gets a technology idea, finds an opportunity to make it a commercial reality.
What makes an What makes an Entrepreneur a Entrepreneur a TechnopreneurTechnopreneur
Lets have a MATCHING GAME!!!Lets have a MATCHING GAME!!!
TECHNOPRENEUR
ENTREPRENEUR
Differences between Technopreneurship and Entrepreneurship
LOCAL•SMART LINK – (Computer shop)
Dealing with computer hardware and software, Repairs, Networking and Computer ad LCD Rentals. (OCW)
•LANE SYSTEM – Software Integration Developer
Some Technology Some Technology VenturesVentures
NATIONAL•NETOPIA – Internet Café•YEHEY.COM – Internet Portal
INTERNATIONAL•YOUTUBE - a video sharing website
Businesses start from ideas, but ideas Businesses start from ideas, but ideas alone do not make a businessalone do not make a business
Customers do not buy ideas, they buy Customers do not buy ideas, they buy products/services; products/services;
Customers pay the price; value is what Customers pay the price; value is what they getthey get
Source: Federico C. Gonzalez, President PESO Inc.
Some Basic FactsSome Basic Facts
A marketable product may not result in a viable business
A studied approach to planning the business is needed.
Entrepreneurship is calculated risk-taking, not foolhardiness.
Some Basic Facts Some Basic Facts cont.cont.
Source: Federico C. Gonzalez, President PESO Inc.
TechnopreneurshiTechnopreneurship Ecosystemp Ecosystem
MODULE 2
Get 1 sheet of paper!
• Think of an task that each of you (or group) would like to conduct or do (i.e. Cooking viand, repairing your PC, constructing a “bahay kubo”, etc) and write it in a paper
• Then, list down what you need to accomplish the task.
• Present your identified task and requirements (1-2 minutes per student/group)
Warm Up Warm Up ActivityActivity
• Many of the tasks, if not all, have pre-requisites (i.e. money, materials, personnel, etc)
• Similarly, for technopreneurial venture to start, grow and succeed, it must also have the required resources, environment and support.
IntroductionIntroduction
But, what are these things?
At the end of this session/lecture, the students should be able to –
• Enumerate the different actors/ players for the technology ventures to prosper, and
• define the roles of the different actors/players in techno ventures
Learning Learning ObjectivesObjectives
H E L F
Successful technopreneurship
=
Technopreneurship Technopreneurship EcosystemEcosystem
HumanResourc
es
Environment
FinancialResources
Laws & Policies
TechnoVentures
Human Resources Component
• Research - Thinker, Idea generator, Innovator
• Developer - Implementor, technical people
• Scanner and marketing people
• Financers
Technopreneurship Technopreneurship EcosystemEcosystem
Environment Component
• Science parks, Incubation centers
• Academic Institutions, R & D Centers
• Internet access, Communication
• Communication and Other Support Services
• Geographic accessibility
• Venture Mentoring Services/Support
Technopreneurship Technopreneurship EcosystemEcosystem
Laws and Policies
• Intellectual Property Rights Office
• Technology Licensing Office – facilitates commercialization of inventions
• Legal Services
Technopreneurship Technopreneurship EcosystemEcosystem
Financial Component
• VC and Investors
• Business Sector
• Funding Agencies
• Financial Services (i. e. Accounting)
Technopreneurship Technopreneurship EcosystemEcosystem
Financial Resources
VC, Investors, Business Sector, Funding Agencies
Human Resources
Academe, R & D Centers, technical
personnel
Technology Venture
Environment
Science Parks, Incubation Centers,
Infrastructure, Comm and other Support
Services
Laws and Policies
Technology Licensing Office,
IPR Office
Academe and Research Institutions
1. Ateneo de Davao University
2. Brokenshire College
3. Cor Jesu College
4. Davao Doctors College
5. Holy Child School of Davao
6. Jose Maria College
7. St. Mary’s College
8. Interface Computer College
9. University of Immaculate Concepcion
10.University of Mindanao
11.University of the Philippines Mindanao
12.University of Southeastern Philippines
Department of Science and Technology
Commission on Higher Education
PESO
Davao City Chambers of Commerce and Industry
Science and Technology Park, Bago Oshiro, Tugbok, Davao City
Brokenshire Learning Center
EnvironmentEnvironment
Academe (Colleges & Universities)
DOST, DCCI, PAHRDF
Funding Agencies Industries, Businesses, LGUs, Private Sectors
Incubation Centers & Science Parks
Framework of Engagement or Collaboration
Why Why Technopreneurship?Technopreneurship?
Philippine EconomyPhilippine Economy
•Population 84 M•Population of working age?
–Approx 50% of popn = 16 years old and below
•Employment•GNP from large companies > 100 employees
•GNP from small companies, < 100•Number of large companies 5%?•95% are small companies?
Source: M.Barcelon, UPATBI
Economy, Exports ??Economy, Exports ??
$22MTaiwan
65M
7M
4M
24M
60M
84M
$15BVietnam
$120BHK
$120BSingapore
$90BMalaysia
Tourism, food/cars, electronics
$65BThailand
Electronics, traditional goods
$40BPhilippines
Source: M.Barcelon, UPATBI
How?How?
Start the Ball RollingStart the Ball Rolling•Innovation
–Person gets an idea, active search, by chance, present employment or experience
•Triggering Event–Career prospects–Deliberate choice
•Implementation•Growth
Source: M.Barcelon, UPATBI
Common ComponentsCommon Components
•Three crucial components for business:– Excellent market opportunity– Superb entrepreneur (and management team)
– Resources needed to start the company and make it grow
Source: M.Barcelon, UPATBI
Customer Need– “Can you give me the names of prospective customers?”
– If you cannot give any names, you only have an idea, not a market.
– Would-be entrepreneurs who are unable to name customers are not ready to start a business. They have only found an idea and have not yet identified a market need.
Source: M.Barcelon, UPATBI
1. Excellent market 1. Excellent market opportunityopportunity
Timing–Will the idea or window of opportunity look brief, it could just be a fad?
–If the window is brief, the entrepreneur will rush to open the business, usually with inadequate planning.
–Can lead to costly mistakes.Source: M.Barcelon, UPATBI
1. Excellent market 1. Excellent market opportunityopportunity
•Even with the right opportunity, the business will be successful if led by a person with strong entrepreneurial and management skills.–Entrepreneurs should have experience in the same industry or a similar one. Cannot go on OJT at the same time.
–Ideal entrepreneur is one who has been a successful entrepreneur in the same industry
–Have management experience, preferably with responsibility for budgets, profit and loss, sales.
Source: M.Barcelon, UPATBI
2. The Technopreneur 2. The Technopreneur and the Management and the Management TeamTeam
•Entrepreneural frugality means:–Low overhead–High productivity–Minimal ownership of capital assets
Source: M.Barcelon, UPATBI
3. Resources3. Resources
Sources of seed
capital
3.3Other
1.1Gov’t guaranteed loan
4.0Mortgaged property
6.3Venture Capital9Friends
12.4Employees/partners
12.9Family 14.4Bank loans
78.5%Personal savings
Source: M.Barcelon, UPATBI
The 9 Fs The 9 Fs •Founders – first class entrepreneur•Focused – focus on niche markets, specialize
•Fast – decision making, implementation•Flexible – open mind, respond to change•Forever innovating •Flat - organizations•Frugal – low overhead, productivity high•Friendly – to their customers, suppliers, workers
•Fun – to be associated with an entrepreneur company Source: M.Barcelon, UPATBI
(c) 2006 UP Ayala TBI
Thank you!Thank you!