M.B.A. PHARMACEUTICAL MANAGEMENT 2016-18€¦ · PERFORMANCE APPRAISAL OF THE EMPLOYEES WORKING IN...

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M.B.A.PHARMACEUTICALMANAGEMENT2016-18

15

Work Experience

2 years & above

Freshers

No. of Students

14

1

India accounts for 20 percent of global exports in generics

and will be among the top three pharmaceutical hubs as

exports are expected to cross the $40 billion mark by 2020.

This will make our country the sixth largest pharmaceutical

market globally by absolute size. Pharmaceutical industry is

witnessing an unprecedented growth and will continue to

expatiate at 15.9 percent compounded annual growth rate.

MBA Pharmaceutical Management Programme a two-year

full time course at UIAMS, Panjab University is an industry

specific programme that prepares the students with apt

knowledge and skills required to lead the industry in coming

times. The course is so designed as to broaden the horizons

of the students in terms of latest techniques used in

management, innovative marketing strategies and effective

methods for corporate growth.

Students at UIAMS are well prepared to accomplish any task

and establish themselves in every functional area owing to

their dynamic combination of pharmaceutical background

and a unique MBA programme. This programme is

excellently designed and evolved yearly as to give the

economy eminent managers in accordance with the

industry needs and standards.

MBA - PHARMACEUTICALMANAGEMENT

Eligibility Criterion for admission

l�Bachelor's or Master's degree in Pharmacy with

minimum 50% marks in the aggregate.

l� M.B.B.S.

l�Bachelor's Degree in any Science Subject with 50%

marks in the aggregate and Diploma in Pharmacy with

minimum 50% marks.

COURSESTRUCTURE

SEMESTER 1 SEMESTER 3

SEMESTER 2 SEMESTER 4

Ÿ Principles and Practices of Management

Ÿ Managerial Economics

Ÿ Accounting for Management

Ÿ Business Statistics

Ÿ Organizational Behaviour

Ÿ Legal and Ethical Aspects of Business

Ÿ Workshop on Information Technology and

Systems

Ÿ Workshop on Soft Skills

Ÿ Business Environment

Ÿ Financial Management

Ÿ Principles of Marketing

Ÿ Human Resource Management

Ÿ Workshop on Management Information

Systems

Ÿ Seminar on Research Management

Ÿ Sectoral 1 - Industrial Pharmacy and

Pharmaceutical Technology

Ÿ Sectoral 2 - Quality Assurance and Inventory

Management

Ÿ Summer Training & Viva-Voce

Ÿ Comprehensive Viva-Voce

Ÿ Project Planning and Analysis

Ÿ Sectoral 3 - Medical Pharmacology

Ÿ Sectoral 4 - Pharmaceutical Marketing

Ÿ Sectoral 5 - Brand Management

Ÿ Specialization subject – I

Ÿ Specialization subject – II

Ÿ Specialization subject – III

Ÿ Specialization subject – IV

Ÿ Strategic Management

Ÿ Seminar on Corporate Governance

Ÿ Workshop on Developing Entrepreneurial

Skills

Ÿ Operations Research & Total Quality

Management

Ÿ Research Project

Ÿ Comprehensive Viva-Voce

Ÿ Sectoral 6 - Contemporary Issues In

Pharmaceutical Management

Ÿ Sectoral 7 - Advanced Supply Chain

Management

Ÿ Sectoral 8 - Patents and DRA

Ÿ Specialization subject – I

Ÿ Specialization subject – II

FUNCTIONALSPECIALIZATION GROUPS

MARKETING

OPERATIONS MANAGEMENT

SEMESTER 3

SEMESTER 3

HUMAN RESOURCE MANAGEMENT

SEMESTER 3

FINANCE

SEMESTER 3

1. Market Research & Consumer Behaviour for

Pharmaceutical Industry

2. Advertising & Sales Management in


3. International Marketing for Pharmaceutical

Industry

4. Internet Marketing for Pharmaceutical

Industry

1. Supply Chain Management Pharmaceutical

Industry

2. Business Process Re-engineering & its

Applications Pharmaceutical Industry

3. Advanced Production Management in


4. Management of Technology & Innovation in


1. Investment Analysis of Pharmaceutical

Industry

2. Strategic Cost Management of


3. Financial Engineering & its Applications in


4. Mergers, Acquisitions & Corporate

Restructuring in Pharmaceutical Industry

1. International Human Resource Management

2. Organizational Development with Special

Reference to Pharmaceutical Industry

3. Labour Laws with Special Reference to


4. Performance Management

1. Industrial & Rural Marketing of

Pharmaceutical Products

2. Integrated Marketing Communications of

Pharmaceutical Products

SEMESTER 4

SEMESTER 41. International Financial Management

2. Management of Financial Services

SEMESTER 4

SEMESTER 4

1. Enterprise Resource Planning in


2. Productivity Management in Pharmaceutical

Industry

1. Industrial Relations & Labour Welfare in


2. Training & Development with Special

Reference to Pharmaceutical Industry

AMANDEEP KAURDegree: B. PHARMACY

MARKETINGSpecialization :

OPERATION Summer Internship Project:

EXCELLENCE

Company Name : ALKEM LABORATORIES LTD

ANUBHA MEHTADegree: B. PHARMACY


ACCURATE Summer Internship Project:

DECISION MAKING: A PREREQUISITE

FOR THE SUSTAINED GROWTH OF FIRMS

ZS ASSOCIATESCompany Name :

DEEPAKDegree: B. PHARMACY


MARKET Summer Internship Project:

RESEARCH FOR EFFECTIVE SALES

STRATEGY: CAFOUNT

FOUNTIL LIFE Company Name:

SCIENCES PVT. LTD.

ANUPAMA NAINAWATDegree: B. PHARMACY


TO EXPLORE THE Summer Internship Project:

MARKET POTENTIAL OF CEPHALOSPORIN IN

WESTERN EUROPE

NECTAR LIFESCIENCESCompany Name:

DIKSHA JAINDegree: B. PHARMACY



EXCELLENCE

ALKEM LABORATORIES LTDCompany Name :

LADY COMMUNICATOR AT Work Exp.:

WALTER BUSHNELL (10 MONTHS) &

FIELD SALES OFFICER AT

GLENMARK (15 MONTHS)

ISHADegree: B. PHARMACY


NEW Summer Internship Project:

PRODUCT LAUNCH AND ITS PROMOTION

THROUGH DIGITAL MARKETING

MEDIVISUAL Company Name :

HEALTHWORLD

HIMANI GULERIADegree: B. PHARMACY


VARIOUS WAYS AND Summer Internship Project:

TOOLS TO PROMOTE PHARMA PRODUCTS IN

AN ADVERTISING AGENCY

MEDIVISUAL HEALTHWORLDCompany Name :

DHARMENDERDegree: B. PHARMACY


TO EXPLORE THE Summer Internship Project:

BUSINESS OPPORTUNITIES OF

CEPHALOSPORINS IN CENTRAL EASTERN

EUROPE

NECTAR LIFESCIENCESCompany Name :

STUDENT PROFILE

MOKHSHAK KOTRUDegree: B. PHARMACY

OPERATIONSSpecialization :

OPERATIONAL Summer Internship Project:

EXCELLENCE IN GENERIC PRODUCT

MANUFACTURING

MEDLEY PHARMACEUTICALSCompany Name :

MONICA NEGIDegree: B. PHARMACY


TO IDENTIFY Summer Internship Project:

AND RECOMMEND POTENTIAL DRUG

LAUNCH IN THE INTERNATIONAL MARKET

FOR THE DERMATOLOGICAL SEGMENT.

PARABOLIC DRUGSCompany Name :

NITISH KUMARDegree: B. PHARMACY



EXCELLENCE

ALKEM LABORATORIES LTD.Company Name:

NIKHIL AGGARWALDegree: B. PHARMACY


UNDERSTANDING Summer Internship Project:

SOCIAL MEDIA MARKETING AND ITS VARIOUS

TOOLS IN NEW PRODUCT LAUNCH

MEDIVISUAL HEALTHWORLDCompany Name :

RAJAT SHARNADegree: B. PHARMACY


Summer Internship Project:

PERFORMANCE APPRAISAL OF THE

EMPLOYEES WORKING IN

ZYDUS CADILA

ZYDUS CADILACompany Name:

TUSHAR LUTHRADegree: B. PHARMACY


MARKET RESEARCH Summer Internship Project:

FOR EFFECTIVE SALES STATEGY OF LIVGENE 9

FOUNTIL LIFESCIENCES PVT. LTD.Company Name:

PRAHLEEN KAURDegree: B. PHARMACY


TO EXPLORE Summer Internship Project:

MARKET POTENTIAL OF CEPHALOSPORINS

IN CIS COUNTRIES.

NECTAR LIFESCIENCESCompany Name:


University Institute of Applied Management SciencesSector 25, South Campus,Panjab University,Chandigarh 160014 - Indiawww.uiams.puchd.ac.in

Contact:Dr. Amandeep Singh MarwahaTraining-cum-Placement OfficerMobile: +91 921.641.1414E-mail: [email protected]


M.B.A. PHARMACEUTICAL MANAGEMENT 2016-18€¦ · PERFORMANCE APPRAISAL OF THE EMPLOYEES WORKING IN...

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