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    Contemporary

    Management

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    Managersand Managing

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    Management Key Concepts

    Organizations: People working togetherand coordinating their actions to achievespecific goals.

    Goal: A desired future condition that theorganization seeks to achieve.

    Management: The process of using

    organizational resources to achieve theorganizations goals by...o Planning, Organizing, Leading,andControlling

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    Additional Key Concepts

    Resources are organizational assetsand include:

    People,Machinery,Raw materials,Information, skills,

    Financial capital. Managers are the people responsible forsupervising the use of an organizationsresources to meet its goals.

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    Achieving High Performance

    Organizations must provide a good orservice desired by its customers.oDavid Johnson of Campbell Soup

    manages his firm to provide quality foodproducts.

    oPhysicians, nurses and health care

    administrators seek to provide healingfrom sickness.

    oMcDonalds restaurants provide burgers,fries and shakes that people want to buy.

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    Organizational Performance

    Measures how efficiently and effectivelymanagers use resources to satisfycustomers and achieve goals.o Efficiency: A measure of how well resources

    are used to achieve a goal.Usually, managers must try to minimize the

    input of resources to attain the same goal.

    oEffectiveness: A measure of theappropriateness of the goals chosen (arethese the right goals?), and the degree towhich they are achieved.Organizations are more effective when

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    Managerial Functions

    Henri Fayol was the first to describe thefour managerial functions when he wasthe CEO of a large mining company in thelater 1800s.

    Fayol noted managers at all levels,operating in a for profit or not for profit

    organization, must perform each of thefunctions of:Planning,organizing,

    leading,

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    FourFunctions of

    ManagementFigure 1.2Planning

    Choose

    Goals

    OrganizingWorking

    together

    LeadingCoordinate

    ControllingMonitor &measure

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    Planning

    Planningisthe process usedby managerstoidentifyandselectappropriate goalsandcourses ofactionforan organization.

    3 steps to good planning :1. Which goals should be pursued?2. How should the goal be attained?3. How should resources be allocated?

    The planning function determines howeffective and efficient the organization is anddetermines the strategy of the organization.

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    Organizing In organizing, managers create the structure of

    working relationships between organizationalmembers that best allows them to worktogether and achieve goals.

    Managers will group people into departmentsaccording to the tasks performed.o Managers will also lay out lines of authority and

    responsibility for members.

    An organizationalstructure is the outcome oforganizing. This structure coordinates andmotivates employees so that they worktogether to achieve goals.

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    Leading In leading, managers determine direction,

    state a clear vision for employees tofollow, and help employees understand

    the role they play in attaining goals. Leadership involves a manager using

    power, influence, vision, persuasion, andcommunication skills.

    The outcome of the leading function is ahigh level of motivation and commitmentfrom employees to the organization.

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    Controlling

    In controlling, managers evaluate how well theorganization is achieving its goals and takescorrective action to improve performance.

    Managers will monitor individuals,departments, and the organization todetermine if desired performance has beenreached.

    o Managers will also take action to increaseperformance as required.

    The outcome of the controlling function is theaccurate measurement of performance and

    regulation of efficiency and effectiveness.

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    Management Levels Organizations often have 3 levels of

    managers:First-line Managers: responsible for day-to-

    day operation. They supervise the peopleperforming the activities required to make thegood or service.Middle Managers: Supervise first-line

    managers. They are also responsible to findthe best way to use departmental resources toachieve goals.Top Managers: Responsible for the

    performance ofalldepartments and have-

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    TopManagers

    Middle Managers

    First-line Managers

    Non-management

    Three Levels of Management

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    Restructuring

    Top Management have soughtmethods to restructure their

    organizations and save costs. Downsizing: eliminate jobs at all

    levels of management.oCan lead to higher efficiency.oOften results in low morale and

    customer complaints about service.

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    Management Trends

    Empowerment: expand the tasks andresponsibilities of workers.

    o Supervisors might be empowered to makesome resource allocation decisions.

    Self-managed teams: give a group ofemployees responsibility for

    supervising their own actions.o The team can monitor its members and the

    quality of the work performed.

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    Managerial Roles

    Described by Mintzberg.o A role is a set of specific tasks a person

    performs because of the position they hold.

    Roles are directed inside as well asoutside the organization.

    There are 3 broad role categories:1. Interpersonal

    2. Informational3. Decisional

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    Interpersonal Roles

    Roles managers assume to coordinateand interact with employees and provide

    direction to the organization.o Figurehead role: symbolizes the organizationand what it is trying to achieve.

    o Leader role: train, counsel, mentor and

    encourage high employee performance.o Liaison role: link and coordinate people inside

    and outside the organization to help achievegoals.

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    Informational Roles

    Associated with the tasks needed toobtain and transmit information formanagement of the organization.oMonitor role: analyzes information from boththe internal and external environment.

    oDisseminator role: manager transmitsinformation to influence attitudes and

    behavior of employees.o Spokesperson role: use of information to

    positively influence the way people in and outof the organization respond to it.

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    Decisional Roles Associated with the methods managers

    use to plan strategy and utilizeresources to achieve goals.o E

    ntrepreneur role: deciding upon new projectsor programs to initiate and invest.o Disturbance handler role: assume responsibility

    for handling an unexpected event or crisis.o Resource allocator role: assign resources

    between functions and divisions, set budgets oflower managers.

    o Negotiator role: seeks to negotiate solutionsbetween other managers, unions, customers, or

    shareholders.

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    Managerial SkillsThere are three skill sets that managersneed to perform effectively.

    1. Conceptual skills: the ability to analyze and

    diagnose a situation and find the cause and effect.2. Human skills: the ability to understand, alter,lead, and control peoples behavior.3. Technical skills: the job-specific knowledgerequired to perform a task. Common examples

    include marketing, accounting, and manufacturing.

    All three skills are enhanced throughformal training, reading, and practice.

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    Skill Type Needed by ManagerL

    evelTop

    Manager

    sMiddle

    Managers

    LineManager

    s

    Conceptual

    Human Technical

    Figure 1.5

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    Management Challenges

    Increasing number of globalorganizations.

    Building competitive advantage through

    superior efficiency, quality, innovation,and responsiveness.

    Increasing performance while remaining

    ethical managers. Managing an increasingly diverse workforce.

    Using new technologies.

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