MOD Subculture

7/24/2019 MOD Subculture

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MOD

shion Subcultures:

Modernist


2/18

evolutionPost WW2, when the youth of London foundtheselves bein! o""ressed by traditional values,confority and drabness# Strict disci"line in schoolsand on the streets led to a boo of rebellion andself e$"ression throu!h various subcultures#%ence, the od was born# Mods were an

iensely lar!e nuber cult of wor&in! classfashion worshi""in! teena!ers with tie on theirhands and oney in their "oc&ets#

'hey were "receded by the ('eddy )oys* or the'eds,, which becae "redictable and borin!, henceinvitin! chan!e#

+ns"iration for the sae was ta&en fro French and


3/18

ool, Shar", %i", -eat

.ll thin!s se$y and strealined

Leisure lled

lub !oin! lifestyle

Scooters

Po", 01), a33 and Soulusic

0ivalry with the roc&ers

0ebellious

+aculate


4/18

S4M)OL:yal .ir Force roundel becae the o5cial od sybol#


5/18

F.S%+O-


6/18

Men*sfashion:

+ns"ired by French actors: Suits, Shirts, -arrowla"els,'hin ties, ashere u"ers, )oots

Often went a!ainst !ender nors: 6yeliner,Li"stic&

Scooters were e$treely "o"ular, to achieve the+talian loo& and to "revent their clothes fro!ettin! dirty#

Suits were tailor ade, Fishtail "ar&as,

%arrin!ton 7ac&ets and Drain"i"e trousers werealso "o"ular#


7/18

Woen*sFashionShort %aircuts

Men*s trousers, S&irts, Playful ti!hts

Shorter %elines

Shift Dresses

Ma&e u": Pale S&in, e"hasis onthe eyes8 cut crease9, li"stic& and false

eyelashes


8/18

POPL.0+O-S:'W+;;4


9/18

MO?@?

e >?@A conce"t albu of the sae nae by 'he Who, the ovie is both a celebration and a crn of the subculture is ost accurate in this l as co"ared to the others#

tially res"onsible for the od revival in the late >?@Cs#


10/18

)low +t u"Michelan!elo.ntonioni , >?

'his od aster "eice is ins"ired by iconic "hoto!ra"her David )ailey, .ntonioni s"ins the tseein!ly soulless fashion "hoto!ra"her whose hedonistic lifestyle is interru"ted by an odd"erha"s, a urder#


11/18

'he 'ouchables0obert Freean,>?E

d by 'he )eatles* . hard day*s ni!ht* this l was an inGuence on od culture an!rou"ies, dressed as nuns, &idna" a "o" star and &ee" hi as their "ersonal "layt

hes of "sychedelia a&e it an eIective tie ca"sule#


12/18

s !ood for the !oosea ;olan, >??is a !ood re"resentation of )ritish youth culture#ut an older ban& ana!er who has a oneday aIair with a !or!eous youn! studes hiself reinvi!orated by her free s"irit, which he ta&es bac& to his atro"hied


13/18

he odsidy, 2CC?!ofa!e coedy/draa concerns a subset of conte"orary Los .n!eles teens whd with od culture: swin!in! clothes, scooters, forei!n ls, under!round clubs,


14/18

MusicMusic "layed an i"ortant role in the od subculture, with into a33, 01) and Soul bein! e$tre-oteworthy artists were harlie Par&er, , Miles Davis, Dave )rubec&, Muddy Waters and )o Did

Soon enou!h, oI beat soul usic entered )riton and Owen ;rey, Derric& Mor!an !ained "o"ul


15/18

)ritish 01)/roc& bands such as 'he 0ollin! Stones and 'he Kin&s and od followin!s, howeverbands that eer!ed to be od oriented were 'he Who and Sall Faces#

'he )eatles dressed as ods for a while, however their beat usic wasn*t as "o"ular as otherbands#


16/18

O O


17/18

O-'6MPO0.046L6A#


18/18

'%.-K 4O.ntara Patha& , >

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