Mobile

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Mobile Trends: What’s New?

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MOBILE PAYMENTS Contactless & pin-free transaction push shopping experience & loyalty programs onward.


An intuitive and secure payment solution; users have to scan their fingerprint to complete their purchase.


Android Pay lets the user simply tap their phone on an NFC terminal to make a purchase; offering a seamless shopping experience.

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NEW OPERATING SYSTEM: iOS 9 Operating systems bring users stability and usability improvements


NEW OPERATING SYSTEM: ANDROID M

Operating systems bring users stability and usability improvements


SEARCH API FOCUS

Keeping users out of the internet while giving a faster access to relevant app content.


GOOGLE NOW ON TAP

Contextualisation is proactive and links Android features.


WATCH OS 2.0

The Apple Watch is gaining autonomy and usability.


GCM 3.0

Text an entire user application segment for free with relevant content.


MOVING FORWARD

PROJECT BRILLO + WEAVE A platform that links objects from thermostats to washing machines to each other and to the web A set of developer tools that allows smartphones, the cloud and devices powered by Brillo to talk to one another.

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MOVING FORWARD

PROJECT JACQUARD Through digital connectivity, textiles turn into a device interface.

Mobility trends and news 14


MOVING FORWARD

PROJECT SOLI Gestures connect with devices and internet to provide a ultra-customized and free-interface experience.


NETFLIX PLANS WITH A/B TESTING

Finding balance between analytics & consumer research

Mobile

Business

Transcript of Mobile