Moderator...SPEAKER(s) 10:00 – 10: 10 Introduction to the South-East Asia IPR SME Helpdesk & its...

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Transcript of Moderator...SPEAKER(s) 10:00 – 10: 10 Introduction to the South-East Asia IPR SME Helpdesk & its...

Page 1: Moderator...SPEAKER(s) 10:00 – 10: 10 Introduction to the South-East Asia IPR SME Helpdesk & its Core Services Nora Bihari, SEA IPR SME Helpdesk 10: 10 – 10:25 • What is …
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An initiative of the

Moderator:

Nora BihariProject ManagerSouth-East Asia IPR SME Helpdesk

Welcome to the Webinar

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Speakers

Jonas Lindsay MSci

External Expert – Senior Associate

South-East Asia IPR SME Helpdesk – Marks & Clerk Singapore LLP

Jonathan Tan

Managing Director

UNABIZ SINGAPORE

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An initiative of the

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An initiative of the

Overview (CEST)

TIME OVERVIEW SPEAKER(s)

10:00 – 10:10 Introduction to the South-East Asia IPR SME Helpdesk& its Core Services Nora Bihari, SEA IPR SME Helpdesk

10:10 – 10:25

• What is IoT • What is 0G, 3G, 4G, 5G Network • What are the trends in SEA• What are the use cases of IoT in SEA

Jonathan Tan, UnaBiz Singapore

10:25 – 10:45• Trends and Pitfalls in the IoT Era in SEA• Case Studies• Take-away Messages

Jonas Lindsay, SEA IPR SME Helpdesk

10:45 – 11:00 Q&A session All speakers

11:00 Closing Nora Bihari, SEA IPR SME Helpdesk

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

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An initiative of the

Core Services – What We OfferEnquiry Helpline

Webinars and E-learning modules

Training WorkshopsWebsite & Blog

Newsletter, E-Bulletin

Guides and factsheets

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

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EmpoweringMassive IoT

Singapore 22 New Industrial Road, #07-01 Primax, Singapore 536208 | +65 6386 4932

Taiwan 10F, No.618, Ruei-Guang Rd.,Neihu Dist.Taipei City, R.O.C. 114 | +886 2 2657 7123

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About Us

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About UnaBizUnaBiz In Figures

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What is IoT?

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Systems of Systems

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IoT Architecture

“ IoT is not just a market but an entire ecosystem.”- Forbes.com

Integration to Enterprise SystemsAIAnalyticsMachine LearningBlockchainXR - AR/VR

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0G to 5G and back?

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IoT Use Cases

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Smart Facilities ManagementOur customer is a healthcare facility who needs to monitor its temperature & humidity levels 24/7.

Currently readings are recorded manually by hospital staff, around the entire facility, hourly. This task is not cost efficient and labour intensive. Physical copies of the temperature and humidity logs are hard to maintain, and not acceptable for audit.

SolutionAn end-to-end solution developed with ENGIE to deploy wireless sensors around the hospital to collect data remotely, regularly.

Result

• Manpower Optimized• Better Response

• Lower Infection Risk

• Safer Environment

• Lower CAPEX• Less Operational

Disruption

• More Data• Better Audit Standards

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SolutionA leak-guard that is easy to install and works in harsh environments. It has a long battery life of up to 10 years and provides effective early-detection at a low cost.

ResultPilot deployment is performing very well and has already detected multiple breakdowns and alerted the FM team in advance.

Fan Coil Unit (FCU) Leak DetectionThere are many FCUs within shopping malls and they need to be monitored 24/7 to ensure operational efficiency. The Facilities Management team needs to intervene fast whenever there is a breakdown, especially for the critical units to ensure a pleasant experience for travellers and shoppers.

4

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Utility Management – Gas MeteringOur client is a gas supplier who wants to monitor the gas consumption of every single household customer, regularly over an extended period.

Currently readings are taken manually monthly at the customers’ home. Cost of data collection is high, and shortage of manpower is an issue. Replacing existing gas meter with digital meter is too costly.

SolutionWe developed a network controlling unit (NCU) that can be retrofitted on the gas meter in under 10 mins. The NCU reads data hourly and sends a report to the client daily. Client’s logistics and operations efficiency is enhanced due to demand & supply insights.

Result

Automate Billing remotely activate/ deactivate service

Real-time optimisation Better manpowermanagement

Reduce cost of data collection & deployment

Competitive low cost energy for customers

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Product Design Performance TestingPrototype Production (Mass)

Utility Management- Water meteringTaiwan is an island surrounded by sea, but the fact is we lack of water resources.It’s challenging to measure and monitor precisely and efficiently the was level consumption of every household regularly at specific period of time.

The solution not only collects daily readings from water meter, but also sendabnormal warning to the cloud. Water companies can react based on the alertand arrange staff to do inspections and maintenance.

The data collected can also help the water companies to better allocate waterresources between Agriculture/ Industry/ Household usage.While digitalisation is the way to go in the future.

During COVID-19 times, IoT can enable real social distancing, households will no longer accept that utility operators visit them at home after such a crisis

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3Smart Asset TrackingOur client is providing beer keg services and they are struggling to keep tabs on the whereabouts of its fleet, loses assets and losing money while not being able to charge its customers properly for the rental of their kegs (breweries/producers etc).

Solution A fully customized and autonomous smart tracker that is able to send messages/alerts at each state of its lifecycle reporting its location along with several other critical information, with a specific mounting system.

ResultA fully customized and autonomous smart tracker that is able to send messages/alerts at each state of its lifecycle reporting its location along with several other critical information, with a specific mounting system.

Real-time data of assets availability & locations 24/7

Revenue Reduce loss of assets

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Smart Asset TrackingOur client wish to monitor their assets in various scenarios

1) Indoor: In a large compound without the support of additional infrastructure such as power points.

2) Outdoor: Tracking internationally when they assets is transported cross countries without paying exorbitant roaming fees.

Solution An multi function wireless tracking device powered by Sigfox – that can roam internationally, with complementary BLE and Wi-Fi capabilities. No additional infrastructure is required indoor or at the destination.

Result

3Real-time data of assets

availability & locations 24/7Low cost global

tracking Improved operation

efficiency & better asset utilisation

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Smart ParkingOur client wish to improve the parking situation in the city centre, thereby reducing unnecessary traffic congestions and air pollution.

SolutionA simple wireless solution that deploys electromagnetic sensors on road surface to inform drivers of available parking lots in real-time near them.

ResultWith minimum infrastructure upgrade, the city can utilise its space more efficiently, reduce congestions in high density area, and haphazard parking that adds to commuters’ woes. Parking control officers can better manage violations and improve citation enforcement.

4Time taken to

search for parking lots

Parking revenue for city

Congestion & Pollution

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o We are the 1st Sigfox Operator with ISO 9001:2015 certificationo We have a dedicated design team that specialises in customising Low Power Wireless Solutions. o We are agile in responding to your requirements, and flexible in terms of order quantity. o We provide one of the quickest prototyping service in the market. o We guarantee quality products with strong components at the lowest price. o Our services are tried-and-tested by international clients around the globe.o We provide priority access to a wide range of solutions and partners to accompany

you on your journey to further enhance your business with IoT.

Why you should start your next Smart Project with UnaBiz

22 New Industrial Rd#07-01, Primax, Singapore 536208, Tel: 6386 4932, Email: [email protected] linkedin.com/company/unabiz facebook.com/UnaBizIoT

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UnaBiz is the enabler of Massive Internet of Things (IoT) in Asia. The company specialises in providing affordable, well-designed solutions that are energy efficient, highly scalable and simple to deploy at a fraction of conventional cost.

UnaBiz envisions a closely connected world powered by simple technology. By uniting people and technology, UnaBiz aims to create an impact on a massive scale, to help every person and every organisation on the planet live smarter, simpler.

The company’s mission is to keep its clients and partners ahead with agility and ingenuity. Today, it provides a diversified range of expertise from product design to manufacturing capabilities, tapping on to a wide range of skills and resources from the IoT ecosystem to power business growth.

In 2018, UnaBiz raised over US10 Million in its series A funding round, and was since accredited with the ISO 9001:2015 certification for Design of IoT Product and Provider of Network Connectivity Solutions. The company is presently selling in 28 countries and focusing on key verticals such as facilities management, asset management, asset tracking and smart parking.

For more information, see www.unabiz.com and follow UnaBiz on Linkedin and Twitter.

About Us

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Jonas Lindsay MSci

External Expert, South-East Asia IPR SME Helpdesk

Senior Associate, Marks & Clerk Singapore LLP

23 September 2020

Trends and Pitfalls in the IoT Era in South-East Asia

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An initiative of the

Name: Jonas Lindsay MsciFirm: Marks & Clerk Singapore LLPLocation: Singapore

Jonas qualified as a Chartered (UK) Patent Attorney and as a European Patent Attorney in 2010, and as a SingaporeRegistered Patent Attorney in 2016. He specialises in electronics patent matters and has particular expertise in draftingand prosecuting patent applications in the electronics and software fields. Jonas practices in designs as well as patentsand has experience of registering designs in Europe for graphical user interfaces and animated characters.

Jonas regularly visits Japan and has given a number of presentations on patent and design law in Japanese. Jonasgraduated from Imperial College London with an MSci degree in Physics. His final year project involved computationalmodelling of atoms. Following graduation he spent two years teaching English in Japan.

Jonas joined our London office in 2008 and moved to our Singapore office in June 2015. Before joining Marks & Clerk,Jonas completed a Masters degree in Management of Intellectual Property at Queen Mary University of London andworked for a German Patent Attorney firm.

Jonas was named an “IP Rising Star” in 2018 by Managing Intellectual Property.

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Speaker’s Bio

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An initiative of the

• IP – Introduction• Economic Value of your IP• Types of IP and Issues in the Fintech Industry:

• Patents• Confidential Information and Trade Secrets• Trade Marks• Copyright• Registered Designs

• Issues relating to Patents for IoT• Distributed Systems• Standards• Filing Strategies in ASEAN

• Conclusions

Agenda

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An initiative of the

• IP gives the owner a limited monopoly.• E.g. A patent protects an invention and gives the owner the right to stop

others from using the invention.• Main IP rights – Patents, Confidential Information, Trade Marks, Copyright,

and Registered Designs.• Rights are generally territorial and limited in duration.

Intellectual Property

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Poll Question 1

Question: Have you applied to register any of the following IP rights?

A. Patent

B. Trade Mark

C. Other

D. Have not applied to register any IP rights

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An initiative of the

• IP provides a limited monopoly and the owner profit from that monopoly.• IP can also be licensed – licensee pays a royalty to the owner to use the IP.• Many different types of licence are possible – can be limited to particular

products or countries, cross licences.• IP attracts investors – IP can be one of the most important assets of a startup.

Economic Value of IP

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An initiative of the

• Patents protect inventions – an invention can be defined as a product, a process or both.

• To patentable, an invention must be new, inventive and include patentable subject matter.

• New (or novel) means not disclosed to the public before the patent application was filed.

• Prior disclosure by the applicant themselves can invalidate a patent application (some but not all countries have grace periods).

• Inventive means that the subject matter must not be obvious.

Patents

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An initiative of the

• IoT inventions – often software based. • The law on patentability of computer software is complex and varies between

countries.• Most South-East Asian countries follow a similar approach to the European

Patent Office. • This involves considering whether a “technical problem” is solved by the

software.• Generally IoT related inventions satisfy this – problems such as faster data

transfer, improved security, increased accuracy of sensors, reduced power consumption are regarded as technical.

Patentable Subject Matter

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An initiative of the

• Protect an idea by keeping it secret.• Example – processes implemented on a server that end users cannot see.• Only works if idea cannot be reverse engineered.• Can be applicable to non-patentable ideas.• Patent applications – will be published after 18 months – therefore necessary

to decide how to protect innovations early on.

Confidential Information

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An initiative of the

• Brand names, slogans and logos can be protected as Trade Marks• Also possible to protect non-traditional marks – 3d shapes, colours and even

smells in some countries• Trade Marks are registered for specific classifications of goods/services.• Example – app or computer program – may be able to the name as a word

mark and the icon as a logo. • Important to check availability of mark before launching/entering new

markets.

Trade Marks

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An initiative of the

• Gives owner right to prevent others from copying work.• Copyright generally exists once work has been recorded.• IoT – often software/computer program code protected by copyright.• Limitation of copyright – protects the implementation of an idea – not the

idea itself.

Copyright

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An initiative of the

• Generally relate to physical products.• Protect the appearance of the product (not how it works)• Some South East Asian countries (e.g. Singapore, Thailand, the Philippines

and Malaysia) also allow registered design protection for graphical user interfaces.

• Relatively low cost compared to patents.• Protect the appearance not underlying functionality.

Registered Designs

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An initiative of the

• The protection given by a patent is defined by the claims.• Claims can define a device, a system, a method, a computer

readable medium etc.• When an invention relates to a distributed system (e.g. a server

and multiple devices in communication with the server) it is important to how best to define this in the claims.

• The best way to have claims that cover each different part of the system. This gives the best coverage and protection.

Patents - Enforceability – Distributed Systems

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An initiative of the

• Some countries (e.g. the Philippines) have provisions for “contributory infringement”.

• Section 76.6 of the IP Code:• “Anyone who actively induces the infringement of a patent or provides the infringer

with a component of a patented product or of a product produced because of a patented process knowing it to be especially adopted for infringing the patented invention and not suitable for substantial non-infringing use shall be liable as a contributory infringer and shall be jointly and severally liable with the infringer.”

• However, most other South East Asian countries (including Singapore, Vietnam, Malaysia, Thailand and Indonesia) do not have such a provision.

Enforceability – Distributed Systems

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An initiative of the

• IoT developments related to interoperability –e.g. data transfer protocols may be relevant to future standards (or future versions of existing standards).

• Incorporation of a patent in a standard –essentially a form of licensing – patent owner may receive a royalty for each product sold

• Potentially a large source of revenue if future standard widely adopted.

Patents - Standards

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An initiative of the

Filing a PCT application and then national phase applications after 30 months allows extra time to make a decision on which countries to file national phase applications. It is important to note that some countries such as Thailand require a translation to be submitted on filing of the national phase entry so a decision must be made around one month before the deadline.

Patent Filing Strategies for ASEAN

Option 1: Paris route

Option 2: PCT route

SingaporePatent application

12 months

Singapore Patent application

12 months

International (PCT) Patent application

MalaysiaVietnamThailand

Indonesia

(non-PCT countries)30 months

Malaysia

VietnamThailand

Indonesia

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An initiative of the

• Examination acceleration programme among SEA patent offices for “Industry 4.0” related patent applications.

• Launched August 2019.• Participating offices - Brunei Darussalam, Cambodia,

Indonesia, Lao PDR, Malaysia, the Philippines, Singapore, Thailand and Vietnam.

• If patent granted by one participating patent office can request accelerated processing of applications in other patent offices.

• Turnaround time of 6 months to receive first office action.

ASPEC Acceleration for Industry 4.0 Infrastructure and Manufacturing (ASPEC AIM)

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An initiative of the

Singapore previously had two technology specific fast track programmes for AI and Fintech related patent application. In May 2020 a new programme was launched for all fields of technology.

Patent applications in all technology fields which are first filed in Singapore can utilisethe SG Patent Fast Track programme to have the patent granted in as fast as 6 months. This programme will run from 4 May 2020 to 29 April 2022. Fee for acceleration will not be imposed till further notice.

The SG Patent Fast Track Programme

Requirements

- The applicant must provide reasons for requesting acceleration and the technology field to which the invention relates. Possible reasons for acceleration include the patent application being filed is for an emerging technology with a short product lifecycle (eg: FinTech, Industry 4.0 and Artificial Intelligence) or a technology with an environment or public health cause (eg: food security, mitigating climate change, waste water and smart energy management, and therapeutic agents to combat COVID-19).

- The request is within the cap on the number of requests per month (at least 5), and the request is within the cap of 10 requests per year per entity (individual or corporate).

- Application has to be first filed in Singapore;- Application shall contain 20 or fewer claims;- Applicant needs to respond within two weeks from the date of receipt of formalities

examination adverse report; - Applicant needs to respond within two months from the date of receipt of written opinion

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An initiative of the

SG Patent Fast Track Programme in Singapore

First file patent application in Singapore

Receive allowance in Singapore within 6 months

PPH ASPEC-AIM

Expedite examination

ASEAN CountriesUS & other PPH countries

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

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Poll Question 2

Question: Following this presentation do you intend to file a patent application for a IoT?

A. I already have filed a patent application.

B. Yes, I intend to file a patent application.

C. No, don’t intend to file a patent application.

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An initiative of the

• A variety of IP protection available for IoT.• Often strongest protection from a mix of types of IP protection.• Patents provide the strongest protection, but are generally the most

expensive and may take several years to be granted. • Consider how innovation will be used.• Important to consider strategy early – i.e. before disclosing / launching.• Possible to use ASPEC-AIM programme.

Conclusions

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

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An initiative of the© European Union, 2019. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

© European Union, 2019. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

Thanks for your attention

Questions?

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

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An initiative of the

Check Out our brand-new SEA IoT Guide

https://www.southeastasia-iprhelpdesk.eu/industry-specific-guides

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.

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An initiative of the

Thank you for your attention!Stay connected!

South-East Asia IPR SME Helpdesk

@ iprSEAsia South-East Asia IPR SME Helpdesk

www.yourIPinsider.eu Channel: http://

www.ipr-hub.eu/desk TV

www.ipr-hub.eu

© European Union, 2020. Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU OJ L 330, 14.12.2011, p.39.