media and entertainment - Hollywood IT Society entertainment industry’s treasure ... analyze and...

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Transcript of media and entertainment - Hollywood IT Society entertainment industry’s treasure ... analyze and...

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• To support service providers in building efficiencies in the creation, production and distribution of physical and digital media and entertainment

• To foster end-to-end collaboration among entertainment service providers, their customers and trading partners

• To promote its members and provide face-to-face meeting opportunities

• To provide tangible benefits to members including: market intelligence, research, initiatives, industry advocacy and collaborative workgroups

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Mission

Representing companies that provide services to movies,

television, interactive games, music and electronic

publishing including:

• Asset Management

• Creative Services

• Digital Services

• Fulfillment Services

• IT System Solutions

• Management Consultancies

• Marketing Services

• Production Services

• Merchandisers

• Retail Services

• Replicators

• Packagers/Printers

• Storage

• Supply Chain Services

• Software Developers

• Technology Solution Providers

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Membership

MESA Members

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Advisory Board Members

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3rdi Q.C.5th KindAdstream AmericaAffinity ITAkamaiAmazon Web ServicesAsperaAudio EyeBoxCapgeminiCenturyLink Technology Solutions Cinram Group Inc.Citadel Information GroupCivolutionCognizantContentBridge SystemsCreativeFutureDeluxe Digital StudiosDolbyDSB ConsultingDTSEMC Isilon

Entertainment ID RegistryEntertainment PartnersEquinixExpert SystemEvolution DigitalFilmtrackFront Porch Digital/OracleFuriousMGrayMetaHCL AmericaHPIBM Corp.InforIndependent Security EvaluatorsJargon TechnologiesKalturaL.A. Duplication & BroadcastingLevels BeyondMarkLogicMCF Media SolutionsMediamorph

MediasiloMicrosoft AzureMy Eye MediaNeudesicNSM Initiatives (SeaQVault)NSS LabsOpenTextOptimity AdvisorsPremiere Digital PartnersPrime Focus TechnologiesPwCQuantumQumuloRightslineRiversand TechnologiesRoviRSG Media SystemsSaffron DigitalSASScanavoSfera StudiosSigniantSohonet

Sony DADCT3 MediaTechnicolorTeradataTestronicV2 SolutionsValueLabs, Inc.Verizon Digital Media ServicesVerizon Enterprise SolutionsVubiquityWeblife BalanceWymseeWiPro TechnologiesYuMeZaszou

Advisory Board Membership – $9,500 annual dues

Benefits:

• Advisory Board position

• Single level upgrade on sponsorship packages

• Two complimentary admissions to all MESA U.S. events

• Participation in unlimited communities and/or initiatives (HITS, Smart Content, 2nd Screen, CDSA)

• Article & full page, color ad in one edition of MESA’s M&E Journal

• Banner ad rotation on all Community newsletters and top rotation on websites

• Company logo on all newsletter e-mails/websites

• Discounts on additional event registrations

• Password access to all online presentations from MESA U.S. events

Executive Membership – $6,500 annual dues

Benefits:• One complimentary admission to all MESA

U.S. events• Participation in ONE community and/or

initiative (HITS, Smart Content, 2nd Screen, CDSA)

• Article & half page, color ad in one edition of MESA’s M&E Journal

• Banner ad rotation on chosen Communitynewsletter and website

• Company logo on chosen Communtynewsletter e-mail and website

• Password access to all online presentations from MESA U.S. events

Global Membership

Contact us to learn how to extend your U.S. MESA membership benefits into Europe.

Membership Fees & Benefits

Who’s in Charge

MARTIN PORTER (Executive Director) has been providing information resources to entertainment technology professionals for more than 25 years. Originally a consumer electronics columnist for Rolling Stone, Premiere and GQ magazines, he has since worked as an industry consultant, editorial director and publisher for over 25 publications in professional audio, video, broadcast, electronic systems, and music. His company, Martin Porter Associates has provided consulting services to a range of trade and consumer events including the Consumer Electronics Show (CES), Audio Engineering Society (AES), National Systems Contractor Association (NSCA), and the International Recording Media Association (IRMA). He is the founding publisher of Medialine magazine and was a founding producer of Entertainment Media Expo (EMX), and the Surround Music Awards.

DEVENDRA MISHRA (Chief Strategist) has been the president and COO of LIVE Entertainment, VCL-Carolco, Lieberman Enterprises, Technicolor Worldwide Media and Distribution, Strawberries Records and Tapes, International Multifoods, Stan Lee Media, among others. At RCA Records, as vice president of worldwide manufacturing and distribution, he implemented the revolutionary “Hits” and “Catalog” distribution, which became the hallmark of the industry. At Technicolor, Mishra strategically developed and launched Technicolor Entertainment Services and also engineered and put into production its first optical media manufacturing facility. An adjunct professor of decision sciences at Pepperdine University, he is recognized as an eminent thinker and practitioner of supply chain management.

GUY FINLEY (Executive Director) Guy joined the home entertainment industry in 2000 as President of LFA, Inc., providing home video brand and business consulting services for a worldwide clientele. His firm represented JVC (Victor Company of Japan, Ltd.) in North America licensing the loading and duplication of VHS videocassettes bearing the VHS Logo Trademark. In 2005 he joined the Content Delivery and Security Association (then known as IRMA) where he pioneered the CDSA Daily News Portal, Plastic Packaging Standard and co-chaired the accountability sub-committee of the EPCglobal Item Level Tagging Public Policy Steering Committee. In 2008 he founded the Media & Entertainment Services Alliance (MESA) with Devendra Mishra and Martin Porter as a coalition of service providers to the Hollywood studios, independent content holders, video game publishers, software publishers and music labels.

Steve Andujar

EVP & CIO

Sony Pictures Ent.

Bruce Bleasdale

VP, Technology

The Walt Disney Co.

John Herbert

EVP & CIO

Fox Filmed Ent.

Steve Lapinski,

CIO, Film/West Coast TV

NBCUniversal

Theresa Miller,

CIO & EVP, IT

Lionsgate

Scott Phelan,

Group Information Officer

Warner Bros. Ent.

Abe Wong,

CIO

Paramount Pictures

Content Advisors

8www.hollywoodITsociety.com

Anthony Accardo, Director, Research and Development

Disney | ABC Television Group

Byron Dumbrill, VP, Global Digital, Miramax

Nona Janssen Walls, SVP, Data Analytics, Lionsgate

Grace Jeng, Director, Enterprise Media Framework, Fox Filmed Entertainment

Jason Lambert, Executive Director, Content Licensing & Metadata,

Sony Pictures Entertainment

Stan Scoggins, SVP, Worldwide Marketing Assets, NBCUniversal

Brian Kursar, VP, Data Strategy and Architecture, Technology Solutions,

Warner Bros.

Content Advisors

9www.smartcontentcouncil.com

Richard Atkinson, Corporate Director, Global Piracy Conversion Team,

Adobe Systems

Bryan Esparza, Senior Director, Content Protection, Paramount Pictures

Jeff Gelb, Head of IT, Amblin Entertainment

Richard Jordan, SVP, Post Production & Delivery, Open Roads Films

Dan Meacham, Chief Information Security Officer, Legendary Pictures

Cyril Rickelton-Abdi, Senior Director, Content Security, Turner

Ben Stanbury, Director, Studio Content Protection, Walt Disney Studios

Bob Wenokur, EVP, Worldwide Servicing and Content Protection, Lionsgate

Mike Wilkinson, VP, Security Operations, West Coast, NBCUniversal

Content Advisors

10www.CDSAonline.org

John Canning, VP of Interactive Experiences, NBCUniversal

Dave Perry, VP, Future TV + Cross-Platform Innovation, VH1

Keyvan Peymani, Managing Director, Digital Strategy Division, ICM

David Preisman, VP, Emerging Technology & Digital Services, Showtime Networks

Ian Schafer, Founder & CEO, Deep Focus

Seth Shapiro, Governor, Interactive Media, Television Academy

Joe Shields, Vice President, Connections, iHeartMedia

Evan Silverman, SVP, Digital Media, A+E Networks

Philippe Steinmetz, Marketing Director, TV & SVOD, Orange

Hardie Tankersley, SVP, Innovation, Fox Television

Content Advisors

11www.2ndscreensociety.com

Christina Aguilera, Global Digital Asset

Management, Walt Disney Studios

Nancy Baca, Director, Studio IT,

The Walt Disney Company

Galina Cherney, VP, Film IT, NBCUniversal

Denise Evans, VP, IT, Miramax

Alex Grimwade, SVP, Television Production

IT, 20th Century Fox Television

Nadya Ichinomiya, Director, IT, Television

Marketing & Research, Sony Pictures

Entertainment

Theresa Miller, CIO & EVP, IT, Lionsgate

LeTisha Shaw, Senior Manager, Piracy

Management, Walt Disney Studios

Rachel Souder-Arguedas, Director, Business

Relationship Management, Home

Entertainment IT, Sony Pictures Entertainment

Nina Skuros-Neely, VP IT, Enterprise Program

Management Office, Warner Bros.

Entertainment Group of Companies

Cheri Strelow, Vice President IT, Warner Bros.

Candice Taieb, VP, Worldwide Product

Fulfillment, Paramount Pictures

Content Advisors

12www.WiTHollywood.org

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Member Services

MEDIA

EVENTS

COMMUNITIES

INITIATIVESIP and Content Protection Workgroups

Concept to Camera to Consumer (C3)

DSP/Payroll Workgroup

Production Technology Project

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Events: HITS

Each Spring and Fall in Los Angeles the Hollywood Information Technology Summit (HITS) brings together the IT divisions of the Hollywood studios and their service provider partners to discuss business optimization practices and to develop innovative solutions for the online and digital world.

HITS presents a unique industry opportunity to better understand how we can leverage enterprise infrastructure to engage consumers, influence their behavior and introduce new products while transforming the entertainment industry’s traditional information technology infrastructure.

HITS Broadcast addresses the changing role of information technology in television and extends the west coast IT community to Manhattan where broadcast, advertising and network executives are innovating workflows for entertainment content creation and distribution.

16www.hollywoodITsummit.com

Event: Smart Content

Metadata and watermarks are being embedded; tracking and recognition software are being encoded; and storage and archiving are being auto-recognized, logged and classified. It’s all enabling a brave new era for media & entertainment companies that are able to leverage new content intelligence tools to streamline their productions and supply chains, while gaining unprecedented marketing data and analytics about how their content is being consumed.

The Smart Content Summit provides an expert overview of recent advancements in content intelligence for media & entertainment.

17www.smartcontentsummit.com

Event: Metadata Madness

Hundreds of data experts convene in NYC to address the mad, mad, mad world of metadata. How are all the players in the entertainment game changing the way they define and align the fields of data that will help automate the new creative, production, distribution and business processes for movies and television.

An unprecedented gathering of some of the most outstanding minds in the metadata field step onto the stage to share their respective perspectives on how Hollywood, Madison Avenue and their network of partners can effectively identify their content everywhere.

18www.metadatamadness.com

Event: Take the DAM(n) Tour

Join our content solutions strategists for a 2-hour tour of the hottest Smart Content and Media Management providers on the NAB show floor. Your guide, Mary Yurkovic, MESA’s Director of Smart Content, will accompany M & E content owners on each tour.

Each stop will explore the technology, review capabilities, discuss challenges and current trends in the asset management space. Tour participants have their questions answered by leading experts and explore the technologies that complement your company’s overall content strategy.

19www.MESAlliance.org/take-the-dam-tour

Learn the latest developments on 4K, Blu-ray Disc, Immersive Audio, Secure Storage and Advanced Streaming in this half-day event that explores how home entertainment continues to evolve as technologies integrate into existing infrastructure. Whether moving physical discs across the country or developing business models involving electronic content distribution, this conference tackles these complex verticals through a forum based on collaboration and innovation.

Formerly known as ESCA, this think-tank format, afternoon event gives studios and their partners a platform to voice their ideas and foster an open, industry-wide discussion about new directions. THE Summit conference committee conducts a ‘call for ideas” to be presented at the event. Selected presenters are given 15 minutes each to share their big idea and then the floor will be opened in a moderated ‘town hall’ style discussion.

Event: THE Summit

20www.THEsummitLA.com

The entertainment industry’s treasure — its content — is being plundered by pirates of all kinds. The Content Protection Summit helps identify the persistent threats and provide new ways for our industry to remain on the offense.

This one-day event held in Los Angeles offers an intensive download of roundtable sessions and presentations focusing on innovation and the ever changing state of content piracy and cyber security threats in today’s world of ubiquitous entertainment. Studio, video game, music, software and publishing executives attend to find out about the newest business strategies to protect their assets, minimize risk and maximize profits.

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Event: Content Protection Summit

www.contentprotectionsummit.com

2nd Screen Summits present an all-star cast of industry experts who explore the way everyone from showrunners to broadcasters to brands can analyze and measure the real-time, consumer data being gleaned from a wide range of 2nd Screen experiences - everything from Twitter and Facebook to branded promotions to apps.

Whether it’s OTT, TV Everywhere, social TV or engagement apps, the 2nd Screen Summit is the must-attend forum to share ideas, thought leadership and community while featuring top innovators from Hollywood, Madison Avenue and Silicon Valley.

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Events: 2nd Screen Summit

www.2ndscreensummit.com

MEDIA

EVENTS

COMMUNITIES

INITIATIVESIP and Content Protection Workgroups

Concept to Camera to Consumer (C3)

DSP/Payroll Workgroup

Production Technology Project

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Inside, M&E Exclusives have our editorial team and

writers digging deeper into top stories and providing fresh

content, including exclusive interviews, on the most

relevant companies, topics and headlines. M&E

Connections provide summaries and links to the most

pertinent news stories in media and entertainment.

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Delivered each day via e-mail to the inbox of

leading executives in the media and entertainment

industry, the M&E Daily provides timely industry

insight and market intelligence on the latest

developments in home video, video games, music

and all other forms of entertainment content.

Media: Newsletters

M&E Daily EditorPaul Sweeting

Delivered Wednesdays via e-mail the S3 2Day newsletter provides timely industry

insight and market intelligence on the latest developments in second screen.

Exclusives provide breaking news and headlines from content holders, services

providers and technology innovators. S3 2Day Editor Jeffery Hyatt

On Monday, the CDSA Cyber Security News gives readers a broad look at the

content protection and cyber security stories that impact our industry and

businesses. Curated and edited by Citadel Information Group’s, Stan Stahl, each

week’s newsletter brings fresh stories and critical security updates to your inbox.Curator/Editor

Stan Stahl

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Media: Newsletters

The Smart Content News arrives each week on Tuesday and Friday to focus on how the

entertainment industry will prepare for whatever lies ahead in the digital creation, production

and distribution marketplace. Smart content is what really makes smartphones, smart TVs

and smart homes so intelligent and impacts the entire lifecycle of content – from green light,

into production/post, through the various forms of distribution and archive.

Released each Thursday, the HITS List is dedicated to covering the most recent

developments in information technology as they relate to Media & Entertainment. In addition

to aggregating the most important headlines in IT, the HITS List also provides Society

members a unique forum to discuss emerging technology trends in IT.

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Media: Newsletters

Publish twice every year, our M&E Journal was created

for senior media & entertainment executives

responsible for moving their companies forward

and toward greater profits in today’s changing world.

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• Each issue documents the best and the brightest ideas that the media & entertainment industry now offers.

• Delivers proven solutions, strategies and best practices that encourage new directions and increased cross-industry collaboration.

• High production value, portable and well-designed communication device that provides permanence and reference to credible and expert editorial content.

Media: Magazine

Media: Communication

Using a global software solution recognized for delivering professional,

efficient and effective online webinars, MESA produces custom webinars

on behalf of its members to help promote thought leadership and

collaboration around initiatives important to your business. You bring

the content and we assist or handle the logistics entirely (registration,

promotion, production and follow-up). We’ll even moderate the session

to deliver the highest quality content on your behalf.

All member companies have the ability to post a featured blog on the

MESA website. Featured bloggers content is editorially reviewed in

advance then posted simultaneous with a news item in our M&E Daily

e-mail. You may also syndicate content featured on your company blog

to gain additional industry exposure to your ideas and opinions.

MEDIA

EVENTS

COMMUNITIES

INITIATIVESIP and Content Protection Workgroups

Concept to Camera to Consumer (C3)

DSP/Payroll Workgroup

Production Technology Project

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Workflow & File Formats

Metadata, Identifiers &Taxonomy

Physical/DigitalSupply Chains

Cyber Security &Anti-Piracy

A cornerstone to the value proposition of MESA is the strength of increased

collaboration through initiative based communities and workgroups. MESA

communities are a resource for members to explore the latest research, best

practices, case studies/scenarios and collaborative projects.

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Initiatives & Communities

The founding member companies of HITS believe significant opportunities exist to

address the systematic challenges and business opportunities of the integrated and

automated entertainment enterprise including:

• Supply chain processes;

• Production workflows;

• Asset management; and

• Distribution of digital entertainment content

HITS activities include regular meetings and annual conferences, in Los Angeles

and New York, along with webinars, research and special interest groups.

The Hollywood IT Society (HITS) is a studio-centric entertainment

industry effort, providing a unique platform for sharing industry

solutions in non-competitive areas. It is able to achieve synergies

amongst divisions of studios – motion pictures, TV and home

entertainment divisions — and has the combined strength through

collaboration to drive IT-based industry solutions for the physical

as well as digital world of entertainment.

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About: HITS

www.hollywoodITsociety.org

• 45-year old 501(c)(6) New York non-profit corporation

• Morphed from tape (ITA) to disc (IRMA) to current focus on content protection and security (CDSA)

• Auditing entertainment companies for over 15+ years

• Conducts annual audits in 100+ facilities worldwide

• Board of Directors comprised of both major and independent Hollywood studios, leading production companies and technology providers

32www.CDSAonline.org

About: CDSA

About CDSA

• Pioneer of the world’s first accreditation audits for Anti-Piracy and Compliance

Programs (APCP) and related industry standards

• Global recognition by major content holders in music, games and home video as well

as international governments and trade associations

• Content security spanning the entire supply chain of entertainment content

• International reach, with regional offices in the United States, United Kingdom, and

Hong Kong and Australia

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Smart Content is a new term that applies to what we used to call

the “digital” supply chain and how machines/data/artificial

intelligence will impact business processes moving forward.

Smart Content is technology and data integrated into the

content itself.

Smart Content enables companies to leverage new content intelligence tools to streamline

their productions and supply chains, while gaining unprecedented marketing data and

analytics about how their content is being consumed.

34www.smartcontentcouncil.com

About: Smart Content Council

It's how data, metadata and identifiers are being embedded; how tracking and recognition

software are being written and coded; how storage and archives are using new tools to

become auto-recognized, logged and classified; and how our industry will utilize and store

the tremendous amount of user feedback, once our media & entertainment products have

been delivered into the consumer’s devices/living rooms/ ecosystems.

With content advisors comprised of thought leaders from movies,

television, sports, advertising agencies and other content holders

dedicated to the 2nd screen industry, the Society highlights thought

leadership and innovation as the 2nd screen continues to proliferate in

the enterprise and with consumers.

Data will be the currency that fuels the

future of the media & entertainment

industry in the years ahead and

devices will be the way that data is

collected.

The 2nd Screen Society facilitates a

year-round dialogue for companies

involved in the engagement

ecosystem for 2nd screen.

35www.2ndscreensociety.com

About: 2nd Screen Society

Founded by Sony Pictures Entertainment’s Nadya

Ichinomiya & Rachel Souder-Arguedas, Women in

Technology: Hollywood and MESA work together to

expand the reach of Sony’s successful executive program

to all content creators and studios. Through regular

meetings and events, this group works to build a robust

community in Hollywood of like-minded professionals

looking to enrich their knowledge base, career, family and

community.

WiTH Pillars:

• Professional Development – Assert ourselves as leaders, picking the brains of

the best both near and far to broaden our collective expertise.

• Philanthropy – Be avid ambassadors of technology by encouraging youth to

pursue careers in our field.

• Social – Foster growth in our personal network, where we connect, inspire, and

encourage each other.

36www.WiTHollywood.org

About: WiTH

MESA Europe, launched in April 2013, takes MESA’s mission “across the pond” to

dive deeper and explore the issues that uniquely impact companies working

throughout Europe. Led by Executive Director, Jim Bottoms, MESA Europe will

continue to develop existing U.S. MESA events, media and communities by

addressing topics and issues specific to the European industry and marketplace.

37www.MESAeurope.org

About: MESA Europe

By fostering industry initiatives

important to your business, and

through active involvement in the

MESA communities, members see

significant return on investment

through their annual support of MESA.

ROI is driven by our membership benefits

that stem from requests by our conference

attendees to continue the dialogue year-round.

Between complimentary admissions to our events,

sponsorship upgrades and effective marketing/branding through MESA’s online,

e-mail and print properties, the annual dues amount in effect pays for itself through

the member company’s active involvement in MESA activities throughout the entire year.

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Value Proposition

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Martin Porter

Executive Director

Tel: (516) 767-6720

[email protected]

Mary Yurkovic

Director, Smart Content

Tel: (630) 915-5298

[email protected]

Don Hurley

Director of Operations

Tel: (310) 882-3742

[email protected]

Paul Sweeting

Editor, M&E Daily

Tel: (202) 506-4452

[email protected]

Bryan Ellenberg

Director, Content Security

Tel: (818) 506-1981

[email protected]

Christina Vazquez

Director, Strategy & Initiatives

Tel: (818) 510-1426

[email protected]

Jeff Hyatt

Editor, Newsletters

Tel: (310) 989-7843

[email protected]

Christy King

Technology Consultant

Tel: (702) 575-9364

[email protected]

Scott Anderson

Audience Development

Tel: (323) 559-9249

[email protected]

Chris Tribbey

Senior Reporter

Tel: (818) 307-5197

[email protected]

Garrett Randall

Senior Director of Member Services

Tel: (310) 882-9204

[email protected]

Guy Finley

Executive Director

Tel: (917) 513-5963

[email protected]

Devendra Mishra

Chief Strategist

Tel: (818) 224-1552

[email protected]

Michael Mitchell

Director of Sales

Tel: (631) 673-0072

[email protected]

Joseph Fritz

Member Services Manager

Tel: (208) 629-5717

[email protected]

Contact