My Pitch

The brief I am working to

A promotion package for a new film, to include a trailer, together with two of the following three options:

• a website homepage for the film;

• a film magazine front cover, featuring the film;

• a poster for the film.

My Initial Idea

I'm thinking of doing a Horror genre movieMy main theme will be torture, gore etcMy main inspiration for this was Saw because I love the whole twisted concept of themovies and the way the director presents this, for example, the props (gallons of fake blood)

Storyline

The basic storyline that I’m going to go with is; the main character going on an evening run, everything just normal. He/she gets the feeling that someone or something is watching them so he decides to head off home a little quicker. They stumble over and are attacked from behind. The next you see they’re tied up somewhere and they’re tortured for what they did in the past.

Inspirational TextsMovie Trailer

The Saw movies inspire me the most because I like thetwisted story lines and the way the props are used really well to create this 'sick' movie, such as dark and dirty settingsand the blood and guts etc.

Identity inspired me with the way the storyline has a lot of twists and turns throughout, it's not the cliché story that you immediately figureout, so I thought that would be a good thing for my movie.

Inspirational Texts

I like posters like this, with very little text on because it creates this mystery around islike 'what does it mean?' and it gets your audience talking. I alsolike the dark and bland colours aswell, it links with the Horror genre well as Horrors are usually dark and mysterious.

Movie Poster

I like the idea of having the villain on the poster as the main image, because it makes them recognisable and it creates a hype over what could happenwithin the movie and it gets the word around about the movie. It also gives the audience an idea of what type of movie it's going to be and they kind of know what to expect.

Inspirational TextsMovie Websites

http://www.thelegomovie.com

I like the idea of the website being really interactional such as the games which will attract their audience (which will be children) so that's something I could do, create something interactive on my website which my target audience will enjoy.

http://www.godzillamovie.com

I like how the main image on the front page moves (the fire) which makes the website a lot more interesting and could attract their audience.

In relation to both websites; I like how the website's colours match the moviegenre, Godzilla being a horror/thriller, the dark moody colours match, as well as the Lego movie, the movie is a children's so it's feel good and happy, so the bright bold colours match well. Also, they're all very uniform and easy to navigate around because everything is in one place, so people of all ages should be able to look around the website with ease.

I think the movie institutions that would make my movie would be Lionsgate or Universal Studios. I think this because they're both very famous for making Horror movies, such as Saw for Lionsgate and Psycho for Universal Studios and I think they both fit into the genre I'm workingwith and the type of movie I'd want to create.

The target audience I'm aiming to are males and females 15+ because these are really the ages people tend to watch Horrors at, any younger is inappropriate. Both genders because Horrors are really an unisex thing and the storyline doesn't really appeal to a specific gender.

Since my movie trailer, poster etc. won’t be as good standard and quality as these institutions make, my media institution would be a British independent company like Warp or Hammer Films. This is because these are low budget, so you don’t have as higher standards because you know the products won’t be as good as something from Universal.

Costume and Make up

For my main character, I would thinking of putting them in dark, loose clothing because they’re supposed to be going out on a run and I wanted them to have dark clothing as a little hidden foreshadow that something dark and scary is going to happen to them. I think my character will be male, so they won’t really be wearing any make up. I might get them to wear a little bit of powder just to make their face look a bit more flawless for the shots. For the special effects like blood etc. I’ll try and make myself or I’ll go to a costume shop and buy some so the blood looks as real as possible. It’ll practically be all over my character skin, so it looks like he’s been really beaten up which is what I’m going for. I’ll buy some fake scars and cuts from a fancy dress shop and try and smooth them over the main character skin with some make up, so it blends in with their skin tone and it makes them look as real as possible.

For my villain, the character will be a woman. She will have long hair that will be all messy. This will make them look all messed and it adds to the messed up situation that is happening. My villain’s make up will be thick black make up, make it all bold and stand out so she looks bad and dangerous which is what I want her to look like.

Ancillary TasksThe layout for my movie poster will be quite simple but effective. The main image will dominate the whole page and I want it to have next to know writing. I’m wanting to create a mysterious feeling around the poster and the movie and I want me audience to think what is going on? And it could persuade them to watch the trailer to find out more.

An inspirational text that is like this is the Alien movie poster:

For my website, I’m going to again, have a simplistic layout with the links all together in one space so that it’s easier to navigate yourself round the website. The colours will be the same on all the tasks, blacks, reds, all dark colours so that it matches up with the spooky, Horror theme.

An inspirational text for this is the Twilight website: