Market Research Report : Wine market in india 2015 - Sample

Wine Market – India

February 2015

2

Executive Summary

Market Overview

Drivers & Challenges

Competitive Landscape

Drivers Rising Income Levels

Young Population and Low Penetration

Growth in Organized Retail

Changing Lifestyles and Perceptions

Growing Awareness towards International Brands

Trends

Challenges Presence of Substitutes

Variance in State-level Policies

Advertising Ban on Alcohol

Inconsistent Quality

Key Players

Company A Company B Company C

Company D Company E Company F

Wine industry is one of the growing sectors in India that has attracted a number of players

Increasing disposable income and changing lifestyle have contributed to its rising demand

Sale of wine touched 5.1 mn liters in 2013-14 from 1.31 mn liters in 2007-08

Introduction of New Flavors

Promotional Wine Events

Growing Number of Wine Clubs

WINE MARKET IN INDIA 2015.PPT

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3

•Macroeconomic Indicators

•Introduction

•Market Overview Global

India

•Market Segmentation

•Export and Import

•Drivers & Challenges

•Trends

•Competitive Landscape

•Consumer Insights

•Strategic Recommendations

•Appendix


4

Top 5 countries represent 50% of the world’s vineyard area

Global Wine Market – Overview (1/4)

Vineyard Area – Top 5 Countries in Million Hectares (2013)

mha

Turkey China Italy France Spain

World’s Total Vineyard Surface Area

0

mha

x

2013 2000

• Text


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While the vineyard surface area is decreasing, grape production has been increasing


Continental Evolution as % of Global Production (2000 – 2013)

Europe

%

d

b c

a

Africa America Asia


Growth in World Grapes Production

mql

y

2013 2012

• Text

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80% of world’s wine is produced by 10 countries


Top 10 Wine Producing Countries (2014)

Australia

%

Argentina South Africa

France Chile China Italy Germany Spain USA


Growth in World Wine Production

2014e

x

2013

mhl

• Text

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7

Increase in global trade over the past 20 years has resulted in a shift in wine consumption patterns


Percentage Shift in Wine Consumption Geography

• Text


Europe

Asia

United States of America

Others

Africa

Europe

Asia

United States of America

Others

Africa

2000 2013

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8

Wine market in India is witnessing significant growth

Indian Wine Market – Overview (1/3)

Sale of Wine in India (Volume)


• Text

Sale of Wine in India (Value)

mn Liters

2007-08

x

2013-14

y

2013-14 2007-08

INR bn

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Awareness among farmers has increased manifold, resulting in the cultivation of wine grapes

Indian Wine Market – Overview (3/3)


Grape Growing States – Area (2013-14)

76.3%

Others Karnataka

Maharashtra Tamil Nadu Mizoram

Andhra Pradesh

Grape Growing States – Production (2013-14)

82.5%

Others

Maharashtra

Andhra Pradesh Karnataka

Mizoram Tamil Nadu

• Text SAMPLE

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Red wine is the leading segment in the Indian wine market

Indian Wine Market – Segmentation (1/2)


Indian Wine Consumption – Segmentation (2013)

White Wine Red Wine Rose Wine

Expected Wine Consumption in mn Cases (2017e)

• Text

White Wine Red Wine

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Impact

Booming retail sector provides opportunity for players to distribute their products efficiently

Growth in Organized Retail

• Text

Growth in Share of Organised Retail in India


Unorganized Retail

Organized Retail

2011-12 2016-17e

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Variance in state level policies and expensive tax structure poses a huge challenge for players

Variance in State-level Policies

• Text

Impact


Percent of Total Tax Cost in the Final Cost in Different States (2013)

Maharashtra Karnataka Goa Punjab Rajasthan

%

West Bengal

Delhi Andhra Pradesh

Tamil Nadu

Kerala

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Porter’s Five Forces Analysis

Competitive Rivalry

• Text

Bargaining Power of Suppliers

• Text

Bargaining Power of Buyers

• Text

Threat of Substitutes ‘

• Text

Threat of New Entrants

• Text

Impact High

Impact Low

Impact Low

Impact High

Impact Medium


14

Key People

Products and Services

Company Information Offices and Centres – India

Corporate Headquarter

Tel No.

Fax No.

Website

Year of Incorporation

Ticker Symbol

Stock Exchange

Category Products/Services

Wine Name Designation

Public: Foreign Company – ABC (1/5)

Head Office


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Financial Snapshot Key Ratios

Financial Summary

• The company incurred a net loss of INR mn in FY 2014, as compared to net loss of INR mn in FY 2013

• The company reported total income of INR mn in FY 2014, registering an increase of over FY 2013

• The company earned an operating margin of in FY 2014, a decrease of percentage points over FY 2013

• The company reported debt to equity ratio of in FY 2014, an increase of percentage points over FY 2013

Key Financial Performance Indicators

Indicators Value (21/11/2014)

Market Capitalization (INR mn)

Total Enterprise Value (INR mn)

EPS (INR)

PE Ratio (Absolute)

Improved Decline

Net Profit/Loss Total Income

-60,000

-40,000

-20,000

0

20,000

0

2013 2012

INR mn

2011

INR mn

2014

Particulars y-o-y change

(2014-13) 2014 2013 2012 2011

Profitability Ratios

Operating Margin

Net Margin

Profit Before Tax Margin

Return on Equity

Return on Capital Employed

Return on Working Capital

Return on Assets

Return on Fixed Assets

Cost Ratios Operating costs (% of Sales) Administration costs (% of

Sales)

Interest costs (% of Sales)

Liquidity Ratios Current Ratio

Cash Ratio

Leverage Ratios Debt to Equity Ratio

Debt to Capital Ratio

Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover

Asset Turnover

Current Asset Turnover

Working Capital Turnover

Capital Employed Turnover



16

Key Business Segments Key Geographic Segments

%

2014

Manufacture, Purchase and Sale of Beverage Alcohol

%

2012 2011 2014 2013

India Outside India


The company has been in this sector for the last four years

Business Highlights (1/2)

Description News

Overview •Text


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Business Highlights (2/2) Description News

Brands • Text

Global Presence • Text

Distribution • Text


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Public: Foreign Company – ABC– SWOT Analysis (5/5)

• Text • Text

• Text

• Text

T O

W S


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Private: Domestic Company – ABC (1/5)

Key People

Products and Services

Company Information Offices and Centers – India

Name Designation

Corporate Address

Tel No.

Fax No.

Website

Year of Incorporation

Category Products/Services

Wine

Head Office


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Ownership Structure

Name No. of Shares held

Total

Ownership structure corresponds to Date of AGM: 30/09/2013

Shareholders of the Company

Foreign holdings

Bodies corporate

Other top fifty shareholders



21

Financial Snapshot Key Ratios

Particulars y-o-y change

(2014-13) 2014 2013 2012 2011

Profitability Ratios Operating Margin

Net Margin

Profit Before Tax Margin

Return on Equity

Return on Capital Employed

Return on Working Capital

Return on Assets

Return on Fixed Assets

Cost Ratios Operating costs (% of Sales) Administration costs (% of

Sales)

Interest costs (% of Sales)

Liquidity Ratios Current Ratio

Cash Ratio

Leverage Ratios Debt to Equity Ratio

Debt to Capital Ratio

Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover

Asset Turnover

Current Asset Turnover

Working Capital Turnover

Capital Employed Turnover


Improved Decline

Financial Summary

• The company earned a net loss of INR mn in FY 2014, as

compared to net profit of INR mn in FY 2013

• The company reported total income of INR mn in FY 2014,

registering an increase of over FY 2013

• The company earned an operating margin of in FY 2014, an

decrease of percentage points over FY 2013

• The company reported debt equity ratio of in FY 2014, a

decrease of over FY 2013

50

0

100

150

INR mn INR mn

2014 2013 2012 2011

Net Profit/Loss Total Income


22

Business Highlights


Description News

Overview • Text

Vineyard • Text

Partnerships • Text

International Distributors • Text


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Private: Domestic Company – ABC – SWOT Analysis (5/5)

• Text • Text

• Text • Text

T O

W S


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Consumer Insights on Wine (2/4)


Gender Wise Age Split Gender Wise Age Split – Male

31-35

26-30

36 and above

18-25 Male

Female

Gender Wise Age Split – Female Age Wise Purchasing Power – 18-25

Less than INR 500

INR 1,000-1,500

INR 1,500-2,000

>INR 2,000

INR 500-1,000 36 and above

31-35

26-30

18-25

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Age Wise Purchasing Power – 26-30 Age Wise Purchasing Power – 31-35

>INR 2,000

INR 1,500-2,000

INR 500-1,000

INR 1,000-1,500

>INR 2,000

INR 500-1,000

INR 1,500-2,000

Less than INR 500

INR 1,000-1,500

Age Wise Purchasing Power – 36 and Above Type Wise Popularity

Rose Wine

Sparkling Wine

White wine

Red wine

others

>INR 2,000

INR 500-1,000

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Other Insights


• Text

• Text

• Text

• Text

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Strategic Recommendations

Government Support

• Text

Development of Infrastructure

• Text

Partnership within the Community

• Text

Preservation of a Healthy Environment

• Text


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Thank you for the attention

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Market Research Report : Wine market in india 2015 - Sample

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